---
title: 'Head of Product (all genders) at Factor Eleven'
canonical: 'https://feeny.ai/job/head-of-product-all-genders-factor-eleven-munich-v5x6xf1fz8f3'
type: 'job'
last_seen: '2026-11-08'
---

# Head of Product (all genders) at Factor Eleven

- **Company:** Factor Eleven
- **Location:** Munich, Germany
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-11-04
- **Last confirmed live:** 2026-11-08
- **Apply:** https://jobs.ashbyhq.com/factor-eleven/35201e38-d2bc-40bf-a010-8432cb915a17

## Job description

## ABOUT US

Factor Eleven is the leading drive-to-store revenue platform for brick-and-mortar retailers and CPG brands. Our platform automates the entire lifecycle of digital promotion communication, from media planning and ad creation through campaign delivery, billing, and reporting. Operating as a high-touch enterprise managed service, humans orchestrate campaign strategy while our platform automates execution, driving tangible store revenue uplift at scale.

## YOUR MISSION

As Head of Product, you will manage product strategy execution and product delivery for our drive-to-store platform for retailers, shaping a vision that aligns with our evolving company strategy. You will empower cross‑functional teams to build solutions that create measurable impact for customers - with a strong focus on usability, performance, and differentiated value in the retail advertising space.

## YOUR RESPONSIBILITIES

- Own the product strategy and roadmap across the full campaign cycle (plan, create, buy, optimise, measure) together with the leadership team.
- Drive the automation of campaign planning and optimisation.
- Develop our store revenue measurement further, so clients can see clearly what their campaigns add at the till.
- Shape our AI roadmap pragmatically. Build where it differentiates, which is our data and measurement, and buy where it doesn’t. Strengthen data foundations before scaling AI features that clients act on. Design for the moments when a model is wrong, not only when it is right.
- Work closely with account teams and clients to understand how retailers and brands make budget decisions, and turn that understanding into clear priorities.
- Lead and develop the product team and work closely with engineering, design and commercial teams to deliver.
- Define and report product KPIs that link directly to client outcomes and F11’s business goals, such as revenue uplift, engagement rate, degree of automation and time-to-campaign.
- Shape the product for consumer goods brands, retailer and for new markets.

## WHO YOU ARE

- 8+ years in product management, including several years leading product teams, ideally on data-heavy B2B platforms in ad tech, retail media, marketplaces or measurement.
- A track record of taking products from 0 to 1 and through scaling.
- A strong grasp of data, experimentation and causal measurement (control groups, incrementality). Experience bringing ML/AI into production products is a big plus.
- A pragmatic view of AI: you care about data quality, privacy (GDPR) and trust as much as about model capabilities.
- A hands-on, proactive builder mindset and comfort operating in growth mode.
- Experience working with distributed teams and senior commercial stakeholders.
- Fluent English. German is a strong plus, since our core market and clients are in Germany.

## WHY JOIN US

- Top-quartile pay, benchmarked at the 75th percentile of the European tech industry.
- Remote-first working, plus up to 90 days a year of workation from anywhere in the world.
- One whole-company offsites a year, plus team meetings as needed.
- Real ownership: your work directly shapes where the platform goes next.
- Measurable impact: you build a product whose success shows up in store revenue, not just in clicks.
- A unique data foundation: years of campaign and store revenue data to build AI and automation on.
- Growth ahead: new client segments with consumer goods brands and expansion into new European markets.

This role requires you to be living in Germany, Italy, or Spain and to hold a valid work authorization in one of these countries.

## About Factor Eleven

## Company Overview
- **One-liner**: Factor Eleven (F11) is a leading AdTech company that provides an intuitive one-stop platform for digital advertising, offering a true alternative to Google and Facebook on the Open Internet.
- **Entity Type**: Private (acquired by Armira in March 2023)
- **Headquarters**: Gießen, Germany (Watzenborner Weg 4, 35394 Gießen)
- **Founded**: 2014
- **Founders**: Alexander Anhuth (CEO)

## Core Business
- **Primary industry**: Advertising Services / AdTech
- **Target customers**: B2B – advertisers, agencies, and small & medium businesses (via resellers)
- **Mission or purpose**: To provide the most intuitive, transparent, and KPI-driven platform for digital advertising, enabling brands and retailers to unlock the full potential of the open internet.

## Products & Services
- **F11 Platform (One-Stop Platform for Digital Advertising)**: A SaaS platform that supports display, mobile, video, and Digital Out of Home (DOOH) media channels (CTV coming soon). Offers both managed service and self-service booking, plus an API for integration. Billing is KPI-based, ensuring 100% brand safety and full transparency.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (acquired by Armira in March 2023; terms not disclosed)
- **Key Metric**: Total Funding – USD 4,942,611 (debt financing of $4.9M led by Deutsche Handelsbank in March 2022)
- **Notable Investors/Partners**: Armira (acquirer), Deutsche Handelsbank (debt financing)
- **Growth Signals**: Headcount of 122 employees (+16.5% YoY, +21 people); operates in 16 countries (Germany, Italy, Spain, Switzerland, Portugal, France, etc.); won the SMARTech Award 2019 for most innovative startup; expanding into CTV and new European markets.

## Competitive Advantages
- **Proprietary algorithms** and KPI-based billing model that guarantee 100% brand safety and full transparency.
- **True alternative to Google and Facebook** on the open internet, giving advertisers an independent, high-quality inventory source.
- **Full-stack technology** (modern cloud-native stack: Kubernetes, Snowflake, Kafka, React, etc.) enabling rapid innovation and scalability.
- **Self-service + managed service + API** – flexible delivery models for different customer segments.

## Strategic Focus
- **CTV expansion** – Connected TV is the next major channel being added to the platform.
- **International growth** – already serving Central Europe and expanding further into Southern Europe and other markets.
- **Continuous tech stack evolution** – investing in automation, data pipelines, and microservices to simplify campaign planning, billing, and reporting.

## Why Work Here
- **100% Remote Working** – full flexibility to work from anywhere; workation options (extend vacation while working remotely).
- **Transparent Salary Model** – everyone knows what others earn, promoting equality and trust.
- **Modern Career Concept** – clear career paths with long-term clarity; regular off-site events for team connection.
- **International Team** – over 120 talented people from 16+ countries; collaborative environment with top talent.
- **Tech Stack** – modern tools including Kubernetes, Snowflake, Kafka, React, Python, GitLab, and more – a great environment for engineers.
- **On-site workspace** available in Gießen for those who prefer an office, but typical time on-site is “none” (fully remote culture).

## Sources
1. [factor-eleven.com/careers](https://www.factor-eleven.com/careers)
2. [LinkedIn – F11 (Factor Eleven GmbH)](https://www.linkedin.com/company/factoreleven/)
3. [Built In – Factor Eleven Careers, Perks & Culture](https://builtin.com/company/factor-eleven)
4. [CB Insights – Factor Eleven Profile](https://www.cbinsights.com/company/factor-eleven)
5. [factor-eleven.com/imprint](https://www.factor-eleven.com/imprint)

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