---
title: 'Manager - Marketing Data Insights at aCommerce'
canonical: 'https://feeny.ai/job/manager-marketing-data-insights-acommerce-bangkok-tccgygeqxwa2'
type: 'job'
last_seen: '2026-10-14'
---

# Manager - Marketing Data Insights at aCommerce

- **Company:** aCommerce
- **Location:** Bangkok, Thailand
- **Posted:** 2026-10-14
- **Last confirmed live:** 2026-10-14
- **Apply:** https://job-boards.greenhouse.io/acommerce/jobs/8280637

## Job description

## ROLE PURPOSE AND DESCRIPTION

Goal: The Marketing Data & Insights Manager will unify marketing data from across the funnel and turn it into commercially actionable insight for aCommerce's clients and internal teams across Southeast Asia. This role sits at the intersection of marketing, ecommerce, and commercial strategy, bringing together upper-, mid-, and lower-funnel data into a single, coherent view of what is actually driving growth. A successful candidate will be highly analytical and commercially minded, with a deep understanding of the consumer decision-making journey, how ecommerce platforms across Southeast Asia operate and generate marketing-driven GMV, and how to translate that data into strategy, go-to-market plans, and tangible KPIs.

Responsibilities:

As part of the Marketing team, you will own the process of unifying marketing data and turning it into insight that drives commercial decisions, working closely with Marketing Planning & Strategy, Paid Performance Marketing, Creative, Communication Planning & Strategy, and Livestreaming Production. Specifically, this role will:

- Unify and consolidate marketing data from upper-, mid-, and lower-funnel sources into a single, reliable view that supports commercial decision-making.
- Understand and map the consumer decision-making journey, connecting marketing data to how customers move through each stage of the funnel.
- Maintain deep working knowledge of how ecommerce platforms across Southeast Asia operate — including user journey and how marketing activity drives GMV on each platform.
- Turn marketing data into insight, translating that insight into commercial strategy and go-to-market plans for clients and internal stakeholders.
- Partner with the Business Development (BD) team to build marketing-led proposals that support new business acquisition.
- Understand digital shelf, planogram, and cross-merchandising principles, and apply them to support commercial strategy on ecommerce platforms.
- Identify the key data points needed to analyze performance and make recommendations for growth, including marketing strategy, action plans, and tangible KPIs.
- Present data-driven insights and recommendations to internal teams and clients in a clear, decision-ready format.
- Work cross-functionally across the five markets (Thailand, Indonesia, Malaysia, Singapore, and the Philippines) to ensure insights inform campaign planning and execution.

## QUALIFICATIONS

- Bachelor's degree in Business, Marketing, Data Analytics, Statistics, or a related field.
- 3+ years of experience in marketing data analytics, ecommerce, or digital marketing, with strong hands-on analytical skills (Excel, SQL, and/or Python; familiarity with BI tools such as Power BI, Tableau, or Looker Studio).
- Strong understanding of the full marketing funnel (upper, mid, and lower) and how each stage maps to the consumer decision-making journey.
- Proven experience working with ecommerce platform data across Southeast Asia (e.g., Lazada, Shopee, TikTok Shop), including user journey mapping and marketing-driven GMV analysis.
- Demonstrated ability to turn marketing data into commercial insight, strategy, and go-to-market plans.
- Experience partnering with Business Development teams to build marketing-led proposals that support new business.
- Working knowledge of digital shelf, planogram, and cross-merchandising principles as they apply to commercial strategy.
- Strong analytical and strategic thinking skills, with the ability to define actionable KPIs and growth recommendations.
- Strong interpersonal, communication, and stakeholder management skills to work cross-functionally and across regional markets.
- Business fluency in English.

## About aCommerce

## Company Overview
- **One-liner**: aCommerce is the largest e-commerce enabler in Southeast Asia, providing end-to-end solutions for global brands to manage, market, and fulfill their online sales.
- **Entity Type**: Private (Series D)
- **Headquarters**: Bangkok, Thailand
- **Founded**: 2013
- **Founders**: Paul Srivorakul, Tom Srivorakul, and John Srivorakul

## Core Business
- Primary industry/industries: E-commerce Services (E-commerce Enabler), Supply Chain & Logistics, Digital Marketing, Retail Technology
- Target customers: B2B — primarily global and regional brands (e.g., L’Oréal Group, Adidas, Abbott, Unilever, Nescafe, Samsung, Nestle) looking to sell online in Southeast Asia
- Mission or purpose statement: "Making E-commerce Easy"

## Products & Services
- **E-commerceIQ**: A unified platform providing a 360° view of business operations, including accounting, merchandising, performance marketing, account management, fulfillment and logistics, omnichannel order management, and business intelligence.
- **Warehouse & Order Fulfillment**: Physical storage and shipping services across 8 advanced fulfillment centers in the region.
- **Online Store Development**: Building high-performing, user-friendly online stores tailored to brand needs.
- **E-commerce Marketing**: Targeted digital marketing services to attract and convert customers.
- **Online Brand Management**: Establishing and maintaining consistent brand presence across online channels.
- **Customer Service Solutions**: Fast, reliable support for end customers.
- **Live Stream Solution**: Interactive live shopping capabilities, supported by 20+ live streaming studios across the region.
- **Consultation & Training**: Expert guidance to elevate client e-commerce strategy and team skills.
- **EcommerceIQ Market Insights**: Analytics suite (formerly BrandIQ) providing measurable data and actionable insights for online commerce strategy.
- **AskIQ**: AI-powered tool for natural language competitor queries and data synthesis.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed
- **Key Metric**: Total funding raised of **$118.8M** (Series D stage)
- **Notable Investors/Partners**: Ardent Capital (founding investor), Inspire Ventures, NTT DOCOMO Ventures, Sumitomo Corporation Equity Asia Limited, Sinar Mas Indonesia, MDI Ventures (Telkom Indonesia fund), Indies Capital Partners, Blue Sky, Cyberagent Ventures, JL Capital, DKSH
- **Growth Signals**:
    - Raised one of the largest Series A rounds in Southeast Asia ($10.7M)
    - Has achieved group profitability (announced post "aCommerce 2.0" initiative)
    - Operates in 5 countries (Thailand, Indonesia, Singapore, Malaysia, Philippines) with 1,000+ employees
    - Over 33% average month-on-month revenue growth in Indonesia at one point
    - Won Google Global Premier Partner Award for Search Innovation
    - Launched AI innovations including AskIQ, GEO optimization, and smart PDP generation

## Competitive Advantages
- **Scale & Reach**: The largest e-commerce enabler in SE Asia with offices in 5 countries and 8 fulfillment centers, giving unmatched physical infrastructure.
- **Integrated Ecosystem**: Unlike competitors with fragmented tools, aCommerce offers a unified platform (EcommerceIQ) that combines fulfillment, marketing analytics, and AI-powered data synthesis.
- **Deep Regional Expertise**: Over a decade of experience (since 2013) navigating the complex and diverse SE Asian e-commerce landscape.
- **AI-First Innovation**: Actively investing in AI tools for commerce (AskIQ, automated ad creation, shelf intelligence) to provide a competitive edge for clients.
- **Strong Brand Partnerships**: Long-term relationships with global giants like L’Oréal, Adidas, Unilever, Samsung, and Nestle serve as powerful social proof.

## Strategic Focus
- **"aCommerce 2.0" Initiative**: A pivot towards profitability and sustainable growth, which has reportedly been achieved.
- **AI-Powered Intelligent Commerce**: Deep investment in AI to automate and optimize e-commerce operations, from competitor analysis to content generation.
- **Live Commerce Expansion**: Leveraging 20+ live streaming studios to capture the booming live shopping trend in SE Asia.
- **Regional Domination**: Continuing to strengthen its position as the go-to partner for global brands in Southeast Asia.

## Why Work Here
- **E-commerce Career Launchpad**: aCommerce positions itself as a place where employees build a "CAREER in e-commerce," not just a job, with exposure to all facets of the industry in a fast-growing market.
- **Growth & Learning**: Access to leaders and subject matter experts, with opportunities to understand business strategy and direction.
- **Culture & Perks**: Known for investing in employees with solid healthcare, comfortable workspaces, attractive work locations, flexible work arrangements, and free lunch.
- **Scale & Impact**: Opportunity to work with the region's largest e-commerce enabler and top global brands, directly impacting their success.
- **Diversity & Inclusion**: Committed to equal opportunities and a work environment free of discrimination and harassment.
- **Work Policy**: Information on remote/hybrid policy is not explicitly stated, but "flexible work arrangements" are mentioned as a perk.

## Sources
1. [acommerce.asia - About Page](https://www.acommerce.asia/about/)
2. [acommerce.asia - Main Site](https://www.acommerce.asia/)
3. [acommerce.asia - Careers Page](https://www.acommerce.asia/career/)
4. [CB Insights - aCommerce Profile](https://www.cbinsights.com/company/acommerce)
5. [LinkedIn - aCommerce](https://bn.linkedin.com/company/acommerce)

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