--- title: 'Global Brand & PR Program Manager at Adyen' canonical: 'https://feeny.ai/job/global-brand-pr-program-manager-adyen-new-york-0df41yk82gtc' type: 'job' last_seen: '2026-10-14' --- # Global Brand & PR Program Manager at Adyen - **Company:** Adyen - **Location:** New York, NY / San Francisco, CA - **Posted:** 2026-10-05 - **Last confirmed live:** 2026-10-14 - **Apply:** https://job-boards.greenhouse.io/adyen/jobs/8256429 ## Job description This is Adyen Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition. For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster. ## The Role Adyen is looking for an effective, detail oriented, and brand and PR program manager. This role will work out of our SF or NYC office and report to the VP of Global Brand and PR. You’ll be responsible for driving operational excellence, timeline management, and cross-functional execution for high-impact brand campaigns and initiatives, ensuring messaging consistency across all customer touchpoints, and driving forward brand awareness programs that support our growth goals. ## What You’ll Do - Drive Integrated Campaigns: Manage the end-to-end execution, timelines, and operational workflows for integrated brand campaigns and programs across digital, PR, and social channels to build brand equity and support commercial growth. Conduct post-project retrospectives and implement process improvements and lessons learned. - Program Management & Resource Management: Develop project plans, resource allocation matrices, and tracking milestones via project management tools. - Align Key Stakeholders: Facilitate cross-functional collaboration and communication between PMM, Studio, Product, and Engineering teams (and others as needed) to keep campaigns, special projects, product launches and brand-led events on schedule. - Brand Governance: Work with Brand Enablement Manager to maintain global brand guidelines, ensuring consistency across brand led-events, sales enablement collateral, case studies, events, and customer communications. - Partner with Studio and Social Media: Work closely with design and content to ensure all assets and outputs are high-quality and on time, while partnering with social media to ensure assets are delivered timely and on brand for distribution. - Scale with Emerging AI Tools: Proactively integrate AI tools and workflows into creative processes to reduce friction, boost campaign agility, and pioneer innovative storytelling mediums. - Agency & Vendor Management: Manage relationships with external creative agencies, PR firms, and brand consultants. Track vendor deliverables, manage agency contract timelines, and ensure production schedules remain on schedule. ## Who You Are - 5+ years of Program Management experience within marketing, creative agencies, corporate brands teams, tech, SaaS, fintech, or complex platform environments. - Proven track record of building and launching multi-channel integrated campaigns at scale with measurable business impact. - Technical Aptitude: Demonstrated ability to translate complex technology concepts into simple, human narratives without losing technical accuracy. - Cross-Functional Influence: Proven success partnering with Marketing, Product, and leadership stakeholders. - Modern Toolset: Hands-on experience integrating modern workflows and generative AI tools to streamline creative development. - High-Agency Mindset: Low ego, fast-moving, and comfortable taking full accountability from concept to execution. - Project Management Methodologies: proficiency in project management methodologies (Agile, Scrum, or Waterfall) and tools (e.g., Jira, Monday, or Other). - Comfortable with travel up to 30% of the year. ## Compensation The base salary range for this role is $145,000 - $195,000. To learn more about our compensation philosophy, please click[here](https://docs.google.com/document/d/11U2tgFev7p271JMQWMApZjtpJ3pGHNES7EvscXnsH3k/edit?usp=sharing). Location & Work Model This role is based out of our New York or San Francisco office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles. Our Diversity, Equity and Inclusion commitments Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you’re from, we welcome you to be your true self at Adyen. Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application! What’s next? Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role.[Learn more about our hiring process here](https://careers.adyen.com/how-we-hire). Don’t be afraid to let us know if you need more flexibility. Adyen is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status. All your information will be kept confidential according to EEO guidelines. San Francisco Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. ## About Adyen ## Company Overview - **One-liner**: Adyen provides a unified financial technology platform with end-to-end payment capabilities, data insights, and financial products designed for ambitious global businesses. - **Entity Type**: Public (ticker not specified in provided sources) - **Headquarters**: Amsterdam, Netherlands - **Founded**: 2006 - **Founders**: Pieter van der Does (Co-founder, CEO) and others ## Core Business - Primary industry: Financial technology (fintech) – payments, embedded finance, and data analytics. - Target customers: B2B, Enterprise (retail, travel & hospitality, SaaS platforms, marketplaces, food & beverage, digital media, financial services). - Mission: “Engineered for ambition” – help businesses grow faster with a single, modern platform. ## Products & Services - **Unified Payments Platform**: Accept, settle, and move money online, in-app, and in-store via one API supporting 200+ local payment methods and 150+ currencies. - **Adyen for Platforms**: Enables marketplaces and SaaS platforms to manage payments, payouts, and money movement for their users. - **Adyen Issuing**: Issue physical and virtual cards under the client’s brand. - **Adyen Embedded Finance**: Embed payments, accounts, card issuing, and capital into third-party products. - **Risk Management & Fraud Tools**: Built‑in optimization to reduce fraud and lower payment costs. - **Terminal API & Point of Sale (POS)**: Integrated in‑person payment hardware. - **Adyen Giving**: Donation feature for charitable contributions at checkout. - **Adyen Agentic** (new): AI‑platform commerce capabilities. ## Market Standing - **Valuation/Market Cap**: Not provided in search results (public company). - **Key Metric**: Processed volume of €970.1 BN in 2023 [adyen.com/about]. - **Notable Customers/Partners**: Meta, Nord Security, L’Occitane, Rectangle Health, Vagaro, Groupon (first global enterprise merchant) [adyen.com]. - **Growth Signals**: - 4,000+ employees representing 115+ nationalities [adyen.com/about]. - 28–29 offices across Europe, North America, Asia Pacific, Latin America, and the Middle East [adyen.com/about]. - Obtained US, UK, EU banking licenses and acquiring licenses in Japan, UAE, Malaysia, Puerto Rico, Singapore, Hong Kong, Australia, New Zealand [adyen.com/about]. - Launched Adyen Agentic and continues to expand embedded finance offerings. ## Competitive Advantages - 99.999% historical platform uptime [adyen.com]. - Single API that supports multiple use cases and channels, reducing integration complexity. - Fully in‑house built technology (no third‑party patchwork). - Direct acquiring licenses in multiple regions, providing local expertise and compliance. - Data‑driven optimizations powered by trillions of euros in transaction data. - Engineering‑first culture with a focus on speed, autonomy, and long‑term thinking. ## Strategic Focus - Expand global footprint and acquiring licenses. - Grow embedded finance and platform products (Adyen for Platforms, Issuing, Capital). - Launch AI‑powered commerce via Adyen Agentic. - Maintain high reliability and compliance (US, UK, EU banking licenses). - Attract and retain top engineering talent to solve complex financial challenges. ## Why Work Here - **Culture**: “Office‑first” with flexibility – believes in‑person collaboration builds genuine connection [careers.adyen.com]. - **Benefits**: “Adyen+” monthly financial contribution for individual needs (childcare, language courses, home office setup), plus health insurance, commute allowance, lunch in office, and local benefits. - **Engineering**: Engineers tackle unique challenges in financial technology; culture emphasizes launching fast, iterating, winning as a team, and creating your own path (“The Adyen Formula”). - **Global Team**: 115+ nationalities across 28 offices; diverse, collaborative environment. ## Sources 1. [adyen.com/about](https://www.adyen.com/about) 2. [adyen.com](https://www.adyen.com/) 3. [careers.adyen.com](https://careers.adyen.com/) 4. [careers.adyen.com/vacancies](https://careers.adyen.com/vacancies) 5. [careers.adyen.com/formula](https://careers.adyen.com/formula) ## Other roles at Adyen - [Senior Product Manager - Financial Products](https://feeny.ai/job/senior-product-manager-financial-products-adyen-amsterdam-87h2d0s3m0vd) — Amsterdam, Netherlands - [Implementation Engineer](https://feeny.ai/job/implementation-engineer-adyen-sydney-d7pt8dba4c6z) — Sydney, Australia - [Global Content Team Lead](https://feeny.ai/job/global-content-team-lead-adyen-amsterdam-ae1xh74tvk8h) — Amsterdam, Netherlands - [Enterprise Account Manager, Platforms](https://feeny.ai/job/enterprise-account-manager-platforms-adyen-sydney-2sbkdzz9y6ng) — Sydney, Australia - [CDD Risk Analyst, Reviews](https://feeny.ai/job/cdd-risk-analyst-reviews-adyen-san-francisco-ce7pmwe9y551) — San Francisco, CA - [Engineering Manager - Android / iOS](https://feeny.ai/job/engineering-manager-android-ios-adyen-amsterdam-t45m14rpbgbs) — Amsterdam, Netherlands - [Regulatory Compliance Officer](https://feeny.ai/job/regulatory-compliance-officer-adyen-tokyo-4w4y66hp730p) — Tokyo, Japan - [Senior Payments Partnerships Manager - Visa](https://feeny.ai/job/senior-payments-partnerships-manager-visa-adyen-amsterdam-sq7g4jqygspz) — Amsterdam, Netherlands / London, United Kingdom - [Team Lead - Record to Report](https://feeny.ai/job/team-lead-record-to-report-adyen-amsterdam-z9k9h30ag2kp) — Amsterdam, Netherlands - [Team Lead, Enterprise Account Management](https://feeny.ai/job/team-lead-enterprise-account-management-adyen-london-qxb0g0kjh877) — London, United Kingdom