---
title: 'GTM, Strategic Planning at Supabase'
canonical: 'https://feeny.ai/job/gtm-strategic-planning-supabase-global-qcbm3g02hdqz'
type: 'job'
last_seen: '2026-11-09'
---

# GTM, Strategic Planning at Supabase

- **Company:** Supabase
- **Location:** Global
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-11-06
- **Last confirmed live:** 2026-11-09
- **Apply:** https://jobs.ashbyhq.com/supabase/1dfafad5-e177-4d31-bc94-e8b6d0a7a046

## Job description

Supabase is the Postgres development platform, built by developers for developers. We provide a complete backend solution including Database, Auth, Storage, Edge Functions, Realtime, and Vector Search — all deeply integrated and designed for growth. We're building the best developer platform to power the next generation of software companies, and our go-to-market team is scaling fast to match.

We're looking for a lead in Go-To-Market Strategic Planning, to shape how Supabase's GTM engine runs. This is a high-leverage, high-ownership role that sits at the intersection of strategy, data, and execution. You'll work directly with Success, Sales, Marketing, Finance, Partnerships and Product to build the systems, processes, and insights that help our go-to-market teams move faster and smarter.

## What you'll do

- Own the end-to-end GTM Strategic Planning, covering territory design, segmentation design, target planning and GTM capacity planning.
- Build and maintain a single source of truth for planning data across HubSpot, BigQuery and Hex.
- Translate company priorities into field actions through designing the planning strategy and seeing it through to execution.
- Partner with Sales Leadership to design and iterate on coverage models, segmentation, and team structures that reflect how developers actually buy.
- Define and track the metrics that matter, and surface insights that drive action, not just reporting.
- Lead the Strategic Planning roadmap: guide and lead in tooling investments and evaluate new systems and processes against real business needs.
- Work cross-functionally with talent acquisition, ensuring GTM and territory models stay aligned.
- Collaborate with GTM Engineering on automations and data pipelines so that your strategy translates into working systems, not just slide decks.

We'll expect you to

- Operate with high ownership. You set your own agenda, escalate when needed, and don't wait to be asked.
- Work asynchronously and document clearly. We're a globally distributed team and writing is how we think.
- Bridge strategy and execution. From drafting segmentation approaches in Google Docs to using SQL to monitor its effectiveness.
- Build for scale without over-engineering. Simple systems that work beat perfect systems that don't ship.
- Stay close to the customer. Developers are our buyers, and understanding how they discover, adopt, and expand is core to everything you'll do.

You might be a fit if you

- Have 6+ years of experience in Revenue Operations, Strategy Consulting, GTM Strategy, or Sales Operations at a B2B SaaS or developer-tools company.
- Are fluent in the GTM stack: HubSpot, BigQuery, and Hightouch.
- Can write SQL comfortably and aren't afraid to get into the data yourself before asking an analyst.
- Have experience designing or overhauling sales processes, forecasting cadences, or territory models in a high-growth environment.
- Understand product-led growth motions: PLS, usage-based triggers, and how PLG data flows into commercial pipelines.
- Thrive with autonomy and are energized by building things that didn't exist before you joined.
- Communicate with clarity across Finance, Sales, Success, Partnerships, Engineering, and Marketing without losing nuance.

## What We Offer

- Fully Remote We hire globally. We believe you can do your best work from anywhere. There are no Supabase offices, but we provide a WeWork membership or co-working allowance you can use anywhere in the world.
- ESOP Every team member receives ESOP (equity ownership) in the company. We want everyone to share in the upside of what we’re building together.
- Tech Allowance Use this budget to set up your ideal work environment—laptop, monitor, headphones, or whatever helps you do your best work.
- Health Benefits Supabase covers 100% of health insurance for employees and 80% for dependents, wherever you are. Your wellbeing and your family’s health are important to us.
- Annual Off-Sites Once a year, the entire company gathers in a new city for a week of connection, collaboration, and fun. It’s a highlight of our year.
- Flexible Work We operate asynchronously and trust you to manage your own time. You know what needs to be done and when.
- Professional Development Every team member receives an annual education allowance to spend on learning—courses, books, conferences, or anything that supports your growth.

## About the Team

Supabase was born-remote and open-source-first. We believe our globally distributed team is our secret weapon in building tools developers love.

- ~400 team members
- 60+ countries
- 20+ languages spoken
- Over $1B raised (including our $500M Series F)
- 540,000+ community members

We move fast, build in public, and use what we ship. If it’s in your project, we probably use it in ours too. We believe deeply in the open-source ecosystem and strive to support—not replace—existing tools and communities.

## About Supabase

## Company Overview
- **One-liner**: Supabase is an open-source Firebase alternative built on Postgres, providing a complete backend platform with database, authentication, storage, edge functions, and realtime capabilities.
- **Entity Type**: Private (Series E – $100M raised in November 2025)
- **Headquarters**: United States (remote-first; no physical offices)
- **Founded**: 2020
- **Founders**: Not publicly listed (co-founders are often referenced as Paul Copplestone and others, but names not confirmed in provided sources)

## Core Business
- **Primary industry**: Developer tools / Backend-as-a-Service (BaaS) / Database infrastructure
- **Target customers**: B2B – primarily developers, startups, and mid-market companies building web and mobile applications; also serves enterprises through self-hosted options
- **Mission**: Provide an open-source, portable alternative to proprietary backend services, enabling developers to “Build in a weekend. Scale to millions.”

## Products & Services
- **Database**: Fully managed Postgres database with auto-generated REST and GraphQL APIs, Table Editor, SQL Editor, and 40+ extensions. Every project is a dedicated Postgres database.
- **Auth**: Authentication and user management with 20+ social login providers, email/password, phone/OTP, magic links, and Row Level Security via Postgres.
- **Storage**: S3-compatible object storage with global CDN (285+ cities), image transformations, and three bucket types (files, analytics, vector).
- **Edge Functions**: Globally distributed TypeScript/Deno serverless functions with Node.js compatibility and built-in observability.
- **Realtime**: WebSocket-based realtime sync with database change listeners, presence, and broadcast capabilities.
- **Vector**: AI toolkit using pgvector for storing, indexing, and querying vector embeddings alongside transactional data.

## Market Standing
- **Valuation**: Not publicly disclosed (implied from funding rounds; estimated in the range of $1B+ based on series size)
- **Key Metrics**:
  - **Total Funding**: $496.25M (across 8 rounds; Series C in Sep 2024 of $80M, Series E in Nov 2025 of $100M)
  - **Annual Revenue**: Estimated $28M (according to LinkedIn; not officially confirmed by company)
  - **Headcount**: 350+ team members (as of mid-2025; grew ~173% YoY)
  - **Revenue Growth**: 1,300% increase reported in a 2-month period (from company blog)
  - **Community**: 540,000+ community members, 40,000+ memes posted (per careers page)
- **Notable Investors**: Peak XV Partners, Craft Ventures, Accel, Coatue (led various rounds)
- **Recent Milestones**: Acquired OrioleDB (April 2024); expanded to 16+ global regions; SOC2 Type 2 compliant

## Competitive Advantages
- **Open-source core**: All major tools are open source and self-hostable, reducing vendor lock-in.
- **Postgres foundation**: Industry-standard database with full portability – users can export data and run their own Postgres instance.
- **Integrated platform**: Auth, database, storage, functions, and realtime work seamlessly out-of-the-box, eliminating the need to stitch together multiple services.
- **Strong community and ecosystem**: 540K+ community members, extensive documentation, and a large library of extensions.

## Strategic Focus
- **Scalability and performance**: Expanding global region presence and improving database density (grew deployed databases 3.5x in a short period).
- **AI and vector capabilities**: Investment in pgvector and AI toolkit to meet growing demand for embedding and semantic search.
- **Enterprise readiness**: SOC2 Type 2 compliance, partnership expansions (AWS Partnership lead hiring), and solutions architect roles signal push into larger accounts.
- **Open-source collaboration**: Continued investment in community-driven development and transparency.

## Why Work Here
- **Fully remote**: No offices – work from anywhere; asynchronous culture with tools like Notion, Slack, and Discord.
- **Global, diverse team**: 350+ members in 60+ countries, speaking 20+ languages.
- **Benefits**: 100% health coverage for employees, 80% for dependants; annual professional development allowance; co-working membership stipend; tech allowance.
- **Engineering culture**: Emphasizes shipping fast, open-source collaboration, and deep technical ownership. Roles span: Postgres Engineers, Edge Functions, Auth, SDK, Infrastructure, and more.
- **Growth trajectory**: Rapidly scaling (revenue up 1,300%, headcount up 173% YoY) – high impact environment for early-stage employees.
- **Open source ethos**: Work directly with the community; contributor to Postgres ecosystem.

## Sources
1. [Supabase Homepage](https://supabase.com/)
2. [Supabase Careers](https://supabase.com/careers)
3. [Supabase Job Board](https://jobs.ashbyhq.com/supabase)
4. [Who We Hire Blog](https://supabase.com/blog/who-we-hire)
5. [LinkedIn Company Page](https://www.linkedin.com/company/supabase)

## Other roles at Supabase

- [Technical Account Manager (APJ)](https://feeny.ai/job/technical-account-manager-apj-supabase-japan-sxdc8fpmpv6z) — Japan
- [Director of Technology Partnerships](https://feeny.ai/job/director-of-technology-partnerships-supabase-san-francisco-qw8xw3pe2hnb) — San Francisco, CA
- [Growth Manager, GEO / AEO](https://feeny.ai/job/growth-manager-geo-aeo-supabase-americas-cph7pr0qwdr6) — Americas
- [Senior Developer Relations, Twitter Brand Rep](https://feeny.ai/job/senior-developer-relations-twitter-brand-rep-supabase-global-1b1gtq4sf3h3) — Global
- [Billing Support Specialist](https://feeny.ai/job/billing-support-specialist-supabase-global-qjpxwydzd0y1) — Global
- [Product Manager - Spark](https://feeny.ai/job/product-manager-spark-supabase-global-ehzr9esaxyaa) — Global
- [Product Manager -  Administration & Governance](https://feeny.ai/job/product-manager-administration-governance-supabase-global-ppkknfp9y4jv) — Global
- [Account Executive (German-Speaking)](https://feeny.ai/job/account-executive-german-speaking-supabase-emea-vha4q6pak97s) — EMEA
- [Software Engineer - AI Tooling Infrastructure](https://feeny.ai/job/software-engineer-ai-tooling-infrastructure-supabase-global-ta23gp7darcw) — Global
- [Partner Solutions Architect, AI Builder](https://feeny.ai/job/partner-solutions-architect-ai-builder-supabase-americas-6knmh0pqvs09) — Americas