---
title: 'Manager, Ingredient Strategy at HelloFresh'
canonical: 'https://feeny.ai/job/manager-ingredient-strategy-hellofresh-toronto-q5x9vwj5v58m'
type: 'job'
last_seen: '2026-11-03'
---

# Manager, Ingredient Strategy at HelloFresh

- **Company:** HelloFresh
- **Location:** Toronto, Canada
- **Compensation:** $88k–$98k
- **Posted:** 2026-11-02
- **Last confirmed live:** 2026-11-03
- **Apply:** https://careers.hellofresh.com/global/en/job/8347986?gh_jid=8347986

## Job description

S'more about the team:

The Product Innovation team is looking for a Manager, Ingredient Strategy to own the commercial and operational side of bringing new ingredients to HelloFresh. Supporting the Canadian Product team, you are accountable for the full journey of an innovation ingredient - from finding the perfect supplier, negotiation and onboarding, to a live SKU in our boxes. Where the broader product team identifies what ingredients we should pursue, you are responsible for making them happen. You engage suppliers, negotiate the terms, and own the end-to-end process that takes a new ingredient from opportunity to operational reality - fast. You will work closely with FSQA, Procurement, Operations, Planning, and Marketing, and you are measured by your ability to move innovation ingredients through that system without losing speed or quality.

Lettuce share what this role will be responsible for:

- Vendor Reachout: Identify and initiate contact with potential new suppliers for ingredients in the innovation pipeline. Communicate ingredient specifications clearly, coordinate sample submissions, and manage supplier relationships through the evaluation process. You set the tone for new supplier relationships from day one and remain the primary point of contact through onboarding.
- Commercial Relationships: Own the full scope of commercial terms with innovation ingredient suppliers, including pricing, volume commitments, supply agreements, payment terms, exclusivity arrangements, and brand partnership structures such as co-marketing programs or product-for-placement deals. You understand what a sound commercial arrangement looks like across all of these dimensions and you negotiate terms that work for HelloFresh while building durable supplier relationships. You partner with Strategic Sourcing to ensure alignment with broader procurement strategy.
- End-to-End New Ingredient Onboarding: Own the full onboarding process for all new ingredients brought in through the Product Innovation pipeline. This means running the NID Fast Track from Ingredient Brief through Vendor Reachout, Price Negotiation, and Sensory Testing, to SKU Onboarding and Post-Launch Review — coordinating every team involved and holding the timeline. For RFP and standard SKU processes, you provide support through approvals navigation and sensory inputs. Nothing launches without your sign-off on the supplier and commercial side.
- SKU Approvals: Steward new new ingredient SKUs through the HelloFresh approval processes. Coordinate across Procurement, Operations, and FSQA to ensure all approvals, specifications, and data requirements are complete before launch. You sequence the work across teams to prevent bottlenecks and keep innovation ingredients on track.
- Post-Launch Review: Track how new ingredients perform after launch across quality, customer feedback, and operational metrics. Flag underperforming ingredients early, lead corrective action where needed, and close the loop on every ingredient you brought in. Performance data informs what the team pursues next.
- All other duties, as assigned.

Sound a-peeling? Here's what we're looking for:

- 5+ years of experience in ingredient sourcing, procurement, or food innovation within CPG, food service, or a related industry — with a demonstrated track record of managing supplier relationships and commercial negotiations.
- Commercial Acumen: You are comfortable across the full range of supplier commercial terms — pricing, contracts, volume structures, exclusivity, and partnership arrangements. You know what good looks like and you can negotiate to get there.
- End-to-End Process Ownership: You have owned complex, multi-stakeholder processes before and you know how to keep them moving. New ingredient onboarding touches FSQA, Procurement, Operations, Planning, and Marketing — you coordinate across all of them without losing momentum.
- FSQA Familiarity: A working understanding of food safety and quality assurance frameworks — SQF, HACCP, supplier audits, or equivalent. You know what needs sign-off and you do not skip steps.
- Cross-Functional Fluency: You work effectively across Sourcing, Marketing, FSQA, Operations, and Planning. You get alignment without needing to own every decision, and you know when to escalate versus when to just solve it.
- 4-year degree in Business, Supply Chain, Food Science, or a related field.

You are:

- A Deal-Maker: The commercial side of supplier relationships is where you thrive. You understand the full scope of a supplier agreement, know what terms matter, and negotiate with confidence.
- An Owner: You take a new ingredient from first supplier contact to live SKU and you do not let it drift. You track the dependencies, manage the handoffs, and close things out.
- A Connector: You build strong relationships — with suppliers and with the internal teams you need to get a new ingredient over the line. People want to work with you because you make their jobs easier.
- A Navigator: You know how to move fast inside a complex organization. You do not bypass process — you learn it well enough to find the fastest legitimate path through it.

Let’s cut to the cheese, this is why you'll love it here

- Box Discount - Amazing discounts on 1 box per week! 75% discount on weekly HelloFresh and Chefs Plate meal kits AND 50% off weekly Factor meal box.
- Health & Wellness - Health & Dental benefits from day 1, a Health Spending Account, unlimited access to the Headspace app to meet your self-care needs, and 25% discount on GoodLife fitness memberships!
- RRSP Matching - Competitive RRSP matching program offered
- Vacation & PTO - Time off is also an important part of self-care! We offer generous vacation and PTO to help you create a good work-life balance.
- Family Benefits - A parental leave top-up program for expectant parents.
- Growth & Development - We support your career progression, provide development opportunities, and invest in your continued learning through our organization wide L&D fund.
- Work Hard & Have Fun - From team socials to engaging company days, you’ll have plenty of opportunity to experience the fun!
- Diversity & Inclusion Initiatives - With impactful ERG’s like FreshPride, Women Empowered and LIMES, we are committed to our diversity, equity & inclusion efforts.
- Food Puns - this one is kind of a big dill if you haven’t already noticed. We even have some punny meeting room names!

Flexible Hybrid Approach

At HelloFresh, we know that flexible work arrangements are essential in enabling you to do your best work, while balancing your personal and life needs. Offering remote work flexibility, along with the opportunity to interact and collaborate in the office are all a part of creating a great employee experience.

To meet these needs, we are pleased to provide Flexible Hybrid work. Flexible Hybrid is a people-first approach that is based on choice, trust, personalization, and empowers teams to choose when and how often they work from the office and work from home, in addition to team days and company days. This means a minimum of 2 days in office per week, with most teams in office between 2-3 days a week.

## #LI-HYBRID

Working Conditions

It’s no surprise that as a food company, we use many ingredients that may be considered common allergens (i.e. peanuts, tree nuts, milk, etc.). Whether this role is based out of our headquarters or one of our distribution centers, it is possible that you may be exposed to such allergens in this role. If you have any concerns with being exposed to any particular food ingredients, including meat, please disclose this during the hiring process.

HelloFresh Canada uses AI-integrated technology to help us process and evaluate applications more efficiently. This includes tools that screen and assess candidate qualifications based on the requirements for this role. While these tools assist our workflow, all final selection decisions are made by our hiring team.

This is a posting for an existing vacancy. We are actively seeking to fill this position.

On top of base salary and amazing benefits, this role is also eligible for the HelloFresh equity program

Interested in joining the HelloFresh team? Don’t be chai, apply! Submit your application in PDF format today. Toronto, ON Pay Range $88,000—$98,000 CAD

## About HelloFresh

## Company Overview
- **One-liner**: HelloFresh is a global meal-kit and food solutions company that delivers pre-portioned ingredients and recipes directly to consumers, aiming to revolutionize the way people eat by making home cooking accessible, convenient, and sustainable.
- **Entity Type**: Public (Ticker: HFG on the Frankfurt Stock Exchange)
- **Headquarters**: Berlin, Germany
- **Founded**: 2011
- **Founders**: Dominik Richter, Thomas Griesel, Jessica Nilsson

## Core Business
- **Primary Industry**: Meal Kit Delivery / Integrated Food Solutions
- **Target Customers**: B2C – primarily busy households, couples, and individuals looking for convenient, high-quality meal options. Also serves the ready-to-eat and pet food markets.
- **Mission Statement**: "Democratizing access to high-quality food" by allowing everyone to enjoy a varied, tasty diet while helping consumers save money and reduce food waste.

## Products & Services
- **HelloFresh (Core Meal Kits)**: The flagship subscription service offering pre-portioned ingredients and step-by-step recipes for a wide variety of meals. Type: Subscription-based physical goods.
- **Factor_**: A ready-to-eat, chef-prepared meal delivery service (operates in the US, Canada, and Australia). Type: Subscription-based physical goods.
- **Youfoodz**: A ready-to-eat meal brand in Australia. Type: Subscription-based physical goods.
- **EveryPlate**: A budget-friendly meal kit brand in the US and Australia. Type: Subscription-based physical goods.
- **Chefs Plate**: A meal kit brand in Canada. Type: Subscription-based physical goods.
- **Green Chef**: An organic-focused meal kit brand in the US. Type: Subscription-based physical goods.
- **The Pet Food Brands**: Premium pet food delivery services (e.g., The Pets Table in the US). Type: Subscription-based physical goods.

## Market Standing
- **Valuation/Market Cap**: As a public company, market cap fluctuates. As of mid-2025, it is approximately €1.5-2.0 billion (based on public trading data).
- **Key Metric (Annual Revenue)**: €6.76 billion in net revenue in FY 2025.
- **Key Metric (Meals Delivered)**: ~850 million meals delivered in 2025.
- **Key Metric (Employees)**: +29,000 employees globally.
- **Notable Investors/Partners**: The company is publicly traded. Key institutional investors include major European and US asset managers. Strategic partnerships exist with various food suppliers and logistics providers.
- **Growth Signals**: The ready-to-eat segment (Factor, Youfoodz) is a major growth driver, now making up a quarter of total revenue. The company is expanding its ready-to-eat offerings into European markets, building on success in North America and Australia. The company operates in 17 countries with 8 different brands.

## Competitive Advantages
- **Scale & Data**: With over 18,000 recipes in its database and billions of meals delivered, HelloFresh has an immense dataset on consumer preferences, supply chain optimization, and recipe development, creating a significant moat in logistics and personalization.
- **Vertical Integration**: The direct-to-consumer model gives full control over the supply chain, from sourcing to delivery, enabling efficient operations, competitive pricing, and rapid response to customer needs.
- **Multi-Brand Strategy**: By operating a portfolio of brands (from budget-friendly EveryPlate to premium Factor), HelloFresh captures a wide range of customer segments and price points, reducing reliance on a single offering.
- **Global Footprint**: Presence in 16+ geographies provides diversification and allows for the cross-pollination of best practices and technologies across markets.

## Strategic Focus
- **Accelerating Ready-to-Eat**: The company is aggressively growing its ready-to-eat segment (Factor, Youfoodz) and expanding it into new European markets, seeing it as a high-growth, higher-margin opportunity.
- **Sustainability & Efficiency**: Continuous focus on reducing food waste, optimizing packaging, and improving supply chain sustainability. The company highlights its role in reducing household food waste compared to traditional grocery shopping.
- **Technology & Personalization**: Investing in data science and machine learning to improve menu personalization, demand forecasting, and operational efficiency.
- **International Expansion**: Leveraging success in core markets (US, Germany, Australia) to expand into adjacent geographies and product categories.

## Why Work Here
- **Culture**: Described as a "global tech company" with a "local start-up vibe." The company emphasizes a data-driven, entrepreneurial, and ownership-oriented culture. Core values include Ownership, Inclusivity, and Innovation.
- **Diversity & Inclusion**: HelloFresh has over 10 employee resource groups (ERGs) and is committed to fostering a sense of belonging. The careers page states, "Everyone is welcome at our table."
- **Work Environment**: The company operates in 17 countries with multiple offices and distribution centers. Roles range from warehouse operations and logistics to software engineering, marketing, and data science.
- **Perks**: The company offers competitive pay and benefits, though specifics vary by location. The culture is described as collaborative, with a focus on "achieving something delicious, every day."
- **Growth Trajectory**: As a rapidly growing public company with a strong focus on innovation and expansion, employees have opportunities to work on high-impact projects and grow their careers across different brands and geographies.

## Sources
1. [hellofreshgroup.com](https://hellofreshgroup.com/en/)
2. [careers.hellofresh.com](https://careers.hellofresh.com/global/en/)
3. [hellofresh.com](https://www.hellofresh.com/about/working-at-hellofresh)
4. [careers.hellofresh.com/leadership](https://careers.hellofresh.com/global/en/leadership-at-hellofresh)
5. [careers.hellofresh.com/locations](https://careers.hellofresh.com/global/en/locations)

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