---
title: 'Market Research Manager (CA) at PointClickCare'
canonical: 'https://feeny.ai/job/market-research-manager-ca-pointclickcare-mississauga-v9zfqt35h3zp'
type: 'job'
last_seen: '2026-09-14'
---

# Market Research Manager (CA) at PointClickCare

- **Company:** PointClickCare
- **Location:** Mississauga, Canada
- **Compensation:** $86k–$96k
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-08-31
- **Last confirmed live:** 2026-09-14
- **Apply:** https://jobs.lever.co/pointclickcare/5a56d81f-6c94-4d67-a6ba-0779ce31ff93

## Job description

At PointClickCare our mission is simple: to help providers deliver exceptional care. And that starts with our people. As a leading health tech company that’s founder-led and privately held, we empower our employees to push boundaries, innovate, and shape the future of healthcare.

With the largest long-term and post-acute care dataset and a Marketplace of 400+ integrated partners, our platform serves over 30,000 provider organizations, making a real difference in millions of lives. We also reinvest a significant percentage of our revenue back into research and development, ensuring our employees have the resources to innovate and make a lasting impact. Recognized by Forbes as a top private cloud company and honored as one of Canada’s Most Admired Corporate Cultures, we offer flexibility, growth opportunities, and meaningful work.

At PointClickCare, we empower our people to be the architects of a smarter healthcare future; one that is human-first and accelerated by AI to create meaningful and lasting change. Employees harness AI as a catalyst for creativity, productivity, and thoughtful decision-making. By integrating AI tools into our daily workflows, collaboration is enhanced, outcomes are improved, and every team member has the proficiency to maximize their impact. It all starts with our hiring practices where we uncover AI expertise that complements our mission, and we continue to invest in training and development to nurture innovation throughout the employee journey.

Join us in redefining healthcare — so it doesn’t just survive, it thrives. To learn more about PointClickCare, check out Life at PointClickCare and connect with us on Glassdoor and LinkedIn.

**Travel to Office expectations** For Remote Roles: If this role is remote, there will be in-office events that will require travel to and from the Mississauga and/or Salt Lake City office. These will include, but not limited to, onboarding, team events, semi-annual and annual team meetings.

For Hybrid Roles: If this role is Hybrid, there will be an expectation to reside within commutable distance to the office/location specified in the job listing. This will include, but not limited to, weekly/bi-weekly/monthly events in the office with your specific team. This is a requirement for this role.

Position Summary: The Market Research Manager at PointClickCare is responsible for leading the design, implementation, and analysis of market research to uncover actionable insights that inform software product strategy, growth, and innovation. In this role, you will enhance the voice of the customer by employing both qualitative and quantitative research methods, analyzing data, and generating well-supported recommendations that align with business objectives. Additionally, you will collaborate with various teams—including product, engineering, sales, marketing, and customer success—to inform business decisions to meet market demands and regulatory trends. The Market Researcher will also coordinate with external research partners while managing multiple simultaneous product development, go-to-market, and customer experience initiatives across the organization

Key Responsibilities:

- Foster a Customer-Centric Culture: Advocate for a customer-focused approach throughout the organization by promoting the voice of the customer and enhancing primary research capabilities.
- Execute Research Projects: Assist in designing, implementing, and managing market research studies utilizing qualitative and quantitative methods, such as surveys and focus groups, to gather insights on customer needs, market trends, and competitive activity.
- Methodology Development: Contribute to the development and refinement of research methodologies and best practices to enhance the quality and effectiveness of research efforts.
- Data Collection and Analysis: Gather, organize, and analyze data from various sources, including qualitative interviews, discussions, surveys, and industry publications, using both basic and advanced tools like Excel, SPSS, or AI-based solutions.
- Reporting and Insights: Create reports, dashboards, and presentations that clearly communicate findings and actionable insights to internal teams and stakeholders, aiding in marketing and product strategy decisions.
- Presentation Skills: Deliver findings and recommendations to senior leadership and stakeholders through engaging presentations.
- Quality Assurance: Maintain data accuracy and integrity by overseeing research administration, paying close attention to detail, and properly managing confidential or regulated information.

- Support Senior Staff: Provide logistical and analytical assistance to senior research or insights managers by conducting background research, drafting survey and discussion guides, and more.

- Project Management: Oversee project timelines, document research processes, assist with scheduling, and maintain organized research files.

- Innovation and Trends: Stay updated on emerging research technologies and methodologies to innovate research practices and enhance the quality of insights.

Required Skills & Qualifications:

- 5 years hands-on experience within the market research industry, collecting and analyzing data, reporting and presenting findings within the healthcare industry
- Advanced analytical skills, including experience with statistical modeling and ability to integrate disparate data sources
- Advanced storytelling and presentation skills; ability to translate complex concepts and methodologies into easily understood language
- Expertise with Excel, PowerPoint, PowerBI, and AI solutions
- Highly motivated, results-driven person, who works effectively in a collaborative, fast-paced environment
- Bachelors or advanced degree in business, mathematics, or the sciences
- Should have understanding of conjoint, Max Diff, price elasticity, concept testing, and other such research types.
- Should have experience managing complex market research studies such as brand health and brand equity trackers

Preferred Experience:

- Has a deep understanding of the healthcare industry/sector including experience with LTPAC, Acute and/or Payer audiences.
- Previous experience working successfully in a SaaS organization
- Experience with a wide array of new product, brand, advertising and customer segmentation research methodologies

## #LI-TW1

#LI-Remote

PointClickCare Benefits & Perks:

Benefits starting from Day 1! Retirement Plan Matching Flexible Paid Time Off Wellness Support Programs and Resources Parental & Caregiver Leaves Fertility & Adoption Support Continuous Development Support Program Employee Assistance Program Allyship and Inclusion Communities Employee Recognition … and more!

It is the policy of PointClickCare to ensure equal employment opportunity without discrimination or harassment on the basis of race, religion, national origin, status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law. PointClickCare welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process. Please contact recruitment@pointclickcare.com should you require any accommodations. As part of our commitment to a streamlined and equitable hiring experience, PointClickCare uses AI tools to assist with candidate screening and assessment.

When you apply for a position, your information is processed and stored with Lever, in accordance with Lever’s Privacy Policy. We use this information to evaluate your candidacy for the posted position. We also store this information, and may use it in relation to future positions to which you apply, or which we believe may be relevant to you given your background. When we have no ongoing legitimate business need to process your information, we will either delete or anonymize it.  If you have any questions about how PointClickCare uses or processes your information, or if you would like to ask to access, correct, or delete your information, please contact PointClickCare’s human resources team: recruitment@pointclickcare.com

PointClickCare is committed to Information Security. By applying to this position, if hired, you commit to following our information security policies and procedures and making every effort to secure confidential and/or sensitive information.

## About PointClickCare

## Company Overview
- **One-liner**: PointClickCare provides a cloud-based electronic health record (EHR) and care collaboration platform for senior living, skilled nursing, and post-acute care providers, serving as North America’s #1 senior care EHR.
- **Entity Type**: Private (Late Stage)
- **Headquarters**: Mississauga, Ontario, Canada
- **Founded**: 2000
- **Founders**: Mike Wessinger and Dave Wessinger

## Core Business
- **Primary industry**: Healthcare IT – specifically electronic health records (EHR), care coordination, and value-based care solutions for long-term and post-acute care (LTPAC) and senior living.
- **Target customers**: B2B – skilled nursing facilities, assisted living communities, continuing care retirement communities, acute care hospitals, health plans, and other post-acute providers.
- **Mission / Purpose**: To make healthcare more connected, efficient, and insight-driven by transforming how care is planned, delivered, and paid for – ultimately improving outcomes for millions of patients.

## Products & Services
- **PointClickCare EHR**: Industry-leading, integrated electronic health record for senior living and long-term care, with purpose-built workflows for move-in, service delivery, billing, and clinical documentation.
- **AI-Informed Healthcare**: Proprietary AI model trained on the largest LTPAC dataset in North America to identify high-risk patients, reduce readmissions, and streamline care coordination using predictive, chart-level insights.
- **Intelligent Transitions**: Tools that use billions of patient data points to provide care teams with proactive, actionable insights for optimizing patient transitions across acute and post-acute settings.
- **Reimbursable Outcomes**: Advanced analytics that connect clinical outcomes to reimbursement, helping providers and payers improve quality scores, meet value-based care goals, and navigate financial complexities.
- **PointClickCare Marketplace**: An ecosystem of 400+ integrated third-party partners that allows organizations to customize and extend their care platform.

*Each product is a SaaS offering, delivered as part of a unified cloud platform.*

## Market Standing
- **Valuation**: $4 billion as of the latest reported round ([Tracxn](https://tracxn.com/d/companies/pointclickcare/__HQJYcaarZQgBhkk16un5Vwr98WSt4aEIr6x0wRz22YY))
- **Total Funding**: $283 million raised across 5 rounds; notable investors include **Dragoneer Investment Group** and **Hellman & Friedman** ([Tracxn](https://tracxn.com/d/companies/pointclickcare/__HQJYcaarZQgBhkk16un5Vwr98WSt4aEIr6x0wRz22YY))
- **Key Metric**: Trusted by more than **30,000 provider organizations**; serves every major US health plan; network accounts for **700M+ total patient visits**; **#1 senior care EHR in North America** ([PointClickCare](https://pointclickcare.com/company/about-us/))
- **Growth Signals**:
  - Acquired three companies in recent years: **American HealthTech** (2024), **Patient Pattern** (2023), and **Audacious Inquiry** (2022) to expand capabilities in AI, health data exchange, and revenue cycle management ([Tracxn](https://tracxn.com/d/companies/pointclickcare/__HQJYcaarZQgBhkk16un5Vwr98WSt4aEIr6x0wRz22YY))
  - Recognized as a **Forbes top 100 private cloud company** ([PointClickCare](https://pointclickcare.com/company/about-us/))
  - Employee count of **1,500** as of March 2025 ([Tracxn](https://tracxn.com/d/companies/pointclickcare/__HQJYcaarZQgBhkk16un5Vwr98WSt4aEIr6x0wRz22YY))
- **Annual Revenue**: Not publicly available (private company).

## Competitive Advantages
- **Largest LTPAC dataset in North America** – Powers a proprietary AI model that delivers predictive, chart-level insights unmatched by competitors.
- **Network effects** – A vast, integrated ecosystem of 400+ partners and connections to every major US health plan creates high switching costs and deep data interoperability.
- **20+ years of founder-led innovation** (independent since 2000), with deep domain expertise in senior care and post-acute value-based care.
- **#1 senior care EHR** brand recognition and trust among 30,000+ provider organizations.

## Strategic Focus
- **Value-based care enablement**: Helping providers and payers improve outcomes while navigating value-based reimbursement models through analytics and intelligent transitions.
- **AI-first innovation**: Expanding the use of proprietary AI to reduce clinician administrative burden, identify high-risk patients, and optimize care coordination.
- **Platform expansion**: Growing the marketplace and integration ecosystem to become the operating system for the entire LTPAC continuum.
- **Continued M&A**: Pursuing strategic acquisitions to broaden functionality (clinical AI, revenue cycle, health data exchange) and geographic footprint.

## Why Work Here
- **Culture & Inclusion**: Emphasizes a culture of belonging through an **Allyship & Inclusion Community** and values diverse backgrounds and perspectives ([Life at PointClickCare](https://pointclickcare.com/life-at-pointclickcare/))
- **Work Flexibility**: Offers **flex work and time off** with a hybrid model to support work-life balance ([Life at PointClickCare](https://pointclickcare.com/life-at-pointclickcare/))
- **Learning & Growth**: Provides continuous learning opportunities and career development resources, including internship and co-op programs for students ([Life at PointClickCare](https://pointclickcare.com/life-at-pointclickcare/))
- **Competitive Benefits**: Competitive compensation, incentives, recognition programs, and rewards ([Life at PointClickCare](https://pointclickcare.com/life-at-pointclickcare/))
- **Impactful Mission**: Work on technology that directly improves the quality of care for millions of seniors and patients across North America.
- **Headcount**: 1,500 employees as of March 2025, indicating a scaling organization with room for career growth.

## Sources
1. [PointClickCare About Us](https://pointclickcare.com/company/about-us/)
2. [Life at PointClickCare](https://pointclickcare.com/life-at-pointclickcare/)
3. [PointClickCare Careers on Lever](https://jobs.lever.co/pointclickcare)
4. [Tracxn Company Profile](https://tracxn.com/d/companies/pointclickcare/__HQJYcaarZQgBhkk16un5Vwr98WSt4aEIr6x0wRz22YY)
5. [PointClickCare Main Site](https://pointclickcare.com/)

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