---
title: 'Founding Sales Leader at CGS Immersive'
canonical: 'https://feeny.ai/job/founding-sales-leader-cgs-immersive-saint-john-022gkt4z87hm'
type: 'job'
last_seen: '2026-09-10'
---

# Founding Sales Leader at CGS Immersive

- **Company:** CGS Immersive
- **Location:** Saint John
- **Posted:** 2026-07-14
- **Last confirmed live:** 2026-09-10
- **Apply:** https://job-boards.greenhouse.io/immersive/jobs/5349351008

## Job description

Innovation Starts With You.

Founding Sales Leader

Full time - Permanent Position

Job Role:

We are looking for our first dedicated sales hire — a Founding Account Executive who wants to build something, not inherit something. This is the role where you help create the market, build pipeline, shape the narrative, and close the first repeatable deals. This is not a quota-and-commission role at a company where marketing hands you leads and a BDR team handles prospecting. This is the role where you show up, figure it out, and close deals that shape what this company becomes.

This is also not a simple license sale. No two deployments are exactly the same. Every customer has different renewal motions, CRM structure, data quality, partner complexity, governance requirements, and business goals. You need to be comfortable selling the art of the possible while grounding the conversation in measurable revenue outcomes.

You will sell a renewal enhancement platform for companies that already have systems/CRM, customer success tools, billing platforms, product analytics, support systems, partner portals, but still struggle to turn those systems into consistent renewal execution.

Responsibilities:

- Build and manage your own pipeline through outbound prospecting, network activation, event engagement, referrals, and targeted account development.
- Run end-to-end sales cycles from discovery and qualification through proposal, business case, negotiation, and close.
- Lead discovery conversations that uncover renewal pain, data fragmentation, CRM limitations, manual preparation, late engagement, coverage gaps, lifecycle selling constraints, and partner execution challenges.
- Educate buyers on the shift from workflow automation to work automation and the execution gap it closes, demonstrating how our platform enhances existing systems rather than forcing a rip-and-replace decision.
- Explain practical AI value in renewal operations, including signal interpretation, prioritization, guided action, content preparation, and human-governed execution.
- Leverage reference customers (including Red Hat) to open enterprise-level conversations.
- Work directly with the founding team to refine the ideal candidate profile (ICP), messaging, pricing, packaging, proof points, and go-to-market strategy.
- Translate customer and market feedback into sharper product, positioning, and GTM decisions.

Qualifications:

- 6 – 10 years of professional B2B SaaS, revenue technology, CRM-adjacent, renewal, or complex technology-enabled sales experience.
- Track record of closing consultative, multi-stakeholder deals in the $50K–$250K ACV range (comfortable with $25K–$150K deal sizes, with proven experience closing $100K+ enterprise deals).
- Demonstrated ability to source and close pipeline independently from scratch without relying on BDRs or inbound marketing volume.
- Strong understanding of recurring-revenue metrics, including NRR, GRR, ARR, churn, downsell, expansion, renewal rate, and retention economics.
- Deep understanding of CRM systems, especially Salesforce, including how revenue teams utilize account, opportunity, renewal, activity, ownership, and forecast data.
- Ability to sell a highly conceptual, configurable solution where no two customer deployments are identical.
- Strong executive presence, outstanding written communication, and the ability to translate ambiguous operational pain into a clear, measurable business case.

Nice to have Qualifications:

- Direct experience selling Customer Success platforms, renewal management, revenue intelligence, CRM, subscription billing, workflow, data, or integration platforms.
- Previous experience working with companies or within ecosystems such as Gainsight, ChurnZero, Totango, Planhat, Salesforce, Clari, Gong, People.ai, Outreach, Salesloft, Zuora, Chargebee, Workato, MuleSoft, ServiceNow, or early-stage B2B SaaS startups.
- Proven experience selling directly to Chief Customer Officers, VP of Renewals, VP of Customer Success, CROs, RevOps leaders, CFOs, or Channel/Partner executives.
- Experience selling into organizations that utilize both direct and partner-led revenue motions.
- Prior experience at a Series A or Series B startup where the GTM motion was actively being built and refined.

Benefits:

A comprehensive benefits package (Health, Dental, Life Insurance and RRSP).

- Remote work. (available options).
- The opportunity for career growth and development.
- A collaborative and inclusive work environment.

Salary:

- Base Salary: 85,000 – 100,000 Annually.
- On-Target Earnings (OTE): 1.5 × base salary at quota, with uncapped commissions and accelerators above plan.

CGS evaluates compensation individually for each selected applicant. Final salary placement within our established parameters is based on multiple criteria, including regional market rates, internal equity considerations, cost-of-living geography, and candidate-specific attributes like professional experience, education, and technical skill sets.

Furthermore, team members may have access to performance-based incentive structures and performance metrics designed to offer additional earning potential based on business growth.

## About Us

For more than 40 years, CGS has empowered global enterprises to drive breakthrough performance through innovative business applications, enterprise learning and outsourcing. CGS Immersive® is an innovation lab and training transformation engine modernizing training programs and delivering immersive experiences tailored to meet the evolving needs of organizations across industries.

Learn more about CGS Inc® and CGS Immersive® in our websites:

https://cgsinc.com/en https://cgsimmersive.com/

## About CGS Immersive

## Company Overview
- **One-liner**: CGS Immersive builds AI-driven roleplay, AR/XR, and immersive training solutions that help enterprises onboard faster, upskill at scale, and improve workforce performance.
- **Entity Type**: Private (division of CGS, a global private company)
- **Headquarters**: Saint John, New Brunswick, Canada (with innovation hubs across the Americas, EMEA, and Asia Pacific)
- **Founded**: Not publicly disclosed; CGS has served enterprise clients for 40+ years, and CGS Immersive operates as its innovation lab and training transformation engine.
- **Founders**: Not publicly listed; the team is led by executives within CGS.

## Core Business
- **Primary industry**: Corporate learning & development, immersive technology, AI-powered workforce training.
- **Target customers**: B2B – enterprise organizations across 20+ sectors including healthcare, frontline industries, and high-stakes environments.
- **Mission**: “Make tomorrow work” – transform workforce performance through immersive, AI-driven learning experiences.

## Products & Services
- **[Cicero](https://cgsimmersive.com/)**: AI-powered roleplay and workforce productivity platform that delivers instant feedback and lets users practice unscripted, high-stakes scenarios. *(SaaS)*
- **[TeamworkAR](https://cgsimmersive.com/)**: Augmented & virtual reality (XR/AR) platform for risk-free, hands-on training simulations, onboarding, and experiential learning. *(SaaS / Platform)*
- **Transformation & Learning Consulting**: Strategic services to align learning journeys with business goals, including content design, analytics, and performance acceleration. *(Service)*

## Market Standing
- **Valuation/Market Cap**: Not publicly available (privately held division).
- **Key Metric**: Supports over **2 million learners per year** across 30+ countries and 30+ languages; delivers **40–60% cost reductions** and up to **$10M+ annual savings** for clients.
- **Notable Investors/Partners**: Collaborative relationships with Apple, Google, and Meta; recognized by **Fast Company** as one of the world’s most innovative companies; **10+ consecutive years in Training Industry’s Top 20**.
- **Growth Signals**: Transitioning from a custom learning solutions business to a scaled AI/XR platform company; holding **three patents in immersive technology** and hundreds of certifications; recent hiring for senior revenue and product roles.

## Competitive Advantages
- **40+ years of global training expertise** embedded in enterprise learning.
- **Measurable results** – clients see 53% faster onboarding, 60% higher retention, and multimillion-dollar savings.
- **Patented immersive technology** (three patents) and deep collaborations with tech giants.
- **2,000+ experts** in learning design, experience strategy, AI, and XR development.
- **Enterprise-grade scale** – deployed across 40+ countries, 30+ languages, with robust security certifications.

## Strategic Focus
- **Scale platform business** – grow Cicero and TeamworkAR from custom projects into self-service, AI/XR platforms.
- **Deepen AI capabilities** – enhance real-time roleplay coaching and adaptive learning analytics.
- **Expand global footprint** – leverage existing hubs and partnerships to reach new industries and geographies.
- **Maintain thought leadership** – continue industry recognition and patent filings to stay ahead in immersive corporate learning.

## Why Work Here
- **Culture of innovation** – “Invent boldly” with cross-functional teams building solutions used by millions.
- **Global flexibility** – remote and hybrid roles available; hubs in Canada, the Americas, EMEA, and APAC.
- **Learning & growth** – dedicated upskilling, cross-training, certification support, and mentorship from industry leaders.
- **Inclusive environment** – globally inclusive, accessible workplace that values diverse perspectives.
- **Impact** – directly contribute to transforming how the world learns and works; projects with world’s most admired brands.
- **Perks**: Comprehensive health & wellness benefits, community volunteering opportunities, service milestones, and hackathons.
- **Engineering culture**: Small, focused backend teams working with Go, Java, and modern cloud infrastructure; strong stakeholder communication expected.

## Sources
1. [CGS Immersive – Main Site](https://cgsimmersive.com/)
2. [CGS Immersive – Careers](https://cgsimmersive.com/careers)
3. [CGS Immersive – About Us](https://cgsimmersive.com/about)
4. [CGS Immersive – LinkedIn](https://www.linkedin.com/showcase/cgs-immersive/)
5. [CGS Immersive – Built In](https://builtin.com/company/cgs-immersive)

## Other roles at CGS Immersive

- [Senior Full-Stack AI Product Engineer](https://feeny.ai/job/senior-full-stack-ai-product-engineer-cgs-immersive-canada-v1z20ztamjsk) — Canada
- [End User Support Specialist](https://feeny.ai/job/end-user-support-specialist-cgs-immersive-canada-w0yprdpfg1rj) — Canada
- [Instructional Delivery Scheduler](https://feeny.ai/job/instructional-delivery-scheduler-cgs-immersive-canada-pq16jrt404wf) — Canada
- [Scheduling Manager](https://feeny.ai/job/scheduling-manager-cgs-immersive-canada-0a4mcp7fbtyj) — Canada
- [Renewal Manager](https://feeny.ai/job/renewal-manager-cgs-immersive-saint-john-16k27edxsn5f) — Saint John
- [Business Development Executive](https://feeny.ai/job/business-development-executive-cgs-immersive-canada-united-states-fxnxszgfa3e9) — Canada / United States
- [Virtual Instructor (Phlebotomy)](https://feeny.ai/job/virtual-instructor-phlebotomy-cgs-immersive-united-states-qzerh7jwhv6b) — United States
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- [Software Developer](https://feeny.ai/job/software-developer-cgs-immersive-saint-john-nb-d8cgahbqjk5y) — Saint John Nb, Canada
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