---
title: 'HubSpot Marketing Operations Specialist (Remote - US) at Nextech'
canonical: 'https://feeny.ai/job/hubspot-marketing-operations-specialist-remote-us-nextech-remote-na1sttmz1db2'
type: 'job'
last_seen: '2026-09-15'
---

# HubSpot Marketing Operations Specialist (Remote - US) at Nextech

- **Company:** Nextech
- **Location:** Remote
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-02-17
- **Last confirmed live:** 2026-09-15
- **Apply:** https://jobs.lever.co/nextech/f612d19a-8074-4e59-84d1-c3fa6220d0e6

## Job description

Why join Nextech?

We are a leader in specialty healthcare technology solutions.

We’re committed to hiring and retaining talent, which is why we invest in our employees through competitive pay, a generous bonus structure, great healthcare, a comprehensive wellness program, and many other benefits.

If you are a software engineer, finance or accounting professional, customer support specialist, or a business development expert with a passion for healthcare technology (just to name a few), we want to hear from you.

We are an equal opportunity employer with a commitment to diversity.  All individuals, regardless of personal characteristics are encouraged to apply. If you are a candidate in need of assistance or an accommodation in the application process, please contact talent@nextech.com.

Job Summary: Nextech is seeking a HubSpot Marketing Operations Specialist to serve as the primary administrator and subject matter expert for HubSpot Marketing Hub. This role will be responsible for building, managing, and optimizing marketing automation programs that drive lead generation, nurture prospects, support customer engagement, and contribute to pipeline growth. Working closely with Demand Generation, Product Marketing, Sales, and Revenue Operations, this individual will leverage HubSpot to execute campaigns, automate workflows, manage lead lifecycle processes, maintain data quality, develop reporting dashboards, and optimize marketing performance. The ideal candidate combines deep HubSpot expertise with strong analytical skills and a passion for creating scalable, data-driven marketing programs that improve efficiency and measurable business outcomes. All activities must be in compliance with Equal Employment Opportunity laws, HIPAA, ERISA and other regulations, as appropriate.

Essential Functions

- Partner with the Marketing Operations Manager to administer and optimize HubSpot Marketing Hub, including workflows, campaigns, forms, landing pages, lists, reporting, integrations, and platform governance.

- Design, build, and optimize automated marketing workflows, nurture programs, lead routing processes, customer lifecycle campaigns, and re-engagement initiatives within HubSpot.

- Partner with Demand Generation, Product Marketing, Events, Creative Services, and Sales teams to execute integrated marketing campaigns and ensure accurate campaign tracking and measurement.

- Develop and maintain audience segmentation strategies using demographic, firmographic, behavioral, and engagement data.

- Create and manage lead scoring models, lifecycle stages, automated lead routing, and qualification processes to improve lead quality and funnel conversion.

- Manage and optimize integrations between HubSpot, Salesforce, and other marketing technologies to ensure accurate data synchronization and reporting.

- Build and maintain HubSpot dashboards, reports, attribution models, and performance analytics to measure campaign effectiveness, pipeline contribution, and ROI.

- Monitor campaign performance and proactively recommend optimization opportunities to improve engagement, conversion rates, and revenue impact.

- Ensure database health through ongoing data governance, segmentation, compliance monitoring, deduplication, and contact management best practices.

- Perform quality assurance testing for emails, landing pages, forms, workflows, and campaign assets prior to launch.

- Stay current on HubSpot product enhancements, new features, and marketing automation best practices, recommending improvements that drive efficiency and scalability.

- Collaborate with Revenue Operations and Sales leadership to optimize lead management processes, reporting accuracy, and service-level agreement compliance.Carry out additional responsibilities as assigned based on business needs.

## Minimum Requirements

- 4+ years of experience in Marketing Operations, Marketing Automation or Marketing Technology in B2B SaaS
- Expert-level experience in HubSpot, specifically Marketing Hub, including workflows, system administration, and system integrations
- Familiarity with CRM systems like Salesforce and how they integrate with marketing platforms
- Experience with testing, tracking, and reporting of performance metrics
- Strong understanding of email marketing, segmentation, and data management
- Strategic thinker, with strong program and project management skills, attention to detail, and ability to think strategically about complex issues
- Strong verbal and written communication skills to effectively communicate complex programs, processes, recommendations, and data to audiences across functions, teams, and organizational levels
- Proactive team player with a positive attitude who adapts well to changing needs and priorities, ambiguity, experimentation, and iteration, and can pivot easily to achieve goals and deadlines

## Preferred Qualifications

- HubSpot certification
- Experience with BI tools such as Tableau and Power BI

Working Environment/Physical Demands

- Remote work
- Long-distance or air travel as needed but not to exceed 10%
- Activities require a significant amount of work in front of a computer monitor.

Total Rewards: Generous annual bonus opportunity 401(k) with Employer Match Flexible Time Off: take time off when you need it without worrying about available hours 11 paid holidays Your Day Your Way - Celebrate a day of cultural or social significance to you Access to Linkedin Learning courses for professional development Insurance: Choice of Medical, Dental, and Vision plans Health Savings Account with employer match Flexible Spending Account 100% Company-Paid Parental leave (After 6 months with the company) Company-Paid Life Insurance and Short/Long Term Disability Insurance Nextech Luminary Peer Recognition Program Employee Assistance Program with free counseling sessions available Corporate Discounts on Retail, Travel, and Entertainment

## About Nextech

## Company Overview
- **One-liner**: Nextech delivers intelligent, connected solutions that streamline workflows, strengthen financial performance, and elevate the patient experience in specialty medical practices.
- **Entity Type**: Private (backed by private equity; funding rounds not publicly disclosed)
- **Headquarters**: Remote-first, headquartered in the United States (specific city not publicly available)
- **Founded**: Not publicly available
- **Founders**: Not publicly available

## Core Business
- Primary industry: Healthcare IT – Electronic Health Records (EHR) and Practice Management software for specialty care.
- Target customers: B2B – ophthalmology, dermatology, orthopedics, plastic surgery, and med spa practices.
- Mission: “To be the trusted advisor for specialty practices, by delivering an intuitive purpose-built technology platform that empowers meaningful provider and patient interactions to improve the health and wellbeing of our communities.” [nextech.com/company/careers](https://www.nextech.com/company/careers)

## Products & Services
- **[Clinical Workflows]**: EHR and practice management platform designed for specialty workflows, including documentation, scheduling, and clinical decision support. [nextech.com](https://www.nextech.com/?hsLang=en)
- **[Patient Experience Portal]**: Mobile-first portal for patients to manage appointments, records, and billing. [nextech.com](https://www.nextech.com/?hsLang=en)
- **[Revenue Cycle Management (RCM)]**: Tailored RCM strategy optimized within the Nextech platform to maximize collections and reimbursement. [nextech.com](https://www.nextech.com/?hsLang=en)
- **[Financial Payment Solutions]**: Automated reconciliation, streamlined operations, and modern patient payment experiences. [nextech.com](https://www.nextech.com/?hsLang=en)
- **[Data & Insights]**: Unified data dashboard to identify risks, trends, and control costs. [nextech.com](https://www.nextech.com/?hsLang=en)
- **[Nextech Cora Scribe®]**: AI-powered, near real-time scribe for ophthalmology, integrated into the clinical workflow. [nextech.com](https://www.nextech.com/?hsLang=en)

## Market Standing
- **Valuation**: Not publicly disclosed.
- **Key Metric**: Serves 16,000+ physicians and 5,500+ practices; 60,000+ professionals use the platform. [nextech.com/leadership](https://www.nextech.com/leadership)
- **Notable Investors/Partners**: Not publicly disclosed.
- **Growth Signals**: Actively developing AI capabilities (Cora Scribe); expanding into multiple specialties; award-winning platform; remote-first hiring across the US.

## Competitive Advantages
- Purpose-built exclusively for specialty practices (not generalist EHR), with deep domain expertise in ophthalmology, dermatology, orthopedics, plastic surgery, and med spas.
- End-to-end platform covering clinical, financial, and patient experience workflows in a single, integrated system.
- AI-powered scribe (Cora Scribe) that reduces documentation burden and is natively integrated into the EHR.
- Strong brand recognition and trust among 16,000+ physicians.

## Strategic Focus
- **Artificial Intelligence**: Continue building AI tools (e.g., ambient scribe) to reduce clinician burnout and improve efficiency.
- **Platform Integration**: Deepen connectivity across scheduling, billing, clinical data, and patient engagement.
- **Growth in Specialty Markets**: Expand presence in existing specialties and potentially enter adjacent ones.
- **Customer Experience**: Deliver a “trusted advisor” relationship through consultative implementations and ongoing support.

## Why Work Here
- **Remote-First Culture**: Fully remote work environment for most roles, with strategic team gatherings. [nextech.com/company/careers](https://www.nextech.com/company/careers)
- **Compensation & Benefits**: Generous annual bonus eligibility, 401(k) with employer match, 6 weeks paid parental leave, flexible PTO (exempt) or 15 days PTO + 5 personal days (non-exempt), 11 paid holidays, paid volunteer time off.
- **Wellness**: Walkingspree step-tracking program with challenges and rewards; comprehensive health plans (United Healthcare).
- **Inclusive Environment**: Annual unconscious bias training, intentionally inclusive culture, employee resource groups.
- **Career Development**: Opportunities across Product & Technology, Professional Services, Support, Sales, Marketing, Finance, and People & Culture teams.
- **Recognition**: Peer-to-peer recognition program.

## Sources
1. [nextech.com – About](https://www.nextech.com/company/about)
2. [nextech.com – Homepage & Solutions](https://www.nextech.com/?hsLang=en)
3. [nextech.com – Careers](https://www.nextech.com/company/careers)
4. [nextech.com – Leadership](https://www.nextech.com/leadership)
5. [jobs.lever.co/nextech – Current Openings](https://jobs.lever.co/nextech/)

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