---
title: 'Founding Account Executive at Atira'
canonical: 'https://feeny.ai/job/founding-account-executive-atira-munich-gm70mdzsjv0p'
type: 'job'
last_seen: '2026-09-04'
---

# Founding Account Executive at Atira

- **Company:** Atira
- **Location:** Munich, Germany
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-06-09
- **Last confirmed live:** 2026-09-04
- **Apply:** https://jobs.ashbyhq.com/atira/d4159db8-b166-4415-bfb1-008c0b74c675

## Job description

## ABOUT ATIRA

Atira builds the commercial brain for industrials. Our agents 10x the sales engineers of today by offering the complete toolbox of tasks needed in complex environments. They handle everything from extracting and classifying requirements from incoming RFQs, orchestrating communication and information retrieval across multiple stakeholders and systems, while generating outcomes like documentation, production system inputs, or configuration recommendations. CRM. Atira. ERP.

We are one of the fastest growing teams in Munich and are looking for you to join us!

WHY THIS IS THE MOST IMPORTANT COMMERCIAL HIRE WE MAKE THIS YEAR

Our co-founders Florian (ex-Palantir Commercial DACH Lead) and August (ex-Google ML) have personally closed every Atira deal so far with many leads coming from customer-customer referrals. We are serving Industrial players from various verticals, with six-figure ACVs and 45-60 day cycles.

You are the first commercial hire at Atira. You inherit a validated ICP, a working FDE motion that already de-risks every deal, the inbound spike from our brand initiative going live, and a co-founder who will hand you his calendar. What you build here runs on a foundation other founding AEs spend their first year constructing.

The GTM team at Atira will work from the playbook you write. This is your chance to be part of something big, early on.

## HOW THE ROLE SITS IN THE TEAM

You report directly to our founders. You partner with the FDEs who deploy at each customer, the BDR who fills the top of your funnel, and the GTM Engineer who builds the systems underneath your motion.

## WHAT YOU WILL DO

- Close new logos in DACH industrials. From large Mittelstand groups to Tier-1 enterprises
- Own the full sales cycle. Discovery, demo, business case, pilot scoping, procurement, security, contract + upsell motion post deal
- Multi-thread complex buying committees. Owners, Head of Sales, Head of Engineering, IT, Procurement. You map the room, find the advocate, and surface the blocker before they become a no
- Partner with Forward Deployed Engineers from product demo onwards. Pull our FDEs in every call needed from demo through pilot. You introduce the product, they go deep on the technical aspects, the two of you work on the deal together
- Feedback pricing, product, and ICP refinement. You see more deals across more segments than anyone else in the company within six months. That signal flows back to founders and the product team
- Build the playbook the next AE will inherit

## WHAT WE ARE LOOKING FOR

A senior closer with the political instinct to navigate an industrial buying committee. But cultural fit and ambition come first. The profile below describes two distinct paths we have in mind - both are equally valid.

Path 1: SaaS Sales background

- 3+ years closing complex B2B software into (German) industrial buyers. SAP, Salesforce, Dynamics, Celonis or a comparable enterprise stack sold to manufacturers. Or you sold into industrials from a credible system integrator
- Carried €1M+ quota with documented attainment over consecutive cycles
- Active address book in DACH Mittelstand and Tier-1 industrials. Five concrete logos where you can set the first meeting yourself in your first 30 days
- Track record of closing six-figure ACVs with cycles under 90 days

Path 2: Sales Engineering Experience

- You have worked in sales or sales engineering inside an industrial manufacturer and have experienced at first hand what it takes to sell engineered-to-order products
- You know exactly what an RFQ looks like at 6pm on a Friday because you have lived it. You have sat across from vendors selling AI to your team and you know which ones got it wrong
- You want to cross into SaaS and agentic AI and you are willing to learn the closing motion at speed. We will teach you what you do not already know
- You bring real credibility with the buyers we are selling to

For both paths

- Stakeholder map intuition
- Full working proficiency in both German and English
- Genuine curiosity about manufacturing and industrials. You do not need to know everything on day one, but you need to be the kind of person who will know in week three

## WHAT YOU'LL GET

- Real ownership. First AE seat, no inherited playbook. You write the version the next five AEs will run
- Direct work with Florian (ex-Palantir DACH Commercial Lead)
- Validated traction. Proven track record across multiple industrial verticals
- A team built around you. FDEs already deployed on customer accounts, a GTM Engineer building the systems underneath your motion, BDRs feeding the top of your funnel
- Compensation built for over-performance. Competitive base & equity, uncapped variable with kickers
- Central Munich office. Vibrant in-office culture additional benefits including Wellpass, JobRad and dinners
- Most importantly: Collaborate & thrive in a high-performing but caring culture. We will own the industrial sales function but will do so with modesty and integrity

WHAT SUCCESS LOOKS LIKE AFTER A FEW MONTHS

- You have personally closed several new logos in DACH industrials
- Florian has handed over the active pipeline and stays in the close only for the largest Enterprise deals
- You conduct clean handoffs to the FDE post-signature and ensure smooth implementation
- The first version of the AE playbook is documented and the next AE could pick it up tomorrow
- Pricing, packaging, and ICP signal flows back to founders and engineering

## About Atira

## Company Overview
- **One-liner**: Atira develops AI agents that automate the intake and processing of complex technical inquiries and requirement specifications for sales engineering workflows in manufacturing.
- **Entity Type**: Private (Bootstrapped/Unfunded)
- **Headquarters**: Munich (Gräfelfing), Germany
- **Founded**: 2024
- **Founders**: Florian Diegruber (Co-Founder & CEO) and August DuMont Schütte (Co-Founder & CTO)

## Core Business
- **Primary industry**: AI-powered Sales Engineering Software (Configure-Price-Quote / CPQ) for industrial manufacturing
- **Target customers**: B2B; specifically engineering organizations and manufacturers operating in the "Configure-to-Order" space with high custom solution ratios (e.g., modular machine builders, plant manufacturers)
- **Mission**: To build a global software champion that gives sales and mechanical engineers an AI-first upgrade, ensuring the best machinery products are quoted and sold efficiently. The company believes Munich will become the central hub for software engineers applying their skills to hardware challenges.

## Products & Services
- **Extract into Structured Content**: Instantly converts complex RFQs and heavyweight technical documents into organized requirements, ready for downstream workflows.
- **Auto-Suggest Commentary**: Automatically detects technical contradictions and generates expert commentary for every requirement by cross-referencing inquiries against product constraints and historic project data.
- **Capture Internal Know-How**: Transforms archived documentation into a self-organizing knowledge base that lets teams search and retrieve engineering solutions instantly.
- **Optimize Technical Solutions**: Processes complex CPQ & ERP rule engines to apply deterministic approaches to the classification of processed requirements.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (bootstrapped, no funding rounds raised)
- **Key Metric**: Total Funding — None raised (bootstrapped as of June 2026)
- **Notable Investors/Partners**: Advisory board includes Dr. Markus Flik (Chair LMT Group; Board Trumpf, Festo, Hittech), Eberhard Weiblen (CEO Porsche Consulting), Christian Beedgen (Founder, ex-CTO Sumo Logic), Michael Wax (Founder, ex-CEO Forto), Dr. Leopold von Schlenk-Barn, Khushnud Irani (CEO InfoKrafts, ex-CIO LafargeHolcim), Christof Wahl (Founder & Investor, ex-CDO ProSiebenSat.1)
- **Growth Signals**: Headcount grew from 9 to 14 employees between May and June 2026 (+55%); monthly web traffic growth of +23.6%; featured at Atoms & Bits 2026 in Munich; actively hiring across engineering and forward-deployed roles.

## Competitive Advantages
- **First-mover in AI for industrial sales engineering**: Atira is building the world's first AI sales workforce specifically for complex inbound processes in manufacturing, a niche largely ignored by legacy CPQ vendors.
- **Deep domain focus**: The platform is pre-trained on industry-specific engineering data (RFQs, technical specs, product constraints) rather than being a generic document parser, creating a significant moat.
- **Integration with existing enterprise systems**: Works with PLM, CRM, and ERP systems, reducing friction for adoption in traditional manufacturing environments.
- **Strong advisory board**: Backed by heavyweights from Porsche Consulting, Trumpf, Festo, Sumo Logic, and Forto, lending credibility and industry access.

## Strategic Focus
- **Product-led growth**: Building a suite of specialized AI "department agents" that can be personalized for complex inbound processes, starting with sales engineering and expanding to procurement and other functions.
- **Talent density**: Prioritizing a small, high-ownership team with above-market compensation and equity to attract top-tier AI and engineering talent.
- **Munich as a hub**: Actively positioning Munich as the central hub for applying cutting-edge AI to hardware and industrial challenges.
- **Bootstrapped discipline**: Operating without external funding, which forces a focus on product-market fit and sustainable unit economics from day one.

## Why Work Here
- **High ownership, small team**: With only ~14 employees, new hires will have outsized impact and responsibility from day one.
- **Cutting-edge tech stack**: The company emphasizes using the most advanced AI tooling available, offering engineers the chance to work on frontier AI applied to real-world hardware problems.
- **Above-market compensation**: The company explicitly offers above-market salary and equity, unusual for a bootstrapped startup.
- **Munich location**: Based in Munich's high-tech landscape, bridging industrial excellence with frontier AI.
- **Engineering culture**: Built by engineers for engineers; the team is 50% technical, with a flat structure and high autonomy.
- **Hybrid/remote flexibility**: The company has a presence in Munich and Switzerland, and recent hires include a Forward Deployed Engineer from Vienna, suggesting flexibility for the right candidates.
- **Small team, big impact**: With only 14 people, every hire directly shapes the product and company trajectory.

## Sources
1. [atira.ai](https://atira.ai/)
2. [atira.ai/about-us](https://atira.ai/about-us)
3. [LinkedIn - Atira](https://de.linkedin.com/company/atira-ai)
4. [atira.ai/products](https://atira.ai/products)
5. [Tracxn - Atira Company Profile](https://tracxn.com/d/companies/atira/__C9KDVhCyWAgAigeWWKyVEwWL-p0EYEUpFWfDM6sBDGk)

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