--- title: 'Growth Marketing Associate at The Global Talent Co.' canonical: 'https://feeny.ai/job/growth-marketing-associate-the-global-talent-co-latin-america-rnp8f67q1728' type: 'job' last_seen: '2026-09-16' --- # Growth Marketing Associate at The Global Talent Co. - **Company:** The Global Talent Co. - **Location:** Latin America - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-01-26 - **Last confirmed live:** 2026-09-16 - **Apply:** https://jobs.ashbyhq.com/the-global-talent-co/ac9eafe7-c964-4d11-a4bc-d2e10fe2fbe9/application **Skills:** Meta Media Buying, Performance Marketing Metrics, Excel, Google Sheets, GA4, Campaign Optimization, Creative Testing, Data Analysis, SQL > Manage and optimize paid media and performance creative campaigns across Meta, TikTok, and influencers for a D2C pet wellness brand. Collaborate with cross-functional teams to drive measurable results through data-driven strategy, creative experimentation, and campaign scaling. ## Job description Growth Marketing Associate Full-time, Remote (aligned to EST business hours) Check out The Global Talent Co.’s talent network: https://www.globaltalent.co/network ## About Us At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25,000+ like-minded marketing professionals. ## About the Company You will be joining a rapidly growing D2C pet wellness brand that’s redefining how people feed their dogs. Backed by one of the world’s leading meal kit companies, this startup combines the agility of a young brand with the scale and support of a global organization. Passionate about giving every dog a seat at the table, the company offers vet-developed recipes made with wholesome, human-grade ingredients. With an entrepreneurial culture rooted in data, creativity, and innovation, this team is shaping the future of pet nutrition. ## The Role As a Growth Marketing Associate, you’ll play a key role in scaling the company’s paid media and performance creative efforts. Reporting to the Growth Lead, you’ll manage campaigns across Meta, TikTok, influencers, and other growth channels — balancing data-driven strategy with creative experimentation. You’ll collaborate closely with designers, creative partners, and marketing stakeholders to build, test, and optimize campaigns that drive measurable results. This is an exciting opportunity to contribute to one of the fastest-growing brands in the pet care industry and grow your career in a dynamic, cross-functional team. ## Key Responsibilities - Manage day-to-day execution, optimization, and reporting of growth campaigns across Meta, TikTok, influencer, and other performance channels - Collaborate with creative partners, designers, and influencers to maintain a steady pipeline of high-performing, scroll-stopping ad creatives - Set up, test, and analyze experiments related to creative, discounting, user journey, and attribution - Track and report on key KPIs, providing insights and recommendations to improve ROI and campaign efficiency - Work cross-functionally with marketing, product, and analytics teams to align campaigns with broader brand initiatives - Identify and test emerging growth channels, tools, and technologies to stay ahead of performance trends - Manage cost tracking, campaign setup, and performance data accuracy - Get hands-on with creative production when needed — developing mockups, testing ad variations, and QA’ing tracking links - Support seasonal campaigns, brand launches, and product expansions through data-backed execution and experimentation Ideal Candidate - 4+ years of experience in growth marketing, ideally within a D2C e-commerce or subscription brand - 2+ years of hands-on Meta media buying experience - Strong understanding of performance marketing metrics (CPM, CVR, CAC, LTV, ROI) - Experience collaborating with designers, influencers, and creative partners to produce engaging ad content - Analytical mindset with strong proficiency in Excel/Google Sheets and GA4; basic SQL a plus - Creative intuition — you know what performs, why it works, and how to scale it - Proactive, entrepreneurial, and results-driven, with the ability to thrive in fast-paced, ambiguous environments - Team player with excellent communication and presentation skills - Passion for growth marketing, experimentation, and — of course — dogs 🐶 - Ability to work aligned to EST business hours Join Our Team Be part of a collaborative, data-driven environment where your creativity and analytical skills can make a tangible impact. We offer competitive compensation, opportunities for growth, and the chance to shape the future of a mission-driven pet wellness brand. Apply now and take the next step in your marketing career. At The Global Talent Co., our mission is to bridge the gap between leading global tech companies and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in. ## About The Global Talent Co. ## Company Overview - **One-liner**: The Global Talent Co. connects innovative US and EU tech companies with pre-vetted, AI-powered marketing and tech professionals from Latin America, South Africa, and other global regions, serving as an Employer of Record. - **Entity Type**: Private (Bootstrapped) - **Headquarters**: San Francisco, California, United States - **Founded**: 2020 - **Founders**: Roman Kirsch (Founder & Investor), Brett Stapper (Co-Founder & Investor) ## Core Business - Primary industry/industries: Marketing Services, HR Tech, Talent Marketplace - Target customers: B2B — US and EU tech startups, SaaS companies, consumer businesses, and agencies seeking remote marketing and tech talent - Mission or purpose statement: "Our mission is to solve this by creating jobs, unlocking opportunities, and building careers that change lives." The company envisions a world where talent is global, intelligent, and unstoppable, aiming to place 3,333 AI-powered marketing professionals into global opportunities by 2027. ## Products & Services - **Global Talent Marketplace & Employer of Record (EOR)**: A platform that finds, vets, hires, pays, and manages remote professionals. The company acts as the legal employer, handling payroll, compliance, local benefits, taxes, and HR administration in over 30 countries. - **AI-Powered Matching & Vetting**: An AI-driven system that assesses candidates through automated assessments and manual interviews, connecting companies with the top 1% of talent from a network of 450,000+ pre-vetted professionals. - **Proprietary AI Training (MIRA AI)**: All marketing professionals hired through the platform receive extensive training in leading AI platforms (ChatGPT, Claude) and work alongside "MIRA AI," the company's proprietary AI-driven marketing assistant, designed to amplify their expertise. ## Market Standing - **Valuation/Market Cap**: Not publicly available - **Key Metric**: Over 450,000 pre-vetted professionals in their talent network; 200 total employees (per Built In); 18 employees on LinkedIn (likely core team); 188 active job postings. - **Notable Investors/Partners**: Not publicly disclosed (appears bootstrapped). Partners include US and EU tech startups. - **Growth Signals**: High job posting growth (+12.6% monthly, +144.2% quarterly); expanding into new regions (South Africa, Latin America, Europe); strong LinkedIn follower growth (+52.2% yearly); operating in 8 countries. ## Competitive Advantages - **AI-Centric Model**: Differentiates by explicitly training all marketing talent on AI tools (ChatGPT, Claude) and providing its own proprietary AI assistant (MIRA AI), creating a "next-generation AI-powered marketing workforce." - **Risk Mitigation for Clients**: Offers a unique "talent guarantee" with unlimited free replacements and 30-day off-boarding notice, reducing hiring risk for startups. - **Cost Arbitrage**: Clients save 50-70% compared to local US/EU hires while accessing top-tier talent from Latin America and South Africa. - **Community Building**: Creates in-person and virtual marketing communities in every country of operation, with events, certification courses, and workshops to retain and upskill talent. ## Strategic Focus - **Scaling the AI-Powered Workforce**: The company's stated ambition is to place 3,333 AI-powered marketing professionals by 2027, signaling a focus on volume and AI integration. - **Geographic Expansion**: Currently operating in 8 countries (South Africa, Argentina, Colombia, Nigeria, Mexico, Ukraine, Germany, US) with plans to grow further. - **Deepening the Talent Pool**: Growing the network from 400,000+ to 450,000+ pre-vetted professionals, with a focus on marketing, design, customer success, and finance roles. - **Product-Led Growth**: Investing in AI-powered matching technology and a seamless EOR platform to reduce friction for both clients and candidates. ## Why Work Here - **Remote-First Culture**: The company is fully remote with employees across 8 countries and 6+ locations. Offices exist in San Francisco, Mexico, Germany, Romania, South Africa, and Argentina, but the default is remote work. - **Career Growth & AI Training**: The company heavily invests in upskilling its talent with AI certifications and access to proprietary AI tools, positioning workers for "future-proof" careers. - **Global Community**: Emphasis on building local communities through in-person events and workshops, providing a sense of belonging for remote workers. - **Competitive Compensation**: The company promises "the same compensation as your peers" in global tech roles, with a focus on high-impact, higher-paying roles compared to local market rates. - **High Hiring Activity**: With 188 active job postings and rapid quarterly growth (+144.2%), the company is aggressively hiring, indicating strong momentum and opportunity for internal mobility. ## Sources 1. [globaltalent.co](https://globaltalent.co/about/) 2. [linkedin.com](https://www.linkedin.com/company/the-global-talent-co) 3. [builtin.com](https://builtin.com/company/the-global-talent-co) 4. [globaltalent.co](https://globaltalent.co/how-it-works/) 5. [jobs.ashbyhq.com](https://jobs.ashbyhq.com/the-global-talent-co) ## Other roles at The Global Talent Co. - [Lifecycle & Retention Marketing Manager](https://feeny.ai/job/lifecycle-retention-marketing-manager-the-global-talent-co-latin-america-sncrwtj7rry7) — Latin America - [Ecommerce Operations Lead](https://feeny.ai/job/ecommerce-operations-lead-the-global-talent-co-latin-america-rdgbgf8y47k2) — Latin America - [Video Annotator](https://feeny.ai/job/video-annotator-the-global-talent-co-kenya-rt4apdv3yv14) — Kenya - [Robotics Data Collector](https://feeny.ai/job/robotics-data-collector-the-global-talent-co-kenya-j3za27c92kdf) — Kenya - [Talent Acquisition Partner](https://feeny.ai/job/talent-acquisition-partner-the-global-talent-co-johannesburg-mjwcdhy1wcje) — Johannesburg, South Africa - [Junior Full Stack Engineer – AI](https://feeny.ai/job/junior-full-stack-engineer-ai-the-global-talent-co-gauteng-6vwmbvw72nsm) — Gauteng, South Africa - [Software Engineer](https://feeny.ai/job/software-engineer-the-global-talent-co-gauteng-qwcp6pjthmny) — Gauteng, South Africa - [Senior Software Engineer (Full Stack)](https://feeny.ai/job/senior-software-engineer-full-stack-the-global-talent-co-gauteng-tc0hts1xp8rm) — Gauteng, South Africa - [Senior Full Stack Engineer - AI](https://feeny.ai/job/senior-full-stack-engineer-ai-the-global-talent-co-gauteng-n1q50bcx7mhs) — Gauteng, South Africa - [Growth & Acquisition Marketing Manager](https://feeny.ai/job/growth-acquisition-marketing-manager-the-global-talent-co-latin-america-m1kqns6y0gey) — Latin America