---
title: 'Influencer Relations Lead at VML'
canonical: 'https://feeny.ai/job/influencer-relations-lead-vml-warsaw-nr1dxjhqyp16'
type: 'job'
last_seen: '2026-09-11'
---

# Influencer Relations Lead at VML

- **Company:** VML
- **Location:** Warsaw, Poland
- **Posted:** 2024-09-05
- **Last confirmed live:** 2026-09-11
- **Apply:** https://www.vml.com/careers/job/7625467002?gh_jid=7625467002

## Job description

## Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit [www.vml.com](http://www.vml.com/)and follow along on  [LinkedIn](https://urldefense.proofpoint.com/v2/url?u=https-3A__urldefense.com_v3_-5F-5Fhttps-3A_www.linkedin.com_company_vml_-5F-5F-3B-21-21JboVxjCXSME-21OhlpCfbkl1UcWPwns1-2DGtvHOzFh0QwHV49fsPgGw-2DVCCU1bCg8aQFI9vN-2Dy-2DVwaQcITH2j2XKzGKBIFRLYf2AUWVYY1dFGK6-24&d=DwMFaQ&c=euGZstcaTDllvimEN8b7jXrwqOf-v5A_CdpgnVfiiMM&r=zouFnm4jZMgDFaYF1uVcRY3rbgHWPca_luUrBUkT6Yc&m=QzcCgXCAOjzj5hiU48_CKOdHRSJ4_YpuqfviT9yjlzH5VrkzySTZ-WaQXlYAnj4W&s=jJ7q5V70u9oUx7ONPm5jC3IK8y6vxDilX6BGTlqlWlA&e=) #WeAreVML.

▪️Your role in a nutshell

Some stories are worth telling. Some creators know exactly how to bring them to life.

We’re looking for an Influencer Relations Lead who understands that great influencer marketing is not only about reach and numbers - it’s about finding the right people, creating authentic connections, and turning ideas into content that people actually want to engage with.

In this role, you’ll support the creation of influencer campaigns for our clients, help identify creators who fit the brand’s world, and collaborate with creative and production teams to bring exciting ideas to life. You’ll coordinate influencer collaborations, support campaign execution, and help make sure every detail comes together smoothly.

If you’re curious about people, trends, and culture - and you believe that the best campaigns start with a good connection - we’d love to meet you.

▪️Job Details:

- Location: Hybrid model - 2 days per week in our [Warsaw office,](https://www.google.com/maps/place/VMLY%26R+Poland/@52.2565789,21.0457146,17z/data=!3m1!4b1!4m6!3m5!1s0x471ecbc3784365f5:0x250079718b5f739b!8m2!3d52.2565789!4d21.0457146!16s%2Fg%2F1tv22xp6?entry=ttu&g_ep=EgoyMDI1MDIyNi4xIKXMDSoASAFQAw%3D%3D) with the option to work remotely on other days
- Reporting to: [Małgorzata Słychań](https://www.linkedin.com/in/ma%C5%82gorzata-s%C5%82ycha%C5%84-565b6755/) (Influencer Relations Head)
- Close collaboration: Creative, Strategy and Production Teams
- Position level: Specialist

▪️What keeps you busy during the day:

- Taking charge of planning and execution of influencer marketing campaigns, helping define how influencers contribute to achieving campaign goals.
- Researching and carefully selecting influencers whose profiles, audiences, and values align with brand objectives.
- Collaborating with creative teams to adapt campaign ideas to the unique style and audience of each influencer, ensuring the content is authentic and engaging.
- Coordinating influencer cooperation, including communication, timelines, deliverables, and campaign progress.
- Supporting budget management and contract-related activities, ensuring smooth cooperation with influencers and partners.
- Monitoring campaign performance and identifying opportunities for improvements and optimization.
- Acting as a point of contact for influencers and internal stakeholders, helping resolve challenges and keep projects on track.

▪️Skills and experience required to be successful in this role include:

- 2-3 years of experience in influencer marketing, influencer relations, social media, or a similar area.
- Hands-on experience in planning or coordinating influencer campaigns from idea to execution.
- Good understanding of social media platforms, creator trends, and online communities.
- Ability to combine creativity with an analytical mindset.
- Strong communication and relationship-building skills.
- Great organization and attention to detail - because even the best ideas need good execution.
- Experience with influencer monitoring tools (e.g. Influtool) will be a plus.
- English proficiency at B2 level or higher.

▪️Our offer:

- Your well-being is our priority. With Medicover health insurance, Multisport card, and mental health resources, we ensure you’re supported both physically and mentally.
- Join us in a modern office at the [WPP campus](https://www.thefurniturepractice.com/projects/wpp-warsaw) in Warsaw, located in the historic Koneser complex. This collaborative space offers flexible work areas and quiet zones - creating the ideal environment for your creativity to flourish.
- Access to WPP OPEN - our AI-powered platform supporting collaboration, creativity, and smarter ways of working across our global network.
- We love to celebrate success together - whether it’s through VML Days, Foundation Days, or special celebrations of our collective achievements.
- We offer English lessons to help you improve your language skills and work confidently in an international environment.

▪️Next steps?

- Think this could be a good match? We’d love to hear from you.
- Once we receive your application, we’ll take a look at your experience and, if there’s a potential fit, Weronika (HR Business Partner) will reach out to you for a first conversation.
- The next step will be a 60-minute online meeting with the hiring manager, where we’ll talk more about your experience, your approach to influencer marketing, and what you’re looking for in your next challenge.
- After that, we’ll make a decision and keep you updated throughout the process - because good communication matters from the very beginning.

If you’re excited by the world of creators, digital culture, and building campaigns that people genuinely connect with - we’d love to hear your story.

## #LI-EMEA #LI-HYBRID

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our [Recruitment Privacy Policy](https://www.vml.com/recruitment-privacy-policy). California residents should read our [California Recruitment Privacy Notice](https://www.vml.com/california-recruitment-privacy-notice). This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

## About VML

## Company Overview
- **One-liner**: VML is a global creative company that helps brands drive growth by seamlessly connecting Brand Experience, Customer Experience, and Commerce through a human-first, tech-enabled approach.
- **Entity Type**: Public (subsidiary of WPP, LSE: WPP)
- **Headquarters**: New York, United States
- **Founded**: 2024 (formed from the merger of VMLY&R and Wunderman Thompson, with legacy agencies dating back to 1864)
- **Founders**: Not applicable – the company was formed by merging two WPP agencies; Global CEO is Jon Cook

## Core Business
- **Primary industry/industries**: Advertising services, marketing, digital transformation, brand consulting
- **Target customers**: B2B – large enterprise brands across sectors (consumer goods, healthcare, technology, retail, etc.)
- **Mission or purpose statement**: “Create connected brands that become a part of people’s lives and drive growth for client partners” – guided by a “Human First” creative philosophy.

## Products & Services
- **Brand Experience (BX)**: Compelling brand worlds and creative platforms that build emotional connections from the first touchpoint.
- **Customer Experience (CX)**: Intelligent digital platforms, loyalty programs, and data-driven customer journeys that deepen relationships.
- **Commerce**: Seamless, innovative commerce solutions that convert interest into action.
- **Technology Transformation**: Digital infrastructure, platform engineering, and AI-powered marketing via WPP Open.
- **Health**: Specialized healthcare marketing and communications (VML Health).

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed for VML (parent WPP’s market cap is ~£8B as of mid-2025). 
- **Key Metric**: 26,000+ employees across 150+ offices globally (vml.com); some sources report 34,000+ on LinkedIn.
- **Notable Investors/Partners**: Parent company WPP; key clients include blue-chip global brands (not publicly listed).
- **Growth Signals**: 
  - Formed in 2024 from two major WPP agencies, consolidating over 300 years of combined expertise.
  - 373 active job postings (LinkedIn, as of mid-2026) with +80.2% quarterly growth in postings.
  - Named No. 3 on an unspecified industry ranking (vml.com/expertise).
  - VML Foundation has contributed over $3.2 million to charitable causes.

## Competitive Advantages
- **Human First approach**: A creative philosophy that prioritizes deep understanding of human needs, making campaigns more resonant and effective.
- **Connected capabilities**: Unlike pure creative or tech firms, VML integrates BX, CX, and Commerce into a single, unified offering.
- **Scale and heritage**: 26,000 people in 50+ markets, with legacy from J. Walter Thompson, Y&R, Wunderman, and VML.
- **WPP Open**: Access to WPP’s AI-powered marketing operating system for intelligent, measurable, and scalable solutions.
- **Inclusion Experience**: A dedicated consultancy helping clients design inclusive experiences for people with disabilities.

## Strategic Focus
- Deepening the integration of creativity and technology to deliver “connected brands.”
- Expanding AI-driven marketing and personalization through WPP Open.
- Growing the Health practice and Commerce capabilities.
- Investing in talent development and culture (e.g., Emerge Internship Program, Catalyst Academy, All Win Program).
- Continuing to build a diverse, inclusive workforce and culture of belonging.

## Why Work Here
- **Culture**: Emphasizes “Human First” internally – belonging, continuous learning, and authentic personal branding. The Culture & Belonging team actively fosters understanding and empathy.
- **Career Development**: Bespoke platforms for career mapping, feedback coaching, and skills building. Programs like Catalyst Academy (12-month global program) and Emerge US Internship (10-week) provide structured growth.
- **Work Environment**: Hybrid and office-based roles; 150+ offices worldwide offer global mobility. The Detroit Experience Studio and All Win Program show community engagement.
- **Perks & Benefits**: VML Foundation (employee-led giving), wellness resources, and a focus on mental and physical health.
- **Engineering Culture**: For tech roles, exposure to large-scale digital transformation projects, WPP Open AI platform, and modern data/tech stacks.

## Sources
1. [vml.com/careers](https://www.vml.com/careers) – Careers page with culture, programs, and values.
2. [vml.com/about-us](https://www.vml.com/about-us) – About page with company overview, leadership, and history.
3. [vml.com/expertise](https://www.vml.com/expertise) – Description of core services and capabilities.
4. [linkedin.com/company/vml](https://www.linkedin.com/company/vml) – LinkedIn company page with employee count, job postings, and recent departures.

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