---
title: 'Lead Copywriter | Email & Retention | Remote at OKTOBER'
canonical: 'https://feeny.ai/job/lead-copywriter-email-retention-remote-oktober-amsterdam-3w0y5xy1sydw'
type: 'job'
last_seen: '2026-11-06'
---

# Lead Copywriter | Email & Retention | Remote at OKTOBER

- **Company:** OKTOBER
- **Location:** Amsterdam, Netherlands
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-11-04
- **Last confirmed live:** 2026-11-06
- **Apply:** https://jobs.ashbyhq.com/oktoberagency/ebe33476-7511-40d0-9296-b79e70a6a893

## Job description

We are one of the fastest-growing Shopify Retention Agencies and our clients love us for it. We are a small but focused team of people whose main goal is to turn our clients’ one-time buyers into their loyal customers. If you have the same focus and passion for it, then you’re the perfect person for us! We are a remote-first agency which means that your schedule is flexible as long as you can be available at least between 12 and 5 PM CE(S)T when we’re in the office time zone. Don’t apply if you can’t stick to that schedule! Your mission: be our first dedicated copywriter. Write for our most complex, high-volume DTC brands, and set the copy standard the rest of the agency writes to.

What you'll do:

- Write campaigns and flows in Klaviyo for our highest-volume, most complex DTC accounts
- Turn Retention Manager briefs into copy that sells: promo mechanics, product education, launches and seasonal peaks like Black Friday
- Bring new creative ideas to the table, not just execute the brief
- Set the standard: tone-of-voice guides per brand, a best-practice library for common email types, and the AI prompts and workflows the team uses
- Review and give feedback on Retention Manager copy, and coach them so their own writing improves
- Prove out the dedicated-copywriter model, then help us grow it

What we're looking for (non negotiable):

- Native English or native Dutch speaker
- 5+ years hands-on writing email/CRM copy for e-commerce or DTC brands: campaigns, flows, promotions, offers and product education
- Agency background: writing for several brands and tones at once, under tight deadlines
- A portfolio of real, sent emails, with results where possible
- You can explain why your copy worked, and what you’d change

What you'll get:

- Competitive salary
- Generous paid time off
- Fully remote - work from wherever you do your best work
- Real ownership: you set the copy standard for the whole agency, with a path to lead your own copy team
- Access to all tools, data, courses and coaches you need to get there
- Direct access to founders of the fastest growing e-commerce brands worldwide

This is for you if:

- You’re a senior email copywriter at an agency, or a freelancer who wants a team around you, and you want ownership of the craft
- You want the biggest, highest-volume brands on your desk, not the easy ones
- You like making other writers better, not just doing your own work well

This is not for you if:

- You want to manage only and stop writing
- Your portfolio is mostly brand, long-form, social or ads copy, with no full emails
- You need constant direction to know what to do next

Speak soon ❤️ 🔥

## About OKTOBER

## Company Overview
- **One-liner**: OKTOBER is an Amsterdam-based Shopify retention agency that helps eCommerce brands turn one-time buyers into loyal repeat customers through email, SMS, loyalty programs, and customer-journey optimization.
- **Entity Type**: Private (agency; no funding rounds disclosed)
- **Headquarters**: Amsterdam, Netherlands (Keizersgracht 268, 1016EV)
- **Founded**: Not publicly available
- **Founders**: Not publicly available

## Core Business
- **Primary industry**: eCommerce retention / email marketing services
- **Target customers**: Shopify scale‑ups (B2B) – mid‑market to enterprise Shopify brands
- **Mission/purpose**: “Make every new customer more valuable over time by obsessing over lifetime value.”

## Products & Services
- **LTV Accelerator (retainer program)**: A structured retention program with four stages (Setup, Build, Scale, Master) that includes audit, tailored playbooks, advanced segmentation, automation, and churn prediction. Pricing starts at €5,000/month.
- **Short‑term projects**: Audits or specific campaigns taken on when they are a strong fit.
- **Core channels**: Email (Klaviyo specialists), SMS, loyalty program integration, and customer‑journey optimization.

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: 50+ Shopify scale‑ups served; 97% of clients would recommend OKTOBER (Q4 2025 survey)
- **Notable Clients/Partners**: The website lists Suitsupply (47% increase in new customers, 75% CTR increase) among other testimonials; integrates deeply with Klaviyo and Shopify ecosystem.
- **Growth Signals**: Expanding team with open roles for Retention Managers and Email Designers; “three years in, still breaking records” (client testimonial).

## Competitive Advantages
- **Deep Shopify‑Klaviyo expertise**: Specialists in the Shopify retention stack, treating email/SMS as a revenue powerhouse.
- **Insider integration**: Teams plug into client brands “like an internal team from day one” with fast feedback loops and transparent reporting.
- **Proven results**: Consistently high client satisfaction and testimonials mentioning sustainable long‑term growth, not short‑term spikes.

## Strategic Focus
- **Current priorities**: Helping clients move from basic flows to AI‑powered personalization, community‑led retention, and predictive churn prevention.
- **Growth direction**: Scaling the LTV Accelerator program and embedding retention culture into client teams.

## Why Work Here
- **Culture**: Described as a “retention hotshop” with a focus on high‑quality execution, proactive partnership, and design excellence. Team members are empowered to act as insiders for clients.
- **Work policy**: Hybrid – employees combine remote work with on‑site time at the Amsterdam office (Keizersgracht). Many roles list “In‑Office or Remote” options.
- **Perks**: Not detailed, but Built In lists a positive culture with a strong team ethos; jobs include Retention Manager, Senior Retention Manager, Email (UI) Designer, Klaviyo Implementation Specialist.
- **Engineering/design culture**: Emphasis on “high‑quality design” and “fast execution”; feedback‑driven environment.

## Sources
1. [oktoberagency.com](https://www.oktoberagency.com/)
2. [oktoberagency.com/team](https://www.oktoberagency.com/team)
3. [oktoberagency.com/contact](https://www.oktoberagency.com/contact)
4. [builtin.com/company/oktober](https://builtin.com/company/oktober)
5. [oktoberagency.com/home-showcase](https://www.oktoberagency.com/home-showcase)

## Other roles at OKTOBER

- [Senior Email Retention Manager | Klaviyo, Lifecycle | Remote](https://feeny.ai/job/senior-email-retention-manager-klaviyo-lifecycle-remote-oktober-amsterdam-04gczjj58mb7) — Amsterdam, Netherlands
- [Email Copywriter & Account Coordinator | Dutch-speaking | gn | Remote](https://feeny.ai/job/email-copywriter-account-coordinator-dutch-speaking-gn-remote-oktober-amsterdam-w54g5evd5zrq) — Amsterdam, Netherlands
- [Direct Response Copywriter | Email Retention | Dutch-speaking | Remote](https://feeny.ai/job/direct-response-copywriter-email-retention-dutch-speaking-remote-oktober-edp42m7337ws) — Amsterdam, Netherlands
- [(Senior) Retention Manager – Email Marketing | Dutch-speaking | Remote worldwide](https://feeny.ai/job/senior-retention-manager-email-marketing-dutch-speaking-remote-worldwide-ppqwrecpv0bc) — Amsterdam, Netherlands