---
title: 'HR Manager at Betsson Group'
canonical: 'https://feeny.ai/job/hr-manager-betsson-group-london-3kt8kqnb5wmj'
type: 'job'
last_seen: '2026-10-26'
---

# HR Manager at Betsson Group

- **Company:** Betsson Group
- **Location:** London, United Kingdom
- **Posted:** 2026-10-22
- **Last confirmed live:** 2026-10-26
- **Apply:** https://job-boards.greenhouse.io/betsson/jobs/8312682

## Job description

We’re looking for an experienced HR Manager to join and take ownership of our people and hub at Sporting Solutions. In this highly collaborative role, you’ll support and guide managers and employees across the full employee lifecycle, combining trusted day-to-day advice with hands-on delivery and continuous improvement. If you enjoy balancing people, business and operational priorities while creating an outstanding employee experience, this could be the role for you!

The Wow

You will play a central role in creating a positive, consistent and high-performing employee experience. Acting as a trusted partner to managers and employees, you will take full ownership of people processes and HR-related matters.

This is a varied, hands-on role with the opportunity to influence how we attract, develop, reward and retain talent. You will also collaborate closely with the global HR team to move the people agenda forward and strengthen our processes and practices as we continue our journey to become the Employer of Choice.

A taster of what you will be involved with:

- Coach and guide managers on people-related matters, helping them lead their teams effectively.
- Own competence and resource planning to support current and future business needs.
- Contribute to organisational design and development initiatives.
- Support recruitment and employer branding activities to attract and engage the right talent.
- Manage employment agreements and provide guidance on labour law matters.
- Support compensation and benefits processes.
- Coordinate social events and team-building activities that strengthen connection and engagement.
- Drive performance management processes and support managers throughout the performance cycle.
- Manage end-of-employment procedures in a consistent and professional way.
- Work closely with the global HR team to develop HR processes and practices that deliver an excellent employer experience.
- Support day-to-day office management and employee queries.
- Drive and participate in a range of local and global HR projects.

What we are looking for:

- Broad HR experience with the confidence to take ownership of the full employee lifecycle.
- Strong coaching and stakeholder-management skills, with the ability to build trusted relationships with managers and employees.
- Practical knowledge of employment agreements, labour law, performance management, compensation and benefits, and end-of-employment processes.
- Experience supporting recruitment, employer branding, organisational development and workforce planning.
- A collaborative, hands-on approach and the ability to work effectively with both local stakeholders and a global HR team.
- Strong organisational skills, sound judgement and the ability to manage competing priorities.
- A genuine commitment to creating an engaging and positive employee experience.

Why Join Us?

- Take ownership of a broad and varied HR remit with the opportunity to make a visible impact.
- Work closely with managers, employees and a collaborative global HR team.
- Help shape people practices, strengthen the employee experience and support our ambition to become the Employer of Choice.
- Join a fast-paced, international environment where no two days are the same and where your ideas can make a real difference.

Much like a rollercoaster, life at Betsson Group is fast-paced, full of twists and turns, and always exciting. With more than 2,800 colleagues representing over 75 nationalities across a global network of offices – including 1,500 at our operational headquarters in Malta – every day brings new challenges and opportunities to grow. It may not be for the faint-hearted, but if you thrive on innovation, enjoy pushing boundaries and want to be part of a diverse, international team, then you’ll fit right in at Betsson.

Challenge accepted?

By submitting your application, you understand that your personal data will be processed as set out in our [Privacy Policy.](https://betssongroup.com/privacy-notice/)

## About Betsson Group

## Company Overview
- **One-liner**: Betsson Group is a global iGaming operator offering sportsbook, casino, and gaming products through a portfolio of well-known brands, powered by a proprietary technology platform.
- **Entity Type**: Public (wholly owned by Betsson AB, listed on Nasdaq Stockholm Large Cap; ticker: BETSSON B)
- **Headquarters**: Malta (with offices in Stockholm, Budapest, Tallinn, Athens, Buenos Aires, and more)
- **Founded**: 1963 (heritage as a pioneering gaming company; Betsson AB established in 2001)
- **Founders**: Not publicly available

## Core Business
- **Primary industry**: iGaming (online sports betting, casino, and interactive gaming)
- **Target customers**: B2C (players), with growing B2B sportsbook platform offering to other operators
- **Mission statement**: "To deliver the best customer experience in the gaming industry."
- **Vision**: "To be a long-term, leading online gaming company."

## Products & Services
- **Betsson**: Flagship online casino and sportsbook brand, operating in multiple regulated markets.
- **Betsafe**: Sportsbook and casino brand with a strong presence in the Nordics, Baltics, and other European markets.
- **NordicBet**: Casino and sports betting brand primarily serving Scandinavian customers.
- **StarCasino**: Casino brand focused on the Italian and other regulated markets.
- **InkaBet**: Sportsbook and casino brand targeting South American markets, e.g., Peru.
- **Zecure Gaming**: B2B platform and white-label solutions for partner operators.
- **Proprietary Platform**: End-to-end technology (sportsbook trading, casino aggregation, payments, responsible gaming tools) developed and operated in-house.

## Market Standing
- **Valuation/Market Cap**: Parent Betsson AB is publicly traded; market cap varies (approx. SEK 20-25 billion as of H1 2025). Exact figure not provided in search results.
- **Key Metric**: Annual Revenue – Not directly available in provided sources; Betsson AB reports publicly (e.g., Q1 2025 revenue was €238.4 million). For latest, refer to parental financial reports.
- **Notable Investors/Partners**: Betsson Group is wholly owned by Betsson AB, whose largest shareholders include Nordea, Swedbank Robur, and other institutional investors.
- **Growth Signals**: 3,000+ employees across 20 offices; 75 nationalities; expansion into new regulated markets (e.g., Greece, Brazil, Peru); B2B sportsbook platform now offered to third parties; robust headcount growth and continuous hiring.

## Competitive Advantages
- **Proprietary technology** built over decades, giving full control over product roadmap, scalability, and security.
- **First‑mover heritage** (since 1963) and deep regulatory expertise across dozens of licensed markets.
- **Diverse brand portfolio** allows local adaptation while leveraging a common platform and operational excellence.
- **Strong focus on responsible gaming** and compliance, building trust with regulators and players.
- **Agile, cross‑functional teams** and a “One Betsson” culture that fosters collaboration and innovation.

## Strategic Focus
- **Talented People**: Invest in hiring, retention, and internal mobility (promotion rates, rotations, leadership programs).
- **Quality Products**: Continue to enhance the proprietary platform and launch new features for sportsbook and casino.
- **Operational Excellence**: Scale efficiently while maintaining high uptime, security, and customer experience.
- **Geographic Expansion**: Enter high‑potential regulated markets (e.g., Latin America, Southern Europe) and grow B2B partnerships.

## Why Work Here
- **Culture**: International, inclusive, and collaborative – 75 nationalities represented, 40% women in workforce. “One Betsson” spirit emphasizes teamwork and innovation.
- **Work‑life balance**: Hybrid model – 3 days in office / 2 days remote; flexible hours; home‑office allowance; wellness support.
- **Growth**: Internal recruitment priority; job rotations, training, leadership programs; real career progression.
- **Perks**: Private health insurance, wellness benefits, learning opportunities, and a dynamic environment where “passion meets purpose.”
- **Tech hubs**: Engineering teams in Malta, Stockholm, Budapest, Tallinn, and Athens, working on a high‑traffic proprietary platform.

## Sources
1. [betssongroup.com – About Us](https://betssongroup.com/about-us/)
2. [betssongroup.com – Home](https://betssongroup.com/)
3. [betssongroup.com – Careers Overview](https://betssongroup.com/careers/)
4. [betssongroup.com – Why Betsson?](https://betssongroup.com/careers/why-betsson/)
5. [betssongroup.com – Available Jobs](https://betssongroup.com/careers/available-jobs/)

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