---
title: 'FP&A Analyst at AppsFlyer'
canonical: 'https://feeny.ai/job/fp-a-analyst-appsflyer-herzliya-fzxh89hrpymb'
type: 'job'
last_seen: '2026-09-09'
---

# FP&A Analyst at AppsFlyer

- **Company:** AppsFlyer
- **Location:** Herzliya, Israel
- **Posted:** 2026-07-12
- **Last confirmed live:** 2026-09-09
- **Apply:** https://careers.appsflyer.com/jobs/position/8611963002?gh_jid=8611963002

## Job description

We are looking for a highly analytical FP&A Business Partner to support AppsFlyer budget owners.

We are looking for you, an out-of-the-box thinker who can turn data into actionable insights. Imagine the impact you can have by analyzing our business, forecasting, reporting financial results, implementing monitoring processes, and providing key insights.

To make that happen, you’ll bring strong analytical skills, experience in building financial models, and communication skills.

What you'll do:

- Build & maintain budgets, rolling forecasts, and ongoing tracking of actual vs. budget analysis
- Own end-to-end financial planning for assigned OPEX departments, including headcount and operating expenses
- Act as a business partner and advisor for business unit management
- Partner closely with senior leadership to support strategic decision-making
- Build strong partnerships with key stakeholders
- Develop and maintain financial and operational models and procedures
- Design, automate, and optimize flexible FP&A processes and systems to meet the needs of a dynamic and fast-growing business environment

What you have:

- 5+ years of experience in FP&A, financial planning, budgeting & control, or a similar finance business partnering role
- Outstanding communication and interpersonal skills
- Experience working with senior management for business units or departments
- Strong analytical skills with exceptional attention to detail, accuracy, and problem-solving ability
- Comfortable taking ownership of projects and driving to a successful conclusion
- Experience using AI tools as part of FP&A workflows
- Experience with ERP systems (NetSuite an advantage) and financial planning systems (Pigment an advantage)
- Experience in high-tech companies- an advantage
- BA in Economics/Accounting

Bonus Points:

- Introduced by an AppsFlyer team member

Position number: 2841

As a global company operating from 25 offices across 19 countries, we reflect the human mosaic of the diverse and multicultural world in which we live. We ensure equal opportunities for all of our employees and promote the recruitment of diverse talents to our global teams without consideration of race, gender, culture, or sexual orientation. We value and encourage curiosity, diversity, and innovation from all our employees, customers, and partners.

[“As a Customer Obsessed company, we must first be Employee Obsessed. We need to make sure that we provide the team with the tools and resources they need to go All-In.”](https://www.appsflyer.com/blog/how-all-in-shaped-our-story-and-could-define-your-career/) Oren Kaniel, CEO

## About AppsFlyer

## Company Overview
- **One-liner**: AppsFlyer provides a privacy-first, AI-powered Modern Marketing Cloud for unified measurement, data collaboration, and marketing analytics across mobile, web, CTV, and desktop.
- **Entity Type**: Private (Series D+; raised $1B in June 2026 at a $2.7B valuation)
- **Headquarters**: San Francisco, California, United States (also global HQ in Herzliya, Israel)
- **Founded**: 2011
- **Founders**: Oren Kaniel (CEO) and Reshef Mann (CTO)

## Core Business
- Primary industry: Marketing technology (MarTech) – mobile attribution, measurement, analytics, data collaboration
- Target customers: B2B – brands, marketers, app developers, and agencies of all sizes (startups to global enterprises)
- Mission: “Deliver AI-powered, privacy-first measurement technologies that turn data into growth opportunities.”

## Products & Services
- **Measurement Suite**: Omnichannel attribution and analytics to measure marketing performance across mobile, web, CTV, and desktop (SaaS).
- **Deep Linking Suite**: Tools for personalized user experiences and seamless cross-platform engagement (SaaS).
- **Data Collaboration Suite**: Privacy-safe data clean room and collaboration platform for secure data sharing with partners (SaaS).
- **Agentic AI Suite**: Autonomous, AI-driven workflows for user acquisition, retention, and marketing optimization (SaaS).

## Market Standing
- **Valuation**: $2.7 billion (as of June 2026)
- **Key Metric**: Total funding raised – over $1.2B (Series A $7.1M, B $20M, C $56M, D $210M in 2020, plus $1B round in 2026)
- **Notable Investors/Partners**: General Atlantic, Google, Meta, Unity, Moloco, Pitango Venture Capital, Qumra Capital, Goldman Sachs, Deutsche Telekom Capital Partners
- **Growth Signals**: 
  - Evolved from mobile attribution to “Modern Marketing Cloud” (Nov 2025)
  - Acquired Devtodev (gaming analytics) and oolo (AI user acquisition) in 2023
  - 15,000+ brands, 100,000+ active apps, 190+ countries reached
  - ~1,600 employees across 20+ offices globally (2026)

## Competitive Advantages
- **Privacy-first architecture**: Built for a world of rising privacy regulations; data clean room and consent-based measurement are core differentiators.
- **Industry standard for mobile attribution**: Recognized as the leading MMP (Mobile Measurement Partner) for over a decade.
- **AI-native platform**: Agentic AI Suite and automated workflows give marketers a competitive edge in efficiency and insight.
- **Global scale and partner ecosystem**: Integrates with Apple, Google, Meta, Amazon, AWS, and 8,000+ technology partners.

## Strategic Focus
- **AI and automation**: Deepening AI capabilities to enable autonomous marketing decisions.
- **Omnichannel expansion**: Moving beyond mobile to unify measurement across CTV, desktop, and offline.
- **Privacy-safe data collaboration**: Growing the Data Collaboration Suite to help brands and partners share insights without compromising privacy.
- **Continued global expansion**: Leveraging 20+ offices to serve local markets and enterprise clients.

## Why Work Here
- **Culture**: Described as “approachable professionals, passionate, flexible, and always learning” – encourages curiosity, experimentation, and learning from mistakes. [appsflyer.com](https://www.appsflyer.com/company/about/)
- **Stock options**: Every employee receives a stock option package. [careers.appsflyer.com](https://careers.appsflyer.com/)
- **Global mobility**: Global Employee Exchange Program (GEEP) lets employees spend a month in another office. [careers.appsflyer.com](https://careers.appsflyer.com/)
- **Perks**: Private health insurance, complimentary fitness classes, environmental sustainability support, flexible work arrangements. [careers.appsflyer.com](https://careers.appsflyer.com/)
- **Work model**: Mix of remote, hybrid, and in-office roles depending on location and team (e.g., some roles listed as “Remote”, others “In-Office”). [builtin.com](https://builtin.com/company/appsflyer)
- **Engineering culture**: Mission-critical platform; emphasis on data accuracy, privacy, and AI innovation. Teams are global and collaborative.

## Sources
1. [appsflyer.com](https://www.appsflyer.com/company/about/)
2. [careers.appsflyer.com](https://careers.appsflyer.com/)
3. [wikipedia.org](https://en.wikipedia.org/wiki/AppsFlyer)
4. [builtin.com](https://builtin.com/company/appsflyer)
5. [linkedin.com](https://www.linkedin.com/company/appsflyerhq)

## Other roles at AppsFlyer

- [Customer Success Manager](https://feeny.ai/job/customer-success-manager-appsflyer-beijing-72fbbz0z8v4e) — Beijing, China
- [Mobile SDK Engineer](https://feeny.ai/job/mobile-sdk-engineer-appsflyer-herzliya-eest4wdwsw3g) — Herzliya, Israel
- [Senior Software Engineer](https://feeny.ai/job/senior-software-engineer-appsflyer-kyiv-58tw6h9x2rgh) — Kyiv, Ukraine
- [Senior Account Manager](https://feeny.ai/job/senior-account-manager-appsflyer-bengaluru-n74c8fq2dhgg) — Bengaluru, India
- [Senior SW Engineer](https://feeny.ai/job/senior-sw-engineer-appsflyer-kyiv-jdtr22vv4536) — Kyiv, Ukraine
- [Software Team Leader](https://feeny.ai/job/software-team-leader-appsflyer-herzliya-4gndp5hr9wrc) — Herzliya, Israel
- [Sales Development Representative Manager](https://feeny.ai/job/sales-development-representative-manager-appsflyer-san-francisco-dpq8vsjwnhqv) — San Francisco, CA
- [Data Analyst](https://feeny.ai/job/data-analyst-appsflyer-herzliya-nmy4stvkhy20) — Herzliya, Israel
- [Account Executive](https://feeny.ai/job/account-executive-appsflyer-london-40xg35a58q2m) — London, United Kingdom
- [DevOps Platform Engineer](https://feeny.ai/job/devops-platform-engineer-appsflyer-herzliya-bqjy3pzdytek) — Herzliya, Israel