---
title: 'Marketing & Communications Executive at Beyond Sports'
canonical: 'https://feeny.ai/job/marketing-communications-executive-beyond-sports-alkmaar-w42cbtwzknmr'
type: 'job'
last_seen: '2026-09-15'
---

# Marketing & Communications Executive at Beyond Sports

- **Company:** Beyond Sports
- **Location:** Alkmaar, Netherlands
- **Employment:** full-time
- **Work type:** onsite
- **Posted:** 2026-09-15
- **Last confirmed live:** 2026-09-15
- **Apply:** https://jobs.ashbyhq.com/wearebeyondsports/71481863-7b96-43a7-a317-388c2218a42c

## Job description

Join Our Team as a Marketing & Communications Executive at Beyond Sports! Are you passionate about storytelling, content marketing, SEO, and building a brand that stands out in a rapidly evolving sports-tech industry? At Beyond Sports, we don’t just visualize sports, we reinvent how fans experience them. Together with partners like NFL, NHL, FIFA, and Disney, we push the boundaries of real-time sports data, 3D graphics, and AI-driven storytelling. If you're a versatile marketing professional who enjoys managing multiple projects, creating engaging content, and driving marketing initiatives from idea to execution, this could be your next move.

What Your Day Will Look Like As a Marketing & Communications Executive, you'll play a key role in delivering marketing initiatives across content, communications, website management, SEO, and brand campaigns. Working closely with the Marketing Lead and stakeholders across the business, you'll help ensure our marketing efforts remain consistent, impactful, and aligned with company goals. One day you could be writing a customer case study, optimizing website content for search visibility, or coordinating an award submission. The next, you might be planning a content campaign, analyzing website performance, or supporting a PR opportunity. You'll own a variety of projects from start to finish, balancing multiple priorities while maintaining high quality and attention to detail. The role offers plenty of variety and ownership, making it ideal for someone who enjoys both strategic thinking and hands-on execution. You'll work across content creation, campaign management, website updates, SEO initiatives, PR support, marketing reporting, and internal communications—helping strengthen the Beyond Sports brand across every touchpoint.

## What We Value

At Beyond Sports, we move fast, collaborate closely, and build things that haven't existed before. You'll fit right in if you:

- Enjoy managing multiple projects simultaneously
- Are a strong communicator and storyteller
- Take ownership and proactively move work forward
- Have an eye for detail without losing sight of the bigger picture
- Like combining creativity with data and performance insights
- Collaborate effectively with both technical and non-technical stakeholders
- Stay curious about trends in sports, technology, and digital marketing

## Your Background

You don't need to tick every box, but we're generally looking for:

- Degree in Marketing, Communications, or a related field (or equivalent practical experience)
- 3–5 years of experience in a broad marketing or communications role
- Excellent written and verbal English skills
- Proven experience creating content for websites, blogs, campaigns, case studies, and marketing materials
- Experience coordinating and delivering marketing campaigns
- Strong project management and organizational skills
- Experience managing multiple stakeholders and deadlines simultaneously
- Familiarity with website content management and digital marketing best practices
- Knowledge of SEO principles, keyword research, and on-page optimization
- Analytical mindset with experience tracking and reporting on marketing performance
- Comfortable working independently and taking ownership of deliverables

## Nice to Have (But Not Required)

- Experience supporting PR activities and media outreach
- Experience managing award submissions
- Familiarity with Canva, Figma, or other design tools
- Experience working in technology, sports, gaming, or software environments
- Interest in sports technology and emerging digital trends

Why Level Up Your Career at Beyond Sports Fast-moving, creative, and innovative — that's our world.

- High impact: Help shape how Beyond Sports is positioned globally
- Ownership: Lead projects from concept to delivery
- Variety: Work across content, SEO, campaigns, PR, website management, and communications
- Growth opportunities: Expand your marketing expertise in a rapidly growing sports-tech environment
- Real collaboration: Partner with teams across the entire business

And we make sure it’s a great place to work:

- 25 days of paid leave per year
- Pension program
- Lunch included
- Gym card
- Fresh fruit, great coffee, and Friday drinks
- Bi-monthly team outings
- Office games like FIFA, chess, and ping-pong
- Sony Benefits and much more!

Ready to Help Shape the Future of Sports Storytelling? If you're excited about creating impactful content, driving marketing initiatives, and helping tell the story behind cutting-edge sports technology, we'd love to hear from you. At Beyond Sports, you won't just market products. You'll help bring sports to life.

## About Beyond Sports

## Company Overview
- **One-liner**: Beyond Sports transforms raw sports tracking data into real-time 3D animated broadcasts, AI-driven commentary, and immersive fan experiences.
- **Entity Type**: Private (Acquired by Sony in November 2022)
- **Headquarters**: Alkmaar, Netherlands
- **Founded**: 2014
- **Founders**: Sander J. Schouten (CEO & Co-Founder) and Nicolaas Westerhof (CTO & Co-Founder)

## Core Business
- Primary industry/industries: Sports Technology, Data Visualization, Broadcast Media
- Target customers: B2B — sports leagues (NFL, NBA, NHL), broadcasters, media partners, brands, and data rightsholders
- Mission or purpose statement: To revolutionize the sports industry through cutting-edge technology and AI-driven insights, reimagining how sports are consumed by fans worldwide.

## Products & Services
- **Data Processing Engine**: Ingests and merges multiple raw tracking data streams (often incomplete or single-point) to produce a consistent, production-ready format. Compatible with any output including the Metaverse, media partners, and digital platforms.
- **Data Visualization Platform**: An Emmy Award-winning visualization engine that creates real-time 3D animations from enhanced tracking data, powering alternative broadcasts (e.g., "NHL Hockeyverse"), performance analysis, and post-match programs.
- **Creative & Storytelling Services**: Co-creates immersive narratives, animated broadcasts, AI commentary, and fan-first content for apps, gaming platforms, and branded worlds that enhance fan engagement and loyalty.

## Market Standing
- **Valuation/Market Cap**: Not publicly disclosed (acquired by Sony in 2022 for an undisclosed amount)
- **Key Metric**: Total funding raised $2.36M prior to acquisition; now a wholly owned subsidiary of Sony Group
- **Notable Investors/Partners**: Sony Group (parent company, via Hawk-Eye and Pulselive), NFL, NBA, NHL
- **Growth Signals**: Emmy Award-winning technology; live broadcasts on gaming platforms as a next major goal; integrated with Sony’s Hawk-Eye tracking system and Pulselive digital services; team of 50+ employees representing 17 nationalities

## Competitive Advantages
- **Sony Ecosystem Integration**: Unique access to Hawk-Eye’s tracking data and Pulselive’s distribution, creating a vertically integrated pipeline from data capture to fan-facing content.
- **Proprietary Data Enhancement**: Proprietary engine that validates, enhances, and unifies raw tracking data into complete, lifelike 3D skeletons — a technical moat that competitors struggle to replicate.
- **Creative & Tech Fusion**: In-house 3D artists, engineers, and storytellers working side-by-side, enabling rapid production of broadcast-ready, immersive experiences that are both technically advanced and creatively compelling.

## Strategic Focus
- **Live Gaming Integration**: Pivoting to bring live match broadcasts onto gaming platforms, creating a new category of interactive sports consumption.
- **Deepening Sony Synergy**: Leveraging Hawk-Eye’s data and Pulselive’s digital services to scale globally and offer end-to-end solutions for leagues and broadcasters.
- **Expanding Sport Verticals**: Building on existing NFL, NBA, and NHL partnerships to enter new sports and markets, with a focus on direct-to-consumer experiences.

## Why Work Here
- **Culture & Environment**: Described as “more like a living room than a corporate space,” with an open, modern office overlooking canals in Alkmaar. High value placed on diversity — 17 nationalities among 50+ team members.
- **Workspace & Perks**: In-office role with two adjacent offices; ping-pong, corn-hole, darts, video games, and board games; freshly prepared hot meals three times a week by an in-house chef, plus fresh fruit, snacks, and drinks.
- **Growth & Development**: Access to learning courses; hands-on work with industry-leading data technology on high-impact projects for world-renowned sports organizations.
- **Wellness**: Company fitness card for a nearby gym; ergonomic work equipment provided from day one.
- **Team Events**: Regular Friday drinks, project watch parties, and an annual company trip.

## Sources
1. [beyondsports.nl](https://www.beyondsports.nl/)
2. [beyondsports.nl/careers-page](https://www.beyondsports.nl/careers-page)
3. [builtin.com](https://builtin.com/company/beyond-sports)
4. [cbinsights.com](https://www.cbinsights.com/company/beyond-sports)
5. [sony.com](https://www.sony.com/en/SonyInfo/technology/stories/entries/20240411/beyondsports/)

## Other roles at Beyond Sports

- [Senior Project Manager 12 month FTC](https://feeny.ai/job/senior-project-manager-12-month-ftc-beyond-sports-alkmaar-32bhbhe3wg39) — Alkmaar, Netherlands
- [Frontend React Native Engineer](https://feeny.ai/job/frontend-react-native-engineer-beyond-sports-budapest-f66nt32nrgpq) — Budapest, Hungary
- [Senior React Native Engineer](https://feeny.ai/job/senior-react-native-engineer-beyond-sports-budapest-f79ahe8zx8cy) — Budapest, Hungary
- [Freelance Backend Software Engineer](https://feeny.ai/job/freelance-backend-software-engineer-beyond-sports-budapest-g177mhaapp05) — Budapest, Hungary
- [Marketing / Business Development intern](https://feeny.ai/job/marketing-business-development-intern-beyond-sports-alkmaar-mh34vrchcb7e) — Alkmaar, Netherlands
- [Senior Core Software Engineer](https://feeny.ai/job/senior-core-software-engineer-beyond-sports-melbourne-d2zbgh0vnssc) — Melbourne, Australia
- [Freelance Unity Developer](https://feeny.ai/job/freelance-unity-developer-beyond-sports-alkmaar-pjtdaq5cgahc) — Alkmaar, Netherlands
- [Senior Product Designer](https://feeny.ai/job/senior-product-designer-beyond-sports-alkmaar-6wbkdg6zswbg) — Alkmaar, Netherlands
- [Midweight Product Designer](https://feeny.ai/job/midweight-product-designer-beyond-sports-alkmaar-0dy10gfkbkar) — Alkmaar, Netherlands
- [3D Technical Artist](https://feeny.ai/job/3d-technical-artist-beyond-sports-alkmaar-rt0xwkc10k9g) — Alkmaar, Netherlands