---
title: 'GTM Analytics Senior Manager at Pebl'
canonical: 'https://feeny.ai/job/gtm-analytics-senior-manager-pebl-united-states-sx0rertm83by'
type: 'job'
last_seen: '2026-09-08'
---

# GTM Analytics Senior Manager at Pebl

- **Company:** Pebl
- **Location:** United States
- **Compensation:** $125k–$150k
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-08-31
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.ashbyhq.com/pebl/64fb0419-921e-462f-b0ff-be25a0c1a09d

## Job description

Purpose in Every Position

Pebl puts a world of talent at your fingertips. With our AI-powered Global Work Platform™, companies can hire, pay, and manage employees in 185+ countries—removing risk, red tape, and guesswork from global growth. Backed by more than a decade of compliance leadership and local expertise, Pebl helps businesses move fast, stay compliant, and scale with confidence. With Pebl, companies everywhere can hire great talent anywhere.

Where Your Work Moves the Needle.

At Pebl, every team member drives our success. Joining us means more than filling a role—you’re accountable for results and impact. Our values guide how we operate, execute, and collaborate across borders. By putting them into action, you’ll help us scale faster, compete harder, and lead the future of global work.

What Makes You a Great Fit

Our company is seeking a highly analytical, execution-oriented GTM Analytics Senior Manager to join our Revenue Operations team, reporting to the Director of Revenue Operations. This role will play a critical part in scaling our GTM engine by improving processes and systems, driving operational rigor and scalability, and enabling data-driven decision-making.

The ideal person brings an analytical mindset alongside real-world experience working inside a marketing, revenue, or GTM function at a startup or technology company. You know how to spot inefficiency, you're comfortable rolling up your sleeves to fix it, and you care about building things that last.

How You'll Make an Impact:

GTM Performance & Analytics

- Analyze campaign performance, top of funnel, lead conversion, and sales pipeline to identify opportunities to improve demand generation and revenue outcomes
- Build and maintain dashboards that provide visibility into key GTM metrics, including campaign ROI, cost per lead, customer acquisition cost, funnel conversion, pipeline by source, and attribution
- Partner with Marketing and Revenue leadership to translate performance data into actionable recommendations that improve go-to-market effectiveness
- Support GTM planning and forecasting by establishing targets, monitoring performance, and improving the predictability of pipeline contribution

Systems & Tools

- Partner with Marketing and Revenue Operations leadership to optimize and maintain the marketing technology stack, including CRM, marketing automation, analytics, and intent platforms
- Improve data quality, system integrations, audience segmentation, and reporting infrastructure across marketing systems
- Support the evaluation and implementation of new GTM technology, automation, and AI initiatives
- Establish governance for campaign tracking, lead data, consent management, and system usage

GTM Process Optimization

- Identify operational inefficiencies across the GTM lifecycle and design scalable, repeatable solutions
- Improve core GTM processes, including campaign planning, lead capture, scoring, routing, nurturing, attribution, sales handoffs, and operations handoffs
- Standardize GTM workflows, documentation, taxonomy, and campaign governance to improve consistency and measurement
- Drive adoption of GTM operations best practices across regional and functional teams

Cross-Functional Execution

- Collaborate with Marketing, Sales, Revenue Operations, Customer Success, Finance, and Product teams to align go-to-market processes and priorities
- Support planning initiatives such as audience segmentation, campaign strategy, pipeline-generation goals, budget allocation, and marketing capacity
- Strengthen alignment between Marketing and Sales by defining lead stages, qualification criteria, routing rules, SLAs, and feedback loops
- Prepare leadership reporting and presentations that clearly communicate marketing performance, risks, priorities, and recommended actions

Let's Connect If You Have:

- 4-7 years of professional experience in Marketing Operations or GTM Operations at a startup or technology company
- Strong analytical and problem-solving skills with the ability to translate data into operational improvements
- Strong communication skills and the ability to synthesize complex information into clear insights for stakeholders
- Proficiency with marketing tools (e.g. Inflection or Marketo) and CRM platforms (e.g. Salesforce or HubSpot)
- Proficiency with SQL, data visualization tools (e.g., Looker or Tableau), and building reporting dashboards
- Highly organized and able to manage multiple initiatives simultaneously
- Comfortable operating in a fast-paced, high-growth environment where processes are evolving
- Strong collaborator who enjoys working cross-functionally with Sales, Marketing, Finance, and Product teams

Our Commitment to You

At Pebl, we’re committed to supporting our team with comprehensive rewards and benefits designed to meet diverse needs across roles and locations. Our core offerings include:

- Flexible Time Off – Take the time you need to recharge.
- Parental Leave – Support for growing families.
- Health and Dental Insurance – Where applicable, to cover you and your loved ones.
- Retirement Savings + Employee Incentive Plan – Plan for the future while sharing our success.

Please visit our career page for more information https://hellopebl.com/company/careers/.

Pebl is an Equal Opportunity Employer.

We power global teams and believe diverse perspectives drive innovation and impact. Employment decisions at Pebl are based on qualifications, merit, and business needs. We do not discriminate on the basis of race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, veteran status, or any other status protected by applicable law. We’re committed to fostering an inclusive culture where every teammate can thrive and do the best work of their career—anywhere in the world.

## About Pebl

## Company Overview
- **One-liner**: Pebl is an AI-powered Global Work Platform that provides Employer of Record (EOR) services, enabling companies to hire, pay, and manage employees in 185+ countries without setting up local entities.
- **Entity Type**: Private (Series stage not publicly disclosed; formerly known as Velocity Global)
- **Headquarters**: Palo Alto, CA, USA
- **Founded**: 2014
- **Founders**: Not publicly listed as individual founders; the company was originally founded as Velocity Global.

## Core Business
- Primary industry/industries: Global HR technology, Employer of Record (EOR), Payroll & Compliance
- Target customers: B2B – Startups to Fortune 500 companies looking to hire internationally without establishing local legal entities.
- Mission statement: "To make global work simple by helping companies hire, pay, and support their people—anywhere."

## Products & Services
- **Pebl Global Work Platform**: An AI-powered, human-led SaaS platform that integrates with HRIS, HCM, and ATS systems. It handles the full employment lifecycle: locally compliant contracts, payroll, tax filings, statutory benefits, paid leave, onboarding, and offboarding across 185+ countries.
- **Employer of Record (EOR) Services**: Pebl acts as the legal employer for international workers, taking on compliance and liability so client companies can focus on the work relationship. Includes in-country legal teams and a partnership with Baker McKenzie, the #1 global employment law firm.
- **AI Assistant ("Alfie")**: A conversational AI tool that provides vetted answers in 50+ languages to help HR teams navigate global compliance questions.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed.
- **Key Metric**: Manages over $1 billion in annual global payroll and supports 185+ countries.
- **Notable Investors/Partners**: Partnership with Baker McKenzie (global employment law firm). Backed by a decade of compliance expertise. Trusted by startups and Fortune 500s alike.
- **Growth Signals**: Rebranded from Velocity Global to Pebl in 2024. Rated #1 for compliance on G2. Holds more employment licenses than any other EOR. Has 200+ world-class in-house legal experts. Company has 302 U.S.-based employees (Medium size) with colleagues across 45+ countries.

## Competitive Advantages
- **Compliance Leadership**: Rated #1 for compliance on G2, with a multi-layered approach that includes in-house regional legal teams and a partnership with Baker McKenzie.
- **Scale & Licenses**: Holds more employment licenses than any other EOR, providing a legal moat that is difficult for competitors to replicate.
- **AI-Powered Platform**: Integrates with existing HRIS/HCM/ATS systems and offers a conversational AI assistant (Alfie) for real-time compliance guidance.
- **Speed**: Can onboard new employees in as little as 24 hours with a flat-rate, transparent pricing model (no hidden fees).

## Strategic Focus
- **AI Integration**: Deepening the use of AI (Alfie) to automate compliance checks, provide salary guidance, and streamline global hiring workflows.
- **Global Expansion**: Continuing to expand country coverage and employment license portfolio (already at 185+ countries).
- **Product-Led Growth**: Emphasizing a self-service portal and transparent pricing to reduce friction for customers.

## Why Work Here
- **Remote-First Culture**: Work from where you're most effective, with opportunities to connect in person at global hubs. Monthly stipends for workspace setup.
- **Global Team**: Colleagues across 45 countries, offering a diverse, international work environment.
- **Career Growth**: Defined job expectations, real mentorship, and clear paths to promotion. "More ownership, less hierarchy" with direct access to decision-makers.
- **Benefits**: 12 weeks minimum paid parental leave, competitive retirement plans, incentive equity, performance-based bonuses, flexible PTO, and paid volunteer days. The entire company shuts down globally a few times per year ("Pebl Pause") for rest.
- **Certified Workplace**: Great Place To Work® Certified™ (75% of employees say it's a great place to work vs. 57% at a typical U.S. company).
- **Open Roles**: Currently hiring for Account Managers, Payroll Specialists, Account Executives, Product Manager Intern (AI), Strategic Account Executives, Product Design Intern, and Benefits Administrators across AMER and EMEA regions.

## Sources
1. [hellopebl.com - Company Page](https://hellopebl.com/company/)
2. [hellopebl.com - Careers Page](https://hellopebl.com/company/careers/)
3. [hellopebl.com - Product Page](https://hellopebl.com/)
4. [Great Place To Work - Pebl Profile](https://www.greatplacetowork.com/certified-company/7007819)
5. [LinkedIn - Pebl](https://www.linkedin.com/company/hellopebl)
6. [Ashby - Pebl Careers](https://jobs.ashbyhq.com/pebl)

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