---
title: 'Head of Growth Marketing at Sparta'
canonical: 'https://feeny.ai/job/head-of-growth-marketing-sparta-london-vpk39yjg79cd'
type: 'job'
last_seen: '2026-09-14'
---

# Head of Growth Marketing at Sparta

- **Company:** Sparta
- **Location:** London, United Kingdom
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-07-29
- **Last confirmed live:** 2026-09-14
- **Apply:** https://jobs.ashbyhq.com/sparta-commodities/170db08f-4a35-4edb-aac7-4f14f2c469fe

## Job description

We Are Sparta

Sparta is the next-generation commodity trading platform. We give trading desks the clarity, control, and collaboration they need to move faster and trade smarter.

In February 2025, we secured $42 million in Series B funding. Now we’re scaling up across the business, and it’s an exciting time to join. Our people are the driving force behind everything we do. At Sparta, you’ll be trusted to take ownership, backed by a team who wants you to succeed. You’ll be challenged, supported, and given room to grow. Because building something this ambitious takes everyone at their best. At Sparta, your work has reach. From improving our platform, to powering smarter decisions for our customers, to changing how commodity trading is done around the world. And because we’re growing fast, you won’t just build your career. You’ll accelerate it, with a level of ownership and impact you simply don’t get at bigger, more bureaucratic companies.

## The Role

Sparta has the raw material most companies never get: a well-defined ICP with an engaged audience of traders, a genuine PR and analyst engine, product usage telemetry, and a stack rich with intent data. What we don't have yet is all of it connected into one demand engine that turns every signal into pipeline and revenue. That's your remit. You'll build and run Sparta's demand engine end to end, from the first buying signal to closed revenue, on a single unified pipeline in HubSpot. This is a hands-on, high-ownership role: you'll design the architecture and set the strategy from day one, then build and lead the team around it as it proves out. This role reports to the Chief Marketing Officer and can be based in either London or Geneva.

## What You'll Be Doing

- Scale the demand-creation engine that's already working (analyst commentary, PR, webinars, the Market Outlook) and build a website and programs that turn our community into signal.
- Build the process to catch in-market demand the moment it appears, running paid, retargeting, SEO/AEO and lifecycle programmes.
- Own the signal-based pipeline architecture, unifying first-, second- and third-party signals into one HubSpot record.
- Fix and own the martech stack (HubSpot, Clay, ZoomInfo, Lemlist, event tooling) and cut what overlaps.
- Replace vanity metrics with honest reporting: real conversion rates, real source of pipeline, numbers the business can actually plan against.
- Build the marketing-to-sales handover that works: shared lead definitions, SLAs, and an account-based motion inside our existing accounts.

## About You

- A track record building and running a demand engine in B2B SaaS: you've owned pipeline and revenue, not just leads and MQLs.
- Hands-on experience with HubSpot, intent platforms and preferably also Clay: workflows, lead scoring, lifecycle stages, attribution and reporting. You can build automation, not just brief it.
- Strong collaborator with Rev Ops, as we build one clean, signal-based pipeline.
- Fluency with intent and signal-based marketing, and the discipline to make signals drive action.
- Comfortable being the person who says the real number out loud, even when it's not the one on the dashboard.
- The judgement to set strategy with the CMO, prioritise ruthlessly, and hire and grow a team as the function scales.

Nice to have: experience with account-based marketing for expansion inside existing accounts; a background in commodities, trading, fintech or data/analytics products; content-led or community “dark social” demand-creation experience.

Sparta Commodities is proud to be an equal opportunity employer and promotes diversity within its workforce. We are determined that no-one will ever receive less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, race, veteran status or any basis covered by appropriate law.

## About Sparta

## Company Overview
- **One-liner**: Sparta provides a forward-looking market intelligence and analytics platform purpose-built for oil trading desks, delivering real-time pricing, predictive signals, and a collaborative workspace.
- **Entity Type**: Private (Series B, $42M raised in March 2025 led by One Peak; total funding $65.5M)
- **Headquarters**: Geneva, Switzerland
- **Founded**: 2020
- **Founders**: Felipe Elink Schuurman and Miles Moseley

## Core Business
- **Primary industry**: Oil & Gas (commodity trading) / Energy
- **Target customers**: B2B – trading houses, oil majors, refineries, hedge funds, and financial institutions operating in global oil markets
- **Mission/purpose**: Give trading teams the operating system they’ve always needed – real-time, forward-looking, and collaborative, designed for how commodity trading actually works

## Products & Services
- **[Sparta Platform](https://www.spartacommodities.com/)**: A unified workspace connecting physical and financial oil markets. Features include real-time pricing, forward curves, live arbitrage signals, blend margins, freight intelligence, and expert market commentary.
- **[Predictive Signals Platform](https://www.spartacommodities.com/)**: AI-powered trading signals, live forecasts for arbs, freight, and blend margins, over/undervaluation scores, and market dislocation alerts.
- **[Data Marketplace](https://www.spartacommodities.com/)**: Access to thousands of proprietary and third-party datasets delivered via API, SFTP, or bulk download, standardized for direct integration into models and dashboards.

## Market Standing
- **Valuation**: Not publicly disclosed
- **Key Metrics**: Annual revenue estimated at $5M–$25M (LinkedIn estimate); Total funding $65.5M (Seed $6M in 2022, Series A $17.5M in 2023, Series B $42M in 2025)
- **Notable Investors/Partners**: One Peak (led Series B), FirstMark (led Series A), Singular (led Seed round); partnerships with 30+ leading brokerages and data houses
- **Growth Signals**: 107 employees (+19.6% YoY); offices across 9 countries (US, Switzerland, UK, Spain, UAE, Singapore, Austria); regularly cited by Bloomberg, Reuters, and Financial Times

## Competitive Advantages
- Only forward-looking predictive analytics platform built specifically for oil trading desks, connecting physical and financial markets in one workspace
- Co-founded by veteran oil traders with 37+ years combined experience – built “by traders, for traders”
- Real-time, shared view of the full market with instant updates across cracks, arbs, margins, and blends
- Strong data moat with 5+ years of partnerships and thousands of standardized datasets

## Strategic Focus
- Continue expanding the “operating system for commodity trading” with deeper AI-driven forecasting and automation
- Scale the Data Marketplace and predictive signal capabilities for crude, refined products, and freight
- Grow global presence across US, Europe, and Asia (recent offices in Dubai, Singapore)

## Why Work Here
- **Culture**: “Sparta Code” emphasizes ownership, bias for action, honest feedback, and a “fall in love with the problem” mindset. Values include making reversible decisions quickly, treating conflict as a gift, and understanding the ‘why’ behind every mission.
- **Work model**: Hybrid workspace – employees combine remote and on-site work across 6+ global offices (Geneva, Houston, New York, London, Madrid, Valencia, Singapore, Dubai, Vienna)
- **Notable perks**: Autonomy and trust; flat hierarchy where “ask for forgiveness, not permission” is encouraged; strong backing from top-tier VCs; exposure to fast-growing energy tech sector
- **Engineering culture**: Focus on building a high-performance, collaborative environment; leadership includes Chief Technology Officer Tom Gorenbar Peled and Chief Product Officer

## Sources
1. [spartacommodities.com - About](https://www.spartacommodities.com/about/)
2. [spartacommodities.com - Careers](https://www.spartacommodities.com/careers/)
3. [linkedin.com - Sparta Commodities](https://www.linkedin.com/company/sparta-commodities)
4. [builtin.com - Sparta Commodities SA](https://builtin.com/company/sparta-commodities-sa)

## Other roles at Sparta

- [Account Manager](https://feeny.ai/job/account-manager-sparta-london-yjer5g5dgq2c) — London, United Kingdom
- [Account Executive](https://feeny.ai/job/account-executive-sparta-london-krrfrafjy4gs) — London, United Kingdom
- [Data Sales Director](https://feeny.ai/job/data-sales-director-sparta-london-a9wfw2v9v9tz) — London, United Kingdom
- [Customer Success Manager](https://feeny.ai/job/customer-success-manager-sparta-singapore-njtpgwcfhdag) — Singapore
- [Sales Development Representative - Americas](https://feeny.ai/job/sales-development-representative-americas-sparta-houston-bsysgq7feqr5) — Houston, TX
- [Senior Backend Engineer](https://feeny.ai/job/senior-backend-engineer-sparta-london-0e682c6zk5gw) — London, United Kingdom
- [Senior Site Reliability Engineer (SRE)](https://feeny.ai/job/senior-site-reliability-engineer-sre-sparta-london-ktce0j6cszc0) — London, United Kingdom
- [Platform Engineer](https://feeny.ai/job/platform-engineer-sparta-london-bb7yt4r7cmny) — London, United Kingdom
- [TechOps Engineer / IT Engineer - 3–6 Month FTC (Immediate Start, opportunity to go permanent)](https://feeny.ai/job/techops-engineer-it-engineer-3-6-month-ftc-immediate-start-opportunity-to-go-mj2r4167j6sz) — Madrid, Spain
- [Customer Success Manager](https://feeny.ai/job/customer-success-manager-sparta-houston-jfv7hfac2npc) — Houston, TX