---
title: 'HRBP (Taichung) at Coupang'
canonical: 'https://feeny.ai/job/hrbp-taichung-coupang-taichung-yz29pce6kvvn'
type: 'job'
last_seen: '2026-09-11'
---

# HRBP (Taichung) at Coupang

- **Company:** Coupang
- **Location:** Taichung, Taiwan
- **Posted:** 2026-07-27
- **Last confirmed live:** 2026-09-11
- **Apply:** https://www.coupang.jobs/en/jobs/?gh_jid=8083141

## Job description

Coupang酷澎正在改變顧客的日常生活，我們的願景是創造一個讓人們不禁自問：「沒有Coupang酷澎，怎麼生活?」的世界。 Coupang酷澎創立的初衷是渴望把購物、飲食和生活變得比以往更便利。秉持初心，我們正在顛覆數十億美元規模的商業模式。作為全球發展最快速的零售公司之一，我們在商業界樹立了可靠的聲譽和存在。 擁有新創公司的文化，配上大型全球上市公司的資源優勢，這使我們能夠持續創新和快速推出新服務。在Coupang酷澎的每一天都令人振奮，你可以發揮創造力，親身參與、見證自己和團隊的成長。 我們的使命是打造商業的未來，挑戰傳統，突破極限。如果你渴望在不斷變化的高科技世界中創造影響力，那麼現在就加入我們吧。

主要職責

人力規劃與人資營運（Workforce Management & HR Operations）

- 負責現場作業人力的日常人資管理。
- 管理出勤追蹤、排班、加班及請假制度，確保公平性與營運效率。
- 確保遵循勞動法規、工時規定及公司人力資源政策。
- 與營地主管及輪班經理合作，解決人力短缺、缺勤及排班衝突等問題。

員工關係與敬業度（Employee Relations & Engagement）

- 擔任員工問題、申訴及職場爭議的第一聯絡窗口。
- 與基層員工及主管建立互信且穩固的合作關係。
- 主動管理員工關係（ER）案件，降低問題升級風險。
- 推動員工敬業與關懷計畫，提升員工士氣、留任率及工作效率。

招募與新人融入（Recruitment & Onboarding）

- 與招募團隊（Business Talent Acquisition Team）合作，支援第一線員工及主管職位的招募活動。
- 規劃並執行新進員工報到及新人訓練，協助員工順利融入組織。
- 追蹤試用期考核，並協助新進員工獲得即時的績效回饋。

績效管理與能力發展（Performance & Capability Development）

- 與營運主管合作，落實第一線團隊的績效管理制度。
- 指導主管處理績效不佳員工、績效改善計畫（PIP）及教練式對話。
- 辨識訓練需求，並與學習發展（L&D）團隊合作，提升員工及基層主管的專業能力。

法規遵循、職業健康與安全（Compliance, Health & Safety）

- 確保作業場域符合職業安全衛生相關法規要求。
- 監督涉及工安事故、安全違規或不當行為的紀律案件。

人資數據分析與報告（HR Analytics & Reporting）

- 追蹤並分析關鍵人力指標，包括人數編制（Headcount）、缺勤率（Absenteeism）、離職率（Attrition）、加班時數（Overtime）及員工關係案件（ER Issues）。
- 定期向人資領導團隊及營運管理團隊提供週報與月報。
- 運用數據分析結果，提出人力規劃、排班效率及留才策略的改善建議。

必要條件

- 優秀的人際互動與衝突處理能力，能有效管理基層作業人員及主管階層。
- 具備實務導向的問題解決能力。
- 熟悉勞動法規、輪班排程及藍領人力管理實務。
- 具備數據分析思維，能透過數據支援決策制定。

加分條件

- 具 1 年以上人力資源相關工作經驗。
- 具備員工關係管理、輪班排程管理及法規遵循相關實務經驗。
- 曾成功處理員工關係議題及勞動法規相關案件。

招募流程： 申請資格審核 – 電話面試 – 現場(或線上面對面)面試 – 錄取通知 招募流程實況可能因職缺而異，亦可能因為時程安排或其他原因變動 將透過應徵者在申請階段提供的電子郵件，告知面試時程和結果

注意事項 ：

若所有職缺皆招募完成，本公告可能在所示截止日期前關閉

若應徵者在申請過程中提供假造資訊，酷澎有權收回錄取通知

酷澎不會歧視殘障人士或退伍軍人，對所有應徵者都提供平等的競爭機會

## About Coupang

## Company Overview
- **One-liner**: Coupang is a global technology and Fortune 150 company that reimagines commerce by integrating e-commerce, logistics, last-mile delivery, restaurant delivery, video streaming, and fintech services to wow customers.
- **Entity Type**: Public (NYSE: CPNG)
- **Headquarters**: Seattle, Washington, USA (global HQ); operates major hubs in Seoul, South Korea, and other locations.
- **Founded**: 2010
- **Founders**: Bom Kim (Bong-Seok Kim)

## Core Business
- **Primary industry/industries**: E-commerce, Logistics & Fulfillment, Retail, Food Delivery, Fintech, Content Streaming, AI-driven Commerce.
- **Target customers**: B2C (primarily consumers in South Korea, with growing global operations including Taiwan, Singapore, and the U.S.).
- **Mission or purpose statement**: "We exist to wow our customers. We know we’re doing the right thing when we hear our customers say, 'How did I ever live without Coupang?'"

## Products & Services
- **[Coupang (Rocket Delivery)](#)**: Core e-commerce platform offering millions of products with over 99% of orders delivered same or next day via a proprietary logistics network. Includes Rocket Fresh (groceries) and Rocket Now (ultra-fast delivery).
- **[Coupang Eats](#)**: Restaurant food delivery service.
- **[Coupang Play](#)**: Video streaming service (original content, sports, and licensed shows).
- **[Farfetch](#)**: Global luxury fashion platform acquired by Coupang.
- **[Coupang Fintech](#)**: Payment and financial services (e.g., Coupang Pay, credit card partnerships).
- **[Coupang Logistics & Fulfillment Services](#)**: End-to-end logistics for third-party sellers and brands.
- **[Rocket Growth](#)**: SaaS-like tools and services for sellers/suppliers to manage inventory, analytics, and advertising.

## Market Standing
- **Valuation/Market Cap**: ~$25.8 billion (as of mid-2026) [LinkedIn].
- **Key Metric**: Annual Revenue of **$34.5 billion** (most recent fiscal year) [LinkedIn].
- **Notable Investors/Partners**: Publicly traded on NYSE (institutional investors include SoftBank, BlackRock, Fidelity, and others). Key partners include major global brands and local Korean suppliers.
- **Growth Signals**: 
    - Ranked **#132 on the 2026 Fortune 500**, jumping significantly [investor relations].
    - Rapid AI-driven global commerce expansion (e.g., Taiwan, Singapore, and U.S. tech hubs).
    - 5,940 employees (linkedIn data, with monthly headcount growth of +1.1% and quarterly job posting growth of +154.2%).

## Competitive Advantages
- **Fully Integrated Infrastructure**: Coupang owns and operates over 100 fulfillment and logistics centers (covering tens of millions of square feet) combined with proprietary software, AI, and machine learning to predict demand and route deliveries — a moat that competitors in Korea and emerging markets find hard to replicate.
- **Speed & Reliability**: Over 99% of orders delivered same or next day (including dawn delivery) 365 days a year, setting a bar that most global e-commerce players cannot match.
- **Customer Obsession Culture**: "Wow the Customer" is a core leadership principle, driving constant innovation to break traditional tradeoffs (speed, selection, price).
- **Startup Culture with Fortune 150 Resources**: Offers the agility and risk-taking of an early-stage company combined with the stability, compensation, and scale of a large public corporation.

## Strategic Focus
- **AI & Technology Leadership**: Heavy investment in AI/machine learning for demand forecasting, dynamic routing, and customer personalization. Actively hiring senior ML and data engineers [careers page].
- **Global Expansion**: Leveraging its Korean infrastructure playbook to enter new markets (Taiwan, Singapore) and grow its global footprint.
- **Diversification into Fintech & Content**: Building out Coupang Pay, Coupang Play, and fintech products to create an ecosystem (similar to Amazon Prime's strategy).
- **Farfetch Integration**: Turning the luxury fashion platform into a global growth driver.

## Why Work Here
- **Culture**: "Best of both worlds" — startup energy (fast decision-making, ownership, risk-taking) with the resources of a Fortune 150 company. Flat hierarchy, open culture, and a strong "bias for action" ethos [coupang.jobs].
- **Remote/Hybrid/Office Policy**: Flexible working hours and work-from-home options are available. Many roles are based in offices (Seattle, Mountain View, Seoul, etc.) with state-of-the-art amenities including cafeterias serving three meals a day, lounge spaces, and coffee/snack bars.
- **Benefits**:
    - Medical insurance for employee and direct family.
    - Paid family leave (for celebration or bereavement).
    - Learning programs (foreign languages, soft skills).
    - Global project opportunities (collaborate with teams across continents).
    - Team and company events (games, food, bonding).
- **Engineering Culture**: High-impact projects — building the commerce infrastructure of the future (large-scale AI, logistics optimization, mobile-first, search & discovery). Emphasizes "Hire and Develop the Best" and "Learn & Iterate" principles.
- **Career Growth**: Opportunities for internal rotations, upskilling, and taking on entrepreneurial initiatives within a massive scale.

## Sources
1. [Coupang Careers](https://www.coupang.jobs/en/)
2. [Why Work at Coupang](https://www.coupang.jobs/en/why-coupang/)
3. [Coupang About Us](https://www.aboutcoupang.com/aboutus/)
4. [Coupang Investor Relations](https://ir.aboutcoupang.com/overview/)
5. [LinkedIn - Coupang](https://www.linkedin.com/company/coupang)

## Other roles at Coupang

- [[TW Catalog] Staff Back-end Engineer](https://feeny.ai/job/tw-catalog-staff-back-end-engineer-coupang-beijing-h3q8q45wyb80) — Beijing, China
- [Principal Executive Assistance](https://feeny.ai/job/principal-executive-assistance-coupang-singapore-5ghkw9a83edt) — Singapore
- [Merchant Quality & Growth Strategy Manager](https://feeny.ai/job/merchant-quality-growth-strategy-manager-coupang-tokyo-wf58pyx9qkt1) — Tokyo, Japan
- [Commercial Strategy Manager](https://feeny.ai/job/commercial-strategy-manager-coupang-tokyo-dtmtqpbgp2tv) — Tokyo, Japan
- [[쿠팡] Eats Junior PM (신입 가능)](https://feeny.ai/job/eats-junior-pm-coupang-seoul-t24y5pj9cec1) — Seoul, South Korea
- [Director, ICQA](https://feeny.ai/job/director-icqa-coupang-taipei-ar1f9smj2sm5) — Taipei, Taiwan
- [Senior Principal, Legal Counsel](https://feeny.ai/job/senior-principal-legal-counsel-coupang-tokyo-k0fd8avfzrgj) — Tokyo, Japan
- [Senior Staff ll, Machine Learning Engineer - Search Relevance](https://feeny.ai/job/senior-staff-ll-machine-learning-engineer-search-relevance-coupang-mountain-view-xw5trh6zxvx4) — Mountain View, CA
- [Staff, Detection Platform Engineer](https://feeny.ai/job/staff-detection-platform-engineer-coupang-seoul-me6tbrss4ve0) — Seoul, South Korea
- [Senior PMO Operations Specialist (Digital Trust PMO)](https://feeny.ai/job/senior-pmo-operations-specialist-digital-trust-pmo-coupang-seoul-f0sj5hzw4bmq) — Seoul, South Korea