---
title: 'Lead Recruiter (GTM) at Covariance'
canonical: 'https://feeny.ai/job/lead-recruiter-gtm-covariance-new-york-txhy1y4hs622'
type: 'job'
last_seen: '2026-09-09'
---

# Lead Recruiter (GTM) at Covariance

- **Company:** Covariance
- **Location:** New York
- **Compensation:** $90k–$150k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2025-12-15
- **Last confirmed live:** 2026-09-09
- **Apply:** https://jobs.gem.com/covariance-ai/am9icG9zdDplKOlkoSdYJfBuuECd2Y1t

## Job description

The Opportunity

We’re looking for a Lead Recruiter (GTM) to help scale the next generation of consumer intelligence platforms. We’re in early scale mode - strong product-market fit, growing revenue, and an ambitious go-to-market organization.

As we scale our GTM team, we’re looking for a GTM-focused Recruiter who knows how to hire high-performing revenue and post-sales talent and can operate with speed, rigor, and strong judgment in an early-stage environment.

You’ll own end-to-end recruiting for our Go-To-Market organization, with a primary focus on:

- Account Executives (Mid-Market & Enterprise)
- Customer Success Managers
- Solutions Consultants / Sales Engineers

This role is hands-on and high-impact. You’ll partner closely with Sales, CS, and Solutions leadership to define profiles, source top-tier candidates, and build repeatable hiring processes that scale with the company.

## Responsibilities

GTM Recruiting Ownership

- Own full-cycle recruiting for AE, CSM, and Solutions Consultant roles—from intake to offer close
- Partner with GTM leaders to translate revenue goals into hiring plans and role definitions
- Develop and continuously refine candidate profiles for quota-carrying and post-sales roles

Sourcing & Pipeline Development

- Proactively source passive candidates using LinkedIn, referrals, outbound messaging, and creative sourcing strategies
- Build and maintain strong talent pipelines for recurring GTM roles
- Assess candidates for both skills and early-stage fit (ownership, adaptability, pace)

Interviewing & Hiring Process

- Design structured interview plans and scorecards tailored to GTM roles
- Coach hiring managers on interviewing, calibration, and decision-making
- Ensure a fast, high-signal, and candidate-friendly process

Offer Management & Candidate Experience

- Lead offer strategy and closing for competitive GTM talent
- Deliver a thoughtful, high-touch candidate experience from first conversation through onboarding

Scaling & Process Improvement

- Help build recruiting infrastructure appropriate company stage (tools, process, metrics)
- Track hiring funnel metrics and identify areas to improve speed and quality
- Act as a thought partner to leadership as we scale the GTM org

## What We’re Looking For

- 3–6+ years of recruiting experience, with significant focus on GTM roles
- Proven experience hiring Account Executives, Customer Success, and/or Solutions Consultants in B2B SaaS
- Strong understanding of enterprise SaaS sales motions and post-sales functions
- Experience working in early-stage or high-growth environments
- Ability to independently run full-cycle recruiting with minimal process overhead
- Excellent stakeholder management and communication skills

## Benefits

- Free health, vision, dental insurance
- 401k with match
- Unlimited PTO + 13 company holidays
- Daily Grubhub lunch stipend
- Pre-tax commuter benefits

## About Covariance

## Company Overview
- **One-liner**: Covariance provides market intelligence by turning the US consumer economy into a queryable platform using actual purchase data from millions of households.
- **Entity Type**: Private (venture-backed, $11M total funding)
- **Headquarters**: New York, NY, USA (also has a presence in Berkeley, CA)
- **Founded**: 2020
- **Founders**: Not publicly available

## Core Business
- Primary industry/industries: Market Intelligence, Consumer Analytics, Data & AI
- Target customers: B2B, Enterprise (hedge funds, CPG companies, Fortune 500)
- Purpose statement: Deliver previously-impossible insights by combining machine learning with external data, providing a 360° view of any company as if you were the CEO.

## Products & Services
- **Consumer Trends**: Track category trends, brand trends, and emerging behaviors – everything driving consumer spend, from brands to cultural moments.
- **Competitive Intelligence**: Gain market share & size, competitor X-rays, and growth drivers to benchmark against the best in your industry.
- **Audience Intelligence**: Build rich persona profiles, analyze cross-shop behavior and wallet share, and track how different audiences spend.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (private company)
- **Key Metric**: Total Funding $11M (Venture Round, March 2026)
- **Notable Investors**: BoxOne Ventures, Simple Food Ventures; Partnered with Facteus to launch the Stratum3 Data Suite for CPG insights.
- **Growth Signals**: 133.3% YoY headcount growth (8 employees), monthly headcount growth of +16.7%, active job postings (+200% YoY), selected for MIT Startup Exchange STEX25 in 2023.

## Competitive Advantages
- Ground-truth purchase data from credit/debit cards and receipts – not surveys or panel estimates.
- 1M brand coverage with next-day refresh and trillions of data points.
- Patent-pending machine learning platform built on MIT research, enabling data-efficient learning with limited ground truth.
- Enterprise-grade security trusted by F500 companies and verified by independent audit.

## Strategic Focus
- Scaling enterprise sales (hiring Senior Account Executive, Enterprise and Enterprise Sales Director)
- Strengthening product marketing and GTM (hiring Product Marketing Manager, Lead Recruiter)
- Building out the data platform (hiring Senior Software Engineer, Data Platform)
- Expanding partner integrations (e.g., MCP, customized dashboards, same-day onboarding)

## Why Work Here
- Small, high-impact team (8 employees) with rapid growth trajectory and equity offered.
- Onsite workspace in New York, NY and Berkeley, CA (offices in both locations).
- Cutting-edge work in AI/ML with real-world consumer data, backed by MIT research.
- Opportunity to shape the product and go-to-market strategy at an early-stage company.
- Recently recognized by MIT Startup Exchange, signaling strong innovation and industry relevance.

## Sources
1. [covariance.ai](https://www.covariance.ai/)
2. [linkedin.com/company/covariancelabs](https://linkedin.com/company/covariancelabs)
3. [cbinsights.com](https://www.cbinsights.com/company/covariance-1)
4. [builtin.com](https://builtin.com/company/covarianceai)

## Other roles at Covariance

- [Head of B2C Growth Strategy](https://feeny.ai/job/head-of-b2c-growth-strategy-covariance-new-york-mk49ps9xr5q6) — New York
- [Finance Manager](https://feeny.ai/job/finance-manager-covariance-new-york-ke47cq5x8wcn) — New York
- [Lead Recruiter (GTM)](https://feeny.ai/job/lead-recruiter-gtm-candid-health-san-francisco-drkttrba1ja8) — San Francisco, CA