---
title: 'Lead Creative Producer at Ruby Labs'
canonical: 'https://feeny.ai/job/lead-creative-producer-ruby-labs-ukraine-j21p11e7qayp'
type: 'job'
last_seen: '2026-10-13'
---

# Lead Creative Producer at Ruby Labs

- **Company:** Ruby Labs
- **Location:** Ukraine
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-10-08
- **Last confirmed live:** 2026-10-13
- **Apply:** https://jobs.ashbyhq.com/ruby-labs/405267e5-37a6-4a3e-8eed-26fd0611665d

## Job description

## About us

Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/

## About the role

We are looking for a highly systematic, hands-on Lead Creative Producer to own and scale ad creative for one of our core D2C subscription products. You will lead a team of around 10 people (creative producers at junior, mid and senior level, plus a lead designer and motion designers). You will own the creative strategy, the quality of every ad that goes live, and the results those ads deliver. You will also create ad concepts yourself, alongside the team. This is a high-impact role suited for someone who thinks in systems, not individual ads. You will analyse results in detail, give the team clear direction on what to produce and what not to, and support User Acquisition in growing the brand across every major ad [network.You](http://network.You) will hold every creative to a clear quality standard, keep every ad compliant so our ad accounts stay healthy, and build the systems that keep production fast. You will report directly to the CMO and the User Acquisition Lead. The bar is high and so is the upside. Compensation combines a fixed salary with bonuses when targets are met, performance here is directly and significantly rewarded, and strong operators take on bigger scope fast.

## Key Responsibilities

- Creative Strategy & Hands-On Concepting
- Own the creative strategy: define the angles, hooks, and formats to produce next
- Create ad concepts yourself, setting the standard the team works to.
- Decide weekly what to scale, iterate on, and stop producing, based on the data.
- Maintain a documented library of proven angles and run systematic competitor and market research.

Performance Analysis & UA Partnership

- Own creative-level KPIs: hook rate, hold rate, CTR, CVR, CPA, and ROI.
- Turn performance data into testable hypotheses and retire underperforming angles quickly.
- Support User Acquisition with high-performing creatives across Meta, Google, Microsoft, Snapchat, TikTok, Applovin, and new networks.
- Deliver structured creative performance reviews to the CMO and User Acquisition Lead.

Quality Control & Ad Network Compliance

- Own quality control: no ad goes live without meeting a defined quality standard.
- Ensure every creative complies with each network's ad policies, keeping ad accounts healthy with no rejected creatives.
- Track policy changes and keep compliance guidelines and pre-launch checklists current.

## Team Leadership & Production Systems

- Lead and develop producers across levels, and direct the design team through its lead designer.
- Implement processes and systems that speed up creative production: briefs, templates, workflows, and automation.
- Set output, quality, and testing-velocity standards, and give specific, reference-backed feedback.
- Lead hiring, onboarding, and performance management for the ad creative unit.

## Qualifications

- Must-Have Experience
- 6+ years in performance marketing, producing ad creative for D2C app or SaaS subscription products.
- Proven track record of high-spend winning ads that held CPA and ROI targets as spend scaled.
- Hands-on experience creating ad concepts and creatives yourself, not only managing others.
- Experience directly leading and developing a cross-functional creative team, including producers and designers.
- Hands-on knowledge of Meta, Google, Microsoft, Snapchat, TikTok, and Applovin, including ad policy compliance and keeping accounts healthy.
- Ability to read creative-level data independently and build structured testing frameworks.
- Experience implementing processes, systems, and AI-enabled workflows that measurably increased creative production speed.

Leadership Attributes

- Systematic operator: you build repeatable processes, not one-time wins.
- Fully accountable for performance outcomes, decisive with data, and comfortable killing concepts, including your own.
- Holds a high-quality bar: you do not let weak or non-compliant work go live.
- Strong management instincts: sets clear direction, develops people, and holds them accountable.
- Treats User Acquisition as a working partner and communicates clearly and directly in a remote environment.

Location Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.

## Benefits

Discover the perks of being part of our vibrant team! We offer:

- Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
- Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
- Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
- Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
- Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. Read more about it here: https://docs.google.com/document/d/1nkrN76JlZkbKj9WSOhlT1_mni_CZeDkHdwfIjPXVwvk/preview?tab=t.0#heading=h.ndsdl4wapxtt

Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth!

Interview Process After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:

- Recruiter Screening (40 minutes)
- Technical Interview (90 minutes)
- Final Interview (60 minutes)

Life at Ruby Labs At Ruby Labs, we move fast, aim high, and expect the same from our team. We’re not here to play small—we’re here to build, grow, and win. That means we look for people who are ambitious, driven, and ready to give their best every single day. This is a place for individuals who thrive under pressure, embrace challenges, and see opportunity in every obstacle. If you’re hungry to achieve, motivated by impact, and want to grow at the speed of your own ambition, Ruby Labs offers the platform to make it happen. Here, effort is matched with reward. We recognize those who go all in and deliver results, and we create space for people who want more—more responsibility, more growth, and more success.

#LI-Remote

## About Ruby Labs

## Company Overview
- **One-liner**: Ruby Labs is a self-funded tech company that builds and scales innovative consumer products across the health, education, and entertainment sectors.
- **Entity Type**: Private (Self-funded / Bootstrapped)
- **Headquarters**: San Francisco, California, United States (also has an office in London, England, UK)
- **Founded**: 2018
- **Founders**: Roman Taranov (Founder & CEO)

## Core Business
- **Primary industry/industries**: Consumer Technology, Digital Health, EdTech, Digital Entertainment
- **Target customers**: B2C (Direct-to-consumer via digital products)
- **Mission or purpose statement**: To build a world-class tech company that develops category-leading products used by millions of users worldwide, creating easily accessible platforms that offer engaging and valuable experiences across various aspects of people's lives.

## Products & Services
Ruby Labs has launched seven consumer products to the global market. While specific product names are not listed on their public site, their offerings address unique needs in three core verticals:
- **Health**: Digital products focused on consumer health and wellness.
- **Education**: Platforms for learning and skill development.
- **Entertainment**: Products for leisure and engagement.

The company has developed a proprietary tech stack to support these products, including a billing and payments gateway, first-party marketing attribution, data analytics, and experimentation frameworks [rubylabs.com](https://rubylabs.com/about-us/).

## Market Standing
- **Valuation/Market Cap**: Not disclosed (as a self-funded, private company).
- **Key Metric**: Over 100 million users annually across its product portfolio [rubylabs.com](https://rubylabs.com/about-us/). Also self-funded and profitable.
- **Notable Investors/Partners**: None (the company is entirely self-funded with no external investors or board of directors).
- **Growth Signals**: Rapid headcount growth (139 employees as of mid-2024, up from 28 total employees previously listed), with active job postings exceeding 500. Quarterly job posting growth of +279.3% signals aggressive scaling [linkedin.com](https://www.linkedin.com/company/rlabs-company).

## Competitive Advantages
- **Self-Funded Independence**: Being bootstrapped allows for long-term vision, rapid decision-making, and organic growth without external pressure from investors or a board [rubylabs.com](https://rubylabs.com/about-us/).
- **Engineering-Led Culture**: A focus on automation and a lean, agile methodology allows the company to operate a diverse product portfolio with remarkable efficiency, scaling products without proportionally increasing team size.
- **Proprietary Technology**: State-of-the-art internal IP (billing, marketing attribution, data analytics, experimentation) provides significant operational and competitive advantages [rubylabs.com](https://rubylabs.com/about-us/).
- **Proven Multi-Product Model**: Successfully launched seven products used by over 100 million users, demonstrating a repeatable playbook for building and scaling consumer tech.

## Strategic Focus
- **Portfolio Expansion**: The company's next frontier is to continue expanding its product portfolio, applying its learnings to new industries and verticals [rubylabs.com](https://rubylabs.com/about-us/).
- **Global Talent Acquisition**: Actively hiring across a wide range of roles (engineering, product, marketing, legal, finance, HR) to support its rapid scaling, with a strong emphasis on remote-first hiring in London time zones.

## Why Work Here
- **Culture**: Described as a high-talent-density environment where team members tackle tough challenges daily. The company values being analytical, technologically advanced, and highly structured [rubylabs.com](https://rubylabs.com/careers/).
- **Remote/Hybrid Policy**: Remote-first company. Roles are full-time and aligned with the London time zone (±2 hours) for optimal collaboration. Employees can work from anywhere [rubylabs.com](https://rubylabs.com/careers/).
- **Notable Perks**:
    - Unlimited PTO [rubylabs.com](https://rubylabs.com/careers/)
    - Company-provided Apple MacBook [rubylabs.com](https://rubylabs.com/careers/)
    - Opportunity to work on products used by millions
    - A flat, independent structure with no board of directors, enabling fast decision-making.

## Sources
1. [rubylabs.com - About Us](https://rubylabs.com/about-us/)
2. [rubylabs.com - Careers](https://rubylabs.com/careers/)
3. [linkedin.com - Ruby Labs Company Profile](https://www.linkedin.com/company/rlabs-company)
4. [linkedin.com - Ruby Labs (Ruby Labs Ltd)](https://www.linkedin.com/company/ruby-labs-company)
5. [builtin.com - Ruby Labs Profile](https://builtin.com/company/ruby-labs)

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