---
title: 'Head of Finance at Freshpaint'
canonical: 'https://feeny.ai/job/head-of-finance-freshpaint-united-states-hrrnayqd837v'
type: 'job'
last_seen: '2026-10-16'
---

# Head of Finance at Freshpaint

- **Company:** Freshpaint
- **Location:** United States
- **Compensation:** $220k–$240k
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-10-01
- **Last confirmed live:** 2026-10-16
- **Apply:** https://jobs.ashbyhq.com/freshpaint/f9bb97ed-5770-4bc0-bff3-9b5cf95ff37c

## Job description

About Freshpaint: Healthcare is a $4+ trillion industry in the U.S. alone, and it’s undergoing a rapid digital transformation. Hospitals, digital health companies, and life sciences organizations rely on analytics and advertising tools to reach patients, measure performance, and grow. But those tools weren’t built for regulated healthcare data. That creates real compliance risk and forces teams to choose between growth and privacy. Freshpaint eliminates that trade-off. We’re a privacy-first data platform that helps healthcare organizations use modern marketing and analytics tools without exposing protected health information (PHI). Freshpaint sits between a company’s website or app and the third-party tools they use, automatically detecting and controlling sensitive data before it’s shared. In short: we let healthcare teams move fast, safely. Backed by Top Investors Freshpaint is backed by some of the most respected names in technology, including:

- Y Combinator (OpenAI, Stripe, Airbnb, Coinbase, DoorDash)
- Intel Capital (Broadcom, Astera Labs, VMware, RedHat, MongoDB)

We’ve raised tens of millions of dollars in funding to build the privacy infrastructure layer for healthcare’s digital future. Who we’re looking for We're looking for a hands-on, strategic finance leader to serve as Freshpaint's Head of Finance. You've owned accounting, not just FP&A: you've run the monthly close, owned the P&L, balance sheet, cashflow and ideally taken a company through an audit. You also bring the SaaS FP&A chops and commercial instincts to be a true partner to leadership. You don't wait to be told what the business needs: you define the path, make clear recommendations on where to invest and when to pull back, and drive execution with conviction. You're a doer who builds lean, scalable systems, thrives on turning ambiguity into structure, and is hungry to grow your visibility with our board and investors.

## What you’ll be doing

As Freshpaint's Head of Finance, you'll own the finance function that powers our next stage of growth. Reporting directly to the CEO, you'll run day-to-day finance operations, from the books and monthly close to designing how we plan, budget, forecast, and measure the business. We've moved from a marketing-led to a sales-led GTM motion, so you'll play a central role in how we invest in growth, pressure-test our commercial economics, and manage runway. Over time, you'll build a strong presence with our board and investors as we prepare for what's next. This is a highly visible, hands-on role for a finance operator who wants to shape how a company runs, not just report on it. Primary Responsibilities Financial operations & accounting

- Own the monthly close, P&L, balance sheet, cashflow, and ensure accurate, timely financial statements.
- Maintain strong controls and audit readiness across accounting, revenue recognition, tax, and treasury.
- Manage our day-to-day finance team and external accounting partner, keeping the finance org lean and high-leverage.
- Design and operationalize our financial operating model: processes, systems, reporting cadences, and budget ownership across teams.

Strategic planning & FP&A

- Own annual planning, budgeting, and rolling forecasts, with clear budget owners, org ratios, and spend guardrails.
- Build and maintain scalable, driver-based financial models that support scenario planning, hiring plans, and long-term strategy.
- Drive operational discipline around spend, cash flow, and runway management.
- Partner with GTM leadership on comp plans, capacity planning, pricing guardrails, and unit economics, challenging the commercial economics as we scale a sales-led motion.

Executive partnership & board

- Serve as a trusted thought partner to the CEO and exec team, giving data-driven recommendations on investments, trade-offs, and pacing of growth.
- Deliver clear, decision-ready reporting on the core SaaS metrics that leadership relies on.
- Grow into ownership of board and investor reporting, and support fundraising preparation and potential strategic processes when the time comes.

Desired skills & experience

- 8+ years of progressive finance experience, including leadership roles at high-growth B2B SaaS startups or scale-ups (ideally Series A–C).
- Hands-on accounting ownership: you've run the monthly close and owned the balance sheet and income statement, ideally through a controller role or Big 4 audit experience.
- Experience taking a company through an audit.
- Strong command of SaaS metrics, subscription economics, financial modeling, forecasting, and scenario planning.
- Experience partnering with GTM leaders on commercial economics, comp design, and pricing.
- Proven experience partnering directly with CEOs and executive teams.
- Ability to simplify complex financial concepts and influence non-finance stakeholders.
- High ownership and sound judgment. Comfortable rolling up your sleeves and making decisions with imperfect information in a fully remote, fast-moving environment.

Nice to haves

- CPA.
- Experience with board reporting, investor updates, or supporting a fundraise or M&A process.
- Experience supporting a shift from a product- or marketing-led motion to a sales-led or enterprise GTM motion.
- Healthcare, health tech, or other regulated-industry SaaS experience.
- Hands-on experience implementing finance tools, e.g. an ERP/GL, billing, FP&A software, or spend management.

## Perks & Benefits

We take care of our team—here’s a peek at what you get when you join:

- Competitive pay + generous equity
- Half-day Fridays, every Friday
- 16 weeks fully paid parental leave (eligible after 6 months; commission-based roles receive 100% base salary during leave)
- Flexible PTO with a required 2-week minimum
- Top-tier health, dental & vision (100% covered for you, 80% for dependents)
- Intentional & engaging company offsites (past trips: Arizona, Jackson Hole, Nashville, New Orleans & more)

And more! [Check out our careers page](https://www.freshpaint.io/careers) for the full list.

## About Freshpaint

## Company Overview
- **One-liner**: Freshpaint is a healthcare marketing performance and compliance platform that enables healthcare organizations to drive measurable growth while protecting patient privacy.
- **Entity Type**: Private (Series B)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2019
- **Founders**: Ray Mina (CEO)

## Core Business
- **Primary industry**: Healthcare Marketing Technology (MarTech), Data Infrastructure & Analytics, Privacy Compliance
- **Target customers**: B2B, primarily serving healthcare organizations including hospitals & health systems, urgent care centers, specialty providers, payers, and pharma & medical device companies. The platform is trusted by 250+ healthcare organizations [freshpaint.io](https://www.freshpaint.io/).
- **Mission or purpose statement**: To enable healthcare marketers to drive measurable growth without compromising patient trust, turning privacy into a strategic advantage that fuels performance [freshpaint.io](https://www.freshpaint.io/about).

## Products & Services
- **Freshpaint Platform (SaaS)**: A unified, privacy-first platform that replaces risky pixels, trackers, and scripts with a BAA-supported infrastructure. It blocks data to non-compliant tools by default, reducing compliance risks from human error. The platform provides visibility to track the full patient journey from awareness to appointment, prove ROI, and make confident strategic decisions across all marketing channels [freshpaint.io](https://www.freshpaint.io/).
- **Web Tracker Manager**: A free custom report that gives organizations a complete picture of all web trackers on their website to protect sensitive patient information [freshpaint.io](https://www.freshpaint.io/).

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed.
- **Key Metric**: Total Funding of $47.0M across 5 rounds [linkedin.com](https://www.linkedin.com/company/freshpaint-data).
  - Seed Round (2020-08-17): $1.5M from 4 investors.
  - Series A (2022-11-16): $9.5M led by Intel Capital.
  - Debt Financing (2022-11-16): $5.0M.
  - Series B (2024-07-16): $30.7M led by Threshold, with 5 investors.
- **Annual Revenue**: Estimated at $2.1M [linkedin.com](https://www.linkedin.com/company/freshpaint-data) (Note: This may be an estimate from a third-party data aggregator; official revenue is not publicly stated).
- **Notable Investors/Partners**: Intel Capital, Threshold, and other key investors [linkedin.com](https://www.linkedin.com/company/freshpaint-data).
- **Growth Signals**: Headcount has grown 51.5% year-over-year to 122 employees. The company has 10 active job postings, up 100% year-over-year. LinkedIn followers have grown 41.9% year-over-year to over 10,000 [linkedin.com](https://www.linkedin.com/company/freshpaint-data). Customer case studies show significant ROI, including a national urgent care provider that drove $1.9M+ in annual appointment revenue and a 24% reduction in CAC [freshpaint.io](https://www.freshpaint.io/).

## Competitive Advantages
- **Privacy-First Infrastructure**: Replaces unsafe tracking with a BAA-supported platform, creating an anonymous identification for every visitor and blocking data to non-compliant tools by default. This solves a critical compliance problem unique to healthcare.
- **Unified Performance & Compliance**: Bridges the gap between patient privacy and digital marketing, allowing marketers to use modern tools without creating compliance risk—a key differentiator in a highly regulated industry.
- **Deep Healthcare Expertise**: Built specifically for healthcare providers, payers, pharma, and medical devices, with a leadership team that brings a rare mix of healthcare, privacy, ecommerce, and data expertise [freshpaint.io](https://www.freshpaint.io/about).
- **Customer Results**: Proven ROI with clear metrics (e.g., 92% reduction in CAC for Heartland Dental, 8x improvement in search conversion volume for St. Elizabeth Healthcare) [freshpaint.io](https://www.freshpaint.io/).

## Strategic Focus
- **Scaling the Platform**: The recent $30.7M Series B led by Threshold signals a focus on scaling product development, go-to-market, and engineering.
- **Expanding Market Reach**: Targeting the 250+ healthcare organizations already using the platform, with a push into payers, pharma, and urgent care verticals.
- **Product Development**: Building out the platform to be the "connective tissue for the healthcare marketing industry," with a focus on performance measurement, privacy compliance, and cross-channel attribution [freshpaint.io](https://www.freshpaint.io/about).
- **Talent Acquisition**: Aggressively hiring across engineering, sales, marketing, product, and customer success (10 open roles) to support growth [jobs.ashbyhq.com](https://jobs.ashbyhq.com/freshpaint).

## Why Work Here
- **Culture & Values**: Emphasizes "High Slope" (hiring for potential and rapid growth), "Be The CEO" (ownership and agency), "Respect in Every Reply" (no assholes policy, high empathy), and "Earn Customer Praise" [freshpaint.io](https://www.freshpaint.io/careers).
- **Equity & Compensation**: Every team member gets stock options with a generous 10-year exercise window. Competitive compensation is a priority [freshpaint.io](https://www.freshpaint.io/careers).
- **Benefits**: 100% coverage of medical, dental, and vision insurance for employees and up to 80% for dependents; 401(k) with up to 4% employer match; 16 weeks fully paid parental leave regardless of gender or path to parenthood; mental health benefits; life insurance; fertility & family-building support [freshpaint.io](https://www.freshpaint.io/careers).
- **Work-Life Balance**: Flexible PTO with a required minimum of two weeks off; half-day Fridays; monthly $70 wellness stipend (no receipts required) [freshpaint.io](https://www.freshpaint.io/careers).
- **Team & Growth**: Company offsites in locations like Arizona, Jackson Hole, and Nashville. The company is still early-stage (founded 2019, 122 employees), offering significant impact and growth potential for early hires [freshpaint.io](https://www.freshpaint.io/careers).
- **Engineering Culture**: Technical roles make up 27% of the workforce. The company values outcomes over outputs, ruthless prioritization, and a learning organization mindset [linkedin.com](https://www.linkedin.com/company/freshpaint-data) [freshpaint.io](https://www.freshpaint.io/careers).

## Sources
1. [Freshpaint Website](https://www.freshpaint.io/)
2. [Freshpaint About Page](https://www.freshpaint.io/about)
3. [Freshpaint Careers Page](https://www.freshpaint.io/careers)
4. [Freshpaint Job Board (Ashby)](https://jobs.ashbyhq.com/freshpaint)
5. [Freshpaint LinkedIn](https://www.linkedin.com/company/freshpaint-data)

## Other roles at Freshpaint

- [Support Engineer](https://feeny.ai/job/support-engineer-freshpaint-united-states-a26b3zy1y0vb) — United States
- [Enterprise Implementation Engineer](https://feeny.ai/job/enterprise-implementation-engineer-freshpaint-united-states-khs9w4k1a165) — United States
- [Senior Enterprise Account Manager](https://feeny.ai/job/senior-enterprise-account-manager-freshpaint-united-states-7csb2x5qkma9) — United States
- [Head of Finance](https://feeny.ai/job/head-of-finance-se3-labs-munich-1e0ygn75vxhr) — Munich, Germany
- [Head of Finance](https://feeny.ai/job/head-of-finance-brale-united-states-tfjfbq401x52) — United States
- [Head of Finance](https://feeny.ai/job/head-of-finance-casap-new-york-e5neks7v8wg9) — New York, NY
- [Head of Finance](https://feeny.ai/job/head-of-finance-united-tech-kyiv-wv9djgcxy5qg) — Kyiv, Ukraine
- [Head of Finance](https://feeny.ai/job/head-of-finance-bjak-malaysia-v72w926s1p5k) — Malaysia
- [Head of Finance](https://feeny.ai/job/head-of-finance-bidgely-inc-united-states-kvp3vf02ez50) — United States
- [Head of Finance](https://feeny.ai/job/head-of-finance-kunin-technologies-chattanooga-xf4jt96dx6w7) — Chattanooga, TN