---
title: 'General Manager, In-Store at Forage'
canonical: 'https://feeny.ai/job/general-manager-in-store-forage-san-francisco-7kg1z1y3xvnr'
type: 'job'
last_seen: '2026-09-11'
---

# General Manager, In-Store at Forage

- **Company:** Forage
- **Location:** San Francisco, CA
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-09-04
- **Last confirmed live:** 2026-09-11
- **Apply:** https://jobs.gem.com/-joinforage/am9icG9zdDpV1n6z20vKSaVX-B75rfD4

## Job description

What we are looking for:

Forage is looking for an experienced payments leader to lead the company’s in-store partnerships strategy, build relationships with large, strategic grocery partners as well as partners across fintech, hardware, and more. This leader will own the in-store payments P&L for Forage. The in-store line of business is critical to Forage as it builds its portfolio of opportunities to better serve merchants and customers. This role will be responsible for developing a strategy to make Forage a critical part of the in-store payments infrastructure. This leader will also be responsible for bringing in leads, tracking leads, and analyzing business opportunities and identifying new opportunities. It will lead contract negotiations including deal economics. The role will also support the identification and growth of new products, features and verticals for the in-store experience. It will work closely with product, tech, and company leadership, reporting to the Chief Revenue Officer.

Basic Qualifications:

- 10+ years professional experience within payments and/or POS ecosystems
- Bachelor's degree or equivalent

Preferred Qualifications:

- Experience in POS, Payments/FinTech, or B2B
- Experience working with regulated payments at POS such as SNAP, WIC, etc
- Preferred Education: Masters in Business Administration (MBA)
- Experience and expertise communicating/influencing C-level business decision makers
- Experience negotiating complex deals
- Comfort working in ambiguous environments

Key Responsibilities:

- Own the full development and implementation of the Forage in-store strategy — ranging from channel identification to sourcing and evaluation to negotiation and go-to-market execution
- Identify and prioritize strategic partner opportunities that align with company goals and product roadmap
- Collaborate closely with Product and Engineering to scope and deliver integrations and co-built solutions
- Serve as the internal voice of the partner—ensuring their needs and potential impact are reflected in roadmaps and decision-making
- Negotiate commercial and technical terms that align incentives and unlock long-term value
- Track performance of partnerships and lead joint business reviews to ensure sustained success
- Stay ahead of trends in fintech, APIs, embedded finance, and the evolving payments stack
- Own and operate the in-store P&L for Forage

Our Offer:

This role is Hybrid in New York or San Francisco, we define hybrid as 2-3 days in office. We will consider remote within North America on a case-by-case basis. Your base salary would fall within the bands below. Please keep in mind that the equity portion of your offer is not included in these numbers and represents a significant part of your total compensation.

- Expected salary range: $200,000 – $230,000 USD base salary plus a variable component
- Meaningful equity
- Meaningful work that makes a positive impact on our society.
- 100% of Medical, Dental and Vision premium coverage for yourself and dependents.
- Enjoy regular team lunches at our New York or San Francisco offices, fostering collaboration and connection over great food.
- A fun and caring environment that prioritizes transparency, growth, and ownership.
- A talented, high-achieving, and humble team with diverse backgrounds and viewpoints.

## About Forage

## Company Overview
- **One-liner**: Forage builds financial and technological infrastructure that allows merchants to accept government benefits like SNAP EBT through a single, unified API.
- **Entity Type**: Private (Series B, raised $40M in June 2026)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2020
- **Founders**: Not publicly available

## Core Business
- **Primary industry**: Financial Services / Payments
- **Target customers**: B2B – merchants of all sizes (online and in-store) who want to accept SNAP EBT and EBT Cash payments.
- **Mission or purpose**: "Democratize access to government benefits" and "feed families in need" by connecting merchants, shoppers, and the U.S. government.

## Products & Services
- **[SNAP EBT & EBT Cash API]**: A unified API that enables merchants to accept Supplemental Nutrition Assistance Program (SNAP) benefits online and in-store. Includes POS device support for in-person transactions.
- **Type**: SaaS / API / Payments Infrastructure

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Annual Revenue of ~$1.5M (estimated); Total Funding: $75M (as of June 2026 Series B)
- **Notable Investors/Partners**: Mouro Capital (lead in Series B), Nyca Partners, PayPal Ventures, Long Journey Ventures, Intuit
- **Growth Signals**: Headcount grew 30% YoY to 56 employees; raised $40M Series B in June 2026; expanding into new merchant verticals; 42 million+ Americans using SNAP creates a $200B+ addressable market.

## Competitive Advantages
- First-mover in enabling online SNAP acceptance via a modern API, removing friction for underserved shoppers.
- Mission-driven focus on government benefits creates a strong brand and regulatory moat.
- Unified platform handles both online and in-store EBT payments, simplifying merchant integration.

## Strategic Focus
- Scaling the platform to accept more government benefit programs beyond SNAP.
- Deepening partnerships with large retailers and payment processors.
- Building out financial products and infrastructure to serve the 42 million Americans on food assistance.

## Why Work Here
- **Culture**: Values collaboration, diversity, humility, and "ideas over hierarchy." Team is mission-driven with a strong sense of social impact.
- **Work Model**: Hybrid – employees work from San Francisco HQ or New York office; some remote roles available for North America.
- **Perks & Benefits**: Health, dental & vision insurance; home office setup stipend; flexible PTO; AI tool stipend; meals; 11 company holidays; 401k; professional growth budget; co-working access; paid parental leave; commuter benefits; HSA; company equity.
- **Employer Rating**: 4.6/5.0 (20 reviews on LinkedIn) with high marks for culture (4.9) and work-life balance (4.7).
- **Open Roles** (as of search): Senior Mobile Engineer (React Native), Account Executive, Product Lead Financial Products, Financial Analyst, Software Engineer (various levels).

## Sources
1. [joinforage.com/careers](https://www.joinforage.com/careers)
2. [joinforage.com/about](https://www.joinforage.com/about)
3. [linkedin.com/company/forage-payments](https://linkedin.com/company/forage-payments)
4. [jobs.gem.com/-joinforage](https://jobs.gem.com/-joinforage)
5. [builtin.com/company/forage-joinforagecom](https://builtin.com/company/forage-joinforagecom)

## Other roles at Forage

- [Infrastructure Engineer](https://feeny.ai/job/infrastructure-engineer-forage-san-francisco-pnkvg90yt9kt) — San Francisco, CA
- [Software Engineer | General Interest](https://feeny.ai/job/software-engineer-general-interest-forage-san-francisco-zfdpc23dnz6k) — San Francisco, CA