---
title: 'Head of Product Marketing (Web Hosting) at Hostinger'
canonical: 'https://feeny.ai/job/head-of-product-marketing-web-hosting-hostinger-kaunas-c0y4pmb9pbyh'
type: 'job'
last_seen: '2026-11-07'
---

# Head of Product Marketing (Web Hosting) at Hostinger

- **Company:** [Hostinger](https://feeny.ai/companies/hostinger)
- **Location:** Kaunas, Lithuania
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-11-06
- **Last confirmed live:** 2026-11-07
- **Apply:** https://jobs.ashbyhq.com/hostinger/7f13d59a-cbf5-4f41-bff2-f502d09525bf

## Job description

Join the team building an AI-first company 🚀 Hostinger serves more than 5.5 million clients across 150 countries, but we're still excited about what we're creating next. AI is changing how we build products, support customers, work together, and solve problems. It helps us move faster, spend less time on repetitive work, and focus on bigger ideas. If you want your work to influence both what we build and how we build it, we'd like to meet you. Our culture: Guided by [10 company principles](https://www.hostinger.com/principles).

## Your role at Hostinger

As Head of Product Marketing for Hosting, you'll fully own the commercial side of this business, from strategy to execution to the final numbers. Acting as the CMO of Hostinger’s biggest product, Hosting, you’ll decide which customer segments and markets to go after, how to position against established and emerging competitors, build the go-to-market, oversee marketing channels, set growth targets, and deliver them. Curious to learn more? Connect with your team:[Domantas Gudeliauskas](https://www.linkedin.com/in/domantas-gudeliauskas-seo/).

## Your day-to-day

- Act as the CMO of the Hosting product: own the full marketing strategy and its results, including new billings, new users, other acquisition metrics, and return on investments, balancing customer value with company objectives.
- Define positioning and messaging for the Hosting product.
- Build and own the global go-to-market strategy: channel mix, growth targets, launch plans, and pricing input.
- Design the growth engine across paid, organic, influencer, affiliate, and product-led channels.
- Prioritize marketing opportunities based on customer insights, business impact, and feasibility.
- Drive fast experimentation, validate assumptions through data, and make informed marketing decisions.
- Partner with Product to shape the roadmap: bring market and customer insight into what gets built, and co-own major launches.
- Build and lead the cross-functional Hosting marketing team as the business scales: hiring, developing, and setting the bar for high performance.
- Monitor emerging trends in AI, web hosting, and how people build websites and apps, and translate them into growth opportunities.
- Present results and plans to company leadership, backed by clear numbers: customer acquisition cost, customer lifetime value, and payback period.

## Your skills and experience

- Extensive experience in product and growth marketing, including several years owning marketing for a product or business unit end to end.
- Proven track record of scaling a digital subscription or SaaS product internationally, with the numbers to show for it.
- Experience operating at a strategic level: setting direction, defending it to leadership, and being accountable for the outcome, not just executing someone else's plan.
- Strong skills in positioning and messaging, ideally in a competitive category where you had to win against much bigger players.
- Deep command of performance marketing metrics and unit economics, and how to move them.
- Experience building and leading high-performing marketing teams.
- Genuine fluency with AI: you use it daily in your own work and understand how AI-first products are marketed differently.
- High attention to detail, including precise and effective written and verbal communication.
- Entrepreneurial mindset and can-do attitude.

Meet your team You’ll sit in the Product Marketing team and work closely with Product and teams across Marketing, from Brand and Creatives to any function that helps you reach technical audiences.

## Benefits you'll love

🚀 360° Growth: You'll never stop learning here. Get access to[Reforge](https://www.reforge.com/) and CoachHub, go to global conferences, and borrow from our physical and digital libraries. Depending on your location, you can mentor or be mentored through[TesoXchange](https://tesoxchange.com/). People[give each other open feedback](https://www.hostinger.com/blog/reaching-your-peak/),[share what they know](https://www.hostinger.com/blog/learning-culture/), and take on new projects as their skills grow. 🎯 Freedom & responsibility: Work where you do your best work: our offices in Vilnius, Kaunas, Jakarta, or Luxembourg, your home, or anywhere in the world. You plan your own day and own your results, and good ideas go live fast. 💪 Wellness simplified: Your wellbeing comes first. You get time off to recharge, a[Headspace](https://www.headspace.com/) subscription, and events focused on wellbeing. Depending on your location, you also get health insurance from day one, a gym membership, regular health checks, and clubs for sports, arts, and hobbies. 🎉 Work hard – play hard: We celebrate wins together athttps://www.youtube.com/watch?v=CPnIDaaq0jc[Summerfest](https://www.youtube.com/watch?v=37qrjt2SDwc) & [Winterfest](https://www.youtube.com/watch?v=AfytsnQyE2I), Town Halls, team-buildings, and workations. Meet the Client sessions connect you directly with the people you build for. Milestones outside work matter too, so we celebrate weddings, new parenthood, and graduations with you.

## Compensation

We're always looking for experienced talent to raise the bar. If you're excited about the role but the listed compensation range doesn't align with your expectations, we still encourage you to apply — we're open to adjusting it based on the impact and value you bring.

Get ready to take your personal and professional growth to new heights! Join Hostinger today and be part of our journey 🚀

Three. Two. Onboard

## About Hostinger

## Company Overview
- **One-liner**: Hostinger is a Lithuania-based web hosting and AI-powered website platform that enables individuals and businesses to build, host, and grow their online presence.
- **Entity Type**: Private (bootstrapped startup with minority private equity stake held by ConHostinger)
- **Headquarters**: Vilnius, Lithuania (with additional offices in Kaunas, Lithuania and Yogyakarta, Indonesia)
- **Founded**: 2004 (originally as Hosting Media; the Hostinger brand launched in 2011)
- **Founders**: Not publicly named (founded by a group of young entrepreneurs in Kaunas, Lithuania)

## Core Business
- **Primary industry**: Web hosting, domain registration, website building, email marketing, and AI‑powered online tools.
- **Target customers**: B2B and B2C – from developers and small business owners to bloggers and non‑technical users (serving over 5 million clients across 150+ countries).
- **Mission**: “Make online presence accessible to everyone worldwide.”

## Products & Services
- **Web Hosting (Shared, Cloud, VPS, Managed WordPress)**: SSD/NVMe storage, LiteSpeed servers, free SSL, and 24/7 support. Available in data centers across North America, South America, Europe, and Asia.  
- **hPanel**: Proprietary control panel built in‑house as an alternative to cPanel.  
- **AI Website Builder**: Drag‑and‑drop editor with AI‑powered features (logo generator, image creator, SEO optimisation).  
- **Kodee**: AI chatbot assistant that helps with hosting and website management tasks.  
- **Hostinger Reach**: AI‑powered email marketing platform with campaign automation, audience segmentation, and real‑time analytics.  
- **Hostinger Horizons**: No‑code AI partner for building fully functional websites and web apps via natural language prompts (integrates with Stripe, supports code editing).  
- **Domain Registration** and **CDN** (in‑house content delivery network).

All products are SaaS‑type services delivered over the web.

## Market Standing
- **Valuation / Market Cap**: Not disclosed (private company).
- **Key Metrics**:  
  - Over 5 million clients (as of early 2025)  
  - 10 million+ websites created  
  - ~900 employees (as of 2025)  
  - Recognised by the Financial Times as #2 among Europe’s long‑term growth champions.
- **Notable Investors / Partners**: ConHostinger (private equity firm) holds approximately 30% of the company. Partnerships include Cloudflare (for DNS protection), Let’s Encrypt (SSL), and LiteSpeed (web server).
- **Growth Signals**:  
  - Client base grew from 3 million in 2024 to 5 million+ in 2025.  
  - Headcount doubled from ~400 in 2021 to ~900 today.  
  - Expanded AI product suite (Kodee, Horizons, Reach).  
  - Data centres run on 100% renewable energy; strong sustainability focus.

## Competitive Advantages
- **Own infrastructure** – Hostinger owns its data centres and servers, enabling cost optimisation and performance control.
- **In‑house technology** – hPanel, Website Builder, and CDN are all developed internally, reducing third‑party dependencies.
- **Aggressive pricing** combined with high performance (LiteSpeed, NVMe drives, global CDN).
- **AI‑first approach** – Kodee, Horizons, and Reach create a cohesive AI‑powered ecosystem for non‑technical users.
- **Global footprint** – data centres in 8+ countries and support in multiple languages.

## Strategic Focus
- **AI integration** – deep investment in AI tools (Kodee, Horizons, Website Builder AI) to simplify website creation and management.
- **No‑code/low‑code expansion** – enabling users with zero technical background to launch functional web apps.
- **Sustainability** – achieve net‑zero CO₂ emissions across the value chain; 100% renewable energy for data centres; hardware recycling.
- **Responsible growth** – climate action, human sustainability, and knowledge sharing.

## Why Work Here
- **Flexible work model** – fully remote, hybrid, or office‑based; freedom to choose location and working hours.
- **Wellness benefits** – one month recharge leave, annual health checks, additional health insurance, company sick days, gym access, and sports initiatives.
- **Growth opportunities** – training, workshops, global conferences, and learning platforms; “360° growth” culture.
- **Culture & events** – Summer and Winter festivals, team‑building workations, “Meet the Client” days, milestone gifts (weddings, parenthood, graduations).
- **Sustainability focus** – employees contribute to a genuine climate action mission (100% renewable energy, e‑waste recycling).
- **Perks** – 10 company principles that guide decision‑making; strong emphasis on customer obsession and feedback loops.

## Sources
1. [hostinger.com/about](https://www.hostinger.com/about) – company history, mission, team size, recognition.
2. [hostinger.com/career](https://www.hostinger.com/career) – benefits, culture, work model, sustainability report.
3. [hostinger.com/support/the-most-frequently-asked-questions-about-hostinger/](https://www.hostinger.com/support/the-most-frequently-asked-questions-about-hostinger/) – ownership, infrastructure, security, AI tools.
4. [jobs.ashbyhq.com/hostinger](https://jobs.ashbyhq.com/hostinger) – current job openings and culture deck.

## Other roles at Hostinger

- [Product Designer](https://feeny.ai/job/product-designer-hostinger-vilnius-k0v0y6af2em6) — Vilnius, Lithuania
- [Head of Product Marketing](https://feeny.ai/job/head-of-product-marketing-hostinger-vilnius-p2ejgzw4mtpm) — Vilnius, Lithuania
- [Senior Localization Team Lead](https://feeny.ai/job/senior-localization-team-lead-hostinger-poland-ttjd1v4v5tdj) — Poland
- [Head of Data](https://feeny.ai/job/head-of-data-hostinger-vilnius-3gjf6g6bmq3e) — Vilnius, Lithuania
- [AI Technical Support Specialist | Remote](https://feeny.ai/job/ai-technical-support-specialist-remote-hostinger-el-salvador-mvw1cd4741k5) — El Salvador
- [Head of Affiliates](https://feeny.ai/job/head-of-affiliates-hostinger-vilnius-h8h722k62e9f) — Vilnius, Lithuania
- [Data Analyst | Marketing Team](https://feeny.ai/job/data-analyst-marketing-team-hostinger-poland-jrw6dd7x211b) — Poland
- [Talent Acquisition Partner](https://feeny.ai/job/talent-acquisition-partner-hostinger-vilnius-xjfhfgkjpesv) — Vilnius, Lithuania
- [Finance Business Partner](https://feeny.ai/job/finance-business-partner-hostinger-vilnius-8c16110cffs9) — Vilnius, Lithuania
- [Compliance & Fraud Operations Specialist](https://feeny.ai/job/compliance-fraud-operations-specialist-hostinger-kaunas-7n7c6tcy9c88) — Kaunas, Lithuania