--- title: 'Manager of Creative Design at Vesync' canonical: 'https://feeny.ai/job/manager-of-creative-design-vesync-tustin-2ap936wzq4g9' type: 'job' last_seen: '2026-10-18' --- # Manager of Creative Design at Vesync - **Company:** Vesync - **Location:** Tustin, CA - **Employment:** full-time - **Work type:** onsite - **Posted:** 2026-09-23 - **Last confirmed live:** 2026-10-18 - **Apply:** https://jobs.lever.co/vesync/1af4c214-8167-4925-bfa9-b4898592a6ce ## Job description The Company: VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night. We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention - just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot - we also need driven and talented people to join our team. That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you. Check out our brands: levoit.com | cosori.com | etekcity.com The Opportunity: The Manager of Creative Design leads VeSync’s Graphic Design and Visual Design teams, delivering the packaging, e-commerce, retail, web, and digital creative that brings new product launches to market across our brands. This role is central to Creative Services’ shift from a task-based service function to an outcome-driven creative partner, measured by launches delivered on time and on brief, creative that performs in market, and a design team that scales output through AI-enabled workflows without compromising brand quality. What you will do at VeSync: Key Responsibilities: - Lead, mentor, and develop the Graphic Design and Visual Design teams, fostering a culture of ownership, accountability, collaboration, and continuous improvement. - Shift the team from completing tasks to owning outcomes, empowering designers to make sound creative and executional decisions without waiting for every detail to be specified. - Translate Creative Services OKRs into team goals, individual KPIs, and professional development plans. - Conduct performance evaluations, coaching conversations, and career development planning, including defined career paths and stretch assignments beyond current roles. - Lead hiring, onboarding, and training, and recognize wins to build a business-driven, development-focused team culture. - Build team fluency in AI-powered design tools through training and upskilling. Launch Delivery & Creative Quality - Ensure design deliverables for priority new product launches are delivered on time, on brief, and brand-consistent across DTC, Amazon, retail, packaging, and digital channels. - Partner with the Creative Director and Art Directors to translate creative direction into production-ready design across every format. - Run design reviews with specific, actionable feedback that raises quality and reduces revision cycles before final approval. - Support visual identity and consistency audits across channels, and drive remediation of design gaps. - Step in with hands-on design support during peak periods and high-priority launches. Design Operations & Scale - Manage design capacity, resource allocation, and scheduling across projects in partnership with Project Management, rebalancing quickly when launch timing or scope changes. - Integrate generative AI image and design tools into team workflows, building templates, guardrails, and best practices that increase speed and volume while protecting brand integrity. - Build and manage a network of freelancers, agencies, and external design partners to flex capacity for ad-hoc and high-volume requests. - Maintain an organized, reusable design asset library in Adobe to accelerate production and global asset sharing. Commercialization & Business Strategy - Partner with the Creative Director to review in-market creative performance, and lead the design team’s rapid iteration on assets that fall below channel benchmarks. - Support Retail and Product needs (listing assets, PDPs, trade show and booth design, app and recipe content) with lean resourcing. - Operate effectively amid shifting priorities and incomplete direction, making sound calls quickly and communicating trade-offs, risks, and capacity so stakeholders can prioritize. - Track team performance and design metrics, and develop KPIs connecting output to outcomes such as on-time delivery, revision rate, turnaround time, and share of workload supporting new product launches. What you bring to the role: - Bachelor’s degree in Graphic Design, Visual Arts, or a related field, or equivalent professional experience. - 8+ years of professional graphic design experience, with at least 4 years managing designers or creative teams. - Strong portfolio of team-led work across branding, packaging, e-commerce, and digital, with examples of the business results the work supported. - Proven track record of leading a team to measurable outcomes (on-time delivery, quality, and in-market performance) while managing multiple concurrent launches. - Hands-on experience with, or strong working knowledge of, generative AI design tools and how to apply them in a production environment. - Ability to use performance data and KPIs to guide creative decisions and team priorities. - Strong proficiency in Adobe Creative Suite and Figma, and project management platforms such as Monday.com and Microsoft 365. - Experience managing freelancers, agencies, and external creative partners. - Exceptional communication, organizational, and leadership skills, with the ability to give clear, actionable feedback. - Strong business acumen and comfort operating in ambiguous, fast-changing environments: scrappy, resourceful, and solution-oriented, with fast, reliable follow-through and a highly collaborative style. Preferred: - Experience supporting consumer brands, retail, e-commerce, Amazon, or CPG organizations. - Experience building or running pod-based or business-unit-aligned creative teams. - Familiarity with DAM platforms such as AEM, and with prepress and print production processes. - Direct experience with generative AI creative platforms (e.g., Adobe Firefly, Midjourney, Runway) and a track record of scaling AI-powered workflows with measurable impact. Location: - This is an on-site, office-based role in Tustin, CA. Salary: - Starting at $100K Perks and Benefits: - 100% covered Medical/Dental/Vision for employee AND spouse + dependents! - 401K with 4% employer match (eligible after 90 days of employment) and immediate vesting - Generous Sick + Vacation policy + paid holidays - Life Insurance - Voluntary Life Insurance - Disability Insurance - Critical Illness Coverage - Accident Insurance - Healthcare FSA - Dependent Care FSA - Travel Assistance Program - Employee Assistance Program (EAP) - Fully stocked kitchen ## About Vesync ## Company Overview - **One-liner**: VeSync is a global smart home appliance company that designs, develops, and sells small home appliances and consumer electronics under the brands Etekcity, Cosori, and Levoit, all connected via the VeSync smart home app. - **Entity Type**: Public (Stock Symbol: 02148 on the Hong Kong Stock Exchange) - **Headquarters**: Tustin, California, United States (with an additional office in Anaheim, CA and global offices in Asia, Europe, and North America) - **Founded**: 2011 - **Founders**: Not publicly disclosed ## Core Business - **Primary Industry**: Appliances, Electrical, and Electronics Manufacturing; Smart Home; Consumer Electronics - **Target Customers**: B2C (direct to consumer via e-commerce), with growing B2B and physical retail presence - **Mission Statement**: "To create connected lifestyles with smarter products, making life better at home and beyond." ## Products & Services VeSync operates a family of distinct brands, all integrated with the VeSync smart home app: - **[Etekcity]**: Home improvement, consumer electronics, and outdoor equipment. The original brand. - **[Cosori]**: Premium small kitchen appliances, notably smart air fryers and smart ovens. - **[Levoit]**: Home environment products, including smart air purifiers, humidifiers, and smart diffusers (e.g., the Levoit Halo Smart Diffuser, a CES Innovation Award winner). - **[Pawsync]**: Pet-related smart products. - **[VeSync App]**: A proprietary IoT platform that connects and controls all VeSync-branded smart devices from a single interface, providing a centralized smart home experience. ## Market Standing - **Valuation/Market Cap**: Not publicly available as a precise figure; the company was taken private in a recent transaction by Victory III Co. [cbinsights.com](https://www.cbinsights.com/company/vesync) - **Key Metric**: Over 2 million active devices were connected to the VeSync app as of March 31, 2021 [vesync.com](https://www.vesync.com/about). The company had 175 employees as of the latest data, with 27.1% yearly headcount growth [linkedin.com](https://www.linkedin.com/company/vesyncus/jobs). - **Notable Investors/Partners**: Victory III Co. (lead investor in take-private transaction) [cbinsights.com](https://www.cbinsights.com/company/vesync). Former employees and talent have come from Dyson, SharkNinja, TP-Link, Huawei, and Yamaha [linkedin.com](https://www.linkedin.com/company/vesyncus/jobs). - **Growth Signals**: 27.1% year-over-year employee growth (adding ~60 people), active job postings increased by 12% yearly, a take-private transaction, and plans to expand from e-commerce into physical retail storefronts [linkedin.com](https://www.linkedin.com/company/vesyncus/jobs) [vesync.com](https://www.vesync.com/about). The company has 127 patents, 152 trademarks, and 15+ product design awards [vesync.com](https://www.vesync.com/about). ## Competitive Advantages - **Multi-Brand IoT Platform**: Unlike many single-brand appliance companies, VeSync owns and operates a unified smart home app across four distinct, high-growth brands, creating a sticky ecosystem. - **Proven E-Commerce Dominance**: The company started as an Amazon-native brand and has built deep expertise in online retail, SEO, and digital marketing for small home appliances. - **Design & IP Moats**: With over 127 patents and 15+ design awards (including CES Innovation Awards), the company has a defensible portfolio of product designs and technologies. - **Global Supply Chain**: Offices in Asia (Shenzhen, Singapore), Europe (UK, Germany, Spain), and North America provide a robust, vertically integrated supply chain and distribution network. ## Strategic Focus - **Physical Retail Expansion**: Plans to expand from e-commerce dominance into physical retail storefronts, diversifying distribution channels [vesync.com](https://www.vesync.com/about) [linkedin.com](https://www.linkedin.com/company/vesyncus/jobs). - **Continued IoT Integration**: Deepening the connectivity and intelligence of the VeSync app, creating a more comprehensive "connected lifestyle" platform. - **Global Geographical Expansion**: The company already sells in 8+ countries and continues to grow its presence in Europe and Asia. - **Product Category Expansion**: Likely to continue launching new product categories under existing brands (e.g., further expansion into health, kitchen, and home environment). ## Why Work Here - **High Growth Environment**: 27.1% yearly headcount growth signals an expanding company with career advancement opportunities. - **Startup Culture with Stability**: Described as having a "casual, start-up like work environment" with "flexible work schedules" while being a publicly traded company with strong global infrastructure [linkedin.com](https://www.linkedin.com/company/vesyncus/jobs) [vesync.com](https://www.vesync.com/about). - **On-Site Roles in Tustin, CA**: Current job postings are predominantly on-site in Tustin, California. Roles include Creative Director, Sr. Graphic Designer, Product Design Engineer, and Marketing roles [jobs.lever.co](https://jobs.lever.co/vesync). - **Global Team**: Workforce distributed across 11 countries (US, China, Singapore, UK, Germany, Spain, Hong Kong, Italy, France, Japan), offering a multicultural work environment. - **Recent Open Roles**: Active postings include positions like Consumer & UX Researcher, Integrated Marketing Manager, Senior Product Designer, and Registered Dietitian, indicating growth in R&D, marketing, and health-focused product lines [linkedin.com](https://www.linkedin.com/company/vesyncus/jobs). - **Product Impact**: Opportunity to work on products that are used daily by millions, with a tangible impact on user experience in smart home, cooking, and air quality. ## Sources 1. [vesync.com - Company Homepage](https://www.vesync.com/) 2. [vesync.com - About Us](https://www.vesync.com/about) 3. [lever.co - Vesync Careers](https://jobs.lever.co/vesync) 4. [linkedin.com - VeSync Company Page](https://www.linkedin.com/company/vesyncus/jobs) 5. [cbinsights.com - VeSync Company Profile](https://www.cbinsights.com/company/vesync) ## Other roles at Vesync - [Director of Growth Marketing (Levoit & Cosori)](https://feeny.ai/job/director-of-growth-marketing-levoit-cosori-vesync-tustin-feyg2t12m34z) — Tustin, CA - [Performance Creative Manager](https://feeny.ai/job/performance-creative-manager-vesync-tustin-akwjjr6934mf) — Tustin, CA - [Director of Growth Marketing](https://feeny.ai/job/director-of-growth-marketing-vesync-tustin-6g664qny8pey) — Tustin, CA - [Social Media Manager (Cosori)](https://feeny.ai/job/social-media-manager-cosori-vesync-tustin-as8jhnmeyyqb) — Tustin, CA - [Test Technician](https://feeny.ai/job/test-technician-vesync-anaheim-c4twh3nrm0a4) — Anaheim, CA - [Lead IT & Privacy Auditor - U.S. Privacy and Data Security Audit](https://feeny.ai/job/lead-it-privacy-auditor-u-s-privacy-and-data-security-audit-vesync-tustin-19tqx5q23egz) — Tustin, CA - [Art Director](https://feeny.ai/job/art-director-vesync-tustin-rap2xaqg20yx) — Tustin, CA - [Senior Product Designer](https://feeny.ai/job/senior-product-designer-vesync-tustin-kxmk5x3azn5c) — Tustin, CA - [Creative Director](https://feeny.ai/job/creative-director-vesync-tustin-c20bz4n7g6pm) — Tustin, CA - [Sr. Product Manager - Recommendation Systems](https://feeny.ai/job/sr-product-manager-recommendation-systems-vesync-tustin-ghjypp7p6qee) — Tustin, CA