---
title: 'Marketing Associate at Dirac, Inc.'
canonical: 'https://feeny.ai/job/marketing-associate-dirac-inc-new-york-r0abz53wybyw'
type: 'job'
last_seen: '2026-09-12'
---

# Marketing Associate at Dirac, Inc.

- **Company:** Dirac, Inc.
- **Location:** New York, NY
- **Compensation:** $70k–$100k
- **Posted:** 2025-09-14
- **Last confirmed live:** 2026-09-12
- **Apply:** https://job-boards.greenhouse.io/diracinc/jobs/4019045009?gh_jid=4019045009

## Job description

## About the Company

Dirac is on a mission to reindustrialize The West. American manufacturing is broken—burdened by inefficiency, bureaucracy, and outdated processes. We are pioneering Model-Based Manufacturing, where context-aware production planning informs design in real-time—eliminating the disconnect between engineering and manufacturing. Our platform automates what can be automated and captures tribal knowledge where automation falls short, creating a seamless system for building at scale. We're building the tools modern manufacturers need to move faster and build better, the pillars of a more abundant future.

We are a mission-driven company of world-class engineers and operators with a culture of high trust, high agency, and high autonomy.

## How You Will Contribute

You’ll own and run our marketing and growth engine—ads, content, SEO, sponsorships, and more.

You’ll take over work we’ve previously split between agencies and team members, bringing it fully in-house so you can execute end-to-end and move fast.

You’ll measure, improve, and iterate, driving leads, awareness, and ROI across our core channels.

## What You’ll Do

- Own the Growth Strategy – Define and execute our marketing plan in partnership with leadership. You’ll manage the budget, set priorities, and be accountable for results.
- Run Paid Campaigns – Personally manage our Ad spend across all digital channels. Test, refine, and optimize for CAC and ROI.
- Drive Content Creation – Write long-form and short-form content—case studies, blog posts, thought leadership, and social posts—on behalf of executives, product, and sales teams.
- Manage Web Presence – Own updates to our site, publish new content, manage sitemaps, and ensure SEO best practices are in place.
- Lead SEO & Optimization – Conduct keyword research, track rankings, and make hands-on improvements to drive organic traffic.
- Measure & Report – Track lead volume, CAC, ad performance, content output, and brand reach. Share clear reports and insights with the team.
- Experiment & Iterate – Test new channels, content formats, and growth tactics to keep us ahead of the curve.

## What You Bring

- Strong writing skills—you can create clear, compelling content for technical and business audiences.
- Comfort with paid advertising platforms, including LinkedIn Ads and Reddit Ads.
- High agency and execution—you move fast, stay organized, and take full ownership from idea to result.
- Curiosity and adaptability—you’re willing to learn new tools and approaches to get better results.
- Basic technical comfort—able to work in Webflow, manage SEO tools, and set up analytics tracking.
- Interest in manufacturing, engineering, or industrial tech.
- Strong love for your country—a conviction around the importance of restoring American superiority in manufacturing and a strong belief the the virtues of a world that follows the example we set here in these United States.

## Nice To Have

- Experience with Webflow, HubSpot, data enhancement, and other related marketing tools.
- Knowledge of SEO best practices, from keyword research to on-page optimization.
- Familiarity with industrial or manufacturing sectors.
- Design experience: Figma, Canva, etc.
- Exposure to B2B SaaS or technical marketing.
- Technical competence as evidenced by the ability to write basic Python scripts, or others collect, prepare and parse data. New York Pay Range $70,000—$100,000 USD

## Equal Opportunity Employer

Dirac is an Equal Opportunity Employer; employment with Dirac is governed on the basis of merit, competence and qualifications and will not be influenced in any manner by race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability or any other legally protected status.

Location & Travel

This role is fully in-person at our NYC office.

Eligibility

Employment is restricted to U.S. Persons as defined by ITAR (22 CFR §120.15)

Benefits:

- Health, Dental, Vision Insurance: Comprehensive coverage to ensure you and your family stay healthy.
- Generous Paid Time Off: Enjoy flexible, high-trust PTO and sick leave.
- Stock Options: Participate in our success with a generous stock option plan.
- Commuter Benefits (NYC): Save on transportation costs with our commuter benefits program.

## About Dirac, Inc.

## Company Overview
- **One-liner**: Dirac provides an AI-driven production orchestration platform that automatically generates model-based work instructions, MBOMs, and BOPs from CAD files to streamline manufacturing planning.
- **Entity Type**: Private (Seed stage)
- **Headquarters**: New York, New York, United States
- **Founded**: 2023
- **Founders**: Filip Aronshtein (Founder & CEO), Peter Weiss (Co-founder & CTO)

## Core Business
- **Primary industries**: Manufacturing technology, industrial automation, aerospace & defense, automotive, heavy equipment
- **Target customers**: B2B – manufacturing enterprises including defense firms, Tier I–III suppliers, global automotive OEMs, and aerospace companies
- **Mission**: “To bring reality back to mechanical design” and “rebuild the memory of American manufacturing” by tightening the feedback loop between design and production

## Products & Services
- **BuildOS**: A SaaS platform that automatically converts CAD files and BOMs into step-by-step, animated, and interactive assembly work instructions. Includes tools for sequencing, subassembly definitions, torque specs, quality checks, and real-time updates. Integrates with ERP, PLM, and MES systems.

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Total funding of $10.7M (Seed round closed August 2025)
- **Notable Investors/Partners**: Investors include Founders Fund and Coatue (Seed round lead), along with earlier pre-seed investors Silent Ventures and Acequia Capital. Strategic partnership with Siemens.
- **Growth Signals**: Headcount grew 94.7% year-over-year to approximately 24 employees; early customer wins with aerospace/defense firms (e.g., Ancra Aircraft saw 95% reduction in work instruction creation time); active job postings increased 200% quarter-over-quarter.

## Competitive Advantages
- **AI-native automation**: Platform eliminates weeks of manual work by generating animated, context-aware instructions directly from CAD – a true 80/20 tool.
- **Model-based approach**: Replaces static PDFs and tribal knowledge with dynamic, always‑up‑to‑date digital work instructions that capture process intent.
- **Siemens partnership**: Integration with Siemens’ PLM/digital manufacturing portfolio provides a credible channel and validation across industrial customers.
- **Hardware background**: Founding team and early hires come from building planes, cars, and submarines, ensuring deep domain credibility.

## Strategic Focus
- **Reshoring enablement**: Help manufacturers bring production back to the West by preserving and scaling critical process knowledge.
- **Expanding industry reach**: Grow beyond aerospace/defense into automotive, agriculture, shipbuilding, and heavy industrial equipment.
- **Deepening platform integration**: Continue to tighten the loop between engineering (CAD/PLM) and manufacturing execution (MES/ERP) to make production planning fully automated.

## Why Work Here
- **Culture**: Values include ambition, tenacity, high autonomy, high trust – described as “a vortex of competence” that executes relentlessly.
- **Office policy**: Based in Manhattan, NY; likely hybrid/office-oriented given startup stage.
- **Growth stage**: Small (24 employees) with rapid scaling – high impact and ownership for early team members.
- **Engineering focus**: Technical roles dominate (11 out of 24 in technical departments); roles include Forward Deployed Engineer, Front End/Full Stack, Site Reliability, and GRC Engineer.
- **Perks**: Not explicitly detailed, but the culture emphasizes autonomy and “assembling greatness” with a moonshot orientation.

## Sources
1. [Dirac Homepage](https://www.diracinc.com/)
2. [Dirac Careers Page](https://www.diracinc.com/careers)
3. [Dirac Mission Page](https://www.diracinc.com/mission)
4. [Dirac LinkedIn Profile](https://www.linkedin.com/company/diracinc)
5. [Dirac Announces $10.7M Funding & Siemens Partnership](https://www.diracinc.com/resources/dirac-announces-10-7m-in-funding-strategic--partnership-with-siemens)
6. [Greenhouse Careers Page (provided by user)](https://job-boards.greenhouse.io/diracinc)

## Other roles at Dirac, Inc.

- [Site Reliability Engineer](https://feeny.ai/job/site-reliability-engineer-dirac-inc-new-york-3yw3vxfsc2gd) — New York, NY
- [Forward Deployed Software Engineer](https://feeny.ai/job/forward-deployed-software-engineer-dirac-inc-new-york-n1fnxdrkm8nq) — New York, NY
- [Strategic Account Executive](https://feeny.ai/job/strategic-account-executive-dirac-inc-new-york-rfwqjdz4b8f7) — New York, NY
- [Forward Deployed Manufacturing Engineer](https://feeny.ai/job/forward-deployed-manufacturing-engineer-dirac-inc-new-york-bq4j6batf2e6) — New York, NY
- [Full Stack Software Engineer](https://feeny.ai/job/full-stack-software-engineer-dirac-inc-new-york-b51gkcaj95ze) — New York, NY
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