--- title: 'Head of Marketing at Esper' canonical: 'https://feeny.ai/job/head-of-marketing-esper-austin-98mex7cdaef7' type: 'job' last_seen: '2026-10-28' --- # Head of Marketing at Esper - **Company:** Esper - **Location:** Austin, TX - **Employment:** full-time - **Work type:** hybrid - **Posted:** 2026-10-26 - **Last confirmed live:** 2026-10-28 - **Apply:** https://jobs.lever.co/esper/5e852773-2599-4791-bbf4-576d506f30d4 ## Job description ## About Esper Esper was founded in 2018 with the mission to empower dynamic and responsive policymaking in government. Esper’s goal is to align data, stakeholders, and public policy goals to streamline the policymaking process at all levels of Government. We imagine a world where policymaking is driven by data and insights from all stakeholders, and we are transforming traditional bureaucracy into a dynamic and flexible system that encourages innovation and collaboration. Job description Esper is the policy platform of choice for large enterprise government agencies.Over the past 8 years, Esper has built an incredible customer base with a sticky product and exceptional team to deliver transformation in the largest government agencies.  We’re hiring a Head of Marketing to tell our story and grow our footprint in the market. As Head of Marketing, you'll take a founder-led narrative and turn it into a category. You'll decide how Esper shows up everywhere, from a state CIO's inbox to a fire chief's LinkedIn feed to the stage at a NASCIO conference. This is a builder role with a strategist's brain and a writer's ear. You'll work side by side with the CEO, partner tightly with Sales and Product, and lead a small but mighty marketing team. ## What you'll do Positioning and messaging. Define how Esper is understood: the category, proof points, and competitive positioning. Build the messaging house for our ICP customers. Turn our core thesis into a point of view through thought leadership, executive content, research, and earned media. Brand and creative direction. Own the look, voice, and feel of Esper. Raise the bar on the website, sales materials, decks, and campaigns. Content engine. Build a content program with a clear editorial point of view: flagship pieces, customer stories, video, social, and the CEO's voice. Product marketing. Launches, competitive positioning,  sales enablement, and the stories that help reps win. Marketing vision and plan. Set and execute on the annual strategy, budget, and goals. Team leadership. Lead and grow the marketing team, including our demand gen and sales development function, plus agencies and freelancers. ## What we’re looking for 8+ years in B2B marketing, with 3+ years leading marketing or product marketing at a high-growth company. You've built positioning from scratch and seen it change how a market talks about a company. You're a great writer. You can make a complex, technical product sound simple, urgent, and human. You have strong creative taste and can direct designers, agencies, and video without micromanaging. You are comfortable and enjoy operating at both the strategic and tactical level. You understand pipeline and how marketing contributes to it. While you don't run demand gen day to day, you know how brand and narrative fuel it. Location This is an Austin, TX based role with the expectation of working at least 3 days/week from our HQ ## Compensation Annual salary + other performance-based incentives ## Perks and Benefits Being part of an innovative and collaborative team that will both support and challenge you Significant opportunity for growth and ownership and to shape Esper for the long-term Competitive salary and equity at a growing company Paid holidays & unlimited PTO Medical, dental, and vision insurance Generous parental & sick leave 401(k) retirement plan with employer match Short- and long-term disability & life insurance Flexible spending account (FSA) Work anniversary equity grants Monthly stipend to offset remote work expenses Office equipment allowance ## About Esper ## Company Overview - **One-liner**: Esper provides device management infrastructure for the operating edge, enabling enterprises to manage fleets of company-owned hardware (kiosks, POS, scanners) with a DevOps-driven, API-first platform. - **Entity Type**: Private (funding details not publicly available) - **Headquarters**: Bellevue, Washington, USA (with a second office in Bengaluru, India) - **Founded**: 2018 - **Founders**: Yadhu Gopalan (Co-Founder & CEO) and Shiv Sundar (Co-Founder & Chief Business Operator) ## Core Business - **Primary industry**: Device management infrastructure (DMI) for enterprise hardware - **Target customers**: B2B / Enterprise — companies that operate fleets of dedicated devices (kiosks, point-of-sale, barcode scanners, signage, etc.) - **Mission or purpose**: “Power exceptional device experiences” by transforming how companies manage their device fleets, moving beyond traditional MDM into a DevOps-driven era. ## Products & Services - **Esper Deploy**: Define device configuration (apps, settings, OS config, security) once; the fleet converges and stays there. - **Esper Seamless Provisioning**: Zero-touch enrollment — the Esper agent ships inside the device image, and devices self-configure in under 5 minutes (supported by 40+ OEMs). Available for Android and Linux. - **Esper Foundation (Custom Android)**: A maintained, patched Android OS without the burden of building it in-house; includes a Foundation SDK (Maven artifact) for direct OS subsystem access. - **Esper Airwave**: Fully managed OTA firmware infrastructure for Android with staged rollouts and automatic rollback — updates in hours without MDM enrollment. - **Esper Edgebox**: On-prem gateway that runs provisioning and operations locally, reducing provisioning time to ~2 min/device and update bandwidth by up to 98.75% for large or bandwidth-constrained fleets. ## Market Standing - **Valuation / Market Cap**: Not publicly disclosed - **Key Metric**: 180 total employees (as of 2025); no public revenue or funding figures - **Notable Investors/Partners**: Not disclosed in available sources; the company mentions investors in its blog but does not name them. - **Growth Signals**: Named to Inc. Magazine’s 2025 Best Workplaces; reports “industry-leading net retention” and a customer-first mindset; operates two offices (Bellevue and Bengaluru). ## Competitive Advantages - **Device Management Infrastructure (DMI)**: Goes beyond traditional MDM by covering the full stack — OS, provisioning, updates — for dedicated devices that cannot be managed like personal devices. - **DevOps-driven approach**: Declarative core with a single API across all products; enables workflow automation, exception-based management, and eliminates re-provisioning. - **Audited compliance**: PCI DSS v4.0, SOC 2, ISO 27001, with RBAC and session audit logs. - **Hardware integration**: Ships provision-ready with 40+ OEMs; custom Android OS delivered as a managed service. - **Edge capability**: Esper Edgebox reduces cloud dependency for bandwidth-constrained environments. ## Strategic Focus - Move the device management market beyond MDM into a modern, DevOps-for-devices paradigm. - Continue building automation and declarative management to eliminate manual re-provisioning. - Expand platform capabilities across OSes (Android, Linux) and hardware types. - Maintain strong customer retention through a customer-first culture. ## Why Work Here - **Culture highlights**: “Fiercely Collaborative” and “Innovate, Experiment, Learn” are core principles. The company emphasizes DEIB, equitable compensation, and career growth paths. - **Remote/Hybrid policy**: Hybrid workspace — employees typically work on-site 3 days a week at either the Bellevue or Bengaluru office. - **Notable perks**: Named an Inc. Best Workplace 2025; supportive, empathetic culture with a focus on continuous improvement; interview process includes a phone screen, hiring manager interview, loop, and reference checks. - **Engineering culture**: Hands-on, collaborative, and customer-obsessed; the platform is built for developers and operators managing hardware at scale. ## Sources 1. [Esper Careers Page](https://www.esper.io/careers) 2. [Esper Main Site](https://www.esper.io/) 3. [Esper About Us](https://www.esper.io/about-us) 4. [Built In Company Profile](https://builtin.com/company/esper) 5. [Esper Blog: Inc. Best Workplaces](https://www.esper.io/blog/the-five-principles-of-one-of-the-best-workplaces) ## Other roles at Esper - [Enterprise Sales Lead, Southeast](https://feeny.ai/job/enterprise-sales-lead-southeast-esper-southeast-8f9zbfwwsbdq) — Southeast - [Enterprise Sales Lead, West](https://feeny.ai/job/enterprise-sales-lead-west-esper-us-west-coast-726m1hm5fhge) — US West Coast - [Staff Software Engineer](https://feeny.ai/job/staff-software-engineer-esper-austin-zvg825gd9afs) — Austin, TX - [Customer Success Lead](https://feeny.ai/job/customer-success-lead-esper-austin-6jdwzj8v77wc) — Austin, TX - [Head of Marketing](https://feeny.ai/job/head-of-marketing-atoms-dallas-1kxdpcj2kg1p) — Dallas, TX - [Head of Marketing](https://feeny.ai/job/head-of-marketing-pump-co-san-francisco-f25t10q5a20t) — San Francisco, CA - [Head of Marketing](https://feeny.ai/job/head-of-marketing-cloudkitchens-los-angeles-r6fts9yc1bbq) — Los Angeles, CA - [Head of Marketing](https://feeny.ai/job/head-of-marketing-andromeda-cluster-north-nkdbsczxczmd) — North, United States / San Francisco, CA - [Head of Marketing](https://feeny.ai/job/head-of-marketing-plotline-bengaluru-w27vbs8kbjby) — Bengaluru, India - [Head of Marketing](https://feeny.ai/job/head-of-marketing-sagetap-san-francisco-gzsknsg4xk97) — San Francisco, CA