---
title: 'Growth Marketing Manager (B2B Track) at Coins.ph'
canonical: 'https://feeny.ai/job/growth-marketing-manager-b2b-track-coins-ph-taguig-570vxj7yqegm'
type: 'job'
last_seen: '2026-09-14'
---

# Growth Marketing Manager (B2B Track) at Coins.ph

- **Company:** Coins.ph
- **Location:** Taguig, Philippines
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-06-02
- **Last confirmed live:** 2026-09-14
- **Apply:** https://jobs.lever.co/coins/355471d0-2351-4b5f-8c6a-20b67175a60c

## Job description

Join the Pioneer Crypto Brand in the Philippines!

Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services.

Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.

We are seeking a dynamic and results-driven Marketing Manager to spearhead the marketing and growth initiatives for our core payments business. You will be the catalyst for user acquisition and engagement, crafting compelling marketing strategies and forging powerful partnerships to expand our merchant network and solidify Coins.ph as a top-of-mind payment solution.

Key Responsibilities:

- Develop and execute innovative 360° marketing plans to drive user adoption and transaction volume for [Coins.ph](https://coins.ph/)'s payment products (e.g., QRPH, WebPay).
- Identify, onboard, and manage strategic relationships with key merchants, billers, and telco partners. Design and implement high-impact co-marketing campaigns (e.g., cashback promotions, exclusive discounts) to enhance our payment utility and network effect.
- Leverage consumer insights, market data, and competitive intelligence (focusing on GCash and Maya) to tailor global best practices to the unique nuances of the Filipino market.
- Own the end-to-end management of marketing campaigns, from budgeting and planning to creative development, performance tracking, and ROI analysis.
- Collaborate closely with Product, Business Development, and Analytics teams to ensure alignment on growth goals and seamless execution of initiatives.

Qualifications & Experience:

- Must-Have: 5+ years of experience in user growth, marketing, or partnership roles, with a proven track record of developing successful strategies and executing co-marketing campaigns with merchants and partners.*
- Preferred: Experience within a leading payment company/e-wallet in PH (e.g., Alipay, WeChat Pay), a global fintech/payment company, or an Internet company's overseas ventures (preferably in Southeast Asia).
- Must-Have: Proven track record of developing successful marketing strategies and executing co-marketing campaigns with merchants and partners.
- Deep understanding of the digital payments landscape, user behavior, and competitive dynamics. Experience in Southeast Asian markets is a strong plus.
- Strong analytical skills with the ability to translate data into actionable insights and marketing strategies.
- Excellent communication, negotiation, and relationship-building skills.
- Bachelor's degree in Marketing, Business, or a related field.

Join the Coins Team Now!

Meaningful Collaborations - The successful candidate will work cross-functionally with other relevant teams to carry out implementations that will improve and create an impact on customer experience.

Scalable Growth - Be part of a fast-growing organization with the vision to expand its territories outside APAC which will provide opportunities for career advancement.

A Space For Bright Ideas - Let your bright ideas be converted into meaningful changes! Coins culture welcomes new ideas backed up by data to create an impact.

## About Coins.ph

## Company Overview
- **One-liner**: Coins.ph is the Philippines' most trusted crypto wallet and exchange, providing easy access to Web3, digital assets, and a broad range of financial services for both consumers and businesses.
- **Entity Type**: Private (acquired by Gojek in 2019; last funding round: Series C in 2022)
- **Headquarters**: Manila, Philippines
- **Founded**: 2014
- **Founders**: Not publicly available (founder names are not disclosed in the provided sources)

## Core Business
- **Primary industries**: Financial services, cryptocurrency exchange, digital payments, remittances, blockchain / Web3
- **Target customers**: B2C (Filipino consumers and underbanked/unbanked individuals) and B2B (financial institutions, businesses needing cross-border payments and treasury services)
- **Mission statement**: "To create an open financial system by providing everyone easy access to Web3 and digital assets" (from [coins.ph](https://www.coins.ph/en-ph/careers))

## Products & Services
- **Coins.ph Mobile App**: A cryptocurrency wallet and exchange where users can buy and sell 20+ cryptocurrencies with low minimums (₱5), plus access payments, remittances, and bill payments.
- **Coins Business Platform**: A suite for businesses and financial institutions enabling stable-powered settlements, cross-border money movement, currency conversion, digital asset access, cards, credit, investments, and treasury management — available 24/7/365.
- **Coins Remittance**: International money transfer services leveraging crypto rails to lower costs and speed up settlement.

## Market Standing
- **Valuation**: Not disclosed
- **Annual Revenue**: $33.4 million (per [LinkedIn](https://ph.linkedin.com/company/coins-ph))
- **Total Funding**: $40 million (across multiple rounds, including Series A led by Quona Capital and Series C led by Ribbit Capital)
- **Other Key Metrics**: 16+ million registered users, 7+ million monthly active users, 300+ headcount
- **Notable Investors/Partners**: Quona Capital, Ribbit Capital, Gojek (parent company, acquired Coins.ph in 2019 for $72M)
- **Growth Signals**: +15.7% YoY headcount growth (236 employees as of recent data), active job postings up +165% year-over-year; expanding beyond crypto into full-stack financial services

## Competitive Advantages
- Fully regulated by the **Bangko Sentral ng Pilipinas (BSP)** — one of the first crypto-based companies in Asia to hold both Virtual Currency and Electronic Money Issuer licenses, providing trust and compliance.
- **First-mover & brand trust**: Most established crypto brand in the Philippines since 2014, with 16M+ users.
- **Integrated with Gojek ecosystem**: Access to a larger regional network of services and capital.
- **Broad product range**: Single platform for crypto, payments, remittances, cards, credit, and treasury — reducing fragmentation for users.

## Strategic Focus
- Building the "next generation of global money movement" by merging stable-powered settlements with local payment rails to make transactions faster, cheaper, and available 24/7.
- Expanding into adjacent financial services (cards, credit, investments) and deepening B2B offerings for financial institutions.
- Scaling compliance/AML capabilities to serve a growing user base and support international expansion.

## Why Work Here
- **Culture & Flexibility**: Flexible work arrangements (hybrid/remote options reported); work-from-equipment provided; a culture built on trust.
- **Benefits**: Comprehensive HMO for employees and dependents (dental, vision, mental health support); 15 vacation days, 15 sick days, birthday leave, quarterly mental health day; continuous learning and career development programs.
- **Growth**: Fast-growing startup with 200+ active openings; yearly headcount growth of 15.7%; roles span engineering, compliance, product, sales, and operations.
- **Compensation**: Competitive base plus performance-based rewards; salary data indicates operations roles around ₱336K/month and manager roles around ₱1.32M/month (though actual offers vary).
- **Engineering culture**: Emphasis on Web3 and blockchain; product teams work on compliance/risk platforms, trading UX, and backend infrastructure.

## Sources
1. [coins.ph – Careers](https://www.coins.ph/en-ph/careers)
2. [coins.ph – About](https://www.coins.ph/en-ph/about)
3. [LinkedIn – Coins.ph](https://ph.linkedin.com/company/coins-ph)
4. [Lever – Coins.ph Jobs](https://jobs.lever.co/coins)
5. [Built In – Coins.ph](https://builtin.com/company/coinsph)

## Other roles at Coins.ph

- [Technology Lead (Mandarin Speaking)](https://feeny.ai/job/technology-lead-mandarin-speaking-coins-ph-taguig-vcz0eekff97y) — Taguig, Philippines
- [AI Security Engineer (Offensive & Defensive)](https://feeny.ai/job/ai-security-engineer-offensive-defensive-coins-ph-any-bnftj5vsgsrb) — Any
- [Financial Risk Officer (Market & Liquidity Risk)](https://feeny.ai/job/financial-risk-officer-market-liquidity-risk-coins-ph-taguig-8hh951rmj687) — Taguig, Philippines
- [Payment Operations Associate](https://feeny.ai/job/payment-operations-associate-coins-ph-taguig-ebks8bz81287) — Taguig, Philippines
- [Senior Tax Manager](https://feeny.ai/job/senior-tax-manager-coins-ph-singapore-hvb4nv6kv924) — Singapore
- [Partner Solutions Lead](https://feeny.ai/job/partner-solutions-lead-coins-ph-taguig-5cpg2fvkcmg2) — Taguig, Philippines
- [AI Product Manager – Cross-Border Payments](https://feeny.ai/job/ai-product-manager-cross-border-payments-coins-ph-shanghai-te3xq9pt0td1) — Shanghai, China
- [Product Manager – KYC / Compliance / Risk](https://feeny.ai/job/product-manager-kyc-compliance-risk-coins-ph-shanghai-n5gpjsmphbda) — Shanghai, China
- [Lead Product Manager – Internal Management Platform](https://feeny.ai/job/lead-product-manager-internal-management-platform-coins-ph-shanghai-hzwttvetx8mn) — Shanghai, China
- [Product Manager — Trading Experience](https://feeny.ai/job/product-manager-trading-experience-coins-ph-shanghai-k8tdmkq0yewt) — Shanghai, China