---
title: 'Market Development Representative at Forum Ventures'
canonical: 'https://feeny.ai/job/market-development-representative-forum-ventures-toronto-9g4fbc18kyhf'
type: 'job'
last_seen: '2026-10-18'
---

# Market Development Representative at Forum Ventures

- **Company:** Forum Ventures
- **Location:** Toronto, Canada
- **Compensation:** $80k–$100k
- **Employment:** full-time
- **Work type:** hybrid
- **Posted:** 2026-10-07
- **Last confirmed live:** 2026-10-18
- **Apply:** https://jobs.ashbyhq.com/forum-ventures/1f0b3f36-7540-48ec-b4b9-bc8db8e14cd1

## Job description

Location: Toronto, ON (Hybrid) or New York City, NY, Atlanta, GA (Remote)

## About Limina

[Limina](https://www.getlimina.ai/en) is the contextual data intelligence platform built for the AI era. Evolved from Private AI, the world's most accurate PII and PHI de-identification engine, Limina governs sensitive data across the entire enterprise AI lifecycle: classification and redaction through agentic workflows, RAG pipelines, and real-time data security. Every prompt is a data transaction, and Limina governs every one of them. We deploy inside the customer's environment with no third-party data processing and produce audit-ready compliance outputs across HIPAA, GDPR, CPRA, PCI-DSS, and more. Trusted by enterprise leaders including Zurich Insurance, MUFG Bank, RBC, Intact Insurance, Boehringer Ingelheim, and Deloitte.

## The Role

You'll join Limina's marketing team as our first Market Development Representative, reporting to the VP of Marketing. You'll be a generator of qualified leads, not just a qualifier of them. Your job is to create a pipeline for our Account Executives by finding the people and accounts already showing interest in Limina and turning that interest into real conversations. You'll help launch our first account-based marketing pilot, and when someone does raise their hand, you'll be the one who qualifies them and gets them to the right AE with full context. This is not a cold-calling role. It's warm, relevant outreach tied to what buyers have actually done. You'll also bring what you learn back into our campaigns and messaging. It's built for someone early in their career who wants to learn how B2B revenue works from both the marketing and the sales side.

## What You'll Do

- Run signal-based outreach to people who have engaged with Limina but haven't raised their hand, such as webinar attendees, content downloaders, newsletter readers, and repeat website visitors.
- Reactivate our existing database. Work dormant leads, stalled pre-MQLs, and closed-lost opportunities where timing, budget, or priorities may have changed.
- Give promising pre-MQL leads a personal touch alongside our nurture programs, so they reach sales faster.
- Run winback and job-change sequences to re-engage former customers and champions who have moved to new companies.
- Help pilot our first account-based marketing program. You'll run personalized outreach into a focused set of enterprise target accounts, coordinate with the AEs who own them, and report back on what's landing.
- Work events end to end. Book meetings before conferences, connect with prospects on site, and follow up afterward.
- Respond to inbound hand-raisers within one business hour. This covers demo and pricing requests, chat, and trials.
- Qualify leads through discovery calls and email. Cover use case, data types, deployment environment, compliance drivers, and timeline.
- Route qualified leads to the right AE and book meetings, with clean handoff notes so no context is lost.
- Maintain CRM accuracy: lead status, source, disposition, and next steps, so marketing and sales can trust funnel reporting.
- Take part in marketing planning. Share which signals, messages, and segments produce real buyers, and help shape campaigns based on what you hear from prospects.

## What We're Looking For

- Experience: 1 to 2 years in a BDR, SDR, marketing, or customer-facing role. A strong track record of learning fast also counts.
- Initiative: You don't wait for leads to arrive. You go find the people most likely to buy and give them a reason to talk.
- Curiosity: You want to know why buyers buy. You aren’t afraid to ask lots of questions and listen to the answers.
- Technical comfort: You can hold a credible conversation about data privacy, AI infrastructure, and enterprise deployment models, or you're hungry to get there quickly.
- Writing: Clear, concise, personalized writing. Much of this role happens over email with busy technical and compliance buyers.
- Organization: You can juggle outreach sequences, an inbound queue, and event follow-up without anything falling through the cracks.
- Low ego, high ownership: You treat list building, research, and CRM hygiene as part of the craft.
- Bonus: Exposure to account-based marketing or intent-data tools is a plus, but not required.

Growth Path This role gives you a view across the full revenue engine. Hit your targets consistently and show strong discovery and product fluency, and you can grow toward an Account Executive seat in sales. You could also grow into a demand generation or ABM role in marketing. Along the way you'll shadow AE deal cycles and co-run discovery on select opportunities. How Success Is Measured Primary:

- Qualified pipeline sourced and accepted by AEs
- Qualified meetings booked and held per month
- Meetings sourced from signal-based outreach, reactivation, and winback

Supporting:

- Speed to lead on inbound
- Lead-to-opportunity conversion rate
- CRM data quality and handoff completeness
- Engagement from ABM pilot accounts (a learning metric for the first six months)

## Why Limina

- Category leadership: We're the most accurate contextual data intelligence engine on the market, trusted by regulated enterprises across financial services, insurance, healthcare, and technology.
- Perfect market timing: Every organization building AI is grappling with how to govern sensitive data inside it. The buyers you'll reach are urgent and well funded.
- Ground-floor opportunity: You'll help build a young marketing function and launch our first ABM program.
- Competitive compensation: Base plus variable tied to sourced pipeline and qualified meetings, equity participation, and comprehensive benefits.

## About Forum Ventures

## Company Overview
- **One-liner**: Forum Ventures is a founder-first venture studio, accelerator, and pre-seed fund dedicated to helping early-stage B2B software founders go from zero to one.
- **Entity Type**: Private (Venture Capital / Accelerator / Studio)
- **Headquarters**: New York, New York, United States (with offices in San Francisco and Toronto)
- **Founded**: 2014
- **Founders**: Not publicly listed as a single founder; the firm was built by a team including Mike Cardamone (CEO & Managing Partner), Jonah Midanik (Managing Partner), James Murphy (Managing Partner), and others.

## Core Business
- **Primary industry**: Venture Capital & Private Equity Principals (B2B software startup ecosystem)
- **Target customers**: Pre-seed and seed-stage B2B software founders; also serves as a co-creator of new ventures through its studio arm.
- **Mission**: To make the startup journey easier, more accessible, and successful for early-stage founders.

## Products & Services
- **Accelerator**: A 12-week (or similar) program that acts as a fractional co-founder, providing hands-on go-to-market and fundraising support to help founders achieve customer traction and raise their first institutional round.
- **Pre-Seed Fund**: A dedicated fund that invests in early-stage B2B software companies, leveraging the accelerator’s team and resources to provide more hands-on support than a typical pre-seed fund.
- **Venture Studio**: An AI-first studio that co-creates new ventures from the concept stage, working with entrepreneurs to ideate, validate, launch, and scale B2B startups using a team of operators, product designers, and developers.

## Market Standing
- **Valuation/Market Cap**: Not disclosed (private entity)
- **Key Metric**: Annual Revenue of $40M (LinkedIn estimate); total follow-on funding raised by portfolio companies exceeds $1B.
- **Notable Investors/Partners**: The firm itself has raised a $20M venture studio fund (announced 2025). Portfolio companies have gone on to raise from top-tier funds including A16z, Bessemer, Kleiner Perkins, General Catalyst, NEA, Emergence Capital, Menlo Ventures, Craft Ventures, and Founders Fund.
- **Growth Signals**: 430+ companies funded, 1,300+ founder community members, 10 years of operation, 25,541 LinkedIn followers (+43.9% YoY), and a recent acquisition of Vanse AI (Feb 2025).

## Competitive Advantages
- **Founder-first approach**: The team is composed entirely of former founders and operators who have built and scaled their own software companies, providing empathy and practical guidance.
- **Full-stack support**: Offers a continuum from studio (idea stage) → accelerator (early traction) → pre-seed fund (capital), making it a one-stop shop for early-stage B2B founders.
- **Massive community and network**: Over 1,300 founders in a deeply connected community, plus access to a wide network of mentors and experts.
- **Proven track record**: $1B+ in follow-on funding raised by portfolio companies from top-tier VCs.

## Strategic Focus
- **AI-first ventures**: The newly launched $20M venture studio fund is specifically focused on building AI-native B2B companies.
- **Expanding geographic reach**: While headquartered in New York, the firm has offices in San Francisco and Toronto, and portfolio companies are global.
- **Scaling the studio model**: Continuously looking for “studio founders” – individuals who have always wanted to start a company but need a co-creative partner to ideate, validate, and build.

## Why Work Here
- **Culture**: A team of “doers and connectors” that operates like a startup – fail fast, iterate quickly, and embrace ambiguity. The firm is built by founders for founders, so the environment is entrepreneurial and supportive.
- **Remote/Hybrid/Office**: Not explicitly stated, but roles are likely hybrid or in-office given the hands-on studio and accelerator model. The team is distributed across New York, San Francisco, and Toronto.
- **Notable perks**: Opportunities to work directly with early-stage founders, participate in venture building, and be part of a small but mighty team that has outsized impact. The firm emphasizes diversity, equity, and inclusion.
- **Open roles**: Current openings include positions on the Forum team, studio founder opportunities, and portfolio company roles (see careers page).

## Sources
1. [forumvc.com](https://www.forumvc.com/)
2. [forumvc.com/careers](https://www.forumvc.com/careers)
3. [forumvc.com/team](https://www.forumvc.com/team)
4. [jobs.ashbyhq.com/forum-ventures](https://jobs.ashbyhq.com/forum-ventures)
5. [linkedin.com/company/forumvc](https://www.linkedin.com/company/forumvc)

## Other roles at Forum Ventures

- [Demand Generation Associate](https://feeny.ai/job/demand-generation-associate-forum-ventures-toronto-syp39ne2etch) — Toronto, Canada
- [Founder-To-Be, The Foundry](https://feeny.ai/job/founder-to-be-the-foundry-forum-ventures-united-states-xfrz7xhwsmce) — United States
- [Supply Growth Lead](https://feeny.ai/job/supply-growth-lead-forum-ventures-toronto-a6435y5na16m) — Toronto, Canada
- [Operations Associate](https://feeny.ai/job/operations-associate-forum-ventures-cambridge-9pca9y7prdk0) — Cambridge, MA
- [Forward-Deployed Engineer](https://feeny.ai/job/forward-deployed-engineer-forum-ventures-chicago-3dq894cfdta0) — Chicago, IL
- [Senior Software Engineer](https://feeny.ai/job/senior-software-engineer-forum-ventures-ottawa-nneyj69z6nvw) — Ottawa, Canada
- [AI Founder, Physical Assets](https://feeny.ai/job/ai-founder-physical-assets-forum-ventures-united-states-j38vxk36bhgb) — United States
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- [AI Founder, Physical Cybersecurity](https://feeny.ai/job/ai-founder-physical-cybersecurity-forum-ventures-united-states-w0ryt2qkrctk) — United States
- [AI Founder, Real World Data](https://feeny.ai/job/ai-founder-real-world-data-forum-ventures-united-states-zy4ehphfj4xg) — United States