---
title: 'Manager, Data & Analytics (Advertising Technology) at WPP Media'
canonical: 'https://feeny.ai/job/manager-data-analytics-advertising-technology-wpp-media-kuala-lumpur-hckankd6xgnt'
type: 'job'
last_seen: '2026-09-10'
---

# Manager, Data & Analytics (Advertising Technology) at WPP Media

- **Company:** WPP Media
- **Location:** Kuala Lumpur, Malaysia
- **Posted:** 2026-08-14
- **Last confirmed live:** 2026-09-10
- **Apply:** https://job-boards.greenhouse.io/wppmedia/jobs/5377384008

## Job description

## About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

## The Role

The Data & Technology Manager will be expected to work with stakeholders in the business, as well as external suppliers and technology providers, responsible for the ongoing operation, optimisation, and continuous improvement of the platforms. You will play a critical role in ensuring platform performance, data reliability, and operational excellence - while driving a culture of proactive improvements and automation. You will be building quality experiences through deep technical expertise, data engineering skills, analytical problem-solving capability and solutioning.

The role combines strong technical depth with people leadership, platform optimisation, and cross-team influence.

## Responsibilities

Reporting & Analytics

- Designing accurate, compliant, stable, scalable, and cost-effective data products and reporting experiences.
- Support the capabilities for attribution modelling, measurement and research
- Use data and insights to build out monitoring, measurement capabilities and predictive analysis methodologies
- Lead the roll-out of data visualisation and business intelligence tools
- Develop and maintain dashboards for business insights and management
- Build data models to respond to business requirements

Data Operations

- Monitor and assess the available data segments for accuracy and validity
- Support the sourcing of new data partners to fulfil the requirements of the clients
- Optimise the process management workflow to drive operational efficiencies
- Manage pricing strategies to ensure a valid, consistent, and justifiable price
- Support in the on-boarding of new technology providers and the data requirements

General

- Maintain expertise in advertising technologies, tech platforms, data analytics and other relevant industry trends and emerging technologies
- Liaison with external technical suppliers to identify and explore new opportunities
- Build out valid business cases to justify investment

## Experience

- Good technical understanding of advertising technology, including, but not limited to; ad serving, DSPs, data management platforms (DMP), device IDs and cookies, attribution modelling, clean room technology
- Understanding of the regulatory landscape around the use of data
- Knowledge of database management and administration
- Technical understanding of how data is stored and transferred
- Understanding of marketing and advertising strategies and trading
- Proven ability to be agile and work under pressure, show initiative, meet deadlines and priorities, and achieve outcomes in a complex business process, system and technology environments
- Demonstrated experience developing executive-level presentations and communicating technical or data-driven insights to non-technical audiences
- Relevant degree

## Skills

- Extremely numerate, with exceptional excel capabilities
- Strong foundation in VBA, SQL and Python
- Exposure to data pipelines like dbt or Dataform
- Some experience with cloud platforms, ideally BigQuery, Azure, AWS, Databricks
- Use of data manipulation and visualisation tool
- Use of statistical analysis programmes
- Detail orientated
- Clear communicator
- Strong presentation and data storytelling skills, with the ability to translate complex technical concepts and analytics into clear business recommendations.
- Experience presenting analytical findings, performance reviews, business cases, and strategic recommendations to senior stakeholders.
- Comfortable facilitating workshops, training sessions, and client presentations.

Please read our [Privacy Notice](https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment) for more information on how we process the information you provide.

## About WPP Media

## Company Overview
- **One-liner**: WPP Media is WPP's global media collective that combines AI, data, and creative to deliver intelligent growth for the world's leading brands.
- **Entity Type**: Division of Public Company (WPP plc – LSE: WPP, NYSE: WPP)
- **Headquarters**: New York, United States
- **Founded**: Not publicly available (parent WPP plc founded 1971; WPP Media formed as a unified media collective in recent years)
- **CEO**: Brian Lesser (CEO, WPP Media)

## Core Business
- **Industry**: Advertising Services, Media Planning & Buying, Marketing Technology
- **Target Customers**: B2B and B2C enterprise brands across all sectors; global clients include major Fortune 500 companies
- **Mission or Purpose Statement**: "Intelligent growth for the AI era" – helping brands harness data, AI, and media to drive measurable outcomes.

## Products & Services
- **Open Media Studio (OMS)**: An end-to-end media delivery platform integrated with WPP Open, enabling scaled creative, production, data, commerce, and personalized media execution. (SaaS/Platform)
- **Open Intelligence**: An AI-enabled data solution that unifies fragmented data across ecosystems into predictive marketing intelligence, supporting privacy-first activation. (Data & Analytics Platform)
- **Data and Technology Consulting**: Consulting services for data strategy, technology architecture, advanced analytics, audience insight, cloud integration, and platform adoption. (Service)
- **Media Management & Delivery**: Expert activation, smart investment, strategic partnerships, and proprietary media solutions powered by AI and advanced analytics for personalized advertising at global scale. (Service)
- **Service and Strategy**: Dedicated teams offering deep sector expertise, creative strategy, and business outcomes aligned with client goals. (Service)

## Market Standing
- **Valuation/Market Cap**: Not disclosed separately (parent WPP plc market cap approx. £8 billion as of July 2025)
- **Key Metric**: $65 billion in managed media annually (from wppmedia.com)
- **Notable Investors/Partners**: WPP is publicly traded; works with hundreds of global brands including many Fortune 500 companies. Key technology partners include major cloud and AI providers.
- **Growth Signals**:
  - 40,000+ media experts worldwide
  - 160 offices across 80+ markets
  - 1,600+ active job postings (LinkedIn, July 2025) with +8.7% monthly job growth
  - Strong investment in AI-first capabilities and privacy-forward data unification

## Competitive Advantages
- **Scale**: One of the largest media buying organizations globally, managing $65B in media.
- **AI Integration**: End-to-end platform (OMS + Open Intelligence) deeply embedded with AI for predictive analytics, automation, and personalization.
- **Integrated Ecosystem**: Unique ability to unify media, data, creative, production, and commerce under one roof.
- **Global Reach**: 40k+ experts in 80+ markets providing local insights with global execution.
- **WPP Network**: Access to 100,000+ experts across WPP's integrated agency network.

## Strategic Focus
- **AI-Driven Growth**: Embedding AI across all capabilities to deliver smarter, faster, more measurable outcomes.
- **Privacy-First Data Unification**: Building Open Intelligence as a secure, cross-ecosystem data platform that respects consumer privacy.
- **Talent Development**: Investing in AI-enabled learning frameworks and internal mobility to future-proof skills.
- **Sustainability & Inclusion**: Part of WPP's broader commitment to building better futures for people, planet, clients, and communities.

## Why Work Here
- **Culture**: Described as open, optimistic, and extraordinary – with emphasis on collaboration, innovation, and challenging the status quo.
- **Growth**: AI-enabled learning framework, cross-team mobility across WPP’s global network of 100k+ experts.
- **Work Environment**: Hybrid/office-based roles across 160 offices; global opportunities in 80+ markets.
- **Perks**: Competitive compensation, performance-based rewards, access to cutting-edge AI tools, and work with leading global brands.
- **Team**: Join a collective of 40k+ media experts, data scientists, technologists, and creatives.

## Sources
1. [wppmedia.com](https://www.wppmedia.com/)
2. [WPP Media Company Info](https://www.wppmedia.com/company-info)
3. [WPP Media Careers](https://www.wppmedia.com/careers)
4. [WPP Media – What We Do](https://www.wppmedia.com/what-we-do)
5. [WPP Media LinkedIn](https://www.linkedin.com/company/wpp-media)
6. [WPP Media Greenhouse Careers](https://job-boards.greenhouse.io/wppmedia)

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