---
title: 'Key Account Manager - FMCG at ZURU'
canonical: 'https://feeny.ai/job/key-account-manager-fmcg-zuru-mexico-city-4mgcb9w6wm5k'
type: 'job'
last_seen: '2026-09-11'
---

# Key Account Manager - FMCG at ZURU

- **Company:** ZURU
- **Location:** Mexico City, Mexico
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-07-16
- **Last confirmed live:** 2026-09-11
- **Apply:** https://jobs.ashbyhq.com/zuru/4ef748ab-10e4-4d21-9c0b-68dae944e19f

## Job description

Four categories. Mexico's top retailers. One P&L. Yours.

## About ZURU

ZURU is on a mission to disrupt across industries, challenge the status quo and catalyse change through radical innovation and automation. This plays out across the company's pillars: ZURU Toys are re-imagining what it means to play; ZURU Tech is leading the next building revolution; ZURU Edge is pioneering a new generation of FMCG brands to better serve modern consumers. Founded in 2003 by EY Entrepreneur of the Year and World Entrepreneur Hall of Fame brothers Nick and Mat Mowbray, ZURU has grown to a team of over 5,000 direct and indirect members across more than 30 international locations. One of the largest toy companies in the world, our globally recognised and award-winning brands include Bunch O Balloons, Mini Brands, XSHOT, Rainbocorns and Smashers. Our global FMCG brands include MONDAY Haircare, Rascals, NOOD, BONKERS, Gumi Yum Surprise, and more. For more information, visit [www.zuru.com](http://www.zuru.com).

Position Overview ZURU Edge — our high-growth Consumer Goods division — is rapidly expanding across Baby Care, Beauty Care, Confectionery and Pet Care in Mexico, and we are looking for an exceptional Key Account Manager to help lead that growth.

As KAM, you will be at the forefront of ZURU Edge's commercial expansion in Mexico, owning the business strategy and execution across our full portfolio. You will manage our most important retail partners — with Walmart as the anchor account — alongside Sam's Club, Chedraui, Costco, Soriana, and a network of national distributors.

With full accountability for your P&L, you will develop and execute high-impact strategies that maximise sales, profitability and market share in a fast-paced, entrepreneurial environment.

The core areas you will be responsible for are:

- Owning the commercial P&L across Walmart and Mexico's top modern trade retailers
- Negotiating and executing Joint Business Plans with retail and distributor partners
- Driving in-store and online execution across four high-growth FMCG categories

Roles & Responsibilities

- Lead and own the full commercial relationship with key retailers and national distributor partners across all ZURU Edge categories.
- Drive and exceed key sales targets, P&L metrics and growth KPIs across your account portfolio.
- Develop and execute customer strategic plans for each account, identifying opportunities to grow distribution, shelf presence and promotional effectiveness.
- Negotiate and deliver Joint Business Plans (JBPs) that align ZURU Edge and customer objectives, driving win-win outcomes.
- Manage the full sales cycle: forecasting, order management, promotional planning, trade investment optimisation and post-evaluation.
- Collaborate cross-functionally with marketing, trade marketing, supply chain and finance teams to ensure flawless execution across all touchpoints.
- Analyse market data, sell-out performance and shopper insights to identify risks and opportunities, and turn them into actionable commercial plans.
- Develop and manage relationships with Mexico-based distributors, ensuring alignment on brand strategy, execution standards and commercial terms.
- Maximise in-store and online execution — securing share of shelf, feature placements and digital visibility across all accounts and channels.
- Contribute to building a high-performance commercial culture focused on execution, ownership and continuous improvement.

## Skills & Experience

- 3–5 years' experience in Key Account Management, Sales or a similar commercial role.
- Experience managing major Mexican modern trade retailers (Walmart, Sam's Club, Chedraui, Soriana) strongly preferred; FMCG / Consumer Goods experience a plus.
- Bachelor's degree required (Business, Marketing or related field preferred).
- Fluency in English and Spanish (written and spoken) is essential.
- Strong commercial acumen: P&L ownership mindset, strategic thinking, data-driven decision-making, and proven ability to negotiate and close JBPs with major retail partners.
- Experience managing distributor relationships in the Mexican market is a plus.
- Excellent communication, influencing and presentation skills; comfortable in a fast-paced, entrepreneurial environment; self-driven, proactive and a collaborative team player.

[LIFE@ZURU](https://www.instagram.com/lifeatzuru/) At ZURU, we have cultivated a high-performing culture that encourages excellence. Our team works towards ambitious goals, learning, performing, and improving together, all while having fun. We empower talented individuals to do their best work every day. At ZURU, you get out what you put in. You are responsible for driving your own career and we provide the platform to achieve it. As ZURU is on such a fast growth trajectory, there are opportunities here that you won't find anywhere else. We recognise that ZURU's success stems from our people and you can only be at your best when you are looking after yourself. ZURU encourages all our team members to invest in their wellbeing by providing an array of benefits and tools.

## WHAT WE OFFER

🌱 Culture for Growth 💡 Surrounded by an A Player Team 💰 Competitive Remuneration ZURU – Tomorrow Reimagined 🚀 [ZURU.com](http://ZURU.com)

## #LI-FR1

## About ZURU

## Company Overview
- **One-liner**: ZURU is a privately held, family-owned conglomerate that designs and manufactures innovative toys, disruptive consumer goods, and develops fully automated construction technology.
- **Entity Type**: Private (bootstrapped; funded via a $20,000 family loan and reinvested profits)
- **Headquarters**: Hong Kong (with major hubs in Shenzhen, Auckland, Los Angeles, London, Modena, Ahmedabad)
- **Founded**: 2003
- **Founders**: Nick Mowbray, Mat Mowbray, and Anna Mowbray

## Core Business
ZURU operates across three core divisions that span multiple industries: toys (ZURU Toys), fast-moving consumer goods (ZURU Edge), and construction technology (ZURU Tech). Its primary customers are children and families (B2C through retail and e‑commerce), consumers of personal care, baby, and pet products (B2C), and the global construction industry (B2B – developers, builders, and homeowners). The company’s mission, as stated on its website, is to **“reimagine tomorrow”** – relentlessly disrupting stagnant categories and redefining what’s possible.

## Products & Services
- **[ZURU Toys](https://zuru.com/)**: A portfolio of more than 15 toy brands including Mini Brands™, Bunch O Balloons™, XSHOT™, Rainbocorns™, Robo Alive™, Smashers™, and Fuggler™. Distributed to major retailers in over 120 countries. Known for rapid innovation and viral product launches.
- **[ZURU Edge](https://zuru.com/)**: A consumer‑goods division building “tomorrow’s brands” across five verticals:
  - **Baby Care** – Millie Moon (premium nappies), Rascals (value baby care)
  - **Personal Care & Beauty** – MONDAY Haircare (fastest‑growing haircare brand in the US)
  - **Pet Care** – Rhodes Pet Science
  - **Home Care**
  - **Health & Wellness**
- **[ZURU Tech](https://zuru.com/built-different-the-zuru-story/)**: A construction‑tech division developing the world’s first fully integrated, fully automated building ecosystem. Key components:
  - **Dreamcatcher** – A proprietary BIM (Building Information Modelling) platform built on a gaming engine that lets consumers customise homes room‑by‑room, automatically handling compliance, structural loads, and site conditions.
  - **Automated factory** – A planned full‑scale facility (2 km × 800 m) where components are manufactured without human intervention and shipped to site.
  - 600+ engineers working across six global R&D hubs; over 100 patents filed.

## Market Standing
- **Valuation/Market Cap**: $2.6 billion (as reported in ZURU’s own ‘Built Different’ story; year not specified, but context suggests 2024/2025)
- **Key Metric**: Employee count of **6,000** across 34 offices and 120+ markets (as of 2025). Annual revenue is not publicly disclosed.
- **Notable Investors/Partners**: The company is self‑funded (no external investors). Key partners include **Disney, Universal Studios, DreamWorks, Nickelodeon** (for entertainment toy lines), **Ulta Beauty** and **KFC** for co‑branded consumer‑goods launches, and **IKEA** (furniture scanned into Dreamcatcher for home customisation).
- **Growth Signals**:
  - ZURU Edge – MONDAY Haircare became one of the fastest‑growing US haircare brands within two years of launch.
  - ZURU Toys – Bunch O Balloons transformed the water‑balloon category; annual shipments of certain items exceed 39 million units.
  - ZURU Tech – First full‑scale homes are in production; the team is actively scaling the factory and software development.
  - Headcount grew from 5,000 (earlier reference) to 6,000, reflecting continued expansion.

## Competitive Advantages
- **Vertical Integration**: ZURU owns its entire value chain – from concept and design to automated manufacturing (over 100 acres of factory space) and global distribution.
- **Speed of Innovation**: Known for being faster, leaner, and more agile than incumbents – “fire bullets, fail fast” is a core operating principle.
- **Cross‑Division Synergy**: Insights and lean manufacturing from toys are applied to consumer goods and construction, creating economies of scale and rapid learning loops.
- **Proprietary Construction Tech**: Dreamcatcher is a unique, patent‑protected platform that directly connects a consumer‑facing front‑end to fully automated production, potentially disrupting the $40 trillion construction industry.

## Strategic Focus
- **Scale ZURU Edge**: Continue launching new brands in pet care, baby care, beauty, home, and health – targeting legacy categories with outdated incumbents.
- **Commercialise ZURU Tech**: Build the full‑scale automated factory, secure construction partners, and begin delivering homes at a fraction of traditional cost.
- **Global Expansion**: Extend reach into new markets (currently 120+ countries) and grow headcount, especially in engineering, R&D, and operations.
- **Talent Density**: Hire “the driven and the brave” – experts who can operate with radical candour and a compounding‑improvement mindset.

## Why Work Here
- **Culture**: ZURU’s internal DNA is built on principles like *Good Humans Only, Compounding Improvement (2% per week), Radical Candour, Shift the Needle, and Overprepare and Win*. The environment is described as high‑performance, meritocratic, and feedback‑driven.
- **Global Exposure**: Offices in 34 locations including **Shenzhen, Auckland, Los Angeles, London, Modena, and Ahmedabad**. Team members work on global projects that cross industries and markets.
- **Benefits**: Health insurance in most locations; 24/7 private gym (Shenzhen only); run clubs, table tennis, and social sporting teams; **Friday catered happy hours** to unwind and connect.
- **Professional Development**: Mentorship from leading entrepreneurs, access to training materials, and a culture of “leadership on the dance floor” – teams are given real responsibility early. Internship programs are available.
- **Work Model**: The company appears to be primarily **on‑site / office‑based**, though some roles may offer flexibility. The website emphasises collaboration and face‑to‑face connection.

## Sources
1. [zuru.com](https://zuru.com/) – Company overview, three divisions, mission
2. [wikipedia.org](https://en.wikipedia.org/wiki/Zuru_(company)) – Founding details, founders, headquarters, brands
3. [zuru.com/built-different-the-zuru-story](https://zuru.com/built-different-the-zuru-story/) – Valuation, employee count, ZURU Tech details, factory scale
4. [zuru.com/careers](https://zuru.com/careers/) – Culture values (Good Humans Only, Compounding Improvement, etc.), benefits, locations, recruitment process
5. [jobs.ashbyhq.com/zuru](https://jobs.ashbyhq.com/zuru) – Open roles (referenced for completeness)

## Other roles at ZURU

- [External & Internal Audit Manager](https://feeny.ai/job/external-internal-audit-manager-zuru-auckland-826rn8x2zejv) — Auckland, New Zealand
- [Marketing Graduate - Toys](https://feeny.ai/job/marketing-graduate-toys-zuru-auckland-grxfvr9wwwj3) — Auckland, New Zealand
- [Paid Media Graduate](https://feeny.ai/job/paid-media-graduate-zuru-auckland-9hgt23vdf5g9) — Auckland, New Zealand
- [Social & Content Manager - Pet & Confectionary](https://feeny.ai/job/social-content-manager-pet-confectionary-zuru-auckland-znzp7ktjatym) — Auckland, New Zealand
- [Talent Acquisition Director](https://feeny.ai/job/talent-acquisition-director-zuru-shenzhen-pxwb10gsdxgr) — Shenzhen, China
- [Business Analyst](https://feeny.ai/job/business-analyst-zuru-bentonville-nca0kv8wgmhc) — Bentonville, United States
- [Key Account Manager - France](https://feeny.ai/job/key-account-manager-france-zuru-paris-p04x3yss7wk3) — Paris, France
- [National Account Manager - France](https://feeny.ai/job/national-account-manager-france-zuru-paris-cbm5kdws1e5d) — Paris, France
- [C++ Software Engineer](https://feeny.ai/job/c-software-engineer-zuru-modena-dmd62rpd6epn) — Modena, Italy
- [Content Marketing Internship (Beauty)](https://feeny.ai/job/content-marketing-internship-beauty-zuru-sydney-f71bgdb54yj1) — Sydney, Australia