--- title: 'Full Stack Engineer – AI Character Platform at Hasbro' canonical: 'https://feeny.ai/job/full-stack-engineer-ai-character-platform-hasbro-montreal-etz5xy059cm9' type: 'job' last_seen: '2026-09-10' --- # Full Stack Engineer – AI Character Platform at Hasbro - **Company:** Hasbro - **Location:** Montréal, Canada - **Posted:** 2026-08-19 - **Last confirmed live:** 2026-09-10 - **Apply:** https://job-boards.greenhouse.io/hasbro/jobs/4250647009 ## Job description We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime. We’re building something new inside our AI Studio, and we’re looking for a Full Stack Engineer to help build it with us. This role sits at the center of a new platform that is being actively designed and shipped. The architecture is still taking shape, and the integration surface is constantly expanding. What excites us is the opportunity to build the infrastructure that makes never-before-imagined character experiences possible. We work where storytelling, imagination, and technology converge. Our focus is on building the core platform: the APIs, the admin tooling, the service integrations, and the delivery infrastructure that makes AI-powered character interactions real. This work connects what brand and creative teams envision with what audiences ultimately experience. This role is foundational to everything the platform does. Working closely with the Engineering Manager and Principal AI Engineer, this Full Stack Engineer will own significant portions of the system end to end — from the tooling that configures and versions character behavior to the API layer that external partners and products consume. Success here means shipping features that hold up under real-world conditions and integrating reliably with the AI services that bring characters to life. What You’ll Do - Design and build features for our AI character platform. This includes: the admin tooling, as well as the API layer consumed by external integrations and partners. - Develop, maintain, and evolve the REST APIs that power character experiences across interaction modalities, with attention to versioning, access control, and reliability. - Integrate with third-party AI and media services, including LLM providers, voice services (STT/TTS), and real-time delivery infrastructure. - Contribute to AWS infrastructure, deployment pipelines, and environment management as the platform grows and new capabilities are introduced. - Partner closely with the Engineering Manager and Principal AI Engineer on architectural decisions, code review, and technical planning. - Participate in observability, on-call practices, and operational improvements to ensure the platform remains reliable as usage scales. ## What You Will Bring - 3+ years of full stack engineering experience with a strong backend emphasis. - Proficiency with modern frontend frameworks (React or equivalent) and backend technologies (Node.js and/or Python). - Experience building, versioning, and maintaining production REST APIs consumed by external teams or partners. - Solid AWS fundamentals — Lambda, API Gateway, RDS, S3, and related services. - A track record of integrating with third-party APIs in production environments, including managing reliability, error handling, and graceful degradation. - Strong communication skills and comfort working in a small, fast-moving team across multiple concurrent workstreams. Extra Credit - Experience integrating with LLM APIs (OpenAI, Gemini, Anthropic, or equivalent). - Familiarity with real-time communication systems (WebRTC, WebSockets, or LiveKit). - Experience with voice and audio API integrations (TTS/STT). - Background in platform, developer-tooling, or API-first product development. - Observability experience with Datadog or equivalent tooling. We are an Equal Opportunity / Affirmative Action Employer Hasbro is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you have a disability and require assistance in this application process and need to request an accommodation, please contact your recruiter or coordinator. Employees may be eligible for annual and long-term incentives as part of their overall compensation package, depending on role, location, and eligibility. Benefits and programs may include: - Health & Wellness - Time Off to Recharge - Financial Well-being - Life & Family Support - Volunteer and Community Initiatives - Learning & Development - Exclusive Perks Please review our [Applicant Privacy Notice](https://nam11.safelinks.protection.outlook.com/?url=http%3A%2F%2Fdocs.hasbro.com%2Fprivacy%2Fjob-applicant&data=05%7C02%7CMaria.Hughes%40wizards.com%7C73f450b2476e4441be3308dec7006d14%7C701edd3ec7a84789b1ce8a243620d68f%7C0%7C0%7C639167001791388387%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=QzsYnPcynaB0OC2yYMSHab2TyW8jOlZQWyr87FBwDt8%3D&reserved=0) to learn how we collect, use, and protect your personal information in connection with the application process. ## About Hasbro ## Company Overview - **One-liner**: Hasbro is a leading game, intellectual property, and toy company that delivers play experiences through physical and digital games, toys, licensed products, and entertainment. - **Entity Type**: Public (NYSE: HAS) - **Headquarters**: Pawtucket, Rhode Island, USA - **Founded**: 1923 (incorporated in 1926) - **Founders**: Henry Hassenfeld, Hillel Hassenfeld ## Core Business - **Primary Industries**: Toys, Games, Intellectual Property (IP) Licensing, Digital Gaming, Entertainment - **Target Customers**: B2C (kids, families, fans of all ages); B2B (retail partners, licensors, entertainment studios) - **Mission Statement**: "Create joy and community through the magic of play." ## Products & Services - **MAGIC: THE GATHERING**: Collectible card game and digital platform (Magic: The Gathering Arena) — both physical and digital. - **DUNGEONS & DRAGONS**: Tabletop roleplaying game with digital tools (D&D Beyond). - **MONOPOLY & HASBRO GAMES**: Classic board games and family game night staples. - **NERF**: Blaster toys and active play products. - **TRANSFORMERS**: Action figures, media franchise, and licensed merchandise. - **PLAY-DOH**: Modeling compound and creative play sets. - **PEPPA PIG**: Preschool toy line and media brand. - **BEYBLADE**: Spinning top toys and competitive play system. - **Hasbro Pulse & Secret Lair**: Direct-to-consumer platforms for exclusive collectibles and fan-focused drops. - **Digital Licensing**: Partnerships for mobile games like *Monopoly Go!* (Scopely) and other video game adaptations. ## Market Standing - **Valuation/Market Cap**: Not disclosed in provided sources – check financial sites for current market cap. - **Key Metric**: Annual revenue of $5.0 billion (FY 2023); record performance in Wizards of the Coast segment in FY 2025. - **Notable Partners**: Scopely (*Monopoly Go!*), Marvel, and other major IP licensors. - **Growth Signals**: Record year for MAGIC: THE GATHERING (Final Fantasy set was best-selling of all time); operational excellence program delivered ~$800M in gross cost savings; continued expansion in digital licensing and aging-up consumer strategy. ## Competitive Advantages - **Iconic Brand Portfolio**: Owns and controls deeply loved brands like MAGIC, D&D, MONOPOLY, NERF, TRANSFORMERS, PLAY-DOH, and PEPPA PIG – spanning multiple generations and play categories. - **Franchise-First Approach**: Unlocks value across physical toys, digital games, licensed consumer products, location-based entertainment, film, and TV. - **Wizards of the Coast**: High-margin, high-growth segment with dedicated fan communities and recurring digital revenue (Magic: The Gathering Arena, D&D Beyond). - **100+ Year Legacy**: Deep retail relationships, supply chain excellence, and trusted brand equity worldwide. - **Diversified Revenue Streams**: Balanced between owned brands, partner brands, direct-to-consumer, and licensing – reducing reliance on any single product category. ## Strategic Focus - **"Playing to Win" Strategy** (launched 2025): - **Anytime is Playtime**: Expand play occasions and distribution points. - **Aging Up**: Target consumers aged 13+ who are gaining purchase share. - **Everyone Plays**: Capture new demographics and under-indexed markets. - **Digital and Direct**: Invest in video games, digital technology, and direct-to-consumer channels. - **Partner Scale**: Leverage partners’ investments to extend brand reach. - **Operational Excellence**: Ongoing cost-savings program targeting $1.0 billion in gross savings; process modernization across IT, supply chain, and HR. - **AI & Emerging Tech**: Embracing AI-enabled entertainment and product innovation. - **Sustainability & CSR**: Recognized as a JUST Capital Industry Leader (2025), 100 Best Corporate Citizens (3BL Media), and Civic 50 honoree. ## Why Work Here - **Culture**: Creative, innovative, and inclusive – described as "legendary play starts with bold ideas." Emphasis on curiosity, lifelong learning, and "playing with purpose." - **Work-Life Balance**: Half-day Fridays all year round; generous paid vacation and holidays. - **Benefits**: - Medical, Dental, and Prescription coverage - Health Savings Account (HSA) - Retirement Savings Plan with generous company match and annual company contribution - Paid Parental Leave - Tuition Reimbursement - Life, Accident, and Disability Insurance - Pet Insurance and Identity Theft Protection - Onsite Fitness Center (at headquarters) - Learning & Development opportunities, clear goal-setting - **Remote/Hybrid Policy**: Flexible work arrangements are part of the total rewards package (exact policy not detailed in provided sources; likely hybrid for most roles). - **Global Presence**: Offices in Pawtucket (HQ), Providence, Los Angeles, Miami, Renton (Wizards of the Coast), plus 40+ countries – opportunities for domestic and international mobility. - **Early Career**: Robust student programs and internship opportunities to shape the next generation of talent. - **Impact**: Work on beloved brands that create joy and community; CSR programs embedded in the business. ## Sources 1. [Hasbro About Page (Corporate)](https://jobs.hasbro.com/content/About-Hasbro/) 2. [Hasbro 10-K FY2025 (SEC Filing)](https://newsroom.hasbro.com/static-files/30601d9c-1e19-47af-a62e-0de43d437ba9) 3. [Hasbro 2025 Corporate Fact Sheet](https://assets-us-01.kc-usercontent.com/500e0a65-283d-00ef-33b2-7f1f20488fe2/d66b7984-a04c-4f8c-aa86-d1c7854654aa/2025%20Corp%20Fact%20Sheet%2002.17.2025.pdf) 4. [Hasbro Careers Page](https://jobs.hasbro.com/) 5. 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