---
title: 'Institutional Sales Manager (LATAM) at Binance'
canonical: 'https://feeny.ai/job/institutional-sales-manager-latam-binance-sao-paulo-882c4608dqya'
type: 'job'
last_seen: '2026-09-08'
---

# Institutional Sales Manager (LATAM) at Binance

- **Company:** Binance
- **Location:** São Paulo, Brazil
- **Work type:** remote
- **Posted:** 2024-02-08
- **Last confirmed live:** 2026-09-08
- **Apply:** https://jobs.lever.co/binance/7dad5ebe-5657-467d-9c0f-9b3cafa3f5cd

## Job description

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

## About Binance VIP & Institutional Team

Built by the world's largest digital asset exchange by trading volume, Binance VIP and Institutional offers access to digital asset solutions for VIP clients and institutions. We work closely with a wide range of market participants, including individual traders, high-frequency trading (HFT) and proprietary trading firms, hedge funds, asset managers and family offices, market makers and brokers, investment banks, and more. Join us to be part of a team that provides top-tier services to the most influential players in the crypto industry.

Our team serves the most sophisticated trading users and participants in the trading and investment industry and we offer you an opportunity to build your portfolio of clients alongside Binance and amongst top colleagues. Work remotely in a global team that covers all parts of the world, where you will get to travel and meet and attract your clients at bespoke events. If you thrive in a fast paced and high pressure environment, we encourage you to apply in!

## Responsibilities

- Acquiring and developing trust relationships with a portfolio of major clients (global institutional/VIP clients)
- Expanding the relationships with existing customers by sustained communication, understanding of their needs
- Building key customer service processes and systems, formulating management rules, and tracking the status of key customers
- Analysis of user behavior, finding hidden needs, writing key customer analysis reports, and communicating with various departments to provide optimal key customer service solutions and product feedback

## Requirements

- Sales experience (customer acquisition/ origination), having had a clear sales KPI
- Familiar with the use of a CRM tool
- Worked autonomously within a sales team. Experience in working with regional sales teams and in attending and hosting events to acquire new customers.
- At least 3-5 years working experience in sales and client services function with international financial background in banking, investments, FX sales
- Client portfolio including institutional clients, HNW individuals, prop trading firms, private bank customers with brokers, futures institutions or commercial banks and etc
- Strong communication, ability to be flexible in a variety of situations, excellent relationship maintenance and sales skills, able to work under pressure
- Passionate about crypto. Industry experience would be of an advantage
- Fluency in English is required, fluency in additional languages would be a bonus

## Why Binance

- Shape the future with the world’s leading blockchain ecosystem
- Collaborate with world-class talent in a user-centric global organization with a flat structure
- Tackle unique, fast-paced projects with autonomy in an innovative environment
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning
- Competitive salary and company benefits
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success. By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice.

## About Binance

## Company Overview
- **One-liner**: Binance is the world’s leading blockchain ecosystem and cryptocurrency infrastructure provider, operating the largest digital asset exchange by volume.
- **Entity Type**: Private (Venture-backed; Series A, ICO, and later venture rounds)
- **Headquarters**: United States (with global offices in Cayman Islands, Lithuania, and over 100 locations worldwide)
- **Founded**: 2017
- **Founders**: Changpeng Zhao (CZ)

## Core Business
- **Primary industry/industries**: Cryptocurrency exchange, blockchain infrastructure, decentralized finance (DeFi), digital asset trading and custody.
- **Target customers**: B2C (retail traders and investors), B2B (institutional clients, market makers, and partners), and developers (via blockchain APIs and SDKs).
- **Mission or purpose statement**: “Increase the freedom of money” by accelerating the adoption of crypto assets, blockchain, and distributed ledger technology.

## Products & Services
- **Binance Exchange**: The flagship centralized cryptocurrency trading platform supporting spot, margin, futures, options, and staking. (Type: Trading platform)
- **Binance Chain / BNB Smart Chain**: High-performance blockchain for decentralized applications (dApps) and DeFi protocols, with BNB as the native token. (Type: Blockchain infrastructure)
- **Binance Wallet**: Self-custody wallet for managing crypto assets, interacting with dApps, and accessing DeFi. (Type: Software wallet)
- **Binance Labs**: Venture capital arm investing in early-stage blockchain and crypto projects. (Type: VC/Incubation)
- **Binance Academy**: Free educational platform covering blockchain, crypto trading, and Web3 topics. (Type: Education)
- **Binance Research**: In-depth market analysis and reports on the crypto industry. (Type: Research)
- **Binance Pay & Binance Card**: Fiat on/off ramp and payment solutions for merchants and users. (Type: Payment services)

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (private company)
- **Key Metric**: Annual Revenue of ~$20B (LinkedIn estimate as of 2025) and Total Funding of $2.025B (including $10M Series A in 2017, $15M ICO in 2017, and a $2B venture round in March 2025).
- **Notable Investors/Partners**: Over 5 investors in Series A; the $2B venture round (2025) had one lead investor (name not disclosed). Partners include CoinMarketCap (acquired), WazirX (acquired), and various blockchain projects.
- **Growth Signals**: Headcount grew 24.5% YoY to ~4,845 employees; serves over 200 million users worldwide; active job postings up 44.2% year-over-year (907 open roles as of mid-2026). Expanded into DeFi, AI, and crypto infrastructure.

## Competitive Advantages
- **Scale & Liquidity**: The world’s largest crypto exchange by trading volume, offering deep liquidity across hundreds of pairs.
- **Product Ecosystem**: A comprehensive suite of products (exchange, blockchain, wallet, research, education, venture) creates strong network effects and user stickiness.
- **Global Reach**: Operations in over 100 countries with a diverse, multilingual workforce (110+ nationalities), enabling localized compliance and user support.
- **Speed of Innovation**: Flat organizational structure and a “results-driven” culture allow rapid iteration and launch of new features (e.g., DeFi, AI integrations).

## Strategic Focus
- **Decentralized Finance (DeFi)**: Building and supporting DeFi protocols on BNB Smart Chain and other chains.
- **Artificial Intelligence**: Integrating AI into risk operations, backend engineering, and product personalization (e.g., Risk Operations AI Specialist, Backend Engineer + LLM roles).
- **Infrastructure & Compliance**: Scaling fiat on/off ramps, regulatory compliance, and institutional-grade custody solutions.
- **Talent Development**: Expanding the Binance Seeds program (Pioneer Talent & Accelerator) to nurture early-career crypto talent.

## Why Work Here
- **Culture**: Flat hierarchy, fast-paced, outcome-focused environment where “your voice matters” and ideas drive action.
- **Remote & Flexibility**: Many roles are fully remote with flexible working hours; option to be paid in crypto.
- **Benefits**: Competitive salary, health insurance, company-sponsored holidays, team-building activities, free language classes, and relocation support.
- **Learning & Growth**: Tailored training, 1:1 mentorship, and access to a global network of experts through Binance Seeds; internal mobility across teams and international transfers.
- **Diversity**: 110+ nationalities represented; distributed across 138 countries with a strong remote-first ethos.

## Sources
1. [jobs.lever.co/binance](https://jobs.lever.co/binance)
2. [binance.com/en-BH/careers/](https://www.binance.com/en-BH/careers/)
3. [linkedin.com/company/binance](https://www.linkedin.com/company/binance)
4. [binance.com/en](https://www.binance.com/en)
5. [binance.com/en/careers/seeds](https://www.binance.com/en/careers/seeds)

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