---
title: 'Global Reporting & Analytics Analyst (ENTRY LEVEL) at LG Ad Solutions'
canonical: 'https://feeny.ai/job/global-reporting-analytics-analyst-entry-level-lg-ad-solutions-london-ta7neef4hdd8'
type: 'job'
last_seen: '2026-09-08'
---

# Global Reporting & Analytics Analyst (ENTRY LEVEL) at LG Ad Solutions

- **Company:** LG Ad Solutions
- **Location:** London, United Kingdom
- **Employment:** full-time
- **Posted:** 2026-08-28
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.ashbyhq.com/lgads/b583063e-60fc-4985-b2ee-11fa83d75943

## Job description

About LG Ad Solutions:

LG Ad Solutions is on a mission to make TV an even better advertising medium for brands, agencies, networks, and most importantly, consumers.

The Opportunity:

We are growing rapidly and looking for a Global Reporting & Analytics Analyst to join our team. Global Reporting & Analytics Analysts at LG Ad Solutions work on a range of domains spanning Digital Campaign Management, Product Strategy and Business Intelligence, Media Planning and Sales and Marketing Analytics for a growing portfolio of customers, which significantly impact our business and the success of our customers.

Location:

This is a hybrid position with 2-3 days a week onsite in the UK office.

Responsibilities:

- Have the ownership of digital ad campaigns for Fortune 500 brands. Analyse the post campaign metrics and work with cross functional teams to increase the effectiveness of client’s ad budgets and drive incremental revenue
- Work with Sales and Account Managers to understand customers’ KPIs and goals and optimise digital campaigns
- Create Quarterly Business reviews in collaboration with the product strategy and intelligence team for top clients Internationally & US
- Work with the product management team in ideation and developing new tools to enhance the existing products and increase capabilities of the reporting team
- Partner with managers on the team to help drive third party measurement and reporting solutions

Minimum Qualifications:

- Strong analytical background and critical thinking
- Experience with any scripting language
- Strong organisational skills and attention to detail
- Ability to thrive in a fast-paced, high-volume, and deadline-driven environment
- Good interpersonal and communication skills

Preferred Qualifications:

- Marketing / Advertising / Analytics / relevant field related experience
- Familiarity with the TV or Digital advertising ecosystem

LG Ad Solutions provides equal work opportunities to all team members and applicants, and it prohibits discrimination and harassment of any type on the basis of race, color, ethnicity, caste, religion, age, sex (including pregnancy), national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by our policies or federal, state, or local laws.

We want to ensure that our hiring process is accessible. If you need reasonable accommodation for any part of the application process because of a medical condition or disability, please send an email to careers@lgads.tv to let us know the nature of your request.

## About LG Ad Solutions

## Company Overview
- **One-liner**: LG Ad Solutions is an advanced advertising platform that powers connected TV and cross-screen campaigns, helping brands engage audiences through deterministic Smart TV data and AI.
- **Entity Type**: Private (total funding: $5.9M from venture rounds; last round 2017)
- **Headquarters**: Mountain View, California, United States
- **Founded**: 2013
- **Founders**: Not publicly available (leadership team includes CEO Michael Hudes, but founder info is not disclosed)

## Core Business
- **Industry**: Advertising Services / Connected TV (CTV) / Cross-screen Advertising
- **Target Customers**: B2B – brands, advertisers, agencies, and media buyers
- **Mission/Purpose**: “Making Connected TV Ads Smarter” – helping advertisers maximize return on ad spend by delivering unduplicated reach across a fragmented TV landscape.

## Products & Services
- **LG Ad Solutions Platform**: An AI-powered advertising platform that offers one-stop planning, activation, and measurement across connected TVs, digital video, and social media. Includes:
  - **Data**: Deterministic automatic content recognition (ACR) data from LG Smart TVs, combined with first-party and partner data for precise audience targeting.
  - **Media**: Access to premium LG CTV inventory (tens of millions of smart TVs globally) and cross-device reach.
  - **Outcomes**: KPI-driven measurement and business outcome reporting to demonstrate ad effectiveness.

## Market Standing
- **Valuation**: Not publicly available
- **Key Financial Metrics**: Estimated annual revenue of $10M (LinkedIn estimate; not officially confirmed). Total funding: $5.9M (Convertible Note $300K in 2014, Venture Round $5.6M in 2016).
- **Notable Investors/Partners**: LG (parent company ecosystem); partnership data from Samsung Ads, Roku, VideoAmp, MediaMint, etc. (talent sources indicate industry relationships).
- **Growth Signals**:
  - Headcount growth: +10.6% YoY (388 employees, up 46 people)
  - 31 active job postings; job postings increased 210% year-over-year
  - Operating in 10 countries (U.S., India, U.K., Canada, Australia, Brazil, South Korea, etc.)
  - Recent hires from Amazon, Roku, Samsung Ads, VideoAmp, Samba TV – strong talent inflow from CTV competitors.

## Competitive Advantages
- **Proprietary Data**: Deterministic ACR data from millions of LG Smart TVs provides a unique, privacy-compliant audience signal that cannot be replicated.
- **Exclusive CTV Inventory**: Direct access to LG’s smart TV inventory gives advertisers unduplicated reach and a premium ad environment.
- **Cross-Screen Unity**: One platform for planning, activation, and measurement across CTV, digital, and social – reducing fragmentation for advertisers.
- **Scale & Global Footprint**: Over 200 million LG Smart TVs worldwide (stated on website), with offices in major markets.

## Strategic Focus
- **AI & Data Platform**: Invest in Video AI and machine learning to improve audience targeting, in-flight optimization, and attribution.
- **Multi-Channel Expansion**: Extend capabilities beyond CTV into digital video and social to become a comprehensive cross-screen hub.
- **Advertiser Tools**: Enhance self-service features, outcome-based buying, and measurement to compete with larger ad platforms.

## Why Work Here
- **Culture & Values**: Emphasizes “We Are One Team,” transparency, accountability, innovation, and a bias for action. Reviews (3.0/5.0 on LinkedIn) cite average culture (2.7) and career development (2.8), but compensation is rated 3.6.
- **Location & Flexibility**: Headquarters in Mountain View, CA; offices in New York, London, Sydney, São Paulo, and others. Hybrid/remote policy not clearly stated.
- **Engineering & Data Focus**: Deep roles for data engineers, ML engineers, platform engineers, and data analytics leads. The stack involves big data, ACR, and AI.
- **Industry Impact**: Work at the forefront of the CTV revolution, competing/partnering with industry giants (Roku, Samsung Ads, Amazon). Opportunity to shape the future of TV advertising.

## Sources
1. [lgads.tv](https://lgads.tv/)
2. [lgads.tv/careers](https://lgads.tv/careers/)
3. [lgads.tv/company](https://lgads.tv/company/)
4. [LinkedIn Company Profile](https://www.linkedin.com/company/lgads)

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