---
title: 'Leasing & Live It Specialist (Leasing Consultant) at Hawthorne Residential Partners'
canonical: 'https://feeny.ai/job/leasing-live-it-specialist-leasing-consultant-hawthorne-residential-partners-rrwaswqjjnhe'
type: 'job'
last_seen: '2026-09-14'
---

# Leasing & Live It Specialist (Leasing Consultant) at Hawthorne Residential Partners

- **Company:** Hawthorne Residential Partners
- **Location:** 904 West / 904 Gabriel Dr. / Greenville, NC / 27834
- **Posted:** 2026-08-28
- **Last confirmed live:** 2026-09-14
- **Apply:** https://job-boards.greenhouse.io/hrpliving/jobs/4386272009

## Job description

Leasing Consultant | Job Overview

At Hawthorne, Leasing Consultants are known as Leasing & Live It Specialists—the face of the  community and ambassadors of our Live It culture. This role is all about creating standout  experiences and meaningful connections. Whether you’re leading engaging apartment tours,  planning resident events, or responding to daily inquiries, your goal is to ensure every prospect and  resident leaves feeling welcomed, supported, and excited to call Hawthorne home.

Leasing Consultant | Job Functions

Create Exceptional First Impressions

- Greet prospective residents with warmth and professionalism
- Conduct personalized apartment tours that highlight the lifestyle and value of the  community
- Respond to phone, email, and web inquiries promptly and thoroughly

Drive Leasing Success

- Convert leads to leases through follow-up, relationship-building, and deep understanding  of resident needs
- Complete leasing applications, verifications, and new move-in paperwork accurately  • Contribute to community occupancy and renewal goals

Foster Resident Relationships

- Coordinate and attend resident events and community engagement initiatives  • Respond to resident questions and concerns with empathy and efficiency
- Promote a clean, welcoming environment by helping maintain office and common areas

Build Brand & Community Awareness

- Assist in marketing the property through social media and Community outreach  • Stay informed on local market trends and competitor properties

What Makes Someone SOAR in This Role?

- Positive Attitude: Enthusiastic, passionate, and driven within their day-to-day operations.
- Clear Communicator: Confident in-person, over the phone, and online
- People Service & Customer-Focused: Daily commitment to providing excellent service by  embracing our Live It culture of kindness, community and connection.
- Persuasive: Naturally influential with a talent for connecting with people, overcoming  objections, and inspiring prospects to choose Hawthorne as home.
- Willingness to Learn: Embraces the ability to be coached on Hawthorne standard Live It  practices ensuring our communities receive excellent support.

Hawthorne is an equal opportunity employer.

## About Hawthorne Residential Partners

## Company Overview
- **One-liner**: Hawthorne Residential Partners is a privately held multifamily property management firm specializing in lease-up, asset repositioning, and value-add services across the southeastern United States.
- **Entity Type**: Privately Held
- **Headquarters**: Greensboro, North Carolina, United States
- **Founded**: 2009
- **Founders**: Ed Harrington, Shoff Allison, and Samantha Davenport

## Core Business
- **Primary industry**: Real estate (multifamily property management, development, and investment)
- **Target customers**: B2B (property owners and investors seeking professional management, lease-up, and repositioning) and B2C (apartment residents)
- **Mission**: “Provide one another, our residents, and our partners the best experience possible. Every day. No exceptions.” [hrpliving.com](https://www.hrpliving.com/our-team/)

## Products & Services
- **Property Management**: Full‑service management for apartment communities of all types, sizes, and classes, with a focus on resident experience and operational excellence.
- **Lease‑Up Services**: Aggressive marketing and leasing strategies for new communities, designed to exceed lease‑up expectations.
- **Renovation & Value‑Add**: Leveraging strong buying power and experience to increase property value through targeted renovations.
- **Asset Repositioning**: Tailored business plans to unlock each property’s full revenue potential.
- **Development**: Integrated development arm for new construction projects.
- **Investment Management**: Sourcing and managing multifamily investment opportunities (led by Chief Investment Officer Phil Payonk).

## Market Standing
- **Valuation/Market Cap**: Not publicly available (private company)
- **Key Metric**: **Annual Revenue** – est. USD 4.6M (LinkedIn estimate, likely conservative); portfolio of **64,000+ units across 275+ properties** in 110+ cities and 8 states. [hrpliving.com](https://www.hrpliving.com/) [linkedin.com](https://www.linkedin.com/company/hawthorne-residential-partners)
- **Notable Investors/Partners**: Private company; no public venture capital or institutional investors disclosed. Talent sources include Bell Partners Inc, Greystar, and Pegasus Residential. [linkedin.com](https://www.linkedin.com/company/hawthorne-residential-partners)
- **Growth Signals**: Rapid expansion since 2009; current headcount of **1,500+ team members** (official website) vs. LinkedIn’s 614 (+7.9% YoY growth); active job postings exceed 100; new lease‑up communities such as Evolve Palm Coast (FL), Hawthorne Bridford (Wake Forest, NC), and Oak Grove at Blake Farm. [hrpliving.com](https://www.hrpliving.com/) [greenhouse.io](http://job-boards.greenhouse.io/hrpliving)

## Competitive Advantages
- **Deep Multifamily Expertise**: Founders and leadership team bring decades of experience in property management, acquisitions, and development. [hrpliving.com](https://www.hrpliving.com/our-team/)
- **Strong Buying Power**: Renovation and value‑add programs leverage vendor relationships to maximize client returns.
- **“Live It” Culture**: Company‑wide commitment to exceptional service and relationship building, recognized with a #1 ranking in apartment living by residents.
- **Proven Track Record**: 64,000+ units managed across multiple states, with successful lease‑ups and asset repositioning.

## Strategic Focus
- **Geographic Expansion**: Continuing to grow presence across the Southeast (currently operating in 8 states). Emphasis on lease‑up and new development opportunities.
- **Value‑Add & Repositioning**: Driving yield for clients through renovation and tailored business plans.
- **Talent Development**: Investing in training, career progression, and leadership programs to attract and retain top talent. [hrpliving.com](https://www.hrpliving.com/employee-experience/)

## Why Work Here
- **Culture**: “Live It” culture emphasizes entrepreneurial spirit, teamwork, and empowerment. Described as a “team first approach” where every voice matters. [hrpliving.com](https://www.hrpliving.com/employee-experience/)
- **Benefits**: Comprehensive medical, dental, vision; company‑paid life insurance and short‑term disability; paid maternity, paternity, and adoption leave; free diapers/wipes for one year for employee parents; free Calm (mental fitness) and Noom (health/weight loss) subscriptions; 401K matching; paid volunteer time; paid birthday off; 10 paid holidays; employee assistance program with 3 free counseling sessions per year; education reimbursement. [hrpliving.com](https://www.hrpliving.com/employee-experience/)
- **Professional Development**: Comprehensive onboarding, tailored learning programs, on‑demand and in‑person training, career progression paths, annual leadership conference, education opportunities and reimbursement.
- **Work Environment**: Corporate office in Greensboro, NC with on‑site property teams across the Southeast. Some roles are remote (e.g., Customer Experience Software Specialist). [greenhouse.io](http://job-boards.greenhouse.io/hrpliving)
- **Ratings**: 4.0/5.0 on employer review platforms (Work‑Life 3.7, Compensation 4.2, Culture 4.1, Career 4.1). [linkedin.com](https://www.linkedin.com/company/hawthorne-residential-partners)

## Sources
1. [hrpliving.com – Homepage](https://www.hrpliving.com/)
2. [hrpliving.com – Employee Experience](https://www.hrpliving.com/employee-experience/)
3. [hrpliving.com – Leadership Team](https://www.hrpliving.com/our-team/)
4. [greenhouse.io – Jobs at Hawthorne Residential Partners](http://job-boards.greenhouse.io/hrpliving)
5. [linkedin.com – Hawthorne Residential Partners](https://www.linkedin.com/company/hawthorne-residential-partners)

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