---
title: 'Marketing Coordinator, Home Game at Bellota Labs'
canonical: 'https://feeny.ai/job/marketing-coordinator-home-game-bellota-labs-redwood-city-43709tbgf221'
type: 'job'
last_seen: '2026-09-10'
---

# Marketing Coordinator, Home Game at Bellota Labs

- **Company:** Bellota Labs
- **Location:** Redwood City, CA
- **Employment:** full-time
- **Work type:** remote
- **Posted:** 2026-06-11
- **Last confirmed live:** 2026-09-10
- **Apply:** https://jobs.lever.co/bellotalabs/a77e940d-1052-4363-802f-d64322a718fe

## Job description

Bellota Labs is building the future of social gaming. As the team behind ClubWPT Gold, we are creating engaging gaming experiences for players across North America while working alongside some of the most recognized brands in gaming and entertainment. We’re looking for a highly organized, execution-focused Marketing Coordinator to support the growth of our new WPTHome product. This role is perfect for someone who thrives in fast-paced environments, enjoys juggling multiple projects, and wants to play a critical role in helping scale a rapidly growing product.

## The Role

This is an individual contributor role focused on execution, coordination, and operational excellence across multiple marketing channels.

You will work closely with our marketing leadership team, external agencies, contractors, and internal stakeholders to ensure campaigns, initiatives, and projects are executed efficiently and effectively.

This role is ideal for someone who is hungry, detail-oriented, highly organized, and eager to take ownership of important marketing initiatives.

## Responsibilities

- Coordinate SEO initiatives with external agencies and partners
- Manage relationships with App Store Optimization (ASO) vendors and consultants
- Partner with User Acquisition leadership to support paid marketing campaigns
- Coordinate social media content calendars, campaigns, and contractor deliverables
- Manage project timelines across multiple marketing channels
- Track deliverables and ensure vendors meet deadlines and expectations
- Support campaign launches and cross-functional marketing initiatives
- Analyze campaign performance and provide operational reporting when needed
- Identify process improvements to help the marketing team scale efficiently

## Qualifications

- 3+ years of marketing, growth, digital marketing, or marketing operations experience
- Strong project management and organizational skills
- Experience working with agencies, vendors, and external partners
- Familiarity with SEO, paid acquisition, social media, and digital marketing channels
- Exceptional attention to detail and follow-through
- Ability to manage multiple projects simultaneously
- Strong communication skills and stakeholder management experience
- Gaming, social gaming, mobile gaming, or consumer internet experience is a plus
- Must be available during West Coast business hours

## About Bellota Labs

## Company Overview
- **One-liner**: A hybrid game development and publishing studio that partners with world-class brands to build digital experiences players love, with a focus on online poker through its debut title ClubWPT Gold.
- **Entity Type**: Private (no public funding rounds found)
- **Headquarters**: Redwood City, California, USA
- **Founded**: 2024
- **Founders**: Not publicly listed; CEO is Silvano Cafolla

## Core Business
- Primary industry: Computer Games / Online Gaming
- Target customers: B2B (brand partners) and B2C (players of partnered games); the debut title targets the online poker audience.
- Mission or purpose: “Build fun experiences for popular games” and “build digital experiences that players keep coming back to.”

## Products & Services
- **[ClubWPT Gold]**: A groundbreaking online poker product described as the studio’s flagship. It is a game publishing effort that leverages brand partnerships (e.g., World Poker Tour) to launch with a built-in player base. Type: Game (online poker platform).

## Market Standing
- **Valuation/Market Cap**: Not disclosed
- **Key Metric**: Total headcount of ~66 employees (LinkedIn, 2026), with 105% year-over-year growth.
- **Notable Investors/Partners**: Partners with world-class brands (e.g., WPT Enterprises, Inc.); no external investors publicly named.
- **Growth Signals**: Rapid headcount growth (doubled in a year); active hiring across engineering, design, product, and sales; debut title launched to an established player base; team includes veterans from Riot Games, DraftKings, PokerStars, and Skillz.

## Competitive Advantages
- **Small, nimble team**: “No prototypes that collect dust” – everything built launches to real players with real engagement metrics.
- **Built-in audience**: Brand partners bring millions of users before a line of code is written.
- **Industry veteran leadership**: Founders and early hires shipped hits at major studios; culture emphasizes speed, ownership, and minimal process.
- **AI-assisted development**: The team leans heavily into AI tools to move fast and build smarter.

## Strategic Focus
- Current priorities: Scaling the studio, expanding the ClubWPT Gold player base, and selectively partnering with additional world-class brands to create new digital experiences.
- Future direction: Continuing to revolutionize the online poker/gaming space and building a portfolio of games that are “fun, rewarding, and built to last.”

## Why Work Here
- **Culture**: “Small team. Big ambitions.” Everyone owns their craft, pitches ideas, and has direct impact. Described as a place where builders, not seat-fillers, thrive.
- **Work policy**: Hybrid – team gathers in the downtown Redwood City office at least twice a week for collaboration, playtesting, and game nights; remote the rest of the time.
- **Perks**: Competitive salary, top-tier medical coverage, unlimited PTO, premium equipment budget, frequent catered meals, and an office with a “neighborhood with actual energy” (near Caltrain, restaurants, bars).
- **Engineering culture**: Strong opinions on tools welcomed; stack varies by project; AI-assisted development is encouraged; experienced team with zero dead weight.

## Sources
1. [bellotalabs.com](https://bellotalabs.com/)
2. [jobs.lever.co/bellotalabs](https://jobs.lever.co/bellotalabs)
3. [linkedin.com/company/bellota-labs](https://linkedin.com/company/bellota-labs)
4. [builtin.com/company/bellota-labs](https://builtin.com/company/bellota-labs)
5. [theorg.com/org/bellota-labs](https://theorg.com/org/bellota-labs)

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