---
title: 'GenAI Engineer - Product Marketing & Adoption at Impact.com'
canonical: 'https://feeny.ai/job/genai-engineer-product-marketing-adoption-impact-com-capetown-jjtc0xgd6kqt'
type: 'job'
last_seen: '2026-09-13'
---

# GenAI Engineer - Product Marketing & Adoption at Impact.com

- **Company:** Impact.com
- **Location:** Capetown
- **Posted:** 2026-07-07
- **Last confirmed live:** 2026-09-13
- **Apply:** https://job-boards.greenhouse.io/impact/jobs/8583462002

## Job description

Our Company:

At impact.com we are passionate about our people, our technology, and are obsessed with customer success. Working together enables us to grow rapidly, win, and serve the largest brands in the world. We use cutting edge technology to solve real-world problems for our clients and continue to pull ahead of the pack as the leading SaaS platform for businesses to automate their partnerships and grow their revenue like never before. We have an entrepreneurial spirit and a culture where ambition and curiosity is rewarded. If you are looking to join a team where your opinion is valued, your contributions are noticed, and enjoy working with fun and talented people from all over the world, then this is the place for you!

impact.com, the world’s leading partnership management platform, is transforming the way businesses manage and optimize all types of partnerships—including traditional rewards affiliates, influencers, commerce content publishers, B2B, and more. The company’s powerful, purpose-built platform makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that customers trust to make purchases, get information, and entertain themselves at home, at work, or on the go. To learn more about how impact.com’s technology platform and partnerships marketplace is driving revenue growth for global enterprise brands such as Walmart, Uber, Shopify, Lenovo, L’Oreal, Fanatics, and Levi’s, visit[www.impact.com](http://www.impact.com).

Your role at Impact.com:

We are seeking a talented Gen AI engineer with a passion for creating and maintaining AI agents and generative features in our applications.  You will focus on creating, testing and maintaining prompts; monitoring answer quality; adding content to search indexes to facilitate retrieval augmented generation (RAG); and integrating with new APIs to enhance the agent’s capabilities.

Your work will enable our client users to work more efficiently and promote more relationships being created and becoming successful and better performing in our partnerships marketplace.

What You'll Do:

- Leverage Google Cloud’s Vertex AI products to maintain and enhance our “Copilot” agent feature.
- Enhance the capabilities of the agent by integrating with additional Impact or external APIs (via function calling / actions).
- Enhance the agent’s analytics capabilities with new integrations exposing additional data sets.
- Enhance the knowledge of the agent by adding more context to its search index.
- Create tools and processes for monitoring, and then monitor the agent’s answers’ quality and correctness.
- Leverage reinforcement learning (RLHF), adapter tuning or other methods to further tune the model beyond leveraging prompts, examples, and context.
- Evaluate using new LLMs with the agent as they become available.
- Work with the squad’s full stack engineer to expose new features in the user interface, and deploy the agent or point content generation capabilities throughout our apps.
- Work closely with product managers to identify new features and enhancements, estimate level of effort, prototype, implement and deploy.
- Interface with our Google solutions team to clarify gaps in documentation, report bugs or unexpected behavior, submit feature requests, or get help when evaluating a product or feature.
- Stay up-to-date with the latest advancements in AI and machine learning, and continuously explore new techniques and technologies to enhance our product offerings.

What You'll Have:

- Educational Background: Bachelor's or Master's degree in Computer Science, Data Science, Statistics, or a related field.
- Technical Expertise:
- Understanding of LLM/GPT concepts
- Proficiency in prompt engineering.
- Proficiency with Python
- Experience with data visualization tools (e.g., Tableau, Power BI, Looker) and/or sql query writing.
- Experience with machine learning frameworks/libraries such as TensorFlow, PyTorch, Apache MLlib, or Scikit-learn is a plus.
- Experience working in Google’s (GCP) environment is a plus.
- Proficiency with Javascript/Typescript or Java/Scala is a plus.
- Experience in and understanding of marketing/advertising industry is a plus.
- Communication: Excellent written and verbal communication skills, with the ability to present complex technical concepts to non-technical stakeholders.
- Team Player: Ability to work collaboratively in a cross-functional team environment.
- Adaptability: Willingness to learn new skills and technologies, and to adapt to the evolving needs of the business.
- Experience: At least 1 year working in Generative AI, or extensive and demonstrable personal projects (be prepared to show in Kaggle, Github, OpenAI, etc; to demo and describe in detail, answer questions and defend critiques)
- Previous experience in a startup or fast-paced environment is a plus.

Nice to have:

- [Affiliate & Partnerships Industry Fundamentals Certification](https://pxa.impact.com/student/path/1099626-affiliate-partnerships-industry-fundamentals-certification-path?utm_source=impact.com&utm_medium=featured-link&utm_content=fund-lp-100&utm_campaign=job-description) by PXA

Benefits:

- Unlimited PTO policy
- Take the time off that you need. We are truly committed to a positive work-life balance, recognising that it is important to be happy and fulfilled in both
- Training & Development
- Learning the advanced partnership automation products
- Medical Aid and Provident Fund
- Group schemes with Discovery & Bonitas for medical aid
- Group scheme with Momentum for provident fund
- Stock Options
- 3-year vesting schedule pending Board approval
- Internet Allowance
- Flexible work hours
- Casual work environment
- Technology stipend

impact.com is proud to be an equal opportunity workplace. All employees and applicants for employment shall be given fair treatment and equal employment opportunity regardless of their race, ethnicity or ancestry, color or caste, religion or belief, age, sex (including gender identity, gender reassignment, sexual orientation, pregnancy/maternity), national origin, weight, neurodivergence, disability, marital and civil partnership status, caregiving status, veteran status, genetic information, political affiliation, or other prohibited non-merit factors.

#LI-Hybrid

## About Impact.com

## Company Overview
- **One-liner**: Impact.com is the world’s leading partnership management platform, enabling enterprises to discover, manage, track, and optimize all types of partnerships—from affiliates and influencers to strategic brand alliances—powered by AI and a $100B+ commerce network.
- **Entity Type**: Private (Growth-stage, backed by prominent venture capital)
- **Headquarters**: Santa Barbara, California, USA
- **Founded**: 2008
- **Founders**: David A. Yovanno (CEO), Todd Crawford, and others

## Core Business
- **Primary industry/industries**: Partnership Marketing Technology (SaaS), Affiliate Marketing, Influencer Marketing, Commerce Technology
- **Target customers**: B2B, Enterprise (over 5,000 global brands including Walmart, Uber, Shopify, Lenovo, L’Oréal, and Fanatics)
- **Mission or purpose statement**: To create impact through partnerships by transforming the way enterprises manage and optimize all types of partnerships.

## Products & Services
- **Impact.com Platform (Core SaaS)**: An AI-native, all-in-one partnership management platform that unifies affiliate, creator, and referral programs. It covers the full partnership lifecycle: Discover & Recruit, Track, Engage, Contract & Pay, Protect & Monitor, and Optimize.
- **TrueLink™**: A proprietary cross-device tracking technology that provides a complete view of the customer journey while prioritizing privacy.
- **AI-Powered Optimization**: Predictive analytics and machine learning tools to evaluate partner value, assess customer lifetime value, and optimize performance across the partnership network.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (private company). The company has raised significant growth capital from top-tier investors.
- **Key Metric**: Over 5,000 global brands use the platform, managing more than 225,000 active partnerships. The platform powers over $100B in partnership commerce annually.
- **Notable Investors/Partners**: Backed by prominent venture capital firms (specific names not listed in provided sources, but widely reported as including growth equity investors). Key customers include Walmart, Uber, Shopify, Lenovo, L’Oréal, and Fanatics.
- **Growth Signals**: 1,000+ employees across 21 global offices; 20+ nationalities represented; actively hiring for 84+ roles across engineering, data science, product, marketing, and sales; expanding AI capabilities (e.g., Internal Systems Engineer for Applied AI, Principal Data Scientist for Fraud Modelling).

## Competitive Advantages
- **All-in-One Platform**: Unifies affiliate, influencer, and referral programs in a single dashboard, eliminating the need for multiple tools and fragmented data.
- **AI-Native & Data-Rich**: Leverages AI to predict partner value, assess customer lifetime value, and optimize performance, powered by a network of over $100B in partnership commerce.
- **Full-Stack Protection**: Built-in fraud detection, compliance monitoring, and traffic quality analysis to protect brand integrity and maximize ROI.
- **Proprietary Tracking (TrueLink™)**: Cross-device, privacy-first tracking that provides a complete picture of partner-driven conversions.
- **Scale & Trust**: Trusted by over 5,000 global brands including Walmart, Uber, Shopify, Lenovo, L’Oréal, and Fanatics.

## Strategic Focus
- **AI-First Innovation**: Deep investment in AI and machine learning, including roles for Applied AI, Next Gen Recommendation Systems, and Fraud Modelling, to further automate and optimize partnership performance.
- **Global Expansion**: Continued growth of its 21 global offices and hiring across North America, Europe, Asia, and Africa to support a diverse, international customer base.
- **Platform Unification**: Driving the industry shift from siloed affiliate, influencer, and referral tools to a single, unified partnership management platform.
- **Enterprise Scale**: Deepening relationships with large enterprise clients and expanding the platform’s capabilities to serve the world’s biggest brands.

## Why Work Here
- **Culture & Mission**: Described as a global community of “growth technologists” who are adaptable, passionate, and collaborative. The company emphasizes science and technology to create transformational growth.
- **Remote/Hybrid/Office Policy**: Flexible working policy with work-from-home opportunities. Many roles are listed as hybrid or remote (e.g., “Hybrid” in New York City, “Remote (US)”). The policy is tailored to each role and location.
- **Notable Perks**:
    - **Work-Life Balance**: Flexible, unlimited time-off policy.
    - **Family Matters**: Paid family leave for both birthing and non-birthing parents.
    - **Health & Wellness**: Inclusive, comprehensive healthcare plans for employees and their families.
    - **Financial Growth**: Company-matched retirement plans and company stock options.
    - **Professional Development**: A wide variety of professional development courses and training.
    - **Global Community**: 20+ nationalities represented; strong emphasis on diversity, equity, and inclusion.
- **Engineering Culture**: Heavy investment in AI, data science, and platform engineering. Roles include Data Scientist (Next Gen Recommendation Systems), Principal Data Scientist (Fraud Modelling), and Internal Systems Engineer (Applied AI), indicating a sophisticated, data-driven engineering environment.

## Sources
1. [impact.com](https://impact.com/)
2. [impact.com About](https://impact.com/about/)
3. [impact.com Careers](https://impact.com/careers/)
4. [impact.com Greenhouse Job Board](http://job-boards.greenhouse.io/impact)
5. [impact.com LinkedIn](https://www.linkedin.com/company/impactdotcom)

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