---
title: 'Growth Management- User Growth I Exp- 6- 10 Years at Paytm'
canonical: 'https://feeny.ai/job/growth-management-user-growth-i-exp-6-10-years-paytm-noida-d30djgekznzj'
type: 'job'
last_seen: '2026-11-07'
---

# Growth Management- User Growth I Exp- 6- 10 Years at Paytm

- **Company:** Paytm
- **Location:** Noida, India
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-11-04
- **Last confirmed live:** 2026-11-07
- **Apply:** https://jobs.lever.co/paytm/b523c654-372b-4387-8dd4-f564cc987828

## Job description

About Paytm: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.

## About role

We are looking for a high-ownership Central Growth manager to drive measurable monetization outcomes across the Paytm consumer app. This role will own the “growth  & monetization levers to increase ARPU, engagement, and category adoption, while maintaining tight ROI discipline. You will work cross-functionally with Product, Data Science, Marketing, and Ops to identify the highest ROI opportunities, build scalable offer frameworks, and improve conversion across key discovery journeys. The mandate is to build a stronger, more profitable consumer growth business.

## Key Responsibilities

1. Own app monetization outcomes (ARPU + engagement)

- Drive consumer monetization KPIs: ARPU uplift, conversion to paid/monetized actions, repeat usage, category adoption, and engagement depth
- Identify growth pockets across categories (e.g., RU, bill pay, commerce, travel, financial products) and scale what works.

1. Traffic strategy & allocation (maximize ROI)

- Build a traffic allocation strategy across app surfaces and journeys to maximize incremental ARPU and engagement
- Partner with DS/Product to create routing/next-best-action models and run continuous optimization via experiments
- Manage trade-offs across categories (where to push, when to hold, and how to protect user experience).

1. Monetization-led cross-sell (embed in discovery journeys)

- Scale new cross-sell avenues by embedding monetization hooks in high-frequency moments
- Improve funnel steps: message clarity, eligibility communication, UX friction reduction, and conversion rates.

1. Experimentation engine & growth ops

- Run structured experimentation: hypothesis → design → launch → measurement → iteration
- Establish SOPs for offer creation, approvals, tracking, rollout readiness, and post-mortems
- Build dashboards for growth and monetization performance; own weekly business reviews and root-cause analyses.

1. Portfolio lever: Referral & network growth (subset)

- Drive select referral programs as a lever for incremental acquisition and retention, with clear ROI/quality guardrails.

Superpowers that will help you succeed in this role:

- 6 – 10 years of experience in growth, product growth, monetization, category P&L, strategy & ops, or growth marketing.
- Strong grasp of unit economics (ROI, burn, CAC/CPA, payback), funnels, and cohort-based retention.
- Proven ability to scale programs through experimentation and cross-functional execution.
- Excellent stakeholder management and communication—can influence Product/Finance/DS with data and clarity.

Good to Have

- Experience in fintech/payments/consumer internet or app-led monetization ecosystems
- Familiarity with segmentation/personalization models and lifecycle channels (push/WhatsApp/in-app)
- Strong comfort with dashboards, metrics definitions, and experiment readouts.

## Why join us

- A collaborative output driven program that brings cohesiveness across businesses through technology·
- Improve the average revenue per use by increasing the cross-sell opportunities·
- A solid 360 feedback from your peer teams on your support of their goals·
- Respect that is earned, not demanded from your peers and manager.

## About Paytm

## Company Overview
- **One-liner**: Paytm is India’s leading full-stack payments and financial services platform, enabling digital payments for consumers and merchants while distributing loans, insurance, and investment products.
- **Entity Type**: Public (NSE: PAYTM)
- **Headquarters**: Noida, Uttar Pradesh, India
- **Founded**: 2010
- **Founders**: Vijay Shekhar Sharma

## Core Business
- **Primary industries**: Payments, Financial Services, Marketing Services
- **Target customers**: B2C (consumers) and B2B (MSMEs, enterprises, online platforms)
- **Mission/purpose**: “To bring 500 million unserved and underserved Indians to the mainstream economy.” [paytm.com/about-us](https://paytm.com/about-us)

## Products & Services
- **Payment Services (Consumer & Merchant)**: QR code payments, Soundbox devices (with real‑time audio confirmation), All‑in‑One POS terminals, online payment gateway, UPI (including UPI Lite), and card acceptance. _Type_: Hardware + SaaS platform.
- **Financial Services Distribution**: Merchant loans, personal loans, insurance, and equity broking (via Paytm Money). _Type_: Service / marketplace.
- **Marketing Services**: Advertising, travel ticketing (bus, movies, flights), deals & gift vouchers. _Type_: Platform / marketplace.
- **Paytm Money Ltd**: Investment platform for mutual funds, stocks, NFOs. _Type_: App / brokerage.

## Market Standing
- **Valuation / Market Cap**: Not disclosed in provided sources (publicly traded; market cap fluctuates).
- **Key Metric**: Annual revenue estimated at **$758.2M** (LinkedIn, 2025); 39,368 active on‑roll employees in FY 2025. [linkedin.com/company/paytm](https://linkedin.com/company/paytm)
- **Notable Investors / Partners**: Not listed in provided sources (historically backed by SoftBank, Ant Financial, etc. – not verifiable from search results).
- **Growth Signals**: 18.7% YoY headcount growth (+4,811 people); serves **44M+ merchants** and **300M+ consumers**; deepened penetration in tier‑2/3 cities; successfully transitioned to a Third‑Party Application Provider (TPAP) for UPI under a multi‑bank model. [paytm.com/about-us](https://paytm.com/about-us), [paytm.com annual report](https://paytm.com/document/ir/annual-reports/fy2024-25/Paytm_Annual_Report_2024---25.pdf)

## Competitive Advantages
- **Full‑stack merchant payments leader** – owns the merchant relationship, aggregates all major payment instruments, negotiates rates, and provides cutting‑edge hardware (Soundbox, POS).
- **AI‑powered operations** – in‑house platforms Paytm ARMS (merchant lifecycle insights) and Periscope (fraud detection) automate onboarding, segmentation, pricing, and retention.
- **Largest fleet of Soundbox devices** on the street, creating a sticky subscription revenue stream.
- **Massive two‑sided ecosystem** (consumers + merchants) enabling high‑margin cross‑sell of loans, insurance, and marketing services.

## Strategic Focus
- **Payment‑led growth** – continue strengthening merchant payment leadership and expanding the omni‑channel platform.
- **Scale high‑margin financial services** – loan distribution, insurance, and equity broking.
- **Embed an AI‑first approach** across all products and internal processes to drive operating leverage.
- **Explore international expansion** of its technology‑led merchant payments and financial services distribution model. [paytm.com annual report](https://paytm.com/document/ir/annual-reports/fy2024-25/Paytm_Annual_Report_2024---25.pdf)

## Why Work Here
- **Benefits**: Medical insurance for self & family, wellness webinars, mental health support, maternity/paternity benefits, ESOPs, annual bonus, car lease, mobile device lease, employee discounts (Paytm Xtras), learning reimbursement, internal job mobility. [paytm.com/careers](https://paytm.com/careers)
- **Culture**: Innovation‑driven, purpose‑oriented (“simplify lives and fuel growth for millions”), with a strong emphasis on AI and technology. [paytm.com/careers](https://paytm.com/careers)
- **Work policy**: Most roles are **on‑site** (Noida, Mumbai, and other locations). [jobs.lever.co/paytm](https://jobs.lever.co/paytm)
- **Engineering culture**: Self‑driven learning, internal mobility, and the opportunity to work on products used by hundreds of millions of users.

## Sources
1. [Paytm Careers Page](https://paytm.com/careers)
2. [Paytm Job Openings (Lever)](https://jobs.lever.co/paytm)
3. [Paytm About Us](https://paytm.com/about-us)
4. [Paytm LinkedIn Profile](https://linkedin.com/company/paytm)
5. [Paytm Annual Report FY2024‑25 (PDF)](https://paytm.com/document/ir/annual-reports/fy2024-25/Paytm_Annual_Report_2024---25.pdf)

## Other roles at Paytm

- [KAM - Manager - Paytm Ads (Mumbai)](https://feeny.ai/job/kam-manager-paytm-ads-mumbai-paytm-mumbai-gnzcxhpeq9j6) — Mumbai, India
- [Growth Management- User Growth I Exp- 4- 6 Years](https://feeny.ai/job/growth-management-user-growth-i-exp-4-6-years-paytm-noida-rc8c5zrzzqvw) — Noida, India
- [Associate IT Audit](https://feeny.ai/job/associate-it-audit-paytm-noida-a90p4zxvkfvq) — Noida, India
- [Field Sales - Team Lead - Hyderabad (LRM)](https://feeny.ai/job/field-sales-team-lead-hyderabad-lrm-paytm-hyderabad-9r3wkjjfhc51) — Hyderabad, India
- [Group Head - DGM - Paytm Ads](https://feeny.ai/job/group-head-dgm-paytm-ads-paytm-mumbai-w9299nm3t121) — Mumbai, India
- [Talent Acquisition Specialist - Business Hiring (Non-Tech)](https://feeny.ai/job/talent-acquisition-specialist-business-hiring-non-tech-paytm-gurugram-cprzvzk5d2sx) — Gurugram, India
- [HR Business Partner - Noida](https://feeny.ai/job/hr-business-partner-noida-paytm-noida-v006d2fwngpa) — Noida, India
- [Lending Operations & Partnerships - AM - Merchant Lending](https://feeny.ai/job/lending-operations-partnerships-am-merchant-lending-paytm-noida-6e2cxeh4ahxy) — Noida, India
- [Lending Operations - AM - Merchant Lending](https://feeny.ai/job/lending-operations-am-merchant-lending-paytm-mumbai-fpbsnkyxbakh) — Mumbai, India
- [Field Sales - Team Lead - MCA- South](https://feeny.ai/job/field-sales-team-lead-mca-south-paytm-hyderabad-5h1f2rk02n5r) — Hyderabad, India