---
title: 'Jr. Manager, Marketing Strategy, Argentina - The Orchard at The Orchard'
canonical: 'https://feeny.ai/job/jr-manager-marketing-strategy-argentina-the-orchard-the-orchard-buenos-aires-tnj1qfc7rfca'
type: 'job'
last_seen: '2026-10-20'
---

# Jr. Manager, Marketing Strategy, Argentina - The Orchard at The Orchard

- **Company:** The Orchard
- **Location:** Buenos Aires, Argentina
- **Posted:** 2026-09-23
- **Last confirmed live:** 2026-10-20
- **Apply:** https://job-boards.greenhouse.io/theorchard/jobs/8827985002

## Job description

## ABOUT THE ORCHARD

The Orchard is a leading full-service music distribution company operating in 50+ markets worldwide. The Orchard empowers creators and businesses to grow and evolve in the dynamic, global music industry. We specialize in being Artist focused, blending industry expertise and technology, leveraging data to drive success, and providing streamlined digital and physical solutions. The Orchard’s comprehensive artist & label services offerings include marketing, sync licensing, premium video services, transparent data analysis, advertising, rights management, radio promotion, D2C, and more.

The Orchard focuses on providing a comfortable, social, and engaging environment to encourage productivity and creativity.

As a Jr. Manager, Marketing Strategy, your role is crucial in driving the success of our clients' releases through innovative marketing plans and strategies, and data-driven campaigns. You will serve as a key point of contact, keeping labels and artists ahead of industry trends, platform tools, and audience engagement with plans and best practices. Owning and nurturing strong relationships with clients and internal teams is essential to creating impactful activations, building fanbases, and achieving overall release objectives.

What you'll do:

- Serve as the marketing point of contact for labels and artists leading discussions around marketing strategies, campaign planning, data collection, and ongoing performance evaluation.
- Conceptualize and execute creative marketing campaigns in order to remain at the forefront of marketing and audience development.
- Oversee and manage marketing campaigns for high-priority releases, focusing on specific artist and label initiatives within a given team. Drive informed decisions based on data and performance metrics.
- Analyze the impact of campaigns and the value of various fan and audience segments, identifying trends, areas for improvement, and opportunities to optimize both pre- and post-release strategies.
- Utilize in-depth knowledge of platforms and tools to build audiences, engage fanbases, and drive demand.
- Provide regular reports and key insights to team and regional leads regarding campaign success and areas for improvement.
- Seek out opportunities for the development of the artist and label roster through internal resources and external tools or services that could enhance campaign efforts.
- Work with multiple departments and teams to bring innovative marketing activations to life, both digitally and in the real world. Foster fan community relationships to amplify campaign reach and effectiveness.
- Collaborate with different The Orchard teams across the globe to identify and leverage cultural touchpoints for audience acquisition, engagement, and other label objectives.
- Be proactive in identifying challenges and providing solutions to keep release campaigns on track. Demonstrate flexibility and balance in supporting label needs. Be nimble as priorities arise outside of standard processes, with the ability to act with urgency and strategic vision.

Who you are:

- At least 3+ years of experience in strategy marketing
- Experience in music marketing is a plus
- Strong analytical and problem-solving skills
- Passionate about music, a regular attendee of live shows, interested in discovering new music, trend-savvy, and curious.
- Ability to manage multiple tasks and timelines
- A strong passion for music, creativity and marketing trends
- Proven track record of success in developing marketing plans and strategies
- Proficiency in Spanish and English is required
- Extensive knowledge of the music industry, including trends, challenges, and opportunities
- Excellent communication and interpersonal skills, with the ability to build and maintain relationships with artists, labels, and other key partners
- Creative thinker with the ability to develop and execute innovative marketing and promotional campaigns

What we give you:

- An opportunity to influence music on a global stage.
- A modern, diverse and creative work environment.
- An investment in your learning & development.
- A comprehensive and attractive benefits package including healthcare coverage, voluntary benefits, and family resources.

The Orchard is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.

## About The Orchard

## Company Overview
- **One-liner**: The Orchard is a global tech-driven music distribution and services company that empowers independent artists and labels to grow and adapt in the dynamic music industry.
- **Entity Type**: Private (wholly owned subsidiary of Sony Music Entertainment)
- **Headquarters**: New York, New York, USA
- **Founded**: 1997
- **Founders**: Richard Gottehrer, Scott Cohen, and John Hecker

## Core Business
- **Primary industry/industries**: Music distribution, artist and label services, digital marketing, rights management
- **Target customers**: Independent artists, record labels, content owners (B2B focus, serving creators and rights holders)
- **Mission or purpose statement**: "To empower creators to grow and adapt in the dynamic, global industry" – with a commitment to transparency, flexibility, and artist-first values.

## Products & Services
- **Music Distribution**: Global digital and physical distribution of recorded music to streaming platforms, download stores, and retail.
- **Artist & Label Services**: Marketing, promotion, sync licensing, royalty accounting, and data analytics for independent artists and labels.
- **Digital Operations & Channel Strategy**: YouTube channel management, content policy, and monetization optimization.
- **Kids & Family Division**: Specialized distribution and administration for children’s and family content (e.g., Hasbro partnership).
- **Physical Merchandise**: Via subsidiary Kings Road Merch, offering e-commerce and warehouse services for artists.
- **Metal Injection**: An online metal music publication (owned by The Orchard).

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (subsidiary of Sony Music, which is part of Sony Group Corporation)
- **Key Metric**: Over 500 employees worldwide in 45 cities; vast roster of independent labels and artists across all genres globally.
- **Notable Investors/Partners**: Sony Music Entertainment (parent company); Hasbro (global administration deal); Above Board (recent acquisition for dance/electronic expansion); Music Business Academy for Africa (talent project partnership).
- **Growth Signals**: Recent acquisition of Above Board (dance/electronic roster); promotion of Tricia Arnold to EVP, Global Artist/Label Services and Sales; expansion of Kids & Family division with Hasbro deal; presence in growing markets like Thailand, Korea, Mexico.

## Competitive Advantages
- **Global Reach**: Presence in 45+ cities worldwide with locally expert teams, enabling tailored market strategies.
- **Tech-Driven Foundation**: Built as a technology-first music company with proprietary tools for distribution, analytics, and rights management.
- **Artist-First Transparency**: Commitment to transparent royalty reporting and flexible partnerships, differentiating from major-label models.
- **Sony Music Backing**: Access to Sony’s resources, network, and industry influence while retaining independent agility.
- **Diverse Roster**: Covers all genres and includes both emerging and established independent acts, plus specialized divisions (kids, metal, dance).

## Strategic Focus
- **Global Expansion**: Strengthening presence in Asia (Thailand, Korea), Latin America (Mexico City), and Africa through partnerships and local hiring.
- **Digital & Channel Growth**: Investing in YouTube channel strategy, content policy, and paid media to maximize artist revenue.
- **Genre Diversification**: Acquiring specialized labels (e.g., Above Board for dance/electronic) and building verticals like Kids & Family.
- **Talent & Culture**: Committed to diversity, equity, and social justice through internal councils (Council for Equity and Progressive Action) and external initiatives.

## Why Work Here
- **Culture**: Emphasis on creativity, tenacity, and passion for music; described as a "global team of diverse individuals united in our love for music."
- **Diversity & Inclusion**: Active Council for Equity and Progressive Action; commitment to racial equity and amplifying underrepresented voices.
- **Growth Opportunities**: 32+ open roles globally across finance, marketing, operations, label management, and technology; promotes internal mobility and "a place to grow."
- **Work Environment**: Hybrid/office depending on location (roles in New York, Los Angeles, London, Berlin, Toronto, Seoul, etc.); some remote college marketing roles.
- **Perks**: Being at the intersection of music and technology; ability to work with independent artists and labels; transparent, artist-first ethos.

## Sources
1. [theorchard.com](https://www.theorchard.com/) – Company overview, mission, values
2. [theorchard.com/careers](https://www.theorchard.com/careers/) – Careers page with values, diversity info
3. [boards.greenhouse.io/theorchard](https://boards.greenhouse.io/theorchard) – Current job listings
4. [theorchard.com/about-us](https://www.theorchard.com/about-us/) – About page
5. [theorchard.com/careers/openings](https://www.theorchard.com/careers/openings/) – Openings page with talent community
6. (Search result) The Orchard Promotes Tricia Arnold – News on executive promotion
7. (Search result) The Orchard Expands Dance and Electronic Music Roster with Acquisition of Above Board – Growth signal
8. (Search result) Hasbro Signs Exclusive Global Administration Deal with Sony Music Publishing – Partnership mention

## Other roles at The Orchard

- [Manager, Marketing Strategy, Mexico - The Orchard](https://feeny.ai/job/manager-marketing-strategy-mexico-the-orchard-the-orchard-mexico-city-wf7t9c2kvz68) — Mexico City, Mexico
- [eCommerce Manager - GSA](https://feeny.ai/job/ecommerce-manager-gsa-the-orchard-berlin-ahedkyjnfqd7) — Berlin, Germany
- [Senior Marketing Manager](https://feeny.ai/job/senior-marketing-manager-the-orchard-lagos-drdv6st7ctq1) — Lagos, Nigeria
- [Manager, Corporate Development - The Orchard](https://feeny.ai/job/manager-corporate-development-the-orchard-the-orchard-new-york-brxg38ak000z) — New York, NY
- [Solution Manager - The Orchard](https://feeny.ai/job/solution-manager-the-orchard-the-orchard-seoul-bkheymvrz03d) — Seoul, South Korea
- [VP, Nordics and Baltics](https://feeny.ai/job/vp-nordics-and-baltics-the-orchard-sweden-gg05v17kheew) — Sweden
- [Senior Accountant – Finanzbuchhalter:in (m/w/d)](https://feeny.ai/job/senior-accountant-finanzbuchhalter-in-m-w-d-the-orchard-hamburg-pg8nq3dfqn2m) — Hamburg, Germany
- [Solutions Manager - The Orchard](https://feeny.ai/job/solutions-manager-the-orchard-the-orchard-berlin-ek8kbewz1613) — Berlin, Germany
- [VP, Commerce, Latin/Iberia - The Orchard](https://feeny.ai/job/vp-commerce-latin-iberia-the-orchard-the-orchard-miami-8xxa4x8scsgh) — Miami, FL
- [Business and Legal Affairs Manager, GSA](https://feeny.ai/job/business-and-legal-affairs-manager-gsa-the-orchard-berlin-yv0c3fw7yswa) — Berlin, Germany