---
title: 'Linear/Streaming Lead at Kalshi'
canonical: 'https://feeny.ai/job/linear-streaming-lead-kalshi-new-york-new-york-tff0s7gpqg5b'
type: 'job'
last_seen: '2026-09-12'
---

# Linear/Streaming Lead at Kalshi

- **Company:** Kalshi
- **Location:** New York New York, United States
- **Posted:** 2025-11-18
- **Last confirmed live:** 2026-09-12
- **Apply:** https://job-boards.greenhouse.io/kalshi/jobs/7532362003

## Job description

## What we're up to

Kalshi launched the first regulated financial exchange that allows people to trade on the anticipated outcome of events. We’re now looking for the right people to help us continue to grow and scale. Our vision is to allow people to capitalize on their opinions and hedge risks that relate to their everyday lives, from “Will CPI rise more than 0.5% this month?” to “Will 2023 be the hottest year on record?”

We're on a long journey in uncharted territories and are looking for passionate and outlier members excited to embark on this voyage toward building the future of the financial system.

## Role Roadmap

Kalshi is seeking a strategic and data-driven TV Lead to own our national and streaming television strategy end-to-end. This individual will plan, buy, and optimize campaigns across linear and connected TV, balancing creative storytelling with performance rigor. They will negotiate directly with networks and platforms, manage agency and vendor relationships, and use data to continually refine spend efficiency and impact. The ideal candidate combines media expertise with an entrepreneurial mindset, helping position Kalshi as a category-defining brand through smart, measurable TV investment.

## Key Responsibilities

Media Strategy & Buying

- Develop, execute, and optimize Kalshi’s TV buying strategy across national and local markets
- Plan and manage media buys across linear TV, CTV/OTT, and emerging video platforms to drive efficient customer acquisition

Market & Audience Analysis

- Analyze audience data, ratings, reach/frequency, and performance metrics to inform smart buying decisions
- Identify high-value placements and inventory opportunities based on audience behavior and Kalshi’s target customer segments

Campaign Execution & Optimization

- Own end-to-end campaign execution: forecasting, negotiating rates, securing inventory, trafficking spots, and ensuring accurate delivery
- Monitor pacing and performance in real time; quickly adjust flighting, placements, and spend to maximize ROI

Vendor & Network Relationships

- Build and maintain strong relationships with networks, stations, DSPs, and media partners
- Negotiate rates, added value, and make goods to ensure Kalshi receives premium placement and maximum efficiency

Cross-Functional Collaboration

- Partner closely with Growth, Analytics, Creative, and Product Marketing to ensure TV strategy aligns with broader acquisition goals
- Work with analytics teams to interpret results and translate insights into actionable next-steps

Performance Reporting & Insights

- Develop detailed post-buy analyses, performance reports, and recommendations for future cycles
- Translate campaign performance into clear insights for senior leadership

Budget Management

- Own TV/media budgets—forecasting, allocating, and managing spend across channels and timeframes
- Ensure campaigns deliver within budget while meeting efficiency targets

Testing & Innovation

- Design and run structured tests across networks, formats, audience segments, and dayparts to expand Kalshi’s playbook
- Stay ahead of trends in TV and CTV buying, measurement, attribution, and marketplace shifts

## Qualifications

- 5–10+ years of experience in TV/media buying (linear + CTV/OTT), ideally in a performance-driven environment
- Strong understanding of media math, TV measurement, and attribution (e.g., MMM, MTA, incrementality)
- Demonstrated ability to manage multi-million-dollar budgets efficiently and strategically
- Established relationships with networks, stations, and media vendors a strong plus.
- Proven experience optimizing campaigns based on data and measurable KPIs.Excellent negotiation skills, analytical thinking, and attention to detail
- Ability to thrive in a fast-paced, experimentation-heavy environment
- Bachelor’s degree required; relevant marketing, advertising, or communications background preferred

NYC Pay Transparency Disclosure

Salary Range: $130,000 to $250,000

This salary range is based on the current available market data and represents the expected range for this role. Kalshi has minimal hierarchy and few titles, but has broad ranges of experience represented within roles. Should you have compensation expectations that exceed these bands, we'd love to hear from you and would welcome a conversation.

Our Culture

We are a group of people who work hard and get things done, and we're looking for more people like that! Meritocracy is at our core, and we value people who take ownership and figure (usually hard) things out. We think of Kalshi as a family bound together by our mission: we believe that this is the best (and most fun!) way to work. Kalshians are, by far, Kalshi's largest asset and we're obsessed with growing and investing in our people.

Commitment to Equal Opportunity

Kalshi is committed to creating a culture of inclusion and belonging, and we are proud to be an equal opportunity employer. We believe it is our collective responsibility to uphold these values and encourage candidates from all backgrounds to join us in our mission. All qualified applicants will be treated with respect and receive equal consideration for employment without regard to race, color, creed, religion, sex, gender identity, sexual orientation, national origin, disability, uniform service, veteran status, age, or any other protected characteristic per federal, state, or local law. If you are passionate about what you do and want to use your talents to support our mission and values, we’d love to hear from you. Commitment to Equal Opportunity

Kalshi is committed to creating a culture of inclusion and belonging, and we are proud to be an equal opportunity employer. We believe it is our collective responsibility to uphold these values and encourage candidates from all backgrounds to join us in our mission. All qualified applicants will be treated with respect and receive equal consideration for employment without regard to race, color, creed, religion, sex, gender identity, sexual orientation, national origin, disability, uniform service, veteran status, age, or any other protected characteristic per federal, state, or local law. If you are passionate about what you do and want to use your talents to support our mission and values, we’d love to hear from you.

## About Kalshi

## Company Overview
- **One-liner**: Kalshi is the first CFTC-regulated financial exchange that allows trading on the outcome of real-world events through “event contracts” (yes/no prediction markets).
- **Entity Type**: Private (Series C, led by Paradigm; raised over $2.6B in total funding) [linkedin.com](https://www.linkedin.com/company/kalshi)
- **Headquarters**: New York, New York, United States [linkedin.com](https://www.linkedin.com/company/kalshi)
- **Founded**: 2019 (public launch July 2021) [linkedin.com](https://www.linkedin.com/company/kalshi)
- **Founders**: Tarek Mansour (CEO) & Luana Lopes Lara [linkedin.com](https://www.linkedin.com/company/kalshi)

## Core Business
- Primary industry: Financial Services – regulated exchange for event-based derivatives (prediction markets).
- Target customers: B2C (retail traders) and institutional clients; also partners with sports leagues, media, and data providers.
- Mission: “Allow people to capitalize on their opinions and hedge risks that relate to their every day lives” and “build the largest financial exchange on the planet” [kalshi.com/careers](https://kalshi.com/careers)

## Products & Services
- **Event Contracts** – The core product: users trade yes/no contracts on real-world outcomes (e.g., “Will Trump win the election?”, “Will BTC hit $150K?”, sports results, economic indicators). Contracts expire at $1 (event happens) or $0 (doesn’t). Fully CFTC regulated. [kalshi.com/careers](https://kalshi.com/careers)
- **API / Trading Platform** – Provides a web and mobile interface for retail and institutional trading, with real-time order books.

## Market Standing
- **Valuation / Market Cap**: Not publicly disclosed (private company).
- **Key Metrics**: Annual revenue of **$90M** (latest estimate). Total funding to date exceeds **$2.6B** across 16 rounds. [linkedin.com](https://www.linkedin.com/company/kalshi)
- **Notable Investors / Partners**: Sequoia Capital, Andreessen Horowitz (a16z), Y Combinator, Neo, Multicoin Capital, SV Angel, Charles Schwab, Henry Kravis, Paradigm. Partners include CNN, CNBC, Fox News, Google Finance, NHL, Solana, and many more. [kalshi.com/careers](https://kalshi.com/careers)
- **Growth Signals**: Headcount grew **156.9% YoY** (167 employees). Operates across 10 countries (US, UK, Canada, Brazil, India, Australia, etc.). 27 active job postings (+2600% YoY). [linkedin.com](https://www.linkedin.com/company/kalshi)

## Competitive Advantages
- **First-Mover & Regulatory Moat**: Only CFTC-regulated exchange for broad event contracts in the U.S. – heavily reduces legal risk for customers and future products.
- **New Asset Class**: Creating “event contracts” as a distinct asset class, potentially unlocking a derivatives market worth quadrillions (total global derivatives market >$1 quadrillion).
- **Deep Partnerships**: Integration with major media brands (CNN, Fox, Google Finance) drives distribution and credibility.
- **Talent Density**: Top hires from Coinbase, Citadel, Robinhood, Goldman Sachs, Meta, Scale AI. [linkedin.com](https://www.linkedin.com/company/kalshi)

## Strategic Focus
- Scale the exchange to cover more event categories (sports, politics, economics, weather, AI, culture).
- Expand institutional adoption and build out the “largest financial sector in the world”.
- Continue to invest in engineering, product, and compliance to handle increasing trading volume and regulatory scrutiny.

## Why Work Here
- **Culture & Values**: Described as “Climb the Steeper Mountain”, “Dream big, be optimistic, and don’t compromise.” Emphasis on ownership (“It’s Yours, Make it Work”) and deliberate execution. [kalshi.com/careers](https://kalshi.com/careers)
- **Remote / Hybrid**: Many roles are “New York or Remote” (flexible). The headquarters is in NYC with a strong in-office culture (in-office meals, team events). [job-boards.greenhouse.io/kalshi](http://job-boards.greenhouse.io/kalshi)
- **Benefits**: Competitive salary and equity, comprehensive health/dental/vision insurance, 401(k), in-office meals, team get-togethers. [kalshi.com/careers](https://kalshi.com/careers)
- **Engineering Culture**: High-demand roles for Infrastructure Engineers, Site Reliability Engineers, Software Engineers (Data, Frontend, Growth, Product, Trading Platform). Tech stack likely modern (unlisted but typical for fintech).
- **Employee Review (4.4/5)**: Career growth rated 4.4, culture 4.2, compensation 4.1 (31 reviews). Strong sense of mission and “rocket ship” growth. [linkedin.com](https://www.linkedin.com/company/kalshi)

## Sources
1. [kalshi.com](https://kalshi.com/)
2. [job-boards.greenhouse.io/kalshi](http://job-boards.greenhouse.io/kalshi)
3. [kalshi.com/about](https://kalshi.com/about)
4. [kalshi.com/careers](https://kalshi.com/careers)
5. [linkedin.com/company/kalshi](https://www.linkedin.com/company/kalshi)

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