---
title: 'Head of Growth Marketing at Flow Engineering'
canonical: 'https://feeny.ai/job/head-of-growth-marketing-flow-engineering-san-francisco-ztbprfe6ddt6'
type: 'job'
last_seen: '2026-09-12'
---

# Head of Growth Marketing at Flow Engineering

- **Company:** Flow Engineering
- **Location:** San Francisco, CA
- **Compensation:** $200k–$260k
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-09-12
- **Last confirmed live:** 2026-09-12
- **Apply:** https://jobs.ashbyhq.com/flowengineering/7254df9d-7f36-4b8a-a510-42b512ed25d9

## Job description

## About Flow

Flow Engineering is an AI-native requirements platform for modern engineering organizations, enabling hardware teams to collaborate with AI agents to design, validate, and evolve complex systems with speed and rigor.

## About the role

Flow is seeking a Head of Growth Marketing to build the demand engine behind our go-to-market. You will own how engineering leaders in aerospace, defense, automotive, and adjacent industries discover Flow, and you will turn that awareness into qualified pipeline.

## What you'll do

- Own pipeline: set demand generation targets alongside sales and leadership, then build and run the programs to hit them.
- Build a repeatable inbound motion across content, search, paid, email, and web, with honest attribution from first touch to closed won.
- Run account-based campaigns against a defined list of hardware engineering organizations, working shoulder to shoulder with founder-led and early enterprise sales.
- Develop messaging and positioning for a technical audience of systems engineers, program managers, and engineering executives, then test it until it lands.
- Treat the website as a conversion surface: product pages, technical content, demo requests, and self-serve entry points.
- Own the events and field calendar, including industry conferences, customer roundtables, and webinars that reach buyers in regulated industries.
- Stand up marketing operations and reporting so every program carries a cost per opportunity and a clear signal on what to cut or scale.
- Partner with product and engineering on launches so new AI capabilities reach the market with a story customers actually understand.

## About you

- 8+ years in B2B marketing, including 2+ years leading growth or demand generation, ideally taking a startup from early traction to repeatable pipeline.
- Track record of owning a pipeline number and hitting it, with the reporting to show how you got there.
- Experience marketing a technical product to a technical buyer. Exposure to hardware, aerospace, defense, automotive, or engineering software is a strong plus.
- Comfortable with long, multi-stakeholder enterprise sales cycles and the content and nurture programs they require.
- Strong writer who can turn complex engineering workflows into clear, credible copy without overclaiming.
- Analytical and self-sufficient with funnel data, experiment design, and attribution.
- Comfortable in a high-ownership, fast-paced environment where you scope your own work and ship it.

## How we work & values

- Speed over everything: get campaigns live quickly, then harden and scale what works.
- Own, downscope, ship, iterate: one clear owner per program, from first idea to measured result.
- Fundamentals done well: measurement, attribution, and reporting are part of the first version, not an afterthought.
- Competitive salary and meaningful equity.
- Health, dental, and vision coverage.
- Flexible time off and support for experimentation, learning, and staying current with the AI ecosystem.

## About Flow Engineering

## Company Overview
- **One-liner**: Flow Engineering provides an agentic platform for systems engineering that enables hardware teams to manage requirements, design, and testing through a living system of record and AI agents.
- **Entity Type**: Private (Series stage not explicitly stated; raised ~$40M total from Sequoia Capital and others)
- **Headquarters**: San Francisco, California, United States
- **Founded**: 2023
- **Founders**: Pari Singh (CEO)

## Core Business
- **Primary industry**: Systems engineering software / hardware development tools
- **Target customers**: B2B, Enterprise – hardware engineering teams in aerospace, automotive, robotics, defense, and energy (e.g., Rivian, Joby, Astranis, Radiant Nuclear)
- **Mission or purpose statement**: “Help unlock the next generation of hardware” – rebuild systems engineering for the agentic era, enabling teams to design, build, test, and iterate physical systems in hours, not months.

## Products & Services
- **Flow Platform**: A requirements management and systems engineering tool that links requirements, design (CAD), simulations, code, and tests in a single “living system of record”. Features include branching/merging, impact analysis agents, systems graph, flexible data model, and AI agents (e.g., Impact Analysis Agent, Safety & Regulatory Compliance Agent, Mass/Cost/Power Budget Agent). Deployable in cloud, GovCloud, or self-hosted with ITAR, export control, and data residency.
- **Flow v3**: Latest version – first agentic platform for systems engineering, allowing AI agents to perform real engineering work inside hardware development workflows.
- **Flow Engineering Handbook**: Published guide on AI Systems Engineering for the agentic era.

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Total Funding ~$40M as of most recent round (non‑equity assistance and multiple seed rounds; led by Sequoia Capital and EQT Ventures); Annual Revenue estimated at $2.0M (LinkedIn data)
- **Notable Investors/Partners**: Sequoia Capital (lead investor; partner Roelof Botha on board), Patrick and John Collison (Stripe co‑founders), David Helgason (Unity co‑founder), EQT Ventures, Google for Startups
- **Growth Signals**:
  - Used by tens of thousands of engineers across teams like Rivian (1,500+ engineers), Joby Aviation, Astranis, Radiant Nuclear, Impulse Space, Mytra, Volkswagen Group Technologies.
  - Active job postings: 10–12 open roles (as of mid‑2026), with quarterly job posting growth of +66.7%.
  - Backed by Sequoia Capital (partnered in 2025); company has grown to ~27 employees with presence in US, UK, Sweden, Spain.
  - Headcount growth recent month showed -6.9%, but same‑source LinkedIn shows heavily active hiring pipeline.

## Competitive Advantages
- **Agent‑first systems engineering**: First platform to integrate AI agents that reason across the entire engineering graph (requirements, CAD, simulation, test). Agents perform impact analysis, compliance checks, and budget tracking automatically.
- **Defense‑grade security & compliance**: ITAR/EAR aligned, NIST 800‑171, CUI, SOC 2 Type II, ISO 27001, GDPR, CCPA – essential for regulated industries.
- **Living system of record**: All engineering artifacts linked and version‑controlled with branching/merging, enabling zero‑cost change propagation.
- **High‑value customer base**: Signed marquee hardware companies (Rivian, Joby, Astranis) that are building the next generation of rockets, eVTOL, satellites, and robots.
- **Strong investor backing**: Sequoia Capital (a top‑tier VC) and technical co‑founder endorsements (Collison, Helgason) provide credibility and network.

## Strategic Focus
- **Agentic transformation**: Doubling down on AI agents that can perform real engineering work (not just assist) – moving from analog/digital to “agentic” era.
- **Scaling to enterprise & defense**: Expanding GovCloud, self‑hosted, and ITAR‑compliant deployments to win defense and compliance‑driven contracts.
- **Category creation**: Replacing traditional requirements tools (like IBM DOORS) with a modern, agent‑centric platform.
- **Global hiring**: Aggressively hiring for engineering (AI, frontend, full‑stack, infrastructure) and sales roles across San Francisco and London.

## Why Work Here
- **Impact at scale**: Work directly on tools used by companies building rockets, electric vehicles, autonomous robots – your code ships into real hardware.
- **Engineering culture**: Emphasis on shipping a V1 quickly, iterating, and maintaining “zero cost of change.” Values include speed, fundamentals done well, maximum effort/maximum fun.
- **Work environment**: Hybrid/remote policies not explicitly stated, but roles are listed in San Francisco (in‑office likely for engineering) and London. Equity offered across all roles.
- **Compensation**: Salaries range $120K–$300K for US roles with equity; London roles £80K–£180K.
- **Team culture**: Backed by Sequoia, described as a “small team with huge leverage” – ~27 employees currently but growing fast.
- **Notable perks**: Free trial demo available; engineering handbook published; company rating 4.0/5 on LinkedIn (16 reviews), with strong compensation (4.0) and culture (3.8) scores.

## Sources
1. [flowengineering.com](https://www.flowengineering.com/)
2. [flowengineering.com/careers](https://www.flowengineering.com/careers)
3. [jobs.ashbyhq.com/flowengineering](https://jobs.ashbyhq.com/flowengineering)
4. [linkedin.com/company/flowengineer](https://www.linkedin.com/company/flowengineer)
5. [sequoiacap.com/companies/flow-engineering](https://sequoiacap.com/companies/flow-engineering/)

## Other roles at Flow Engineering

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