---
title: 'GTM Engineer at Conversion'
canonical: 'https://feeny.ai/job/gtm-engineer-conversion-san-francisco-jp5h0ep891cc'
type: 'job'
last_seen: '2026-09-08'
---

# GTM Engineer at Conversion

- **Company:** Conversion
- **Location:** San Francisco, CA
- **Compensation:** $150k–$200k
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-04-06
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.ashbyhq.com/conversion/1ddf1aff-2182-4088-95b5-c2c38a97f23e

## Job description

## ABOUT US

Conversion is the agentic marketing automation platform for modern enterprises such as Plaid, ClickHouse, Webflow, and Productboard. Today, marketing is stitched together from outdated software, enrichment tools, and disconnected workflows. Funnels are broken. Messaging is misaligned. Most teams are flying blind.

We’re fixing that. Conversion lets growth teams build and automate their entire go-to-market motion in one place. From acquisition to activation to retention, it’s all managed in a single interface: fast, personalized, and powered by AI.

We’ve raised over $28 million from top investors such as Abstract Ventures, True Ventures, and HOF Capital. We’re at $6M+ ARR, growing quickly, and powering go-to-market for 4000+ customers.

We’re a lean, high-performing team in San Francisco. If you’re excited about selling a creative, modern product with clear ROI and doing your best work alongside world-class teammates; we’d love to meet you.

- Over $28M in funding
- $0 to $6M ARR in under 12 months, 4000+ customers
- Elite team from Airbnb, Palantir, Pinterest, IMC Trading, Shopify, Linkedin, Microsoft, and more

## ABOUT THE ROLE

Hey there! Ishaan here 👋 I lead GTM Engineering at Conversion. At most organizations, GTME feels like a siloed function. You’re either working on just outbound or just revenue operations. At Conversion, GTME encompasses a breadth of functions, where everyday looks different. You’ll operate with complete autonomy and be responsible for building the infrastructure that pushes us into our next phase of growth.

This role requires a strong mix of GTM, data, and creative fluency. Some days you’ll be creating large scale data pipelines while other days you’ll be working on creative solutions to generate top-of-funnel leads. We operate a heavy enterprise motion, which means data and personalization are critical to our GTM motion. We’re looking for a world-class generalist who loves nerding out on new technologies, tweaking outbound copy, and building complex internal data systems.

## RESPONSIBILITIES

- Design and build scalable systems for prospecting, enrichment, and outreach
- Craft copy and sequences across cold email, LI, partners, and marketing nurture
- Implement and utilize intent signals for warm outbound efforts
- Build ICP models and segmentation logic to ensure GTM efforts are focused on high-fit accounts
- Partner with marketing to enable ads, events outreach, nurture sequences, and special projects
- Evaluate, implement, and optimize vendors across the entire GTM stack (Salesforce, Conversion, Gong, Clay, Heyreach, OutboundSync, Sumble, etc.)
- Create workflows and systems that enable sales and marketing automation at scale, set up high-quality data pipelines, and make our CRM easily queryable
- Equip our SDRs with creative playbooks, target ICP lists, and the right tooling

YOU MIGHT BE A GREAT FIT IF YOU

- You believe in high-intensity, in-person teams and want to be surrounded by top talent
- You care deeply about craft and impact, not just output. You take pride in doing great work, even on small details.
- You’re able to be in the technical weeds and fix bugs in your systems but also zoom out, think in systems, and push towards a broader GTM strategy
- You love complex GTM problems and are able to come up with creative solutions across SDR playbooks, outbound sequences, marketing enablement, etc.
- You have technical familiarity with GTM & automation tools (Salesforce, HubSpot, Marketo, Clay, Zapier, Gong, Apollo, Instantly, APIs, webhooks, etc.)

## USEFUL LINKS

- Website: https://conversion.ai/ https://conversion.ai
- Learn more about our company culture here: https://conversion.ai/careers
- Check out out this Next Play article about our team! https://nextplayso.substack.com/p/how-a-big-pivot-helped-this-company

## About Conversion

## Company Overview
- **One-liner**: AI-native B2B marketing automation platform built to replace legacy tools like Marketo, Pardot, and HubSpot with agentic workflows and warehouse-native data.
- **Entity Type**: Private (Series A; $28M led by Abstract Ventures)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2021 (earliest known funding round)
- **Founders**: Neil Tewari (Co-Founder & CEO) and James Jiao (Co-Founder & CTO)

## Core Business
- **Primary industry/industries**: Marketing Automation Software (MarTech)
- **Target customers**: B2B marketing operations (MOps) teams at high-growth and enterprise companies
- **Mission or purpose statement**: “Marketers deserve better tools” – a modern platform that unifies CRM, warehouse, and product data to help teams ship campaigns in hours instead of weeks.

## Products & Services
- **Conversion Platform**: SaaS marketing automation platform with a flexible data model that connects Salesforce, Snowflake, BigQuery, etc. into a single context layer.
- **Conversion Agents**: AI agents that handle tickets, QA, reporting, and campaign builds on schedule, trigger, or on-demand – native to the platform.
- **Dynamic Email Studio**: Drag-and-drop builder with live CRM/warehouse fields, Liquid templating, and hyper-personalization.
- **Real-Time Workflows**: Visual workflow builder with branching, delays, and AI-powered actions that trigger in real time.
- **Segmentation & Query Engine**: Audience builder powered by CRM changes, product events, and enrichment data.
- **Reporting & Analytics**: Campaign performance tied to pipeline and revenue by persona, segment, and lifecycle stage.
- **Enterprise Features**: RBAC, SOC 2 Type II, GDPR compliance, SSO, bidirectional Salesforce sync with audit logs, A/B testing, forms & landing pages, campaign folders.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed
- **Key Metric**: Total funding of $32M (Series A $28M + earlier rounds); “nearly 8 figures in ARR” as of October 2025
- **Notable Investors/Partners**: Abstract Ventures (lead), HOF Capital, True Ventures, Antler, and top angels from OpenAI and the AI/GTM ecosystem. Trusted by 4,000+ companies (over 5,000 per LinkedIn) including Clay, Abacum, Paraform, Warmly, and HockeyStack.
- **Growth Signals**: 75% reduction in MOps hours, 10x faster campaign launches, <15 min avg support response time, 1B+ real-time events processed; 23 employees with a lean, high-output team.

## Competitive Advantages
- **Agentic AI native**: First agent layer built directly into a marketing automation platform – marketers describe what they want and AI agents execute.
- **Warehouse-native data model**: Unlike legacy MAPs, Conversion syncs full objects and events from data warehouses (Snowflake, BigQuery), enabling truly personalized, revenue-tied campaigns.
- **Modern UX & speed**: Drag-and-drop builder, real-time triggers, and no-code workflows that eliminate the need for SQL or RevOps specialists.
- **Enterprise-grade compliance**: SOC 2 Type II, GDPR, SSO, fine-grained RBAC, and full audit trails.

## Strategic Focus
- Deepening the agentic AI capabilities and expanding the platform’s ability to orchestrate multi-channel campaigns.
- Scaling the go-to-market motion (hiring enterprise AE, GTM engineer, recruiters) and continuing to build out product, engineering, and design teams.
- Replacing legacy tools (Marketo, Pardot, HubSpot) in mid-market and enterprise accounts.

## Why Work Here
- **In-person culture**: Based in San Francisco office; hybrid with remote days. The team believes in-person collaboration makes them faster.
- **Compensation & equity**: Competitive with big tech, significant equity, generous PTO, 12 weeks paid parental leave, relocation support, rideshare credits, and free covered parking.
- **Daily perks**: Catered lunch, stocked pantry, wellness stipend, meals & snacks, team offsites (e.g., Hawaii), annual retreats, and regular social activities (Acai bowl Fridays, movie nights, fantasy football).
- **Engineering culture**: Fast-paced, customer-driven, with a focus on product craft. 20% of the team is technical; currently hiring senior/staff backend engineers, GTM engineer, growth designer, and more.

## Sources
1. [conversion.ai – Product page](https://conversion.ai/)
2. [conversion.ai – Company / Careers page](https://conversion.ai/company/)
3. [LinkedIn – Company page](https://www.linkedin.com/company/tryconversion)
4. [conversion.ai – Series A announcement](https://conversion.ai/blog/series-a/)
5. [Latka – Company financials](https://getlatka.com/companies/conversion-ai)

## Other roles at Conversion

- [Content Marketer](https://feeny.ai/job/content-marketer-conversion-san-francisco-4kk6kpqf4k2p) — San Francisco, CA
- [Product Engineer](https://feeny.ai/job/product-engineer-conversion-san-francisco-7x6q2k2md34c) — San Francisco, CA
- [Enterprise SDR](https://feeny.ai/job/enterprise-sdr-conversion-san-francisco-kvzgxh5s1e95) — San Francisco, CA
- [Deployment Strategist](https://feeny.ai/job/deployment-strategist-conversion-san-francisco-a0jfq38zbtcr) — San Francisco, CA
- [Business Operations](https://feeny.ai/job/business-operations-conversion-san-francisco-0cz2qdtdp01g) — San Francisco, CA
- [Growth Marketer](https://feeny.ai/job/growth-marketer-conversion-san-francisco-nwx4y7zptfr1) — San Francisco, CA
- [Founding Enterprise AE](https://feeny.ai/job/founding-enterprise-ae-conversion-san-francisco-xkr29hm3n4sj) — San Francisco, CA
- [Brand Designer](https://feeny.ai/job/brand-designer-conversion-san-francisco-2362cchs8sqt) — San Francisco, CA
- [Backend Engineer (Infra)](https://feeny.ai/job/backend-engineer-infra-conversion-san-francisco-15kd2tekms81) — San Francisco, CA
- [GTM Engineer](https://feeny.ai/job/gtm-engineer-suger-io-san-francisco-mfc7ehhbe39k) — San Francisco, CA