---
title: 'Lifecycle Marketing Manager, Capital at Stripe'
canonical: 'https://feeny.ai/job/lifecycle-marketing-manager-capital-stripe-united-states-nqf5tk5rz912'
type: 'job'
last_seen: '2026-09-13'
---

# Lifecycle Marketing Manager, Capital at Stripe

- **Company:** Stripe
- **Location:** United States
- **Work type:** remote
- **Posted:** 2026-07-24
- **Last confirmed live:** 2026-09-13
- **Apply:** https://stripe.com/jobs/search?gh_jid=8082149

## Job description

## Who we are

## About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.

## About the team

Growth Marketing is a team of performance-driven marketers and channel specialists. We partner closely with growth product, regional and demand marketing, and sales to drive revenue through self-serve and sales motions. We work globally, on the full customer lifecycle, and with all company segments - from startups to the largest enterprises. This role is focused on driving growth for Stripe Capital.

Stripe Capital provides access to fast, flexible financing to businesses, with the mission of helping them accelerate their growth. Businesses use the funds for marketing, hiring, geographic expansion, working capital, new equipment purchases, and much more. Capital has scaled meaningfully over the last few years, both in terms of user impact (over 81,000 businesses received financing through Stripe Capital in 2025 alone) as well as financial impact as a business line within Stripe. Over 95% of our users say they love using Capital, making us one of the most popular products at Stripe—and we're just getting started.

## What you’ll do

As a Lifecycle Marketing Manager, you will be a key driver of global marketing efforts supporting our self-serve user acquisition motions to drive demand and revenue growth for Capital—designing, implementing, and optimizing scaled, global lifecycle campaigns across user segments and life stages. You will help create uncommonly great email marketing campaigns and multi-channel experiences for Capital through a relentless focus on user experience and channel optimization.

## Responsibilities

- Drive ideation, strategy, and execution of scaled lifecycle campaigns across email and in-product notifications to drive core business outcomes (e.g. new user acquisition, product activation, revenue), and test into and scale new channels (direct mail, push notifications, etc)
- Identify customer needs, ideate solutions to improve user experience, and generate ongoing user-driven insights to inform campaign strategy and optimization
- Leverage marketing automation, behavioral data, and ML-based techniques to create personalized experiences at scale
- Analyze trends, develop actionable insights to optimize against targets, and socialize relevant learnings across the organization
- Collaborate closely with key stakeholders across Growth, Product, Engineering, Data Science, Analytics, Sales, and Marketing

## Who you are

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

## Minimum requirements

- 7+ years of work experience in a marketing role designing and launching multi-channel campaigns
- 5+ years of experience analyzing and taking action on the performance of marketing campaigns
- 5+ years of experience writing marketing briefs
- 3+ years of experience leveraging data, AI, and ML-driven techniques
- 3+ years of B2B marketing experience
- 3+ years of email marketing, direct mail, and push notification experience

## Preferred qualifications

- Experience with Marketo, Salesforce, and/or Salesloft
- Experience working in fintech on lending products

## About Stripe

## Core Business
- Primary industry: Financial services / payments infrastructure
- Target customers: B2B – from startups to global enterprises (e.g., Le Monde, trucking companies)
- Mission: “Increase the GDP of the internet” by making online commerce easier and more accessible

## Products & Services
- **Stripe Payments**: Accept and optimise payments globally – online and in person; supports 135+ currencies and payment methods [stripe.com](https://stripe.com/)
- **Stripe Billing**: Manage subscriptions, invoices, and recurring revenue; over 200 million active subscriptions managed [stripe.com](https://stripe.com/)
- **Stripe Connect**: Embed payments into platforms and marketplaces
- **Stripe Atlas**: Incorporate a company, get everything needed to fundraise and start selling
- **Stripe Terminal**: In-person payments with customisable card readers
- **Stripe Issuing**: Create and manage a card issuing programme
- **Stripe Climate**: Automatically contribute a fraction of revenue to carbon removal

## Market Standing
- **Valuation/Market Cap**: Not publicly available (private company)
- **Key Metric**: $1.9 trillion in payments volume processed in 2025 [stripe.com](https://stripe.com/)
- **Notable Investors/Partners**: Not disclosed in provided sources
- **Growth Signals**:
  - Infrastructure underpins more than 1% of global GDP [stripe.com](https://stripe.com/jobs/life-at-stripe)
  - Over 8,000 employees across 25+ offices worldwide [stripe.com](https://stripe.com/jobs)
  - 99.999% historical uptime for Stripe services [stripe.com](https://stripe.com/)
  - Deploys 10,000+ times per day while maintaining five 9s of reliability [stripe.com](https://stripe.com/jobs/life-at-stripe)
  - 135+ currencies and payment methods supported [stripe.com](https://stripe.com/)

## Competitive Advantages
- **Scale & Reliability**: Processes massive transaction volumes with 99.999% uptime – a level of trust few competitors match.
- **Developer‑First Experience**: Obsessive focus on API design, documentation, and ease of integration; “start with a blank screen, work until a product is ready, polish until exceptional” [stripe.com](https://stripe.com/jobs/life-at-stripe).
- **Global Reach**: Supports 135+ currencies and payment methods, with local offices in 25+ cities to serve regional needs.
- **Network Effects**: The more businesses use Stripe, the more data and infrastructure advantages accrue, making it harder to switch.

## Strategic Focus
- **AI & Agentic Commerce**: Building economic infrastructure for AI, including monetisation through agentic commerce [stripe.com](https://stripe.com/).
- **Crypto & Stablecoins**: Enabling borderless money movement with stablecoins and crypto [stripe.com](https://stripe.com/).
- **Platform Expansion**: Continuing to add financial tools (billing, issuing, terminal, climate) that work individually or together.
- **Globalisation**: Deepening presence in markets like Japan, India, and Latin America.

## Why Work Here
- **Culture**: “Intense and kind” – high expectations paired with a supportive, transparent environment. Weekly all‑hands with senior leaders; decisions based on idea quality, not seniority [stripe.com](https://stripe.com/jobs/life-at-stripe).
- **Growth & Ownership**: “Promotions are tied to demonstrated impact, not tenure.” Employees get substantial responsibility early, often working outside their domain [stripe.com](https://stripe.com/jobs).
- **Work Model**: Hybrid/remote‑friendly – two main HQs (San Francisco & Dublin) plus 25+ offices, and many Stripes work from home or coworking spaces [stripe.com](https://stripe.com/jobs).
- **Benefits**: Comprehensive medical, mental health, financial advisory, family planning, and parental leave. Education team provides onboarding and ongoing expert‑led courses [stripe.com](https://stripe.com/en-gi/jobs/benefits).
- **Diversity & Inclusion**: Employee‑created resource groups (Stripe Communities), accommodations for disabilities, and a commitment to equal opportunity [stripe.com](https://stripe.com/jobs).

## Sources
1. [stripe.com/jobs/life-at-stripe](https://stripe.com/jobs/life-at-stripe)
2. [stripe.com/jobs](https://stripe.com/jobs)
3. [stripe.com/](https://stripe.com/)
4. [stripe.com/jobs/search](https://stripe.com/jobs/search)
5. [stripe.com/en-gi/jobs/benefits](https://stripe.com/en-gi/jobs/benefits)

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