--- title: 'Growth Product Manager (Acquisition Funnels) at Welltech' canonical: 'https://feeny.ai/job/growth-product-manager-acquisition-funnels-welltech-ukraine-tpk5chtnm091' type: 'job' last_seen: '2026-10-29' --- # Growth Product Manager (Acquisition Funnels) at Welltech - **Company:** Welltech - **Location:** Ukraine - **Employment:** full-time - **Work type:** remote - **Posted:** 2026-10-21 - **Last confirmed live:** 2026-10-29 - **Apply:** https://jobs.ashbyhq.com/welltech/25be3c31-3684-440c-88c9-003c225e5576 ## Job description Who Are We? Welltech is a global wellness technology company with Ukrainian roots. Our mission is to build and scale wellness apps globally through state-of-the-art, tech-driven performance marketing. We are one of the most established players in the wellness app space, and we are accelerating. Over 25.5 million people across the world use our apps — Muscle Booster, Yoga-Go, and WalkFit — to build healthier habits, move more, and feel better every day. Every subscription represents a real person making a real change in their life, and we take that seriously. With 500+ people across hubs in Cyprus, Ukraine, Poland, Spain, and the UK, we combine the scale of a market leader and the drive of a team that's just getting started. About the role: As a Growth Product Manager, you will create and optimize acquisition funnels for one of our health and fitness apps, with a strong focus on subscription conversion, ARPU growth, and audience expansion. You will combine data, experimentation, and user insight to design meaningful funnel and monetization improvements that reach and help millions of users. ## What you’ll do - Generate and prioritize hypotheses to improve the conversion and ARPU of our quiz funnels which drive the majority of new user acquisition - Own end-to-end funnel experiments: plan, launch, analyze, and iterate via A/B tests - Develop deep funnel insight through analytics, user feedback, competitor research, and learning from our experiment history - Support acquisition by building tailored end-to-end experiences for different audiences and traffic sources - Partner closely with design, engineering, analytics, content, and product teams to ship funnel improvements - Continuously translate experiment results into stronger follow-up hypotheses and next tests - Manage users' expectations on their way to a healthier life and create a bridge between creative, funnel and product - Create new, innovative funnel concepts that capture emerging health and fitness trends ## Your professional qualities - 3+ years in Growth, Product, Product Marketing or CRO/Experimentation roles - Strong experimentation expertise and understanding of A/B testing methods - Solid UX and user research knowledge - Strong analytical skills and comfort working with product data - English proficiency B2+ Candidate journey: ⭕️ Recruiter call --> ⭕️ Meet the Hiring Manager--> ⭕️ Business Case --> ⭕️Skills interview. ## About Welltech ## Company Overview - **One-liner**: Welltech is a global mobile app developer creating engaging fitness and wellness solutions to help millions of users build healthy habits. - **Entity Type**: Private (Bootstrapped/Founder-backed) - **Headquarters**: Limassol, Cyprus - **Founded**: 2015 - **Founders**: Not publicly available ## Core Business - **Primary industry**: Wellness and Fitness Services (Mobile Apps) - **Target customers**: B2C; individuals seeking fitness, yoga, walking, and general wellness guidance (beginners and intermediate users) - **Mission/purpose statement**: "Move everybody to start and stay well for life." ## Products & Services - **[Muscle Booster]**: A fitness app focused on strength training and muscle building, offering personalized workout plans. (SaaS/Mobile App) - **[Yoga-Go]**: A yoga app designed for beginners and intermediate practitioners, providing guided sessions and routines. (SaaS/Mobile App) - **[WalkFit]**: A walking and running app that encourages daily activity with structured plans and tracking. (SaaS/Mobile App) ## Market Standing - **Valuation/Market Cap**: Not disclosed - **Key Metric**: Over 220 million total app installs - **Notable Investors/Partners**: Not publicly available (appears bootstrapped or funded by founders) - **Growth Signals**: 700+ employees (up from ~609 in mid-2025, indicating ~15% headcount growth), operates across 5 European hubs (Cyprus, Poland, Spain, Ukraine, UK), expanding product portfolio with 3 core apps. ## Competitive Advantages - **Scale & Reach**: With 220M+ installs, Welltech has a massive, proven user acquisition engine. - **Product Portfolio Diversification**: Covers multiple facets of fitness (strength, yoga, walking) under one roof, allowing cross-promotion and user retention. - **Data-Driven Personalization**: Heavy emphasis on using data to understand users and improve their experience, creating sticky, habit-forming products. - **Strong Talent Network**: Employs a highly skilled workforce with a significant engineering (19%) and product (8%) talent base, attracting talent from top companies like Glovo, Playrix, and Deloitte. ## Strategic Focus - **Product Expansion & Innovation**: Continuously improving existing apps and exploring new wellness solutions to be an "ultimate wellness partner." - **User-Centric Growth**: Focus on turning "small choices into lasting, joyful habits" through data-driven product iterations. - **Global Talent Acquisition**: Building a diverse, distributed team across Europe to fuel innovation and scale operations. ## Why Work Here - **Mission-Driven Work**: Employees directly impact the health and wellness of millions of users globally. - **Flexibility**: Offers both fully remote and hybrid work options depending on location and role. Relocation assistance is available for certain positions. - **Strong Culture & Perks**: Comprehensive benefits include company-covered health insurance for employee and family, mental healthcare access, annual wellness/sports budget, individual L&D budget, foreign language lessons, paid time off (vacation, sick, maternity/paternity, compassionate, training days), and gifts for special moments. - **Global & Diverse Team**: 700+ employees from over 25 nationalities across 5 European hubs. The culture emphasizes growth, collaboration, and "well-making." - **Career Development**: Dedicated L&D budget, language learning platform, and support for internal mobility. ## Sources 1. [welltech.com](https://welltech.com/about-us/) 2. [welltech.com](https://welltech.com/) 3. [welltech.com](https://welltech.com/career/) 4. 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