---
title: 'Key Account Manager - Germany | FMCG at ZURU'
canonical: 'https://feeny.ai/job/key-account-manager-germany-fmcg-zuru-germany-yqr490hpj6ec'
type: 'job'
last_seen: '2026-09-11'
---

# Key Account Manager - Germany | FMCG at ZURU

- **Company:** ZURU
- **Location:** Germany
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-04-14
- **Last confirmed live:** 2026-09-11
- **Apply:** https://jobs.ashbyhq.com/zuru/78677370-dfd2-4f74-b7b4-c09471a65e1d/application

**Skills:** Financial Planning, Forecasting, P&L Management, Retail Strategy, Negotiation, English, German, Grocery industry experience, Pet Food industry experience

> Lead ZURU's Consumer Goods growth in Germany across Baby, Beauty, and Pet categories. Own strategy, execution, and full P&L, driving sales, profitability, and market share through customer negotiations, category strategies, and joint business planning.

## Job description

Lead ZURU's Consumer Goods growth in Germany across Baby, Beauty, and Pet.

ZURU's Brand Portfolio: 👉 [MONDAY Haircare](https://mondayhaircare.com/) 👉 [DAISE](https://www.daisebeauty.com/en-NZ) 👉 [BONKERS](https://www.bonkerspets.com/en-US)

## About ZURU

ZURU is on a mission to disrupt across industries, challenge the status quo and catalyst change through radical innovation and automation advances.  This is in play in different pillars of the company: ZURU Toys are re-imagining what it means to play; ZURU Tech is shaping a better future by leading the next building revolution; ZURU Edge is pioneering new generation FMCG brands to better serve modern consumers.

Founded in 2003 by EY Entrepreneur of the Year and World Entrepreneur Hall of Fame brothers Nick and Mat Mowbray, ZURU has quickly grown to a team of over 5000 direct and indirect members across more than 30 international locations.

One of the largest toy companies in the world, globally recognised and award-winning brands include Bunch O Balloons, Mini Brands, XSHOT, Rainbocorns and Smashers. Our global FMCG brands include MONDAY Haircare, Rascals, NOOD, BONKERS, Gumi Yum Surprise, and more!

For more information, visit [www.zuru.com.](https://zuru.com/)

Position Overview

You’ll own strategy, execution, and full P&L, driving sales, profitability, and market share. With an entrepreneurial and data-led mindset, you’ll lead customer negotiations, shape category strategies, and drive joint business planning. You’ll disrupt incumbents by delivering better outcomes for consumers and customers, build strategic partnerships, and lead execution across all channels. Success requires bold ownership, bias for action, and strong advocacy, inside and out. As we scale fast, you’ll be a culture carrier who champions people and drives lasting impact.

Position Impact

Short-term impact: You drive immediate growth by executing on existing momentum, brand launches, and growth plans. Strong execution of retail strategies and merchant relationships leading increased space both in and out of aisle. Strong promotion plan.

Long-term impact: You build a strong, data-driven partnership with German retailers and ZURU distributor, you help to position the company as a category leader, driving sustainable growth and brand equity. Strategic planning, guided innovation plans with NPD, and ensuring adaptation to stay ahead of retail trends ensure that the company remains competitive.

Roles & Responsibilities

- Lead and Plan Financial Performance: You will be driving and exceeding key sales targets and performance metrics for Germany across Beauty, Baby Care, and Pet categories. You'll guide internal forecasting and manage financial planning processes, overseeing financial operations.
- Execute with Excellence: You will be maximizing the availability, visibility, and recognition of ZURU brands both in-store and online by managing distribution, displays, and marketing activations, focusing on strategic initiatives.
- Collaborate and Lead Cross-Functional Teams: You will be leading cross-functional teams to exceed customer sales performance expectations, P&L goals, and supply metrics. You will work alongside the marketing team to design and execute campaigns, product launches, and promotions that enhance brand awareness and generate demand, effectively collaborating across various time zones to deliver results.
- Manage Key Accounts and Customer Relationships: You will be developing and maintaining key account relationships and long-term customer partnerships to achieve mutually beneficial strategic and financial goals.
- Develop Customer Strategies: You will be crafting customer strategies and influencing cross-functional support to secure the necessary tools and backing for market success.
- Foster Team Culture and Development: You will be cultivating a team environment that supports innovative market disruption and rapid growth, while resolving business challenges, building relationships, and enhancing capability development.

## Skills & Experience

- 3 - 6+ years’ experience working directly with top German retailers (Edeka, Kaufland, Rewe, DM, Rossmann), either in an account manager, category manager, or other customer facing sales position
- An Entrepreneurial mentality, acting as an owner of your business
- Track record of advancement and hunger for growth in role and responsibility
- Excellent communication, presentation and negotiation skills
- Grocery or Pet Food experience preferred, but not necessary
- Fluency in English and German

[LIFE@ZURU](https://www.instagram.com/lifeatzuru/)

At ZURU, we have cultivated a high-performing culture that encourages excellence. Our team works towards ambitious goals, learning, performing, and improving together, all while having fun. We empower talented individuals to do their best work every day.

At ZURU, you get out what you put in. You are responsible for driving your own career and we provide the platform to achieve it. As ZURU is on such a fast growth trajectory, there are opportunities here that you won’t find anywhere else.

We recognise that ZURU’s success stems from our people and you can only be at your best when you are looking after yourself. ZURU encourages all our team members to invest in their wellbeing by providing an array of benefits and tools.

## WHAT WE OFFER

🌱 Culture for Growth 💡 Surrounded by an A Player Team 💰 Competitive Remuneration

ZURU – Tomorrow Reimagined 🚀[ZURU.com](http://zuru.com/)

## #LI-FR1

## About ZURU

## Company Overview
- **One-liner**: ZURU is a privately held, family-owned conglomerate that designs and manufactures innovative toys, disruptive consumer goods, and develops fully automated construction technology.
- **Entity Type**: Private (bootstrapped; funded via a $20,000 family loan and reinvested profits)
- **Headquarters**: Hong Kong (with major hubs in Shenzhen, Auckland, Los Angeles, London, Modena, Ahmedabad)
- **Founded**: 2003
- **Founders**: Nick Mowbray, Mat Mowbray, and Anna Mowbray

## Core Business
ZURU operates across three core divisions that span multiple industries: toys (ZURU Toys), fast-moving consumer goods (ZURU Edge), and construction technology (ZURU Tech). Its primary customers are children and families (B2C through retail and e‑commerce), consumers of personal care, baby, and pet products (B2C), and the global construction industry (B2B – developers, builders, and homeowners). The company’s mission, as stated on its website, is to **“reimagine tomorrow”** – relentlessly disrupting stagnant categories and redefining what’s possible.

## Products & Services
- **[ZURU Toys](https://zuru.com/)**: A portfolio of more than 15 toy brands including Mini Brands™, Bunch O Balloons™, XSHOT™, Rainbocorns™, Robo Alive™, Smashers™, and Fuggler™. Distributed to major retailers in over 120 countries. Known for rapid innovation and viral product launches.
- **[ZURU Edge](https://zuru.com/)**: A consumer‑goods division building “tomorrow’s brands” across five verticals:
  - **Baby Care** – Millie Moon (premium nappies), Rascals (value baby care)
  - **Personal Care & Beauty** – MONDAY Haircare (fastest‑growing haircare brand in the US)
  - **Pet Care** – Rhodes Pet Science
  - **Home Care**
  - **Health & Wellness**
- **[ZURU Tech](https://zuru.com/built-different-the-zuru-story/)**: A construction‑tech division developing the world’s first fully integrated, fully automated building ecosystem. Key components:
  - **Dreamcatcher** – A proprietary BIM (Building Information Modelling) platform built on a gaming engine that lets consumers customise homes room‑by‑room, automatically handling compliance, structural loads, and site conditions.
  - **Automated factory** – A planned full‑scale facility (2 km × 800 m) where components are manufactured without human intervention and shipped to site.
  - 600+ engineers working across six global R&D hubs; over 100 patents filed.

## Market Standing
- **Valuation/Market Cap**: $2.6 billion (as reported in ZURU’s own ‘Built Different’ story; year not specified, but context suggests 2024/2025)
- **Key Metric**: Employee count of **6,000** across 34 offices and 120+ markets (as of 2025). Annual revenue is not publicly disclosed.
- **Notable Investors/Partners**: The company is self‑funded (no external investors). Key partners include **Disney, Universal Studios, DreamWorks, Nickelodeon** (for entertainment toy lines), **Ulta Beauty** and **KFC** for co‑branded consumer‑goods launches, and **IKEA** (furniture scanned into Dreamcatcher for home customisation).
- **Growth Signals**:
  - ZURU Edge – MONDAY Haircare became one of the fastest‑growing US haircare brands within two years of launch.
  - ZURU Toys – Bunch O Balloons transformed the water‑balloon category; annual shipments of certain items exceed 39 million units.
  - ZURU Tech – First full‑scale homes are in production; the team is actively scaling the factory and software development.
  - Headcount grew from 5,000 (earlier reference) to 6,000, reflecting continued expansion.

## Competitive Advantages
- **Vertical Integration**: ZURU owns its entire value chain – from concept and design to automated manufacturing (over 100 acres of factory space) and global distribution.
- **Speed of Innovation**: Known for being faster, leaner, and more agile than incumbents – “fire bullets, fail fast” is a core operating principle.
- **Cross‑Division Synergy**: Insights and lean manufacturing from toys are applied to consumer goods and construction, creating economies of scale and rapid learning loops.
- **Proprietary Construction Tech**: Dreamcatcher is a unique, patent‑protected platform that directly connects a consumer‑facing front‑end to fully automated production, potentially disrupting the $40 trillion construction industry.

## Strategic Focus
- **Scale ZURU Edge**: Continue launching new brands in pet care, baby care, beauty, home, and health – targeting legacy categories with outdated incumbents.
- **Commercialise ZURU Tech**: Build the full‑scale automated factory, secure construction partners, and begin delivering homes at a fraction of traditional cost.
- **Global Expansion**: Extend reach into new markets (currently 120+ countries) and grow headcount, especially in engineering, R&D, and operations.
- **Talent Density**: Hire “the driven and the brave” – experts who can operate with radical candour and a compounding‑improvement mindset.

## Why Work Here
- **Culture**: ZURU’s internal DNA is built on principles like *Good Humans Only, Compounding Improvement (2% per week), Radical Candour, Shift the Needle, and Overprepare and Win*. The environment is described as high‑performance, meritocratic, and feedback‑driven.
- **Global Exposure**: Offices in 34 locations including **Shenzhen, Auckland, Los Angeles, London, Modena, and Ahmedabad**. Team members work on global projects that cross industries and markets.
- **Benefits**: Health insurance in most locations; 24/7 private gym (Shenzhen only); run clubs, table tennis, and social sporting teams; **Friday catered happy hours** to unwind and connect.
- **Professional Development**: Mentorship from leading entrepreneurs, access to training materials, and a culture of “leadership on the dance floor” – teams are given real responsibility early. Internship programs are available.
- **Work Model**: The company appears to be primarily **on‑site / office‑based**, though some roles may offer flexibility. The website emphasises collaboration and face‑to‑face connection.

## Sources
1. [zuru.com](https://zuru.com/) – Company overview, three divisions, mission
2. [wikipedia.org](https://en.wikipedia.org/wiki/Zuru_(company)) – Founding details, founders, headquarters, brands
3. [zuru.com/built-different-the-zuru-story](https://zuru.com/built-different-the-zuru-story/) – Valuation, employee count, ZURU Tech details, factory scale
4. [zuru.com/careers](https://zuru.com/careers/) – Culture values (Good Humans Only, Compounding Improvement, etc.), benefits, locations, recruitment process
5. [jobs.ashbyhq.com/zuru](https://jobs.ashbyhq.com/zuru) – Open roles (referenced for completeness)

## Other roles at ZURU

- [External & Internal Audit Manager](https://feeny.ai/job/external-internal-audit-manager-zuru-auckland-826rn8x2zejv) — Auckland, New Zealand
- [Marketing Graduate - Toys](https://feeny.ai/job/marketing-graduate-toys-zuru-auckland-grxfvr9wwwj3) — Auckland, New Zealand
- [Paid Media Graduate](https://feeny.ai/job/paid-media-graduate-zuru-auckland-9hgt23vdf5g9) — Auckland, New Zealand
- [Social & Content Manager - Pet & Confectionary](https://feeny.ai/job/social-content-manager-pet-confectionary-zuru-auckland-znzp7ktjatym) — Auckland, New Zealand
- [Talent Acquisition Director](https://feeny.ai/job/talent-acquisition-director-zuru-shenzhen-pxwb10gsdxgr) — Shenzhen, China
- [Business Analyst](https://feeny.ai/job/business-analyst-zuru-bentonville-nca0kv8wgmhc) — Bentonville, United States
- [Key Account Manager - France](https://feeny.ai/job/key-account-manager-france-zuru-paris-p04x3yss7wk3) — Paris, France
- [National Account Manager - France](https://feeny.ai/job/national-account-manager-france-zuru-paris-cbm5kdws1e5d) — Paris, France
- [C++ Software Engineer](https://feeny.ai/job/c-software-engineer-zuru-modena-dmd62rpd6epn) — Modena, Italy
- [Content Marketing Internship (Beauty)](https://feeny.ai/job/content-marketing-internship-beauty-zuru-sydney-f71bgdb54yj1) — Sydney, Australia