---
title: 'Freelance Publicist, Shopping & Commerce at Short Story'
canonical: 'https://feeny.ai/job/freelance-publicist-shopping-commerce-short-story-united-states-b4xj35y89c2c'
type: 'job'
last_seen: '2026-11-04'
---

# Freelance Publicist, Shopping & Commerce at Short Story

- **Company:** Short Story
- **Location:** United States
- **Employment:** contract
- **Work type:** remote
- **Posted:** 2026-10-30
- **Last confirmed live:** 2026-11-04
- **Apply:** https://jobs.ashbyhq.com/shortstory/c83967f4-0f31-4c7b-b301-b6753b83c17f

## Job description

Our Story: Short Story is an award winning, technology powered retailer dedicated to petite women 5'4" and under. Our mission is to create a seamless shopping experience for millions of petite women so they can dress with effortless confidence. As a fast-growing startup, we're revolutionizing retail with a data driven learning system that leverages customer feedback to create tailored products. We've been recognized by top publications like Forbes, Fortune and are backed by leading investors who share our vision of building the world's next great consumer brand.

Our Values: We're building a company with intention and purpose. Our culture thrives on data insights, exceptional commitment to fit, and the urgency to move quickly on what matters.

- ✨ Transform Lives. We're customer-first. Everything we create exists to give her confidence.
- ⚡️ Demand Excellence. We deliver only our best work, in Fit and Finish. We obsess about details others overlook.
- 💪 Embrace Challenges. We see obstacles as opportunities to invent better solutions.
- 💡 Think Differently. We get a thrill from finding better solutions others haven't seen.

## The role

We’re hiring a freelance publicist to feature Short Story where our customer reads: shopping roundups and gift guides at Real Simple, InStyle, Good Housekeeping and People, and stories in places like Harper’s Bazaar, The Cut and WSJ. You set the strategy and open doors with editors. As you do, you’ll bring our team into the conversation, so every editor you introduce gets to know Short Story directly. Our team handles samples, styling sessions and scheduling.

## What you’ll own

- Placements in shopping roundups and gift guides at our priority outlets
- Features and expert quotes in top-tier fashion and lifestyle press
- Commerce terms: advise us on affiliate setup, commissions and what editors expect
- A ranked media list and calendar built around spring, Mother’s Day, back to work and holiday
- Our stylists as the go-to source on petite fit
- Tracking: every placement logged with its link, traffic and signups

What success looks like

- 8+ placements in shopping roundups and gift guides, at least 3 in priority outlets
- 2+ features or expert quotes in top-tier fashion and lifestyle press
- New links from fashion and lifestyle sites
- A clear monthly read on what coverage drives in signups

You’re a fit if

- You have 6+ years in fashion, beauty or lifestyle PR
- Shopping editors answer your emails today
- You’ve landed commerce placements recently and can show us
- You know affiliate networks and what a fair deal looks like
- You tell us what will and won’t land, even when we don’t want to hear it
- You enjoy teaching. You’ll work alongside our coordinator and help her build real PR skills

The details

- This is a freelance contract role. You’ll invoice monthly, set your own schedule, and work from your own setup.
- About 10 to 15 hours a week, heavier in the first two months
- Clear weekly milestones.
- Remote, US. Starting in November
- You’ll work closely with our CEO, Director of Growth, and Community & Marketing Growth Operator. Short Story is committed to providing equal employment opportunity and a work environment free of discrimination and harassment for all employees and applicants. We work diligently to ensure equal opportunity for all applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, Veteran status, or other legally protected characteristics.

## About Short Story

## Company Overview
- **One-liner**: Short Story is a tech-powered personal styling service exclusively for petite women (5’4” and under), delivering curated clothing boxes with expert fit and style.
- **Entity Type**: Private (Seed stage; $3.0M total funding)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2019
- **Founders**: Isabella Sun (CEO) & Samuel Hoffstaetter (CTO) [linkedin.com, theorg.com]

## Core Business
- **Primary industry**: Retail Apparel and Fashion (direct-to-consumer e‑commerce)
- **Target customers**: Petite women (5’4” and under) seeking clothing that fits without alterations – primarily B2C.
- **Mission statement**: “Remove the ‘ugh’ from the shopping equation so you can dress with effortless confidence” – celebrating petite women through modern, accessible styling. [my.shortstorybox.com/about-us]

## Products & Services
- **Personal Styling Box (subscription)**: Customers complete a detailed style quiz; a human stylist (supported by data) selects 4–5 clothing items tailored to petite proportions. Members purchase what they like and return the rest. [shortstorybox.com, jobs.ashbyhq.com]

## Market Standing
- **Valuation/Market Cap**: Not publicly available (private company)
- **Key Metric**: Total funding of $3.0M (Seed round of $2.9M in Sep 2021; pre‑seed in 2019) [linkedin.com]
- **Notable Investors/Partners**: 9 investors in the 2021 seed round (names not disclosed in search results); partners include logistics providers (e.g., ShipBob talent source). [linkedin.com]
- **Growth Signals**:
  - 87 employees as of mid‑2025 — +32.3% year‑over‑year growth. [linkedin.com]
  - Active job postings up +63.2% yearly; 31 open roles at time of research. [linkedin.com]
  - Expanded to a second warehouse and operates in 5 countries (US, Canada, Philippines, India, Turkey). [linkedin.com]
  - Featured by Fortune (2022) and KTLA (2021). [linkedin.com]

## Competitive Advantages
- **Underserved niche**: Focuses exclusively on petite women (nearly half of US women are 5’4” or under) – a segment often ignored by mainstream retailers.
- **Data + human touch**: Combines rapid customer feedback loops, fit data, and personal stylists to continuously improve fit and curation – “engineering a better retail model”. [linkedin.com]
- **Woman‑led team**: Founder/CEO Isabella Sun and a majority of the leadership team are women who intimately understand the problem, building trust and authentic brand connection. [my.shortstorybox.com/about-us]
- **Proprietary fit expertise**: Developed internal petite‑specific sizing insights and product development processes, making returns and alterations less frequent.

## Strategic Focus
- **Scaling operations**: Recent warehouse launch and headcount growth signal investment in fulfillment capacity to support increasing demand.
- **Tech‑enabled personalization**: Continued investment in data‑driven styling tools and rapid feedback loops to refine product selection and fit. [linkedin.com]
- **Talent acquisition**: Actively hiring across engineering, styling, merchandising, and operations, with a notable uptick in remote roles (e.g., Senior Software Engineer – Back-End, Remote Canada). [linkedin.com, jobs.ashbyhq.com]

## Why Work Here
- **Culture**: Described as “a team of builders and problem solvers” who “move fast, test relentlessly, and build with empathy.” The environment is entrepreneurial and impact‑focused. [my.shortstorybox.com/careers]
- **Remote/Hybrid Policy**: Several engineering roles are fully remote (US/Canada), while styling and fulfillment roles have specific location requirements. [linkedin.com]
- **Growth opportunity**: The company is in an aggressive growth phase (headcount +32% YoY, job postings +63%) – early‑stage employees can wear many hats and shape the company’s trajectory.
- **Mission‑driven**: Employees directly serve a passionate, underserved community – “making an impact on real lives.” [my.shortstorybox.com/careers]
- **Engineering note**: A lean technical team (3% of employees in technical roles) means high ownership and visibility for engineers; recent openings for Senior Full‑Stack and Back‑End roles. [linkedin.com]

## Sources
1. [Short Story Careers Page](https://jobs.ashbyhq.com/shortstory)
2. [Short Story About Us](https://my.shortstorybox.com/about-us)
3. [Short Story Careers](https://my.shortstorybox.com/careers)
4. [Short Story LinkedIn](https://www.linkedin.com/company/shortstorybox)
5. [Short Story Org Chart (The Org)](https://theorg.com/org/short-story)

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