--- title: 'Manager, Sales Marketing - Programmatic at Zeta Global' canonical: 'https://feeny.ai/job/manager-sales-marketing-programmatic-zeta-global-united-states-e1ehzz5z5kb3' type: 'job' last_seen: '2026-09-17' --- # Manager, Sales Marketing - Programmatic at Zeta Global - **Company:** Zeta Global - **Location:** United States - **Work type:** remote - **Posted:** 2026-09-15 - **Last confirmed live:** 2026-09-17 - **Apply:** https://job-boards.greenhouse.io/zetaglobal/jobs/6190630004 ## Job description ## WHO WE ARE Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to [www.zetaglobal.com](https://www.zetaglobal.com/). ## The Role Zeta’s state-of-the-art, data-fueled, AI-driven, award-winning, omnichannel platform drives superior media outcomes for brands and agencies.  We are seeking a Manager, Sales Marketing - Programmatic to partner deeply with our sales team to tailor precise, creative and clearly-communicated solutions and concepts for our clients, in tandem with our product, sales planning, and data cloud teams.  This is a collaborative role reporting directly to a Director, Partnership Marketing, with support from the team leader, the GVP of Partnership Marketing. Ideally, you will be located on the West Coast. ## Responsibilities - Manage and deliver on a pipeline of presales deliverables across a range of client industries. - Apply your experience, creativity, strategic intellect, and product knowledge to help ideate and map Zeta’s solutions to address client need, then create the client deliverable to appropriately articulate solution - Craft creative concepts that tie a brand’s personality and marketing goals to areas where Zeta has differentiated equity in clear, powerful, easy-to-grasp platforms - Collaborate with Zeta’s sales team and internal SMEs to hone the solution, craft the narrative and design each deliverable - Partner with other Partnership Marketing team members on key projects outside of the proposal pipeline, including the development of thought leadership content, new proposal templates and frameworks, and more. - Create and maintain a library of sales collateral within verticals, partnering with key internal stakeholders - Experience with programmatic advertising (DSPs, data-driven media buying, audience targeting, and optimization) strongly preferred Job Requirements - Excellent written, verbal, and presentation skills to satisfy two key areas: - Externally: understanding and communication of our products and services to external client teams in a compelling, accurate, strategic, and holistic manner - Internally: communicating with internal key stakeholders and SMEs to effectively harness their expertise in building new content for various projects (sales materials, technical documentation, analyst relations, etc.) across business needs. - Leverage programmatic advertising knowledge to inform media strategy, audience targeting, and activation recommendations within client proposals - Ability to understand data and identity, then creatively apply that understanding in communicating unique and client-specific applications and use cases - Strong analytical and problem solving skills, self-motivated, personable, and strong attention to detail. - Consistently curious about sales and product developments and gaining familiarity and expertise in multiple practice areas. Can translate information into understanding and implement into sales and training materials. - Proven track record of project management and time management to ensure that programs developed are relevant and aligned with sales and business needs and objectives. - Ability to work in a fast paced, detail-oriented environment. - Ability to coordinate several projects simultaneously with limited supervision. - Expertise in Microsoft PowerPoint and other presentation or word processing software - Minimum 5 years' relevant experience in similar roles, including at agencies, brand marketing teams, media publishers, or managed service ad tech platforms ## BENEFITS & PERKS - Unlimited PTO - Excellent medical, dental, and vision coverage - Employee Equity - Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! ## SALARY RANGE The salary range for this role is $90,000-$100,000, depending on location and experience. ## PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here:  https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases ## #LI-MR1 #LI-Remote ## About Zeta Global ## Company Overview - **One-liner**: Zeta Global is an AI-powered marketing cloud platform that unifies identity, intelligence, and omnichannel activation to help enterprise brands acquire, grow, and retain customers. - **Entity Type**: Public (NYSE: ZETA) - **Headquarters**: New York, NY, USA - **Founded**: 2007 - **Founders**: David A. Steinberg and John Sculley (former Apple CEO and Pepsi President) ## Core Business - Primary industry/industries: Marketing technology (MarTech), Advertising technology (AdTech), Artificial Intelligence - Target customers: Enterprise brands and scaled enterprises (defined as customers generating at least $100,000 in trailing twelve-month revenue); over 450 such customers across diverse verticals - Mission or purpose statement: "Accelerate Brand Growth" by enabling brands to build repeatable and scalable programs that drive higher ROI on marketing investments ## Products & Services - **Zeta Marketing Platform (ZMP)**: The core omnichannel marketing platform that leverages proprietary AI and trillions of consumer signals. It unifies identity, intelligence, and activation into a single platform, enabling personalized experiences across email, social media, web, SMS, connected TV, video, and more. - **Athena by Zeta™**: An agentic AI solution that puts AI at the center of every marketing decision, enabling automated workflows, spend optimization, and scaling of impact across the customer journey. - **Data & Analytics**: A proprietary opt-in database of unique global identifiers, providing deterministic attribution, real-time intent data, and interest/intent audiences for precise targeting and measurable outcomes. ## Market Standing - **Valuation/Market Cap**: Publicly traded on NYSE; market cap fluctuates (latest data not specified in search results) - **Key Metric**: Over 450 scaled enterprise customers; over 1,700 employees globally (as of investor relations page), with recent headcount exceeding 2,000 (as of life-at-Zeta page) - **Notable Investors/Partners**: Co-founded by John Sculley (former Apple CEO); recent strategic partnership announced with Palantir (June 2026) to build unified data and AI infrastructure for marketing - **Growth Signals**: Strategic partnership with Palantir; launch of Athena by Zeta™ for agencies; consistent expansion of enterprise customer base; global office presence across 12+ locations ## Competitive Advantages - **Proprietary Identity Data**: One of the industry’s largest proprietary opt-in databases, providing a unique foundation for deterministic attribution and real-time intent targeting. - **Unified Platform**: Combines identity, intelligence, and activation into a single platform, eliminating the need for multiple point solutions and vendor silos—directly addressing a key pain point for CMOs. - **AI-First Approach**: Leverages advanced AI and agentic AI (Athena) to automate and optimize marketing workflows, making sophisticated marketing simple and scalable. - **Founding Leadership**: Co-founded by a former Apple CEO, bringing deep industry credibility and strategic vision. ## Strategic Focus - **AI and Automation**: Deepening investment in agentic AI (Athena by Zeta) to automate marketing decisions and workflows, reducing manual effort for marketers. - **Partnership Ecosystem**: Expanding strategic partnerships (e.g., Palantir) to build unified data and AI infrastructure, opening new capabilities for enterprise clients. - **Agency Channel**: Bringing Athena by Zeta to agencies, extending the platform’s reach beyond direct enterprise customers. - **Global Expansion**: Maintaining and growing a global footprint with offices in the US, India, Europe, and South America to serve multinational clients. ## Why Work Here - **Culture & Values**: Emphasizes "Achieving the Impossible™" with virtues like "Curiosity Beats Certainty," "Fearless Exploration," "Always Learning," and "Humanize." The culture is described as collaborative, innovative, and supportive of individual growth. - **Diversity & Inclusion**: Active Employee Resource Groups (ERGs) for LGBTQIA+, women, Hispanic/Latinx, Asian & Pacific Islander, Black community, neurodiverse employees, and sustainability-focused groups. - **Work Policy**: Offers hybrid and remote work options, with in-office events and virtual engagement. Specific policies vary by role and location. - **Benefits**: Competitive pay equity, 401k with company match, Employee Stock Purchase Plan, flexible time off, generous parental leave, wellness programs (Caravan app, gym discounts), commuter benefits, and adoption assistance. In the US, includes medical, dental, vision, STD/LTD, life insurance. EMEA offices offer pensions, work-from-home allowances, and lunch vouchers. - **Career Growth**: Emphasizes "Always Learning" as a core virtue, with opportunities for mentorship, cross-functional collaboration, and internal mobility. Hiring process includes a first chat with Talent, team interviews, and an onboarding program designed for connection. - **Global Presence**: Opportunity to work in major hubs like New York, San Francisco, Los Angeles, Nashville, London, Paris, Prague, Hyderabad, Bangalore, and more. ## Sources 1. [Zeta Global Official Site](https://zetaglobal.com/) 2. [Zeta Global - Our Story and Mission](https://zetaglobal.com/about/our-story/) 3. [Zeta Global - Benefits and Hiring](https://zetaglobal.com/about/benefits-and-hiring/) 4. [Zeta Global - Investor Relations](https://investors.zetaglobal.com/overview/default.aspx) 5. [Zeta Global - Life at Zeta](https://zetaglobal.com/about/life-at-zeta/) 6. 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