--- title: 'Head of Growth Marketing at Lightfield' canonical: 'https://feeny.ai/job/head-of-growth-marketing-lightfield-san-francisco-0w9q755gz1fh' type: 'job' last_seen: '2026-11-10' --- # Head of Growth Marketing at Lightfield - **Company:** Lightfield - **Location:** San Francisco, CA - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-11-09 - **Last confirmed live:** 2026-11-10 - **Apply:** https://jobs.ashbyhq.com/Lightfield/e99f09a6-bb39-45bd-b963-a00666feae1d ## Job description ## About Lightfield Lightfield is reimagining CRM as a world model of a business. By learning from emails, meetings, and customer conversations, we’re building a living understanding of how a company works—so AI can help teams anticipate what comes next, make better decisions, and take action. More than 5,000 companies have used the product since its November launch. We’ve raised more than $70M from Andreessen Horowitz, Coatue, Maverick Ventures, and Greylock to attack the biggest software category in the world. We previously built Tome, which reached more than 25 million users, and our team brings experience from Llama, Instagram, Google, and Salesforce. ## About the role We’re on an exponential growth trajectory with unit economics that justify a significant investment in paid acquisition. We're hiring a Head of Growth to build the most AI-native version of performance marketing we can, in service of our vision of becoming the market-leading CRM in the platform shift from cloud SaaS to agentic systems. This is an opportunity to build an AI-native growth engine from the ground up for a category defining company competing in one of the largest categories in application software. This role reports directly to our Head of GTM. ## What you'll do - Build an AI-native performance marketing engine. You’ll architect every part of our growth machine - including experiment design, creative production, and analysis - with agents (and the Lightfield platform) at the center. You’ll set the bar for what this discipline looks like in 2026. - Own paid acquisition and its contribution to pipeline. Set strategy and run campaigns across Google and LinkedIn. Test additional channels, including YouTube, Meta, Reddit, X, and newsletter sponsorships, based on where we can reach the right buyers efficiently. Allocate budget against qualified opportunities and revenue, with clear decisions about what to scale or stop. - Build account-based marketing with sales. Partner with sales leadership to define target accounts and coordinate paid campaigns with AE outreach. Build differentiated programs for strategic accounts, high-fit segments, and the broader market. Use buying signals, including website activity, funding, and leadership changes, to refresh audiences and prioritize investment. - Improve conversion across the acquisition funnel. Own testing across ads, offers, and landing pages, with particular attention to demo conversion and opportunity quality. Build campaigns and pages for specific segments and competitive evaluations. Work with sales and operations to improve routing and follow-up, and support self-serve conversion where it contributes to our acquisition goals. - Run a consistent creative testing program. Partner with design, content, and our agency to turn customer evidence and product positioning into campaign assets. Test customer proof, product demonstrations, and executive thought leadership alongside direct-response offers. Maintain a clear experiment backlog and use results to guide the next round of creative. - Connect campaign activity to business results. Own acquisition tracking and campaign reporting in partnership with operations. Connect spend and engagement to qualified pipeline and closed revenue, and feed downstream conversion data back into ad platforms. Evaluate brand investment through a combination of attribution, self-reported sources, and incrementality testing. - Build repeatable workflows with AI. Use agents and Lightfield to speed up audience research, creative development, campaign analysis, and reporting. Document what works so the team can repeat it. Lead agency partners with clear briefs, priorities, and accountability for delivery. ## Who you are - You’re AI-native. You use AI tools to pull analyses, generate and test creative, brief landing pages, and move at speeds that weren't possible two years ago. - You’re deeply hands-on with Google and LinkedIn. You can sit in each platform and performance tune campaigns yourself without outside assistance. - You’re fluent in measuring brand, not just direct response. You've owned a mixed brand-and-performance budget and know how to evaluate channels designed to produce halo, not last-click. You have opinions on MMM vs. multi-touch vs. self-reported attribution, and you've run incrementality tests. - You’re a strong written communicator. You write crisp briefs, sharp ad copy, and clear analyses. - You have a track record of success at a fast-paced early-stage company. You’re comfortable with a less-structured work environment and shipping daily. ## Benefits & Perks - Competitive salary - Meaningful early equity - Health insurance (medical, dental, vision) - 3 weeks of PTO - 11 paid company holidays + we enjoy a winter holiday break - 3 months of paid family leave - Wednesdays work from home - Regular team dinners, events, offsites, and retreats - 401k plan - Other perks include: commuter and lunch stipend ## About Lightfield ## Company Overview - **One-liner**: Lightfield is an AI-native CRM that automatically captures every customer interaction from email, calendar, and meetings, and builds a living world model of your company’s relationships and decisions. - **Entity Type**: Private (Startup) - **Headquarters**: San Francisco, California, United States - **Founded**: Not publicly available - **Founders**: Henri Liriani, Keith Peiris ## Core Business - Primary industry: AI-native CRM / Sales & Customer Relationship Management - Target customers: B2B sales teams, customer-facing organizations (SMB to mid-market) - Mission or purpose statement: “Help founders build better businesses” by creating software that provides deep, continuous customer understanding — a world model of your company starting with your customers. [lightfield.app/company](https://lightfield.app/company) ## Products & Services - **Lightfield Platform (AI-native CRM)** — An open platform that ingests email, calls, and meetings automatically. It offers: - **Natural language agents**: Build agents with prompts (no code) to prospect, manage follow-ups, and coach deals. - **Automated data capture**: Every interaction is recorded, attributed, and connected into accounts, tasks, and timelines. - **Reasoning & automation**: Ask questions like “which customers asked for this feature?” and get answers with citations; automate pipeline updates, enrichment, and revival emails. - **Security & compliance**: SOC 2 Type II, HIPAA, ISO 27001. [lightfield.app](https://lightfield.app/) ## Market Standing - **Valuation/Market Cap**: Not disclosed - **Key Metric**: Not publicly available (revenue not disclosed) - **Notable Investors/Partners**: Not publicly available - **Growth Signals**: - Headcount: 31 employees (+192.3% YoY) [linkedin.com/company/lightfld](https://www.linkedin.com/company/lightfld) - Active job postings: 16 (up +128.6% YoY) - LinkedIn followers: 4,863 (+2709.6% yearly growth) - Monthly web traffic: +83.5% (14.2K visits) [same LinkedIn source] - Rapid product releases: frequent changelog updates (May/June 2026) with features like API controls, email conversations, custom objects, SSO, and meeting recording. [lightfield.app](https://lightfield.app/) ## Competitive Advantages - **AI-native, not retrofitted**: Differs from traditional CRMs by capturing raw interaction data (actual words, chronology, causality) rather than manual summaries or fields. - **World model approach**: A system that understands what happened, why it happened, and what is likely to happen next — enabling safe, high-quality automation and deep customer insights. - **Strong security posture**: Holds SOC 2 Type II, HIPAA, and ISO 27001 certifications — rare for an early-stage startup. - **Open platform**: API and MCP server for custom integrations, allowing data to flow in and out freely. ## Strategic Focus - Continue building the “world model of your company” by deepening automatic capture, causal reasoning, and agent capabilities. - Scale go-to-market (hiring a Founding Account Executive, Community Lead) while expanding the platform’s AI and infrastructure teams. - Maintain compliance and trust as the platform matures (mentioned roadmap includes “Foundations” and “Agents” on the product page). ## Why Work Here - **Early-stage impact**: Join a team of 31 people (largely technical: 38% engineering/design) and help shape the foundational product. Recent hires come from Tome, Gong, Uber, and other high-growth companies. - **Remote/hybrid friendly**: Team distributed across US (majority), Canada, and India. [linkedin.com/company/lightfld](https://www.linkedin.com/company/lightfld) - **Engineering culture**: AI/ML deep tech focus — building agents, world models, and reasoning systems. Titles include Machine Learning Engineer, GenAI Platform Engineer, AI Product Engineer, and Infrastructure Lead. - **Growth trajectory**: Headcount more than doubled in the last year, with active hiring across all departments. The company’s mission emphasizes “deep customer understanding,” appealing to builders who want to solve real business problems with AI. - **Transparent product velocity**: Public changelog shows frequent releases (weekly), indicating a fast-moving, iterative engineering culture. ## Sources 1. [lightfield.app](https://lightfield.app/) 2. [lightfield.app/company](https://lightfield.app/company) 3. [jobs.ashbyhq.com/Lightfield](https://jobs.ashbyhq.com/Lightfield) 4. [linkedin.com/company/lightfld](https://www.linkedin.com/company/lightfld) 5. [lightfield.app/blog/why-we-built-lightfield](https://lightfield.app/blog/why-we-built-lightfield) ## Other roles at Lightfield - [Founding Sales Manager](https://feeny.ai/job/founding-sales-manager-lightfield-san-francisco-w3cw7qcra1xa) — San Francisco, CA - [Research Scientist (Staff+)](https://feeny.ai/job/research-scientist-staff-lightfield-san-francisco-n6sfdn8ybpta) — San Francisco, CA - [Applied Researcher (Staff+)](https://feeny.ai/job/applied-researcher-staff-lightfield-san-francisco-xtrmk5ww47py) — San Francisco, CA - [Deployment Strategist](https://feeny.ai/job/deployment-strategist-lightfield-san-francisco-xhswq4ckmh9c) — San Francisco, CA - [Head of Security](https://feeny.ai/job/head-of-security-lightfield-san-francisco-8ypr88k183ja) — San Francisco, CA - [Applied Product Manager](https://feeny.ai/job/applied-product-manager-lightfield-san-francisco-z7ghjbx2awcv) — San Francisco, CA - [Software Engineer, Agentic Pipeline Generation (Staff+)](https://feeny.ai/job/software-engineer-agentic-pipeline-generation-staff-lightfield-san-francisco-rm8rvksjz48c) — San Francisco, CA - [Software Engineer, Product (Staff+)](https://feeny.ai/job/software-engineer-product-staff-lightfield-san-francisco-k3hx70hs7new) — San Francisco, CA - [Software Engineer, Full Stack (Staff+)](https://feeny.ai/job/software-engineer-full-stack-staff-lightfield-san-francisco-1ysg5t77a9jp) — San Francisco, CA - [Software Engineer, Applied AI (Staff+)](https://feeny.ai/job/software-engineer-applied-ai-staff-lightfield-san-francisco-72d6pfds189s) — San Francisco, CA