---
title: '美国市场 GTM 营销经理 / US GTM Marketer – AI Hardware at Kirin'
canonical: 'https://feeny.ai/job/gtm-us-gtm-marketer-ai-hardware-kirin-shenzhen-nfayc508yg3v'
type: 'job'
last_seen: '2026-09-09'
---

# 美国市场 GTM 营销经理 / US GTM Marketer – AI Hardware at Kirin

- **Company:** Kirin
- **Location:** Shenzhen, China
- **Employment:** contract
- **Work type:** onsite
- **Posted:** 2026-07-25
- **Last confirmed live:** 2026-09-09
- **Apply:** https://jobs.ashbyhq.com/kirin/e396021b-e9ac-41e7-a0d4-a67d8f1aa9e5

## Job description

我们是一家正在打造 AI 智能体和消费级硬件设备的初创公司。用户可以让智能体跨工具执行任务，也可以通过定制设备随时捕捉意图。团队位于深圳和纽约，创始人曾在硅谷创办一家独角兽公司。

我们正在深圳招聘一名面向美国市场的 GTM 营销经理。你需要亲自制定定位、测试渠道、制作 brief、上线活动并复盘结果，而不是只管理代理商。

工作职责

- 为美国用户制定产品定位、核心信息和发布计划。
- 亲自管理 Meta、Google、YouTube、TikTok、X 或创作者渠道的测试。
- 建立创意测试节奏，快速迭代广告角度、落地页和转化漏斗。
- 跟踪 CAC、激活、留存、付费转化和回收周期，并清楚解释归因假设。
- 与产品、设计和硬件团队把用户反馈转化为更好的产品和内容。

任职要求

- 常驻深圳，3 年以上面向美国市场的软件、消费硬件或 DTC 增长经验。
- 有真实广告预算管理经验，能说明渠道、月度花费和量化结果。
- 英文写作和美国市场判断强，能独立从策略执行到复盘。
- 热爱 AI，并在日常工作中熟练使用 AI 工具。

English

We are a startup building AI agents and consumer devices. Users prompt agents to take actions across their tools, while custom devices capture intent on the go. We are a small team in Shenzhen and New York; our founder previously started a Silicon Valley unicorn.

We are hiring a Shenzhen-based GTM marketer to launch and grow our software and devices in the US. This is a hands-on role: define positioning, test channels, write briefs, launch campaigns, and own the learning loop.

## Responsibilities

- Develop US positioning, messaging, launch plans, and channel experiments.
- Personally manage paid and organic tests across Meta, Google, YouTube, TikTok, X, and creators.
- Run a fast creative-testing cadence across hooks, formats, landing pages, and funnels.
- Track CAC, activation, retention, paid conversion, and payback; explain attribution assumptions clearly.
- Turn market feedback into better product, creative, and onboarding decisions.

## Requirements

- Based in Shenzhen with 3+ years growing US-facing software, consumer hardware, or DTC products.
- Hands-on ownership of real ad budgets with clear channel, spend, and outcome examples.
- Strong English writing and US-market judgment; able to work independently from strategy through execution.
- Deep interest in AI and practical daily use of AI tools.

## About Kirin

## Company Overview
- **One-liner**: Kirin is a technology startup building AI-powered agents and devices to transform how people interact with information and work.
- **Entity Type**: Private (Seed/Series A stage based on headcount and hiring activity)
- **Headquarters**: New York, NY, USA
- **Founded**: 2025
- **Founders**: Not publicly available

## Core Business
- Primary industry/industries: Artificial Intelligence, Software Engineering, Hardware/AI Devices
- Target customers: B2B (enterprise and SMB), with potential B2C applications for AI-powered devices
- Mission or purpose statement: Not publicly available, but company branding focuses on building AI agents and devices to augment human capabilities

## Products & Services
For each major offering:
- **AI Agents + Devices**: Software engineering internships and roles focused on building AI-powered agents and hardware devices; the company is developing both software agents and physical devices that leverage AI for real-world interactions.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (private, early-stage startup)
- **Key Metric**: 26 total employees (as of mid-2026), actively hiring across multiple roles
- **Notable Investors/Partners**: Not publicly available
- **Growth Signals**: Hiring aggressively with 23+ open positions as of mid-2026, including software engineering, quantitative research, logistics, and M&A roles; expanding operations to Shenzhen, China for logistics; founded in 2025 and already scaling rapidly

## Competitive Advantages
- Early mover in the AI agent + device space, combining software intelligence with physical hardware
- Multidisciplinary team spanning AI, software engineering, quantitative finance, and logistics
- Strong hiring momentum suggests significant funding and ambitious product roadmap

## Strategic Focus
- Building AI agents and devices that can operate autonomously in real-world environments
- Expanding technical talent across AI, software engineering, and quantitative research
- Establishing global operations with logistics hub in Shenzhen and engineering/management in New York
- Exploring M&A opportunities (MBA Buyout M&A Intern role) for inorganic growth

## Why Work Here
- Culture highlights: Fast-paced startup environment with cross-functional collaboration; roles span AI, hardware, finance, and operations
- Remote/hybrid/office policy: Mix of remote, hybrid, and in-office options depending on role (e.g., Logistics Coordinator is remote, Software Engineering Intern is in-office or remote, Quantitative Research Intern is hybrid)
- Notable perks or engineering culture: Opportunity to work on cutting-edge AI agents and devices; exposure to both software and hardware development; international operations (NYC + Shenzhen)
- Growth trajectory: Early-stage company (founded 2025) with aggressive hiring, offering significant upside for early employees

## Sources
1. [kirin.com](https://kirin.com/)
2. [jobs.ashbyhq.com/kirin](https://jobs.ashbyhq.com/kirin)
3. [builtin.com](https://builtin.com/company/kirin/jobs)
4. [builtinnyc.com](https://www.builtinnyc.com/company/kirin/jobs)

## Other roles at Kirin

- [Product Assistant 产品助理](https://feeny.ai/job/product-assistant-kirin-shenzhen-v28zrmanp9fe) — Shenzhen, China
- [量化加密货币与美股交易员 / Quantitative Trader](https://feeny.ai/job/quantitative-trader-kirin-hangzhou-8wgavt9d2bv8) — Hangzhou, China
- [多智能体交易模拟高级工程师 / Senior Engineer – Multi-Agent Trading Simulation](https://feeny.ai/job/senior-engineer-multi-agent-trading-simulation-kirin-hangzhou-ryqwe92pq3k9) — Hangzhou, China
- [Klaviyo Manager](https://feeny.ai/job/klaviyo-manager-kirin-manila-hrwkervn774y) — Manila, Philippines
- [Email Marketing Coordinator](https://feeny.ai/job/email-marketing-coordinator-kirin-manila-cw059dtdj4ve) — Manila, Philippines
- [消费硬件 CG 动态设计师 / CG Motion Designer – Consumer Hardware](https://feeny.ai/job/cg-cg-motion-designer-consumer-hardware-kirin-seoul-t2686pssqxqd) — Seoul, South Korea
- [3D 产品可视化设计师 / 3D Product Visualization Artist](https://feeny.ai/job/3d-3d-product-visualization-artist-kirin-seoul-bcgzfxa72h8m) — Seoul, South Korea
- [3PL 与物流运营协调员 / 3PL & Logistics Operations Coordinator](https://feeny.ai/job/3pl-3pl-logistics-operations-coordinator-kirin-shenzhen-6ns5e8bgw7zx) — Shenzhen, China
- [电商履约与库存协调员 / E-commerce Fulfillment & Inventory Coordinator](https://feeny.ai/job/e-commerce-fulfillment-inventory-coordinator-kirin-shenzhen-jv05kad9zsh3) — Shenzhen, China
- [消费电子 NPI 与采购经理 / Consumer Electronics NPI & Sourcing Manager](https://feeny.ai/job/npi-consumer-electronics-npi-sourcing-manager-kirin-shenzhen-bdw1f7a6ekk6) — Shenzhen, China