---
title: 'HR Generalist at Betsson Group'
canonical: 'https://feeny.ai/job/hr-generalist-betsson-group-tbilisi-jd8zqpk2v5zp'
type: 'job'
last_seen: '2026-11-09'
---

# HR Generalist at Betsson Group

- **Company:** Betsson Group
- **Location:** Tbilisi, Georgia
- **Posted:** 2026-11-03
- **Last confirmed live:** 2026-11-09
- **Apply:** https://job-boards.greenhouse.io/betsson/jobs/8348854

## Job description

## The Role

We are looking for a proactive HR Generalist for Betsson Georgia to own a wide range of HR processes, from HR administration and payroll to employee experience. Here we have a fast-paced business environment where you will never be short of new challenges. If you want to grow your HR career in a dynamic, friendly and comfortable atmosphere, Betsson Georgia could be the perfect place for you.

Key Responsibilities:

- Preparing and managing HR documentation and maintaining employee records;
- Owning the monthly payroll process and time-tracking reporting;
- Administering employee benefits;
- Owning the onboarding process for new employees;
- Coordinating mandatory compliance training for employees;
- Planning and delivering employee experience initiatives, including office, team-building and corporate events;
- Owning internal communication activities;
- Keeping HR processes running smoothly and suggesting improvements.

Requirements:

- A university degree in Business Administration, Finance, Human Resources Management or a related field;
- At least 3 years of work experience in HR, including at least 2 years in HR administration;
- Good knowledge of MS Excel;
- Good command of English;
- Strong communication and organisational skills;
- Meticulous and accurate approach to work, with close attention to detail and a high sense of responsibility;
- Ability to handle several tasks at once in a fast-paced environment;
- Flexibility and ability to adapt to change;
- Experience in developing and implementing HR policies and procedures;
- Experience working with HR metrics and People Analytics;
- Experience working with Jira;
- Ability to make data-driven decisions.

## We offer

We offer working in fast growing business with professional management teams and value driven challenging and development oriented organisational culture. Here we have non-formal, creative and comfortable environment. If you enjoy diversity and fast pace then you are right person for this position and in this case there is the right environment provided for you to fulfil your potential.

## APPLY:

If you feel you have what it takes to be successful in this role, don't hesitate to apply. Since we will be interviewing candidates continuously send your application as soon as possible to be included in the recruitment process.

## About Betsson Group

## Company Overview
- **One-liner**: Betsson Group is a global iGaming operator offering sportsbook, casino, and gaming products through a portfolio of well-known brands, powered by a proprietary technology platform.
- **Entity Type**: Public (wholly owned by Betsson AB, listed on Nasdaq Stockholm Large Cap; ticker: BETSSON B)
- **Headquarters**: Malta (with offices in Stockholm, Budapest, Tallinn, Athens, Buenos Aires, and more)
- **Founded**: 1963 (heritage as a pioneering gaming company; Betsson AB established in 2001)
- **Founders**: Not publicly available

## Core Business
- **Primary industry**: iGaming (online sports betting, casino, and interactive gaming)
- **Target customers**: B2C (players), with growing B2B sportsbook platform offering to other operators
- **Mission statement**: "To deliver the best customer experience in the gaming industry."
- **Vision**: "To be a long-term, leading online gaming company."

## Products & Services
- **Betsson**: Flagship online casino and sportsbook brand, operating in multiple regulated markets.
- **Betsafe**: Sportsbook and casino brand with a strong presence in the Nordics, Baltics, and other European markets.
- **NordicBet**: Casino and sports betting brand primarily serving Scandinavian customers.
- **StarCasino**: Casino brand focused on the Italian and other regulated markets.
- **InkaBet**: Sportsbook and casino brand targeting South American markets, e.g., Peru.
- **Zecure Gaming**: B2B platform and white-label solutions for partner operators.
- **Proprietary Platform**: End-to-end technology (sportsbook trading, casino aggregation, payments, responsible gaming tools) developed and operated in-house.

## Market Standing
- **Valuation/Market Cap**: Parent Betsson AB is publicly traded; market cap varies (approx. SEK 20-25 billion as of H1 2025). Exact figure not provided in search results.
- **Key Metric**: Annual Revenue – Not directly available in provided sources; Betsson AB reports publicly (e.g., Q1 2025 revenue was €238.4 million). For latest, refer to parental financial reports.
- **Notable Investors/Partners**: Betsson Group is wholly owned by Betsson AB, whose largest shareholders include Nordea, Swedbank Robur, and other institutional investors.
- **Growth Signals**: 3,000+ employees across 20 offices; 75 nationalities; expansion into new regulated markets (e.g., Greece, Brazil, Peru); B2B sportsbook platform now offered to third parties; robust headcount growth and continuous hiring.

## Competitive Advantages
- **Proprietary technology** built over decades, giving full control over product roadmap, scalability, and security.
- **First‑mover heritage** (since 1963) and deep regulatory expertise across dozens of licensed markets.
- **Diverse brand portfolio** allows local adaptation while leveraging a common platform and operational excellence.
- **Strong focus on responsible gaming** and compliance, building trust with regulators and players.
- **Agile, cross‑functional teams** and a “One Betsson” culture that fosters collaboration and innovation.

## Strategic Focus
- **Talented People**: Invest in hiring, retention, and internal mobility (promotion rates, rotations, leadership programs).
- **Quality Products**: Continue to enhance the proprietary platform and launch new features for sportsbook and casino.
- **Operational Excellence**: Scale efficiently while maintaining high uptime, security, and customer experience.
- **Geographic Expansion**: Enter high‑potential regulated markets (e.g., Latin America, Southern Europe) and grow B2B partnerships.

## Why Work Here
- **Culture**: International, inclusive, and collaborative – 75 nationalities represented, 40% women in workforce. “One Betsson” spirit emphasizes teamwork and innovation.
- **Work‑life balance**: Hybrid model – 3 days in office / 2 days remote; flexible hours; home‑office allowance; wellness support.
- **Growth**: Internal recruitment priority; job rotations, training, leadership programs; real career progression.
- **Perks**: Private health insurance, wellness benefits, learning opportunities, and a dynamic environment where “passion meets purpose.”
- **Tech hubs**: Engineering teams in Malta, Stockholm, Budapest, Tallinn, and Athens, working on a high‑traffic proprietary platform.

## Sources
1. [betssongroup.com – About Us](https://betssongroup.com/about-us/)
2. [betssongroup.com – Home](https://betssongroup.com/)
3. [betssongroup.com – Careers Overview](https://betssongroup.com/careers/)
4. [betssongroup.com – Why Betsson?](https://betssongroup.com/careers/why-betsson/)
5. [betssongroup.com – Available Jobs](https://betssongroup.com/careers/available-jobs/)

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