--- title: 'Growth Lead at Bonside, Inc' canonical: 'https://feeny.ai/job/growth-lead-bonside-inc-new-york-3qgnx75hwgy3' type: 'job' last_seen: '2026-09-08' --- # Growth Lead at Bonside, Inc - **Company:** Bonside, Inc - **Location:** New York, NY - **Compensation:** $140k–$200k - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-07-13 - **Last confirmed live:** 2026-09-08 - **Apply:** https://jobs.ashbyhq.com/bonside/3325806d-7fb8-481f-9be9-34e48d084d7f ## Job description ## ABOUT BONSIDE Small businesses create the majority of new jobs in America, yet the infrastructure that helps them grow hasn't kept pace. Accessing capital, expanding to new locations, and making operational decisions are still slower, more fragmented, and more manual than they should be. Bonside is building AI-powered infrastructure that helps physical businesses grow. We combine modern software, intelligent underwriting, and deep industry expertise to help great operators access the resources they need to expand. Today, we manage more than $150M in capital, work with hundreds of growing businesses, and are trusted by nationally recognized brands like José Andrés Group and F45. We're backed by leading investors and partner with some of the largest owners and operators in commercial real estate. We're still in the early chapters, which means every person on the team has an outsized opportunity to shape the product, influence the business, and build something thousands of operators feel. ## THE ROLE We're looking for someone to own the top of Bonside's funnel: how great operators find us and start working with us. It's a high-velocity seat where you're the first point of contact with brick-and-mortar operators across the country. The role is focused by design and you'll own the first and most important step: bringing the right operators onto the platform. You'll be speaking with multiple founders and execs a day and ushering them into the world of Bonside. Your focus makes the role high-leverage, and your scope grows as we expand into new products and categories. ## WHAT YOU'LL OWN ## CLOSE OPERATORS ONTO THE PLATFORM - Run single-call closes to bring operators onto Bonside. - Move at high velocity—many reps, fast cycles, clean handoffs. - Pass qualified operators to the capital team for product conversion. ## BUILD THE MACHINE - Influence the funnel and turn what works into repeatable plays. - Keep the pipeline clean and the numbers visible—weekly and monthly. - Feed market signal back to the team to sharpen targeting and product. ## WHAT WE'RE LOOKING FOR - 3–5 years in a sales role—ideally an SDR who's grown into a junior AE. - You love the close and the reps. Measurable, short-cycle wins energize you more than owning one long, complex deal. - Highly organized and process-oriented—you manage competing priorities without losing momentum. - Exceptional written and verbal communicator; you build credibility fast with founders and senior operators. - Hungry and goal-oriented—you take pride in your pipeline and get creative to meet your goals.AI-native. You reach for tools to move faster by default. - Growth mindset: mastering one part of the funnel reads as a launchpad, not a ceiling. ## LOCATION NYC-based; hybrid, 3 days/week in our DUMBO office 🌉 ## About Bonside, Inc ## Company Overview - **One-liner**: Bonside provides non-dilutive, revenue-based financing and underwriting intelligence to brick-and-mortar businesses, enabling them to grow without giving up equity or taking on traditional debt. - **Entity Type**: Private (Venture-backed; latest funding round: Unattributed) - **Headquarters**: Chicago, Illinois, United States (also has a presence in New York, NY) - **Founded**: 2020 - **Founders**: Neha Govindraj (CEO) ## Core Business - **Primary industry**: Financial Services / Fintech, specifically focused on the brick-and-mortar economy (food & beverage, beauty, wellness, fitness, healthcare, pet services, auto services, child care, etc.). - **Target customers**: B2B — brick-and-mortar business owners (SMBs and multi-location operators), commercial landlords, and accredited investors. - **Mission or purpose**: To define and service the brick-and-mortar economy, ensuring every operator gets the chance to put their best foot forward. ## Products & Services - **Repeatable Revenue Agreement (RRA)**: A non-dilutive, revenue-based financing product where businesses receive capital in exchange for a fixed percentage of monthly revenue until a cap is reached. No collateral, personal guarantees, or equity triggers. - **Bonside Intelligence**: An agentic platform for brick-and-mortar visibility, providing data-driven underwriting and analytics using metrics like 4-wall EBITDA, COGS, labor ratios, and 20+ other industry-specific KPIs. - **Bonside Scorecard**: A proprietary underwriting tool launched in May 2025 that helps commercial landlords evaluate the financial and operational health of retail tenants, standardizing tenant diligence and risk assessment. ## Market Standing - **Valuation/Market Cap**: Not publicly disclosed. - **Key Metrics**: $25 million in assets under management (as of May 2025); 37 deals funded since launch; cumulative gross revenue of funded businesses exceeding $25 million annually (as of early 2023). - **Notable Investors/Partners**: Floating Point (lead seed), i80 Group, Nuveen Real Estate, Kimco Realty, Jacob Jaber (founder of Philz Coffee), TMV, 81 Collection. - **Growth Signals**: +75% headcount growth year-over-year (12 employees as of 2025); strategic partnerships with Kimco Realty and Nuveen Real Estate; international team presence in Brazil, Kenya, and Colombia; launch of Bonside Scorecard; actively hiring engineers. ## Competitive Advantages - **Vertical focus**: Tailored specifically for brick-and-mortar businesses, unlike generic SMB lenders. Underwriting is purpose-built for physical retail, using metrics that matter for that sector. - **Non-dilutive, flexible financing**: The RRA structure avoids equity dilution and rigid debt payments, aligning repayment with business performance. - **Proprietary data platform**: Bonside Intelligence and Scorecard provide unique visibility into tenant health, creating a dual-sided network effect between businesses and landlords. ## Strategic Focus - **Deepening underwriting intelligence**: Continuing to build out the Bonside Intelligence platform and Scorecard to set the “gold standard” for brick-and-mortar underwriting. - **Expanding landlord partnerships**: Leveraging relationships with major REITs (Kimco, Nuveen) to scale the Scorecard and drive deal flow. - **Scaling capital deployment**: Growing the investor marketplace and fund to finance more brick-and-mortar concepts. ## Why Work Here - **High-growth, mission-driven startup**: Small team (12 people) with aggressive growth trajectory (+75% YoY headcount) and a clear focus on redefining the physical economy. - **Engineering culture**: CEO Neha Govindraj has publicly stated the company is hiring additional engineers, indicating a strong emphasis on building proprietary technology. - **Remote-friendly environment**: Team spans the US, Brazil, Kenya, and Colombia, suggesting a distributed/remote culture. - **Impactful work**: Employees directly contribute to helping local businesses expand, while shaping a new asset class for investors and landlords. - **Notable perks**: Not explicitly detailed, but the company’s small size offers autonomy and ownership opportunities. ## Sources 1. [bonside.com](https://bonside.com/) 2. [cbinsights.com](https://www.cbinsights.com/company/bonside) 3. [linkedin.com/company/bonside](https://www.linkedin.com/company/bonside) 4. [techcrunch.com](https://techcrunch.com/2023/06/07/bonside-growth-capital-brick-and-mortar-fintech/) 5. [morningstar.com](https://www.morningstar.com/news/pr-newswire/20250518ny89665/bonside-scorecard-launches-alongside-strategic-partnership-with-kimco-realty-and-nuveen-real-estate) ## Other roles at Bonside, Inc - [Growth Lead](https://feeny.ai/job/growth-lead-fortuna-health-new-york-g4d6ars6v4b6) — New York, NY - [Growth Lead](https://feeny.ai/job/growth-lead-teya-london-60bkga7mk68z) — London, United Kingdom - [Growth Lead](https://feeny.ai/job/growth-lead-shepherd-new-york-t0d1weq4d82y) — New York, NY - [Growth Lead](https://feeny.ai/job/growth-lead-glossgenius-new-york-akfjz2g47dfw) — New York, NY - [Growth Lead](https://feeny.ai/job/growth-lead-plinth-london-a22wjg6556pb) — London, United Kingdom - [Growth Lead](https://feeny.ai/job/growth-lead-breeze-united-states-9kgqg7cx8x4d) — United States - [Growth Lead](https://feeny.ai/job/growth-lead-emergent-labs-bengaluru-shwqp9cxmmbp) — Bengaluru, India - [Growth Lead](https://feeny.ai/job/growth-lead-hud-san-francisco-3b9g4js2kfn7) — San Francisco, CA - [Growth Lead](https://feeny.ai/job/growth-lead-commure-san-francisco-bay-area-86as013a54r0) — San Francisco Bay Area, OR - [Growth Lead](https://feeny.ai/job/growth-lead-anon-san-francisco-ybqzj7wtxzga) — San Francisco, CA